PKG Brand Design

PKG Brand Design

Nationally Ranked Package Design Agency

1608 South Ashland Avenue, Suite 27332, Chicago, Illinois 60608, United States

PKG Brand Design Overview

Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Average Hourly Rate
$150/hr
Year Founded
2012
PKG delivers best-in-class package designs attracting shoppers to buy your products! 

PKG Brand Design is an award-winning package design agency for national and global consumer package goods, and especially for food and beverage brands. The key to our success is our proven Consumer First® approach to branding and package design where we engage your consumers to co-create brand solutions that attract shoppers with compelling brand stories.

PKG specializes in brand strategy, brand identity, package design, structural design, graphics, photography and being the best consumer-centric packaging agency in the U.S.

PKG employs both agency and brand-side marketing experts to craft transparent, authentic packaging that engages consumers, activates shoppers and grows sales. We've been leading with this approach for years on nationally recognizable brands in the food & beverage, snacks, candy, retail, and home & office categories.

PKG is the authority on CPG branding and package design by leveraging deep consumer insights to create packaging solutions that attract shoppers to buy your product.

(PKG is wholly-owned by HANGAR12, a global brand marketing agency).
Headquarter
1608 South Ashland Avenue, Suite 27332, Chicago, Illinois 60608, United States
Other Locations
Kirkwood, St. Louis, Missouri 63122, United States
Uptown, Minneapolis, Minnesota 55417, United States

PKG Brand Design Services

  • Food and Beverage Branding
  • Package Design

PKG Brand Design Portfolio

  • PKG Brand Design - Home Chef
    Package Design
    Home Chef
  • PKG Brand Design - Incredibles2 Cheese
    Package Design
    Incredibles2 Cheese
  • PKG Brand Design - Columbia Frozen Fruit
    Package Design
    Columbia Frozen Fruit
  • PKG Brand Design - Premium Deli
    Package Design
    Premium Deli
  • PKG Brand Design - Perdue Fit & Easy
    Package Design
    Perdue Fit & Easy
  • PKG Brand Design - Harkins Popcorn
    Package Design
    Harkins Popcorn
  • PKG Brand Design - Hostess Bread
    Package Design
    Hostess Bread
  • PKG Brand Design - Mama Francesca
    Package Design
    Mama Francesca
  • PKG Brand Design - Greek Yogurt Cakes
    Package Design
    Greek Yogurt Cakes
  • PKG Brand Design - Ragu Pasta
    Package Design
    Ragu Pasta
  • PKG Brand Design - Buddig
    Package Design
    Buddig
  • PKG Brand Design - Keebler
    Package Design
    Keebler

PKG Brand Design Team Bios

  • President
    Kevin Keating
    President
    PKG is committed to transforming every brand through our custom package designs that are geared towards increasing brand awareness, trial and sales. My 25+ years of experience includes packaging for Kellogg's, Sara Lee, Hillshire Farm, ConAgra, Hostess, Perdue Farms, Keebler, Saputo, Cheez-It & more
  • Director, Packaging/Design Strategy
    Shelbi Sturges
    Director, Packaging/Design Strategy
    At PKG our mission is to transform your brand’s package through attention-grabbing & compelling design that gets your brand’s identity & product message across to your target shopper in the most effective way. My former experience at Topco also gives me key insights to retailers needs & expectations

PKG Brand Design Clients

  • Perdue
    Perdue
  • Saputo
    Saputo
  • Buddig
    Buddig
  • Columbia Fruit
    Columbia Fruit
  • Nice Pak
    Nice Pak
  • Coleman
    Coleman
  • Old Wisconsin
    Old Wisconsin
  • Kirkland
    Kirkland
  • Harkins
    Harkins
  • Golden Krust
    Golden Krust

PKG Brand Design Awards

  • PKG Brand Design - Award 1
  • PKG Brand Design - Award 2
  • PKG Brand Design - Award 3
  • PKG Brand Design - Award 4
  • PKG Brand Design - Award 5

PKG Brand Design Reviews

  • Paula (Petrungaro) Steenstra

    Paula (Petrungaro) Steenstra

    Director of Design and Packaging

    Hillshire Farm Package Restage
    Project Type: Package Design
    Review Date: 6 November, 2020
    We needed an update to our full line up for Hillshire Farm. A National Brand that participates in several categories. PKG provided a great range of designs that were on target. The final design had great success in the marketplace - really moving the needle on our brands modernity and helping maintain its leadership in the category. But what really sets PKG apart from the rest are the people. A true partnership...I always considered them an extension of our team.
    Rating:
    • Work Quality:
    • Timely Delivery:
    • Responsiveness:
    • Overall Costs:
    • Your Satisfaction:
    • Willing To Refer:
    We needed an update to our full line up for Hillshire Farm. A National Brand that participates in several categories. PKG provided a great range of designs that were on target. The final design had great success in the marketplace - really moving the needle on our brands modernity and helping maintain its leadership in the category. But what really sets PKG apart from the rest are the people. A true partnership...I always considered them an extension of our team.
  • Nicole Austin

    Nicole Austin

    Marketing Manager at Saputo

    FCH BABF Peanuts Packaging
    Project Type: Food and Beverage Branding
    Review Date: 5 November, 2020
    This promotional packaging turned out amazing. The colors were so vibrant and it definitely stuck out on shelf. Also my plant who has worked with these promotional packaging for many years said it was the best one they have seen. Very happy with how both the outer packaging and the inner packaging turned out for these promotions.
    Rating:
    • Work Quality:
    • Timely Delivery:
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    • Your Satisfaction:
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    This promotional packaging turned out amazing. The colors were so vibrant and it definitely stuck out on shelf. Also my plant who has worked with these promotional packaging for many years said it was the best one they have seen. Very happy with how both the outer packaging and the inner packaging turned out for these promotions.
  • Amy Krider

    Amy Krider

    Brand Manager at Buddig

    Brand Redesign
    Project Type: Package Design
    Review Date: 2 November, 2020
    PKG did a great job helping us redesign our heritage brand. They conducted background consumer and shopper research and leveraged the results to deliver a range of options showcasing where we could take our brand without losing our core equity. In addition to quality work, the team had been responsive and nice to work with- leading to new projects for new item introductions. They have risen to the challenge with innovative designs that capture our brand essence.
    Rating:
    • Work Quality:
    • Timely Delivery:
    • Responsiveness:
    • Overall Costs:
    • Your Satisfaction:
    • Willing To Refer:
    PKG did a great job helping us redesign our heritage brand. They conducted background consumer and shopper research and leveraged the results to deliver a range of options showcasing where we could take our brand without losing our core equity. In addition to quality work, the team had been responsive and nice to work with- leading to new projects for new item introductions. They have risen to the challenge with innovative designs that capture our brand essence.