The best packaging design combines multiple physical elements that merge to create a layered spectacle of visual abundance. Here are viewing an amazing example of limited edition package design for the Drygate Brewing Company’s first birthday.
Created by a collaboration between UK-based design agency D8 and the graduates of the prestigious Glasgow School of Art comes a fearless visual story of a brewing process that aims to achieve the exceptional.
The packaging is hand wrapped. The best and most rare items in the world are usually made by hand with a custom touch from masterful craftsmen. Take the fabled Scottie Cameron Putter, or the hand stitched clothing of Givenchy, or perhaps the legendary Kobe Beef. When hours upon hours of hard work pour into a product, people will pay for the end result and view it with a sacred possession to be cherished.
The hand wrapping gives off this element of mastery. The original meaning of Drygate is a ‘priest’s path.’ The zigzag mark beneath the Drygate logo highlights this quest for perfection.