Best Czech Republic Pay-Per-Click (PPC) Company Rankings

18 Companies - Rankings updated: April 03, 2026

All agencies on DesignRush undergo evaluation based on professional expertise and verified client reviews. Please note that certain placements are paid partnerships.

Czech Republic ×

PPC One
Proven PPC Strategies
PPC One is a digital marketing company headquartered in the Czech Republic, offering a comprehensive range of services. Get in touch with us! [... see all PPC One reviews ]
Location
Prague, Czech Republic
Number of Employees
Under 49
Minimal Budget
Under $1,000
Portfolios Count
3 Projects Listed
PPC One Services
PPC
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Clients and Projects
View Full Portfolio
PPC Project Street Food Festival
PPC Project Lukrativni Misto
PPC Project Alcohol Killer
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Comprehensive analysis done by DesignRush Agency Experts.
PPC One Reviews & Testimonials
Lubos Bojanovsky Undisclosed at EliteNutri
5.0★
PPC Review from Lubos Bojanovsky
The agency handled the digital communication setup of the Klementinum project for me. We asked several agencies, here we got a personal approach and the hourly rate of their senior people was the same as the hourly rate of junior/trainee in big agencies. I appreciate that they convinced us to use this type of communication, even though our original direction should have been different. Now we continue on the Killer and EliteNutri project, so far satisfaction.
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Václav Kopáček Chief Executive Officer at Greensys s.r.o.
5.0★
PPC Review from Václav Kopáček
With PPC ONE, it was a perfect collaboration with results that exceeded our expectations. Quick launch of an advertising campaign, with perfect targeting of our potential customers, setting optimal budgets for individual areas, which was crowned after a few months with the profit of large orders. The campaign also met our requirements for building awareness of our brand. On behalf of the entire Greensys s.r.o. team thank you!
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Mistři Dřeva Owner at Mistři Dřeva
5.0★
PPC Review from Mistři Dřeva
Many thanks to PPC ONE! They helped us significantly in starting our company. We needed to set up PPC advertising on important channels. We ourselves are now able to monitor how we spend our money and whether they bring us more conversions.
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Reviews verified by DesignRush and sourced from the agency's profile
Allianz
ESSOX
ADVERTEE
Poliklinika IPP
REMAX Alfa
Moser Karlsbad
Narodni Divadlo
Hotel Imperial
ePojisteni.cz
ENTROPIQ
Data sourced from the agency's DesignRush profile
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4.8 4.8 (5)
5.0 5.0 (32)
Net Magnet
Web development & marketing
We build websites and apps that attract new customers and make your business grow. We design, develop and market digital products for small to medium clients that want to be #1 in their markets. [... see all Net Magnet reviews ]
Location
Cesky Krumlov, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$45/hr
Minimal Budget
$1,000 - $10,000
Portfolios Count
7 Projects Listed
Net Magnet Services
Web Development
eCommerce Development
Web Design
UI/UX Design
WordPress Website Design
PPC
CRO
SEO
Graphic Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Net Magnet Reviews & Testimonials
Stefan Hildebrand Project manager at Gesellschaft für Informatik e.V.
5.0★
Web Development Review from Stefan Hildebrand
For BYTE Challenge in 2022, we needed a custom-tailored web application which is easily extendable and maintainable. NetMagnet s.r.o. show the deepest understanding of our wishes right from the first contact, are very flexible and have the best understanding of software security of all candidates. So, we've got a beautiful, data privacy conformant, fair priced web app, in astonishingly fast development cycles. NetMagnet really makes us "Ready for the future"!
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Marek Mlejnský managing director at Detektory Mlejnský s.r.o.
5.0★
Web Development Review from Marek Mlejnský
Almost 20yrs of smooth and professional cooperation, which held to many inovative solutions at our community website Lovecpokladu.cz.Thanks to our cooperation our website was awarded and placed in local website competition Kristalova lupa in section Hobby websites. Currently we cooperate on unique solutions to support and increase our sales.
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Mira Brezina www.funadvisor.cz at funadvisor s.r.o.
5.0★
Responsive Review from Mira Brezina
We work in tourism in Cesky Krumlov and prepaired eshop with sports activities. All the job by Net Magnet s.r.o. was perfect. We spent enough time with surveys and solving goals of the project. Graphic work was one of the best for us and all the design got well. After launching the project we solved small problems and was no problem to optimalize all the eshop. Good job by Net Magnet! Miroslav Brezina, project founder, www.funadvisor.cz
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Reviews verified by DesignRush and sourced from the agency's profile
LovecPokladu.cz
Erlebnis Akademie AG
E.ON
JCCR
Czech Technical University Prague
Byte-Challenge.de
Data sourced from the agency's DesignRush profile
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4.6 4.6 (3)
5.0 5.0 (6)
ShockMarket
Skin in the game
We are digital agency from Ostrava focused on professional marketing campaigns in the Czech republic. [... see all ShockMarket reviews ]
