TAIKA

Packaging Designed by
Philipa Rabbit
1,131
TAIKA Packaging Design Analysis
Article by Mladen Milosevic
Published May 29 2024
|
Updated Jan 07 2025

Standout Features:

  • Vivid illustrations
  • Muted colors
  • Trendy design concept

Designer Philipa Rabbit used experiences as her packaging design inspiration to create impactful illustrations for TAIKA's packaging.

This unique mushroom coffee brand took cues from nature's colors and the woods. The designer created two variations: the forest during fall and summer for Lion's Mane and the wild forest with touches of burnt charcoal for Chaga.

The products are easily identified by their colors. The agency used muted shades of blue for Lion's Mane and light brown for Chaga.

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Packaging Designed by
Philipa Rabbit
1,131