Bleu Soleil

• Agency:  Invisual Studio
• Client: Bleu Soleil
• Category: Print Design — Hospitality
• Location: Bandung, Indonesia
• Project Brief: Develop a cohesive visual identity and print collateral for Bleu Soleil, translating the restaurant’s relaxed coastal personality into illustrated menus, brand graphics, and tactile materials that reinforce storytelling and atmosphere across the dining experience.

Bleu Soleil’s print identity treats menus and collateral as extensions of the restaurant’s atmosphere. Hand-drawn illustrations, relaxed typography, and warm color accents create a casual Mediterranean mood while keeping information clear for diners. The cohesive system shows how illustration and layout can strengthen hospitality print designs.