Location
Ostrava, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$59/hr
Minimal Budget
$1,000 - $10,000
ShockMarket Services
PPC
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
ShockMarket Reviews & Testimonials
Marek Sýkora Owner at Mantys
4.8★
Brand Strategy Review from Marek Sýkora
ShockMarket created for us functional e-shop and well thought out business and marketing strategy which led to succesfull start of our brand: https://mantys.cz/
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DOSIG SRO Review from Google
5.0★
DOSIG SRO's Review Sourced from Google
Working with this company on online marketing is absolutely great. We appreciate their professional approach, creativity and quick responses to our requests. They regularly come up with new ideas that help us grow and become visible at the right time in the right place. The results of the campaigns are visible not only in the numbers, but also in the real interest of customers. Big thanks to the whole team – they really know what they are doing, and they do it excellently. We recommend them with all ten!
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Martin Běhůnek Review from Google
5.0★
Martin Běhůnek's Review Sourced from Google
ShockMarket is a great marketing partner for us. Professional approach, creative ideas and attention to detail are evident in every campaign. Marek leads his team with energy and enthusiasm, which makes everything run smoothly and efficiently. Working with them is a pleasure and we can definitely recommend themMobileGear
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Reviews verified by DesignRush and sourced from the agency's profile
Světspánku
Sportby
Mantys
Stasan
Outdoorlive
Luxusní prádlo
MobileGear
Lumenica
Sunextra
WocaBee
Data sourced from the agency's DesignRush profile
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4.2 4.2 (1)
5.0 5.0 (11)
Anycoders
We are the most adaptable full-service agency you'll encounter
We are the most flexible full-service agency you will come across. We successfully implement projects from surprisingly low budgets to extensive and complex solutions. We are available whenever you need us, whether for a one-time event or long-term collaboration. [... see all Anycoders reviews ]
Location
Ceske Budejovice, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$50/hr
Minimal Budget
$1,000 - $10,000
Anycoders Services
Digital Services
Web Development
Web Design
Digital Marketing
Software Development
Branding
Social Media Marketing
SEO
PPC
Graphic Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Anycoders Reviews & Testimonials
Karel Tomšovský Owner at TOMŠOVSKÝ finance
5.0★
Web Design Review from Karel Tomšovský
We have been extremely satisfied with the services provided by Anycoders in designing and managing our company website. The graphic design exceeded our expectations its modern, clear, and perfectly reflects our brand identity.Communication with the team has always been friendly, professional, and responsive. We truly appreciated their flexibility and how quickly they were able to deliver results, even when we had tight deadlines or last-minute changes.The pricing was also very reasonable, especially considering the high quality of service we received. We highly recommend Anycoders to anyone looking for reliable and creative web development support
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Irina Kukovič Review from Google
5.0★
Irina Kukovič's Review Sourced from Google
We are very satisfied with the services of Anycoders. They are fast, creative, come up with new ideas, explain everything clearly and thanks to this we have clarity in the whole process. The cooperation is very beneficial for our company.
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Luboš Eliáš Review from Google
5.0★
Luboš Eliáš's Review Sourced from Google
We have been working with Anycoders for five years. We started with them from the graphic design of the e-shop to its full launch. There were no problems during the entire period of cooperation. We have always encountered their willingness, speed and helpfulness. I can only highly recommend them.
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Reviews verified by DesignRush and sourced from the agency's profile
Aston Eurotrading, s.r.o.
BBH Tsuchiya Ltd.
Autobaterie RAKUS s.r.o.
V + J Obuv, s. r. o.
MegaMax24
CATO S.R.O.
Centrum Péče
Český Trávník
Dr. in Uniforma
Dvořák Transport s.r.o
Data sourced from the agency's DesignRush profile
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4.3 4.3 (1)
5.0 5.0 (23)
Krejta Solutions
Online success is a battle. We will fight it for you.
Hi, we're KREJTA.We help clients to win the online battle against the competition. We can help you with online marketing, video production, website, e-shop or business system development, PR, SEO, PPC, social media marketing, graphic design and much more.Contact us! [... view Krejta Solutions profile ]
Location
Brno, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$44/hr
Krejta Solutions Services
Content Marketing
PPC
SEO
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Město Brno
Cochlear
Cetin
Damedis
Art Investment Gallery
Data sourced from the agency's DesignRush profile
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Ohana
Delivering high-quality advertising and client communication
Ohana Advertising and Business Consultancy is a strategic marketing and sales consultancy agency that specializes in Google AdWords, YouTube campaigns, and website development. We strive to deliver top-quality work and be a reliable partner to our clients from diverse industries. We prioritize open [... view Ohana profile ]
