Standout Features:
- Interact
- Subtle animation
- Subdued color palette
Signature Creative is an LA-based digital product and design agency that partners with world-renowned brands and startups to launch or re-imagine their products and/or services.
As design experts with miles behind them, Signature completely embraced the so-called flat aesthetics when creating their own website.
The simple 2D, minimalistic interface ensures a smooth user journey. Although your typical flat web design deliberately shuns the flashy animation, Signature opted for a subtle animated text and infused every bit of content with pseudo-interactive effects to boost engagement.
The color choice is also interesting. Rather than relying on a bold and contrasting palette, the website banked on slightly subdued, almost pastel hues so that every visual element, stylish typography, or impressive portfolio examples effortlessly stand out.
