Standout Features:
- Custom typography
- Nature-inspired color palette
- Color-coded flavors
One of the best product packaging examples is Exella, a healthy, balanced dessert of a new generation for the new generations. What makes it unique is that no animal products are used in the preparation process. There is no sugar, gluten, lactose, carcinogens, chemical dyes flavor enhancers... only the natural ingredients.
Such a distinct product had to be celebrated on so many levels. Getbrand started with the brand’s name, Exella (excellence), to convey what the dessert is all about.
The base of each cup is a stem made of delicious date paste, which gives a sensation of sweetness, which is why the logo’s primary hue is brown, enriched with bright, fashionable colors symbolizing individual flavors.
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