Location
Prague, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$99/hr
Minimal Budget
$1,000 - $10,000
Ohana Services
PPC
Social Media Marketing
SEO
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
IT Industry
Marketing Industry
Small Business Industry
Data sourced from the agency's DesignRush profile
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Yups
All you need to scale your business in one place.
Yup, All you need to scale your business in one place. We are a digital marketing solution company with a strong focus on web development, AI and automations - a one-stop shop powered to support businesses at every stage of their customer journey. We select our partners in line with our core principles: we [... view Yups profile ]
Location
Prague, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$35/hr
Minimal Budget
$1,000 - $10,000
Yups Services
Digital Marketing
PPC
Social Media Marketing
SEO
Video Marketing
Web Development
eCommerce Development
Web Design
Graphic Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Yups Reviews & Testimonials
Tuan Hoang Pham Review from Google
5.0★
Tuan Hoang Pham's Review Sourced from Google
Great services. We are family company base on Prague, have been working with Yups for a half year and satisfied with them. Would definitely recommend 👍
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Miron Shabani Review from Google
5.0★
Miron Shabani's Review Sourced from Google
I have been with yups since the beginning of the year and they helped me not only grow my listeners but also allowed me to reach a fanbase all over the world. Gorjan and Bobana have been a huge help during all the process explaining and personalising the campaigns and growth every step of the way.
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Vasil Stardelov Review from Google
5.0★
Vasil Stardelov's Review Sourced from Google
I deeply recommend the team of Yups! Firstly, not only did they understand my request, they gave me great ideas on how to improve it and make better solutions. They made custom made solutions for my request in the insurance industry that are working excellent. With their solutions they exceeded my expectations and saved me so much time and productivity. I will be working with them long term and will be asking for more solutions in the field of insurance.
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Reviews verified by DesignRush and sourced from the agency's profile
Brains & Motion
Keitaro
Mosh Studios
Data sourced from the agency's DesignRush profile
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5.0 5.0 (14)
SEO Consult CZ
We are experts in online marketing with more than 15 years of experience.
SEO Consult is a premier digital agency specializing in a range of services including PPC, SEO, email marketing, website redesign, and expert copywriting. With over 15 years of industry experience, we provide tailored solutions to help businesses maximize their online presence and achieve their marketing [... view SEO Consult CZ profile ]
Location
Brno, Czech Republic
Number of Employees
Under 49
Minimal Budget
Under $1,000
Portfolios Count
1 Project Listed
SEO Consult CZ Services
PPC
SEO
Social Media Marketing
Email Marketing
eCommerce
Digital Marketing
CRO
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Clients and Projects
View Full Portfolio
Digital Marketing Project PPC Facebook Campaigns
View Full Portfolio
Comprehensive analysis done by DesignRush Agency Experts.
SEO Consult CZ Reviews & Testimonials
Kateřina Škultéty Review from Google
5.0★
Kateřina Škultéty's Review Sourced from Google
Cooperation with Seo Consult was a great choice for me. They knew what they were doing from the start and were able to set up the ad to make a real impact. Instead of unnecessary spending, advertising finally pays off and brings new customers. Communication is quick, to the point and professional. I value their overview, flexibility and human approach. I can only recommend it to anyone who wants to get the most out of online promotion.
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Topinfra s.r.o. Review from Google
5.0★
Topinfra s.r.o.'s Review Sourced from Google
Excellent cooperation, professional approach and always willing to solve our request quickly. We spent a long time choosing an SEO partner, but now we can only warmly recommend it.
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MonPeri Review from Google
5.0★
MonPeri's Review Sourced from Google
We have been working with SEO Consult for several months and are very satisfied. We appreciate the excellent communication and professional approach. The results meet our expectations, which confirms their expertise and ability to deliver real value.
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Reviews verified by DesignRush and sourced from the agency's profile
Nestlé Česko s.r.o.
Dr. Oetker
Skřivánek
VUT
Unis
Data sourced from the agency's DesignRush profile
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4.9 4.9 (68)
Crynet
Crynet started as a data-driven digital marketing agency but has quickly grown to be full-service marketing agency with representatives in 3 continents. Crynet offers a wide range of support services for ICOs and Blockchain Driven Business, such as Multinational Legal Support, Blockchain Development and Tech [... view Crynet profile ]
Location
Prague, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$100/hr
Minimal Budget
$1,000 - $10,000
