Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
United States × Virginia × Search Engine Marketing × Gaming × $1,000 - $10,000 ×Clear Filters
RGray is an AI-accelerated, performance-oriented marketing agency for crypto, AI, SaaS & FinTech
RGray is an AI-accelerated, performance-oriented marketing agency for crypto, AI, SaaS, fintech, and tech companies. Since 2019, we've served 80+ tech businesses, supported 15 token launches, and raised $30M+ for our clients - earning a 4.9 rating on Clutch, with 15% of clients staying with us...
Top Services:
SEO
Digital Marketing
Web Design
Social Media Marketing
Branding
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Location
Norfolk, Virginia
Number of Employees
Under 49
Average Hourly Rate
$35/hr
Minimal Budget
$1,000 - $10,000
Portfolios Count
6 Projects Listed
RGray Services
SEO
Digital Marketing
Web Design
Social Media Marketing
Branding
Logo Design
Product Design
UI/UX Design
PPC
Media Buying
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
News.Bitcoin.com
goodcryptoX
SatsTerminal
ShapeShift
IntellectSoft
CoinLaunch
Devurai
Data sourced from the agency's DesignRush profile
RGray Reviews & Testimonials
Helen Guzenko Partnership Manager at Wezom
5.0★
Startup Review from Helen Guzenko
Wezom is an enterprise software development company with more than 275 specialists. We brought RGray in for startup marketing and growth marketing for a FinTech SaaS platform we had built for a client, an early stage startup with a finished product and almost no market presence. RGray started with their startup marketing foundation: market and competitor research, positioning and messaging, and a growth strategy built on three prioritized hypotheses, each with its own funnel and success metrics. They then implemented the channels: SEO, GEO for visibility inside AI search and AI assistants, PR and digital media, and paid user acquisition to test the funnels fast. Analytics and attribution were in place from the start.They also built AI into the daily marketing work: a custom multi agent system using Claude, Grok, Perplexity and Gemini for research, content production and localization, handed over with workflows, prompts and checklists. Two of the three hypotheses proved out, so we elaborated those two and their funnels. CAC started at $31 and fell to $16 by the end of the test campaign, below the industry average. The campaign brought around 2,500 activated users, which boosted revenue and gave us real data for funnel, user and product analysis. The client finished with a working acquisition system and the documentation to run it, not a set of campaigns. Project management was on time and on budget: weekly calls, a shared board with owners and deadlines, monthly reporting against the strategy metrics, same day answers. When our client's roadmap moved, they resequenced the plan in days. Most impressive: they think like product owners, not like a service agency, and they challenged our ICP and pricing assumptions correctly. One improvement: the early reports were denser than we needed, and they added an executive summary once we asked.
Helen Guzenko Review from Google
5.0★
Helen Guzenko's Review Sourced from Google
RGray is a fantastic team to work with. They really understand their clients’ customers and always come up with creative, effective solutions. Thanks to their work, we improved our SEO rankings, attracted new users, and achieved 2x growth. Highly recommend them!
Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
American Digital Agency is a professional web design and development company helping businesses build a strong online presence. We create modern, responsive, and conversion-focused websites tailored to each clients brand and goals...
Top Services:
Logo Design
UI/UX Design
Web Design
Web Development
Digital Marketing
Show more
Location
Ashburn, Virginia
Number of Employees
50 - 99
Average Hourly Rate
$35/hr
Minimal Budget
$1,000 - $10,000
American Digital Agency Services
Logo Design
UI/UX Design
Web Design
Web Development
Digital Marketing
Mobile App Development
Reputation Management
Creative Services
Branding
eCommerce Development
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
JAR Solutions
Stonewood Equestrian
North Eugene Automotive
Data sourced from the agency's DesignRush profile
American Digital Agency Reviews & Testimonials
Susan Crano Review from Google
5.0★
Susan Crano's Review Sourced from Google
American Digital Agency exceeded our expectations by delivering a modern, professional website that perfectly reflects our brand identity. The team was highly responsive throughout the project, addressing feedback and implementing changes quickly and efficiently. They also made our Shopify store incredibly easy to manage while ensuring a smooth and user-friendly experience for our customers.A special thanks to Kevin Reed, our Account Manager, for his outstanding communication, support, and dedication throughout the process. We highly recommend American Digital Agency to anyone looking for a reliable and knowledgeable web development partner.
