Our directory of media buying agencies in the US is evaluated using five core ranking criteria and reviewed by a team of 12 industry experts, backed by more than 480 verified client reviews. This methodology provides a clear, credible way to identify the right media buying partner. 

United States × Media & Communications ×
  • Performance Television Everywhere

    We are a boutique, full-service advertising agency targeting English and Spanish speaking consumers with media and analytic specialties in television (linear and OTT/Advanced), print and radio (terrestrial, digital and podcast). We also have full video, print and radio creative service capabilities...

    Top Services:

    • Audio Production
    • Video Production
    • Advertising
    • Media Buying
    • Creative Services
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    Location
    Sarasota, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Modern Solutions for Modern Communities

    Community Associates and Modern Press (CAMP) is dedicated to helping businesses grow by leveraging their most valuable asset: their community. CAMP takes a public affairs approach to business and marketing, utilizing community engagement and brand building through targeted advertising to effectively promote...

    Top Services:

    • SEO
    • Advertising
    • Digital Marketing
    • Media Buying
    • Social Media Marketing
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    Location
    San Diego, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $149/hr
    Minimal Budget
    $1,000 - $10,000
  • We help remarkable Brands optimize performance to maximize Revenue from advertising.

    Huddle Fifty's founding members are all coming from the in-house world, and all dealt with several dozens of agencies in their previous careers. We thought we could do better in many ways, specifically in regards to transparency, flexibility and deliverables across the board...

    Top Services:

    • Digital Services
    • UI/UX Design
    • CRO
    • Media Buying
    • Digital Marketing
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    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Every Brand Has a Genesis

    Genesis is a strategic brand consultancy that helps organizations turn their unique points of difference into market advantage. We work with leaders and innovators to optimize brand, strategy, communications and investor relations. We solve strategic problems creatively and creative problems strategically...

    Top Services:

    • Branding
    • Digital Marketing
    • Web Design
    • Email Marketing
    • Media Buying
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    Location
    Denver, Colorado
    Number of Employees
    Under 49
  • Making Connections • Delivering Results

    Haywire Marketing blossomed in 2017 by a digital marketer that was once employed by one of the largest online supplement stores in the USA. With all the noise in the market place we understand the importance of service delivery and customer experience. By hiring quality candidates that are certified by...

    Top Services:

    • Digital Marketing
    • Social Media Marketing
    • Advertising
    • eCommerce
    • Media Buying
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    Location
    Huntington, New York
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Passion. Elevate. Excel.

    FIVE19: Passion meets creativity in branding and design. We're the team that goes beyond vendors, creating exceptional experiences that elevate your brand's performance and aesthetics...

    Top Services:

    • Graphic Design
    • Creative Services
    • Branding
    • Advertising
    • Media Buying
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    Location
    Richmond, Virginia
    Number of Employees
    Under 49
  • The Growth Partner For Companies Ready To Scale

    The Remarkable is a boutique growth marketing agency pairing fractional CMO strategy with hands-on execution for subscription, PLG, and AI companies. One senior team runs paid media, AI performance creative, conversion optimization, and lifecycle marketing as a single compounding system - every test creates...

    Top Services:

    • Digital Marketing
    • SEO
    • AEO
    • PPC
    • Media Buying
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    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $25,000 - $50,000
  • Triumph Through Innovation.

    We are a full-service, independent brand innovation agency creating work that truly resonates. Our efforts not only earn awards but also deliver tangible business results for our partners...

    Top Services:

    • Branding
    • Creative Services
    • Logo Design
    • Public Relations
    • Media Buying
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    Location
    Phoenix, Arizona
    Number of Employees
    250 - 499
    Average Hourly Rate
    $199/hr
    Minimal Budget
    $10,000 - $25,000
  • Your Programmatic Media Partner

    Team Media specializes in aiding various media companies in executing programmatic media campaigns through a contractor or freelance model. Our approach offers unparalleled flexibility with no campaign minimums or contracts, providing access to over 5 demand-side platforms without any licensing fees. By...

    Top Services:

    • Creative Services
    • Digital Services
    • Digital Strategy
    • Business Consulting
    • Media Buying
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    Location
    Plymouth, Minnesota
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    Under $1,000
  • Integrated Marketing and Agency Solutions.

    We specialize in growth, branding, e-commerce, and demand generation...

    Top Services:

    • CRO
    • Digital Marketing
    • PPC
    • Social Media Marketing
    • Advertising
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    Location
    Houston, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $115/hr
    Minimal Budget
    $1,000 - $10,000
  • Marketing isn't a math problem.

    The OneBillion! Agency isn't your typical agency. We're a marketing effectiveness shop helping brands grow through data-driven, customer-centric, and results-oriented marketing campaigns...

    Top Services:

    • Creative Services
    • Market Research
    • Branding
    • eCommerce
    • Web Design
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    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $500/hr
    Minimal Budget
    $10,000 - $25,000
  • Lighten Your Marketing Load With Specialized Experts

    Our approach is simple: we want to help your business thrive in a way that feels authentic to you. Whether its refining your story, crafting a strategy that fits your unique goals, or simply offering thoughtful guidance along the way, were here to lighten the load and help you move forward with confidence...