Crynet Services
PPC
Digital Marketing
SEO
Social Media Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Patron
Playkey
Swissborg
Loci Coin
Spectre
HOQU
SophiaTX
Energi Token
Sp8de
Earth Token
Data sourced from the agency's DesignRush profile
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WOOP.design
We do graphic design
We are a small team from Pilsen. We create a comprehensive solution from design to implementation. Our goal is to target design to your customers. We produce functional graphics for your project and for your business. We ask, suggest, consult, and make it happen. [... view WOOP.design profile ]
Location
Pilsen, Czech Republic
Number of Employees
Under 49
WOOP.design Services
Web Design
Branding
Logo Design
PPC
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Veselá Hoblina
Urocentrum Plzeň
Viderize
Triant
Elementary school Bor
FlowGuard
Visit Plzeň
Data sourced from the agency's DesignRush profile
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Digital Ant
We Do Marketing for Innovations & Startups
We specialize in validating, launching & growing new projects on the market. Our methodology is based on starting with little, learning fast and scaling up with insight from the market. We have over six years of experience helping innovative ideas get started and succeed worldwide. [... view Digital Ant profile ]
Location
Prague, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$65/hr
Minimal Budget
$1,000 - $10,000
Digital Ant Services
Digital Marketing
Video Marketing
eCommerce
Social Media Marketing
Content Marketing
PPC
UI/UX Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Digital Ant Reviews & Testimonials
jindřich Review from Google
5.0★
jindřich's Review Sourced from Google
A place where ambitious projects are completed with the diligence of an ant. And make the best chemex here too. 🖤
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Adriána Review from Google
5.0★
Adriána's Review Sourced from Google
The best performance marketing and design agency! Ants can quickly test an idea or bring in new customers.
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Reviews verified by DesignRush and sourced from the agency's profile
Satoshi Labs
Cashbot
MONETA Money Bank
LogicalPlan
TripGuru
Bohemia Paper
Recombee
Innogy
Business Link
Creative Dock
Data sourced from the agency's DesignRush profile
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5.0 5.0 (5)
Kraftvertising
The B2B Ad Agency With Stripes
Kraftvertising is a Bratislava-based B2B marketing agency specializing in performance-driven advertising for SaaS companies and tech startups across European and U.S. markets. Their services encompass paid search and social campaigns, lead generation, visual content creation, and CRM support, all tailored to [... view Kraftvertising profile ]
Location
Prague, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$65/hr
Minimal Budget
$1,000 - $10,000
Kraftvertising Services
Digital Marketing
PPC
Graphic Design
Social Media Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Kraftvertising Reviews & Testimonials
Hajnalka Vallo Review from Google
5.0★
Hajnalka Vallo's Review Sourced from Google
The work they have done for Esme Ltd. is of a very high standard. The entire marketing team within the company is satisfied with the cooperation and the results.
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Reviews verified by DesignRush and sourced from the agency's profile
Kontentino
Perdoo
Dazzle
Caflouq
Easy Software
Pygmailos
Billdu
TechBand
theshop
Vestberry
Data sourced from the agency's DesignRush profile
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5.0 5.0 (2)
Reakt
We help companies make full use of the Internet.
Reakt collaborates with businesses to leverage the full potential of the digital landscape, offering comprehensive solutions that harness the internet's capabilities. Through our expertise in developing next-generation websites and executing highly effective online marketing strategies, we drive tangible and [... view Reakt profile ]
Location
Brno, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$70/hr
Minimal Budget
$1,000 - $10,000
Reakt Services
Digital Services
Social Media Marketing
Software Development
Graphic Design
Branding
Design Services
Digital Strategy
Digital Marketing
PPC
Advertising
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
VEIT Electronics
Farma Škodovi
H-edu
Asicomp
Komuniké
Solitea
NK Real
Ateliér Tecl
Mantys
Agroscan
Data sourced from the agency's DesignRush profile
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MARCO BBN Czech Republic
MARCO is an integrated marketing communication agency. Agency was established in 1994 with offices in the heart of Europe, Prague and Brno. Our business branding professionals give you marketing communications efficiency in CEE markets. MARCO works for such brands as FedEx, Jotun, E.ON, LeasePlan, Inoutic [... view MARCO BBN Czech Republic profile ]
Location
Brno, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$60/hr
Minimal Budget
$10,000 - $25,000
Portfolios Count
1 Project Listed
MARCO BBN Czech Republic Services
Digital Marketing
Email Marketing
PPC
Content Marketing
Social Media Marketing
Public Relations
Branding
Creative Services
Web Design
WordPress Website Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Clients and Projects
View Full Portfolio
Digital Marketing Project ZETOR TRACTOR SHOW
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Comprehensive analysis done by DesignRush Agency Experts.
Hartmann
FedEx
Siemens
E.ON
Brother
Inoutic
LeasePlan
