Standout features:
- Symbolic illustrations
- Artsy and evocative
- Colorful and minimal
When designing the Kingly Crown's packaging, Florian Popescu dived deep into the brand's essence - storytelling via memorable taste and visuals.
Each can carry a distinct Shakespearean story. In other words - Shakesbeer!
Before adorning the packaging, these illustrations were all drawn by hand, pen on paper. The designer agency opted for a limited, albeit saturated color palette and few digital effects to create authentic artwork reminiscing of the playwright's great work.
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