Top Market Research Companies Of 2020

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CHALLENGE
Procter & Gamble was preparing to launch a strawberry-flavored line of oral care products and required packaging with a distinct tween-appeal.
 
SOLUTION
We developed a dynamic visual language for use across products, with a juicy, larger-than-life strawberry taking center stage for massive flavor appeal with a distinctly youthful but sophisticated spin.

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Since the 1950s, The Leukemia & Lymphoma Society has made extraordinary strides in curing blood cancers and improving patients’ lives. But the donor public had little awareness of LLS and its impact on the cancer landscape. Our integrated advertising campaign changed minds and behavior in a big way. Eschewing the usual guilt and sentimentality, it shows the pioneering results contributions have led to, all under the theme line, “Someday is today.” (Yes, the voice in the TV is indeed actor Michael C. Hall, a leukemia survivor.)
Results: TV, OOH, print and digital contributed to a media-surround strategy that in less than one year put LLS on the map as a leading edge charitable organization and produced a 50% lift in average daily donations at peak spend when all media were working together, and a 15% lift in site traffic during the flight. Ultimately we generated a significant ROI as annual online donations were 88% higher in markets exposed to our campaign.

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Designing the new version of HBO’s European streaming service, HBO GO has been a 10-month long UX design process. 
The new HBO GO’s aim is to engage users in a way that it couldn’t before: personalized recommendations, enhanced watchlist features, new discovery functions and a way better cross-platform experience.
Based on user insights, we designed the platform it for web, mobile, tablet, tv, smart tv, Xbox and PlayStation. 
You can check the final product by going to your region’s HBO GO and also try it out yourself.

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Design & Brand Development
Product Ventures is proud to have done the commemorative branding developed for Home of the Brave Beverage Company’s 75th Anniversary of Pearl Harbor, Mighty American Ale. Our philanthropic support for Home of the Brave and the “Remember Honor Salute Foundation” is our way of offering tribute to veterans past, present and future as well as the sacrifices they’ve made for our great country. 

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The oldest Kyiv retailer Karavan mall with Brain Tank agency “released” aggressive shoes all over the city, drawing attention to a large-scale re-branding into the outlet.
Autumn flight tames "biting" prices, personified by "evil" shoes, accessories and clothes, showing them much more "affectionate", announcing the upcoming opening of the Mall. While the teaser flyer relied on the horror of a frightening grin on the teeth of a sneaker, the autumn disclosure filled the info-ecosystem of shoppers with positively bright colors and good-natured facial expressions.
And while “Outlet Karavan” is carrying out construction work inside the mall at an accelerated pace, Brain Tank is preparing to place two more platform flights to bring all the benefits of the re-conceptual Mall.

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Nanit is a baby monitor who provides parents with unparalleled insight into their child’s sleep patterns and habits. We designed Nanit to be an elegant addition to a nursery. It’s smooth, seamless and flowing form floats quietly above the crib. Nanit incorporates a soft, functional light that glows through it’s top surface so that it won’t disturb a sleeping baby. In addition, Nanit’s stand was designed for incredibly easy set up and to the highest safety standards.

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To view the entire list of services we provided to Starline in this Case Study visit our website and select our portfolio tab. This campaign includes branding and logo design, content marketing including SEO, creative campaign, email marketing, public relations, social media marketing, digital pressroom, packaging design, trade show booth design, and printed materials and collateral.

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Elysium Marketing Group created logo-shaped handouts using the brand’s minimalistic style to create both a red and white wine card that would stand out and encourage tasters to keep the piece and continue using the information.

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More 55 sailing boat.... text soon

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 Type of study:Behavioral Research (Life Style) Strategic objectives of the study (social utility):The WJP Rule of Law Index is a quantitative assessment tool designed by the World Justice Project to measure the extent to which countries around the world adhere to the rule of law. The Index provides detailed information regarding a variety of dimensions of the rule of law, which enables stakeholders to assess a nation's adherence to the rule of law in practice, and track changes over time.The WJP Rule of Law Index methodology utilizes two main sources of new data: (i) a qualified respondents' questionnaire (QRQ) consisting of closed-ended questions completed by in-country practitioners and academics with expertise in civil and commercial law, criminal justice, labor law, and public health; and (ii) a general population poll (GPP) designed by the World Justice Project, with fieldwork conducted by leading local research organizations on behalf of the World Justice Project.Scope of Fieldwork:Fieldwork was conducted in three largest cities by population.Sampling Specifications for Conducting the Survey:Achieved sample size and sample universe•        The achieved sample size was consist of no less than 1,000 completed interviews in each country.•        The sample universe was adult residents 18 years of age or older.•        The sample unit was the household.Data Collection:In person, face-to-face interviews:See following requirements was incorporated:•        A multistage stratification proportionate to the population sample distribution with the random selection of households and respondents•        Sampling units was randomly selected from electoral registers, the census bureau, or another up-to-date and reliable source.