Data sourced from the agency's DesignRush profile
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PPC Profits
A long-term and stable partner for your business on the Internet.
At PPC Profits, we pride ourselves on our extensive 15-year track record in the marketing industry. Our seasoned expertise ensures that we deliver exceptional results for our clients, driving success and growth in their digital campaigns. [... view PPC Profits profile ]
Location
Brno, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$45/hr
Minimal Budget
Under $1,000
PPC Profits Services
SEO
PPC
Content Marketing
Digital Marketing
CRO
Social Media Marketing
Email Marketing
Web Design
Graphic Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
PPC Profits Reviews & Testimonials
Igor Crha Review from Google
5.0★
Igor Crha's Review Sourced from Google
I was extremely satisfied with the preparation and implementation of the new website. Their update and support is also fast and hassle-free. dr. Igor Crha
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4 window Review from Google
5.0★
4 window's Review Sourced from Google
PPC Profits helped us kick start our e-shop in the beginning and they keep pushing us further and further. They also help us with advertising our services. Always friendly, understandable and fair communication. We are extremely satisfied.
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Michaela Josífková Review from Google
5.0★
Michaela Josífková's Review Sourced from Google
We have been working with the company for several months now and it is clear that the advertising we have set up has had a great response! We definitely recommend it.
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Reviews verified by DesignRush and sourced from the agency's profile
Adidas
VUT Brno
IBRS - International Business and Research Service
Colorika
Joyin S.R.O.
Data sourced from the agency's DesignRush profile
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4.9 4.9 (71)
QPack Agency
We Build Websites That Grow Businesses
In every engagement, we bring not just code or platforms but a collaborative mindset rooted in delivering measurable results. From initial concept through launch and ongoing support, we commit to being the trusted technological partner that drives growth, solves real-world challenges, and keeps your business [... view QPack Agency profile ]
Location
Prague, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$35/hr
Minimal Budget
Under $1,000
QPack Agency Services
Web Development
Digital Marketing
AI Development
UI/UX Design
SEO
PPC
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Medterra
Love Your Limbic
WillBeClean
Data sourced from the agency's DesignRush profile
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CF Agency
Crafting Analytical Marketing Strategies
CF Agency is a distinguished marketing consultancy renowned for its commitment to delivering exceptional results. With a focus on solid craftsmanship and tailored solutions, it provides top-tier performance marketing services. CF Agency empowers clients' in-house teams with the knowledge and skills to stay [... view CF Agency profile ]
Location
Prague, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$149/hr
Minimal Budget
$10,000 - $25,000
CF Agency Services
PPC
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Driverama
SAZKAmobil
Fjällräven
Data sourced from the agency's DesignRush profile
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Avedeo
Marketing agency with results.
Avedeo is a digital marketing agency based in Czech Republic. For us, the word “good” is not good enough. We combine data-driven approach mixed with creativity and forward thinking. [... view Avedeo profile ]
Location
Ostrava, Czech Republic
Number of Employees
Under 49
Average Hourly Rate
$99/hr
Minimal Budget
$1,000 - $10,000
Avedeo Services
Advertising
SEO
Digital Marketing
PPC
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Avedeo Reviews & Testimonials
Michal Bartoš Review from Google
5.0★
Michal Bartoš's Review Sourced from Google
Working with Avedeo has helped us increase our sales. I have had a lot of experience with various agencies over the years of doing business, but here I had the feeling from the very beginning that they knew what they were talking about and the results of their work were significantly above all others.
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Juraj Kanovszky Review from Google
5.0★
Juraj Kanovszky's Review Sourced from Google
Working with this marketing team helped us better focus our strategy and significantly improve our SEO. Thanks to their recommendations, we achieved visible results in campaigns and online communication. I definitely recommend them as a reliable partner for long-term cooperation.
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Ondřej Tanistra Review from Google
5.0★
Ondřej Tanistra's Review Sourced from Google
I have been working with Avedeo for over 2 years now. They have helped me take my online business to a whole new level. Every member of the team I have worked with so far is an expert in their field. I can rely on their valuable advice and suggestions. Now I have also started working with Avedeo for my new second company. I am looking forward to seeing where we will take my two projects together.
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Reviews verified by DesignRush and sourced from the agency's profile
Big Bang Injection
Leo Express
Forex Zone
Data sourced from the agency's DesignRush profile
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5.0 5.0 (9)

