Helen Guzenko Partnership Manager at Wezom

5.0★

Startup Review from Helen Guzenko

Wezom is an enterprise software development company with more than 275 specialists. We brought RGray in for startup marketing and growth marketing for a FinTech SaaS platform we had built for a client, an early stage startup with a finished product and almost no market presence. RGray started with their startup marketing foundation: market and competitor research, positioning and messaging, and a growth strategy built on three prioritized hypotheses, each with its own funnel and success metrics. They then implemented the channels: SEO, GEO for visibility inside AI search and AI assistants, PR and digital media, and paid user acquisition to test the funnels fast. Analytics and attribution were in place from the start.They also built AI into the daily marketing work: a custom multi agent system using Claude, Grok, Perplexity and Gemini for research, content production and localization, handed over with workflows, prompts and checklists. Two of the three hypotheses proved out, so we elaborated those two and their funnels. CAC started at $31 and fell to $16 by the end of the test campaign, below the industry average. The campaign brought around 2,500 activated users, which boosted revenue and gave us real data for funnel, user and product analysis. The client finished with a working acquisition system and the documentation to run it, not a set of campaigns. Project management was on time and on budget: weekly calls, a shared board with owners and deadlines, monthly reporting against the strategy metrics, same day answers. When our client's roadmap moved, they resequenced the plan in days. Most impressive: they think like product owners, not like a service agency, and they challenged our ICP and pricing assumptions correctly. One improvement: the early reports were denser than we needed, and they added an executive summary once we asked.

James Leonard Ehrlich, DVM CTO & CEO at VCPR.ORG

4.8★

Web Development Review from James Leonard Ehrlich, DVM

I wanted to outsource front end development while maintaining back end services myself.They started with existing React SPAs, cleaned them up, found and removed bugs, improved user interaction, made clear requests for new endpoints which I implemented and they tested and used.The time difference between my office in eastern USA and theirs in Moravia worked well, as we could meet at their afternoon/my morning and I had the rest of the day to deal with back end or questions they might have.Their professionalism and competency were impressive.I will continue working with them, for years, I hope, in maintenance mode or when we need to expand features.

Michal Konopa Head of IT at NonStop Consulting

5.0★

CRM Development Review from Michal Konopa

New CRM system was successfully rolled out and data was migrated from our old system.Everything was delivered on time. Always willing to adapt to changing needs of the project.