Cucubano

Standout Features:

• Tape strip with logo
• Soft, artistic typography
• Unconventional label

Uara estudio's packaging design for Cucubano blends whimsy and artisanal charm, communicating the brand's commitment to natural and high-quality ingredients.

The design features a tape strip with a logo at its tip that runs over the jar's cap. This green strip ends right at the center of the jar, above the product name, cementing the brand logo exactly where it should be. Its green color symbolizes the brand's organic roots.

In addition to its green color symbolizing the brand's organic roots, the typography also screams artisanal products. The soft, artistic typeface has curved edges, conveying the essence of handcrafted or non-mechanized goods.

Lastly, the texts appear independently, with no traditional label covering the content of the package. This strategic design allows the product's rich color to shine, enhancing its visual appeal and evoking a sense of transparency.