Frequently Asked Questions

SEO vs PPC: Which Is right for your business?

Feature	PPC (Paid Ads)	SEO (Organic)
Speed	Fast (live in hours)	Slow (3 to 12 months to rank)
Cost	Paid per click; each click costs	High effort, "Free" clicks
Trust	Moderate (some users skip ads)	High (users trust organic more)
Longevity	Traffic stops when the budget ends	Assets last for years
Effort	Bidding & creative testing	Content creation & technical

In 2026, the debate isn't about which is better, but which is faster. With AI Overviews (AIO) now dominating the top of search results, both Search Engine Optimization (SEO) and Pay Per Click (PPC) have had to change.

The short answer: PPC brings fast results; SEO builds momentum over time.

Use SEO when you want long-term, compounding traffic and can afford to wait for results. Use PPC when you need immediate visibility, fast testing, or predictable demand on a controlled budget.

For best results, combine both methods.

What is the best PPC platform for my business?

If your goal is...	Use this platform
Immediate sales or leads	Google Ads (Search)
Building a brand/lifestyle	Meta (Instagram) or TikTok
Selling to other businesses	LinkedIn Ads
Selling products on a budget	Amazon Ads or Microsoft Ads
Targeting Gen Z or trends	TikTok Ads

The best platform depends entirely on your business model and where your customers spend the most time. Since the rise of AI-integrated search, PPC has split into two worlds: intent-based (people looking for you) and interruption-based (you looking for them).

Best for most businesses:

Google Ads: Ideal for high-intent traffic. If someone types "emergency plumber Cheney" or "best CRM for startups," they want to buy now.
Meta Ads (Facebook & Instagram): Best for visual products and impulse buys. If your product looks great in a video or photo, Meta's algorithm is elite at finding people who didn't know they wanted your product until they saw it.