Service Supplies & Service Review from Google
5.0★
Service Supplies & Service's Review Sourced from Google
The support we received from Victoria Stevens in designing our website was superb. Her patience, attention to detail, and professionalism were commendable. We were extremely pleased with the final outcome. We're happy to refer their services to anyone interested in creating or updating their website. Thank you, American Digital Agency, for a job well done!
Kelly Browning Review from Google
5.0★
Kelly Browning's Review Sourced from Google
As a writer, my tendency to reread, rewrite and edit is a process I feel is quite necessary to land exactly where I want to be. As it turns out, this process extends beyond my written words. Victoria was very patient and understanding with me as we collaborated to create a website that would perfectly present my vision. I am not a tech savvy individual. The same cannot be said about Victoria. Thank you so much, my friend, for a job well done!
Reviews verified by DesignRush and sourced from the agency's profile View All Reviews
The main difference between these two marketing branches is how they acquire traffic: Search Engine Optimization (SEO) earns traffic organically, while Search Engine Marketing (SEM) buys traffic through paid ads.
Aspect
SEO
SEM
Traffic source
Organic (unpaid)
Paid (ads on search engines)
Cost model
No cost-per-click
Pay-per-click (PPC)
Result speed
Slow, builds over time
Fast, immediate visibility
Placement
Organic search results
Top and bottom ad placements
Strategy
Content, technical setup, backlinks
Bidding, ad copy, targeting
Long-term value
High, compounding over time
Stops when the budget stops
Control
Limited control over rankings
Full control over spend and targeting
What platforms are used for search engine marketing?
Search engine marketing runs mainly on paid search platforms. Google Ads leads globally, with regional and niche platforms used based on audience and market.
Google Ads is the largest platform and covers Google Search, YouTube, Gmail, and partner sites.
Microsoft Advertising (Bing Ads) reaches Bing, Yahoo, and AOL users. It often has lower CPCs.
Amazon Ads shows search ads inside Amazon for product-driven campaigns.
Apple Search Ads promotes apps within App Store search results.
Baidu Ads is the primary platform in China.
Yandex Ads is dominant in Russia and nearby markets.
Can a search engine marketing company guarantee a #1 ranking?
No. An SEM agency cannot guarantee a #1 ranking.
Search ads run on an auction, and ad rank depends on bid, ad quality, expected click-through rate, and landing page experience. Competitors change bids constantly, so positions shift in real time.
Agencies control strategy, targeting, and optimization. They improve results, reduce costs, and increase conversions, but they do not control the auction or competitors, so no one can consistently promise the top spot.
How much do SEM services cost?
Best SEM agencies typically charge between $100 and $300 per hour. Most businesses spend $500 to $5,000+ per month on SEM, while competitive industries can spend from $10,000 to $50,000+. Total cost combines ad spend and agency fees.
Ad spend: You pay for each click, but some clicks cost a few dollars, while competitive keywords like legal or finance can go above $50 per click. Total spend depends on how many clicks you want and how competitive your market is.
SEM companies’ monthly fees:
$500 to $1,500 per month for basic setup and management
$1,000 to $5,000 per month for full service and optimization
$10,000 to $50,000+ for large-scale, multi-platform campaigns
Search engine marketing agencies can also charge a percentage of ad spend, usually between 5% and 20%.
As a general rule, many companies allocate around 10% to 12% of revenue to SEM and digital advertising.
How long does it take to see SEM results?
SEM companies can deliver results for paid search within days, while SEO takes months to build traffic and rankings.
Paid search can drive traffic almost immediately after launch. Early results appear within hours or days, but campaigns need a few weeks to stabilize. Most accounts become efficient within 2 to 8 weeks, and performance becomes stronger after 2 to 3 months.
SEO works much more slowly. The first 1 to 3 months usually go into technical fixes, content creation, and indexing. Noticeable traffic growth often occurs between 3 and 6 months for less-competitive terms. Strong rankings and consistent traffic typically take 6 to 12 months or more, especially for new websites.
4.8
4.8