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• Strategic Marketing Plan


• Market/Competitor Research


• Logo/Branding Campaign


• Website Design/Development

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Our mission was to activate, engage and educate national & international markets through high impact placements. Our goal was to increase awareness for Be Fair Be Vegan’s purpose – animal equality and the end of all animal use.  
We combined online and offline media to generate buzz in various global markets and drove online site traffic by strategically applying robust optimizations and targeting methods. 
Every campaign drove high levels of web traffic and each time, we discovered more about which media channels resonated with our target audience. Our initial campaign in Seattle featured some placements in Be Fair Be Vegan’s community-wide vigil (pictured above). We were able to continue making recommendations for future global campaigns.
“The whole campaign was beautifully executed, and we loved all the placements…We were so happy with the results of our collaboration that we’ve decided to make TEC a long term partner, and look forward to working together on future campaigns.”
– Be Fair Be Vegan (Seattle Campaign)

 

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Esselon, an iconic local café and coffee roastery, came to us for a brand refresh and new packaging design. We drew on the western Massachusetts landscape to craft a clean and refined look and feel that features the beautiful Seven Sisters mountain range. As a much-loved coffee roastery, Esselon is respected for their Fair Trade practices and commitment to quality. Through this brand refresh, we celebrated Esselon’s local roots and elevated their verbal and visual identity to speak to a national audience.
Learn more about the project here: https://bit.ly/2FzxtxE

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1,000 Unique Visitors per Day. Up from 36 per day average over 5 months. This is an insane increase! ALL ORGANIC TRAFFIC

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Nike
As an iconic global brand, Nike’s communications are all about high performance. Every consumer touchpoint needs to deliver consistency, quality and impact. For the past two years, we’ve been working with Nike to create retail experiences that meet these exacting standards and keep them ahead of the competition.





Nike is a byword for high achievement and inspiration. But to maintain its global success, the brand needs to protect its well-crafted reputation in partner retail environments. Our work with Nike for Sports Direct and Lillywhites focuses on elevating the brand’s in-store environment – spanning retail comms, merchandising principles and digital fixtures.


From launching campaigns through to implementing a new digital strategy, we push for creative excellence across every element to craft compelling brand and product stories.

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THE BRIEF
Launch of Jaybird in Denmark to media and athletes. 
THE SOLUTION
A Jaybird power launch with demo, fitting of ear buds followed by running and outdoor exercise provided by Sporting Health Club.
THE RESULTS
We had a great time in Denmark launching X3 to an excited group of media, athletes and fans. Thanks for joining us and we can't wait until our next event together. #poweryourpassion

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Branding & UX/UI design for Brand Intelligence Application

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Discovery Toys Reports 47% Increases In Amazon Sales RevenueSales Were Steadily Declining And ACoS Was Soaring. This 40 Year Old Toy Company Looked To OperationROI To Reinvigorate The Brand And Drive More Sales On Amazon. The ChallengesDiscovery Toys is a premier toy company whose toys help children enhance their developmental skills and learn the best ways to interact with the world around them. They have been a trusted brand in the early childhood development field for over 40 years. Discovery Toys came to us in early March, right when COVID-19 was starting to hit America. Even without the Coronavirus, their Amazon sales and profitability were declining. As an established brand, we needed to update their listings and assets to catch up with competitors who were overtaking their presence. Our tasks:

• Optimize titles, bullet points, and descriptions


• Update imagery


• Establish a strong brand presence


• Reduce ACoS


• Overhaul existing ad campaigns


• Utilize new ad features like Sponsored Display Ads


• Make sure they could ship FBM and FBA for every product

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Tooshlights is the first and only restroom traffic management system that will increase traffic flow and efficiency in public restrooms by letting the guest know “where to go”.
When a stall is occupied, the smart latch is activated, the indicator light on the ceiling above the stall turns red. When the guest leaves the stall and opens the smart latch, the light turns green.
The smart latches communicate wirelessly with the indicator lights, which in turn are linked as a network to a wireless hub. The hub stores the usage frequency of each stall and communicates the information to the facility’s computer system. This information allows efficient scheduling of servicing, supplies and cleaning, by predicting service intervals based on usage. The system can also show if a stall goes down.
Occupancy information can also potentially be fed to an app, that can show a guest in a large venue which restroom has more open stalls.
Tooshlights came to M Industrial Design as a start up with just two employees and a simple working prototype. Our brief was to redesign and reengineer the Tooshlights to meet some tough design goals. The appearance design had to be beautiful enough to inspire architects to specify it, the housing had to accommodate electronics, switch and battery and be no wider than 1” to accommodate variable site conditions. It had to be rugged enough to withstand the public restroom environment.
M Industrial Design handled the design and engineering of the product, including the oversight of the electronics design of the smart latch, indicator and Hub.
MID also fabricated the first working prototypes, produced all production documentation and inspected and approved first article production parts.
Tooshlights has now been installed in several major airports and sports stadiums across the US and is well on its way to success.
 