    Top Services:

    • SEO
    • PPC
    • Content Marketing
    • Social Media Marketing
    • Email Marketing
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    Location
    Harwich, Massachusetts
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $1,000 - $10,000
  • We connect the dots between insights and impact, creativity and conversion, people and purpose.

    Kiosk is a full-service marketing agency that connects the dots between insights and impact, creativity and conversion, people and purpose. Headquartered in Novato, California, we drive meaningful results by putting people at the heart of everything we do...

    Top Services:

    • CRO
    • Advertising
    • Branding
    • Content Marketing
    • Social Media Marketing
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    Location
    Novato, California
    Number of Employees
    50 - 99
    Average Hourly Rate
    $210/hr
    Minimal Budget
    $25,000 - $50,000
  • Delivering More

    D&GG Marketing Communications and Advertising, Public Relation. As a family-owned and operated business, we pride ourselves on delivering every assignment on time and within budget. We have never missed a deadline or failed to meet a clients objectiveand our standard is simple: were only as good as our most...

    Top Services:

    • Print Design
    • Video Production
    • Design Services
    • Branding
    • Logo Design
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    Location
    Pittsburgh, Pennsylvania
    Number of Employees
    Under 49
  • Elevate Your Brand To New Heights

    Alpyne Strategy is a privately held marketing & social media agency with a headquarters in Murfreesboro, TN, serving clients nationwide. We help your brand elevate to new heights...

    Top Services:

    • Video Production
    • Branding
    • Social Media Marketing
    • Public Relations
    • Web Development
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    Location
    Nashville, Tennessee
    Number of Employees
    Under 49
  • Digital Marketing & SEO That Generates Real Leads

    San Diego Marketing & SEO is a full-service digital marketing agency specializing in search engine optimization, web design and development, PPC management, social media marketing, content marketing, email marketing, reputation management, and online presence analysis...

    Top Services:

    • Digital Marketing
    • AEO
    • SEO
    • Advertising
    • Branding
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    Location
    San Diego, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • From Full-Scale Digital Marketing and Branding Strategy

    From full-scale digital marketing and advertising strategy, right through to our precise execution and reporting...that's right, we've got you covered...

    Top Services:

    • Logo Design
    • Creative Services
    • Branding
    • Digital Marketing
    • Digital Services
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    Location
    San Antonio, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
  • From Data Chaos To Revenue Clarity In 90 Days

    KR1STNA Media delivers end-to-end marketing, sales, and technology solutions that accelerate growth. We blend strategy with execution, helping businesses streamline processes, strengthen customer journeys, and maximize ROI. From CRM automation to creative campaigns, our team equips leaders with tools and...

    Top Services:

    • CRM Consulting
    • Business Consulting
    • Digital Services
    • WordPress Website Design
    • CRO
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    Location
    Evesham, New Jersey
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $1,000 - $10,000
  • Creative Strategy. Intelligent Execution.

    Navazon Digital is a full-service marketing agency that blends branding, web design, SEO, PPC, social media, and AI media buying with advanced technologies to deliver measurable growth and lasting impact...

    Top Services:

    • Digital Marketing
    • Social Media Marketing
    • SEO
    • PPC
    • Web Design
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    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Bespoke Media & Marketing Strategies

    Harmelin Media is a strategic, data-driven media agency dedicated to maximizing measurable business outcomes for clients. With over 40 years of experience, the agency offers in-depth consumer insights, advanced targeting technologies, and a commitment to operational excellence. Its service-driven culture...

    Top Services:

    • Media Buying
    Location
    Bala Cynwyd, Pennsylvania
    Number of Employees
    500 - 999
    Average Hourly Rate
    $199/hr
    Minimal Budget
    $50,000 & Up
  • Drive Attention, Educate Audiences, Achieve Results.

    Digital AIM Media is a full-service digital advertising agency, blending locally focused expertise with a global perspective. The agency specializes in creating impactful marketing campaigns that capture attention, educate audiences, and drive measurable results...

    Top Services:

    • Advertising
    • Media Buying
    • Digital Marketing
    Location
    McAllen, Texas
    Number of Employees
    100 - 249
  • We plan and manage advertising campaigns for you.

    Float Media House is a dynamic advertising agency specializing in precision media planning and programmatic buying that helps brands and agencies scale their operations with enterprise-level impact, even on startup budgets. By leveraging cutting-edge cloud technologies, real-time data, and advanced analytics...

    Top Services:

    • Media Buying
    Location
    Downey, California
    Number of Employees
    100 - 249
    Average Hourly Rate
    $199/hr
    Minimal Budget
    $1,000 - $10,000
  • South Carolina Advertising Company

    This agency specializes in strategic media buying and negotiation for TV and radio, offering services for both local and national networks. They excel in securing airtime for commercials, long-form programs, and campaigns across a variety of media, including digital, social, and outdoor billboards...

