- Article by
- Jermaine Dela Cruz




#B81D2C #6BC485 #245486 #1D1254
- Designers: Carson Ting, Minerva GM, and Hank Willis Thomas
- Client: FIFA World Cup 2026™
- Category: Print Design — Sports & Leisure
- Location: Canada, Mexico, and USA
- Project Brief: Create the official tournament poster for the FIFA World Cup 2026 while celebrating the event’s historic three-nation collaboration.
An effective sports print carries the weight of the event before anyone reads a word, and this one does it by handing the brief to three artists instead of one. Carson Ting, Minerva GM, and Hank Willis Thomas each claim a quadrant, and the collision between their styles is the design.
Canada's red illustration, Mexico's green figure work, and the United States' blue graphic abstraction meet at the center without blending or compromising. That tension is a more honest representation of a three-nation tournament than any committee-approved unified visual would have been.
The ball lands exactly where the three zones intersect, which is not a subtle choice but does not need to be for something that has to read from 30 feet away. It is the one element no single artist owns, and that is the point.
The typography keeps the same logic as the illustration. "FIFA World Cup 2026" runs in a heavy navy condensed face with Canada, Mexico, and USA each set in their national color, so the lockup functions as a flag system as much as a wordmark.

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