 

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World renowned chef Gray Kunz approached GB Agency to modernize his website and we couldn't be prouder of the finished result.

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Global promotion for the Percy Jackson: Sea of Monsters movie on XBox platform.

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Diageo's Meta Beer TVC
Diageo's Meta Beer TV Commerical by Zeleman

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A global media company has engaged Zinnov to enable organization-wide automation to drive business growth and to create efficiencies.The client wanted Zinnov to create and enable charter for enterprise-wide robotic automation adoption within the organization.Engagement details: RPA Strategy Formulationa) Compete research on Robotic Automation adoptionb) Portfolio Assessment and Process Prioritizationc) COE StrategyExecution strategy:a) Organization Alignment and Roll Outb) COE Setup and Program Managementc) Vendor AdvisoryOutcomes:a) Top 3 processes in 5 functional areas based on compete researchb) COE charter and roadmapc) Ecosystem alliance recommendationsd) Roadmap for skilling and talent acquisition

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AboutCure Cardiovascular Consultants, a private practice in Palm Springs, came to us wanting to develop a consistent brand to differentiate them as their business grew.Logo Design
Dr. Bagheri is a cardiologist who owns his own private practice. The final logo symbol we created for him is a dual image of a heart and a gladiator mask that Dr. Bagheri liked among the concepts.
One of Dr. Bagheri’s patients, Archangel Michael, gave him a painting after a successful surgery. Dr. Bagheri has always been passionate about fighting to save people’s’ lives and the Archangel Michael has always had a personal connection even from his childhood. He wanted a logo with an angel fighting that was not cheesy or cliche. We played around with three different themes: an angel, a heart, and a gladiator mask. In the end, we were able to create a logo that stayed true to Dr. Bagheri and Cure Cardiovascular’s values.

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project details


Security application solutions


“Exadel customized and implemented open source access and identity management technologies, improving clinician productivity. This allowed physicians, nurses, and caregivers to focus more time on patient care.”
– Nick Yoo, Senior Director of Information Security Architecture at McKesson Corporation


about McKesson


As the oldest and largest health care services company in the United States, McKesson plays an integral role in the healthcare industry and has a unique vision for its future. McKesson serves more than 50% of American hospitals, 20% of physicians, and 100% of health plans. As the largest pharmaceutical distributor in North America, it delivers one-third of all medications used in the region every day.


problem


McKesson applications are used by a diverse group of users. To serve these users better, the company wanted to radically improve efficiencies while meeting industry-specific security and regulation requirements.


solution


Exadel partnered with McKesson to implement a comprehensive set of security solutions including Corporate Active Directory SSO (single sign-on) and Identity Management UI.
Exadel has an extensive security background and was able to quickly put together the best-suited technology stack for meeting McKesson’s security needs:

• OpenAM (access management, entitlements, and federation server)


• OpenDJ (directory server)


• OpenIDM (identity management system)


• LDAP (Lightweight Directory Access Protocol)


• WS-Security (secure web services extension to SOAP—Simple Object Access Protocol)


• Federated security


• SAML (Security Assertion Markup Language)


• STS (Secure Token Service)


• OAuth (authentication protocol)

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Nestlé Purina Careers came to us years ago for help executing a social campaign. The successful results kicked-off what has become a long-standing relationship. Since then, we have partnered with their hiring experts to leverage their employee value proposition to develop both internal and external messaging strategies. From social campaigns and social listening, to print collateral, posters, signage, identity systems, photography, and most recently their website redesign and development, we’ve helped them create an employment brand that attracts top talent and communicates their core message, “We Stand Taller”.www.leveragestl.com/work/nestle-purina-careers/

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Since 2018, we have been honored to partner with Polaris MEP, which provides competitive business improvement programs (SEO and digital marketing & advertising in our case) to grow Rhode Island’s manufacturing industry. Polaris MEP is a statewide nonprofit organization, an affiliate of the National Institute of Standards and Technology’s Manufacturing Extension Partnership (NIST MEP), and a business unit of URI Ventures (formerly, the University of Rhode Island Research Foundation).Read our case study > https://www.sidewalkbranding.co/post/case-study-manufacturing-seo

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Designed to improve the efficiency of a workout this smart connected fitness bar can be used just about anywhere. Features bluetooth technology and a mobile APP. We designed and developed the product from start tio finish within six months.

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View our portfolio at F10Design.com.

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Develop brand, logo design and packaging design for Farmer John's line of garden products along with sales assets for Costco, Walmart and other large retailers.