    Top Services:

    • Media Buying
    Location
    Lexington, South Carolina
    Number of Employees
    Under 49
  • We Know Media Buying Inside and Out

    Sloane Media, established in 2012, leverages over 20 years of experience in media sales to deliver value-driven campaigns and strategic market share growth. The agency emphasizes accountability and integrity while negotiating the best media investments and building revenue-focused advertising strategies...

    Top Services:

    • Advertising
    • Media Buying
    Location
    Hollywood, Florida
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Your Transformative Demand Generation Partner.

    Grow your marketing funnel via data-driven media intervention with YOptima. We combine machine learning with human intelligence to discover unique audience insights and optimize results across the marketing funnel. We leverage the power of programmatic media to help brands expand their targeted reach and...

    Top Services:

    • Digital Strategy
    • Digital Marketing
    • PPC
    • Media Buying
    • Social Media Marketing
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    Location
    Owatonna, Minnesota
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000

Media Buying Agency FAQs

What services do media buying agencies in the United States provide?

These types of agencies help brands with: 

  • Performance-focused digital campaigns: High-demand campaigns across Meta, TikTok, YouTube, Search, and CTV, prioritizing short-form video and measurable, creative-led performance. 
  • Full-funnel paid media tied to creative-led campaigns: Roughly 60% to 70% of clients bundle creative and media for faster cycles, fewer handoffs, and performance-built creative. 
  • Programmatic and CTV packages: Growing rapidly, with challenger brands investing $15K to $150K per month for scalable reach, automated targeting, and measurable lift. 
  • Paid social advertising: Cross-platform campaigns delivering 1% to 2% average conversion rates, with top performers exceeding 3% on Meta and TikTok. 
  • Audience & competitive analysis: Audience research and competitor benchmarking to guide budget allocation and identify the highest-ROI channels. 
  • Analytics & performance reporting: Real-time KPI tracking, A/B testing, and optimization across impressions, CPM, CTR, conversions, ROAS, and attribution paths. 

How much do media buying services in the US cost?

Most media buying agencies charge between $100 and $150 per hour. They rely on a mix of retainers, spend-based fees, and setup costs, depending on scope and complexity.  

These numbers are based on industry research and expert insights from Colormatics:  

Fee Type  Typical Cost Range  Notes 
Monthly retainer  $1,500 to $10,000  Based on complexity and channel mix 
% of media spend  10% to 20%   Scales with spend and performance scope 
One-time setup fee  $1,500 to $3,000 Tracking, pixels, dashboards, QA 
Hourly rate  $100 to $150+  Specialized strategy or audits 

Beyond agency fees, overall campaign budgets vary significantly based on scale, channels, and timelines. The table below outlines common budget ranges for different types of media buying engagements. 

Campaign Type  Budget Range  Typical Scope 
Pilot campaigns  ~$25,000  1 to 2 platforms, short run 
Integrated campaigns  $50,000 to $300,000  Multi-channel, performance tracking 
Large/national campaigns  Up to $500,000 12 to 24 weeks, heavy media mix 

 

When can clients expect ROI from paid media campaigns?

ROI timelines vary by channel based on learning cycles, inventory dynamics, and optimization requirements. This table outlines when early performance signals usually appear and when results tend to stabilize. 

Channel  Early Signals  Stable Performance 
Paid social  7 to 21 days 30 to 45 days 
Google Search  3 to 10 days (with volume)  8 to 12 weeks
YouTube  5 to 10 days 3 to 4 weeks 
CTV/Programmatic 4 to 8 weeks  10 to 12 weeks

 

What are the typical timelines for media buying projects from planning to launch?

Project timelines depend on campaign scale, creative complexity, and channel mix. These are typical expectations from strategy and setup through launch and ongoing optimization. 

Campaign Size Planning & Setup Build & QA Optimization Cadence Total Timeline
Small-scale 1 to 2 weeks 3 to 5 days Weekly  4 to 8 weeks 
Mid-size  2 to 3 weeks  1 week  2-3× weekly  8 to 12 weeks 
Large/Multi-channel  3 to 5 weeks  1 to 2 weeks  Daily 12 weeks to 6 months 

 

What KPIs should your business track when working with these agencies?

When working with a media buying agency in the US, KPIs should be selected to reflect both media efficiency and business impact, ensuring performance is measured beyond surface-level engagement.  

Key KPIs to monitor include: 

  • Impressions, reach, frequency, and CPM to assess delivery efficiency and audience exposure 
  • Click-through rate (CTR), cost per click (CPC), engagement rate, and video completion rate to evaluate creative and audience relevance 
  • Conversion rate, cost per acquisition (CPA), return on ad spend (ROAS), and customer acquisition cost (CAC) to measure profitability and scalability 
  • Attribution coverage, assisted conversions, and incrementality to understand paid media’s true contribution across channels 
  • Budget pacing, spend utilization, and testing velocity to gauge operational discipline and optimization effectiveness 

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