The specialist platforms:

LinkedIn Ads: The gold standard for B2B. It is expensive (high CPC), but your B2B PPC agency can target by specific job titles (e.g., Director of Logistics) or company size.
Amazon Ads: A must for physical product sellers. It often has a higher conversion rate than Google because users are already in shopping mode.
TikTok Ads: In 2026, TikTok is a massive search engine for Gen Z and Millennials.

Alternatives:

Microsoft advertising (Bing): Often overlooked, but it reaches a more affluent and older demographic (usually 45+). Competition is lower, so your cost-per-click (CPC) is often 30% cheaper than Google.
Reddit & Quora: Best for niche, high-trust communities. If your audience is highly technical or research-heavy, appearing in these threads can feel more like a recommendation than an ad.

How much does PPC agency management cost?

Your total PPC cost is ad spend plus management fees. Industry competition determines how high both numbers go.

Average costs for a standard PPC campaign are:

Ad spend: $500 to $20,000+ per month
Cost-per-click (CPC): Approximately $1.62 per click
Cost-per-1,000 impressions (CPM): Approximately $3.12
Remarketing CPC: $0.66 to $1.23 per click
Tools and software: $15 to $800 per month

Agencies usually charge using one of these models:

Percentage of ad spend: 12% to 30% of monthly spend
Flat monthly fee: $1,000 to $3,000 for small to mid-sized businesses
Project-based pricing: $1,000 to $10,000+ for audits, setup, or short engagements

Average CPC in 2026 across major industries:

Industry	Average CPC	Average CTR
Business Services	$5.37	5.62%
Health & Fitness	$4.71	6.88%
Education	$4.39	6.21%
Animals & Pets	$3.90	7.39%
Beauty & Personal Care	$3.56	6.75%
Fashion & Jewelry	$3.39	6.13%
Real Estate	$2.10	9.20%
Restaurants & Food	$2.18	8.68%
Travel	$1.92	10.16%

How long does it take to see the results of a PPC campaign?

You will see traffic in 24 hours, data in 2 weeks, and true profitability in about 3 months.

PPC delivers results faster than SEO, but it's not instant. While your ads can appear within hours, profitable, stable results generally follow a three-stage timeline.

Days 1 to 7: Ads go live and gain immediate traffic. The platform's AI tests audiences. Avoid changing settings, or you will reset the learning process.
Weeks 2 to 4: You spot winning ads, block wasted search terms, and see early leads or sales. Cost Per Acquisition (CPA) may be high because you’re buying data to see which ads convert.
Months 2 to 3: You have enough data to cut underperforming keywords and double down on profitable ones. Results stabilize, and you hit your target return on ad spend (ROAS).

Who owns your ad accounts?

You should, but you might not. The legal and technical ownership of an ad account depends entirely on how it was set up and what is in your contract.

If you set up the account using your business email and your credit card, you own it. You simply invite a PPC agency as a partner or manager. If you choose to finish the partnership, you maintain full control and can remove their access at any time. You keep all the historical data, the winning ad formulas, and the tracking pixels that have learned who your customers are.

When a PPC agency manages campaigns under its own account, you don't retain ownership. If you part ways, you could lose valuable campaign data and have to start from scratch.

About The Author and Expert Reviewer

Vanessa Maandal

Content Specialist

maria.v@designrush.com

Vanessa Maandal is a digital writer with expertise in content marketing and creative direction. She has developed successful campaigns for global brands, such as Boehringer Ingelheim, Kellogs Singapore, and Friesland Campina. At DesignRush, she writes content focused on marketing strategies led by award-winning agencies to connect them with like-minded organizations and individuals.

Mariana Delgado

Marketing Director

mariana@designrush.com

Mariana Delgado is the Head of Marketing at DesignRush, with more than ten years of experience across digital marketing, sales management, search, and video advertising. Since joining DesignRush, she has delivered 3× site-traffic growth and 2× growth in monthly revenue by building scalable, performance-led programs that connect acquisition, content, and brand across channels. Her campaigns have achieved a 5:1 ROAS.

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Frequently Asked Questions

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Who owns your ad accounts?

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