Blackburn

Standout Features:

• Sober colors
• Leverages positive space for branding
• Emphasizes the product's characteristics

Blackburn surprised cheese lovers with their new Tré Carré packaging that speaks volumes of the products’ charm even before you taste it. Alizes designed the square packages that emanate the cheeses’ savor and premium quality.

The packaging acts like a complementing coat for the cheese, starting with sober colors like beige and black that reflect the unique taste of the caramel and balsamic, giving this product its unique appeal.

To further emphasize the product, there's a cutout window showing the texture and inviting the customer to imagine the taste. Next to it is a gold seal indicating the high quality of this black garlic-aged cheddar.