InspireBCN©

Estudi Zeta designed a modular identity for InspireBCN© inspired by Barcelona’s Pla Cerdà urban grid.
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InspireBCN© print design.
Article by Rafi Lim
Published Jan 23 2026 - 6.55am EST

Designed by Estudi Zeta, the visual identity for InspireBCN© is based on Barcelona’s urban structure, specifically the Pla Cerdà grid. This framework is translated into a custom modular typeface and rounded graphic elements that echo the organic forms of the city’s architecture while reinforcing ideas of technology and sustainability

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Estudi Zeta is a Barcelona-based communication studio focused on graphic design, branding, and digital solutions. Founded as a collaboration between father and son, the studio combines visual identity and functionality to create thoughtful and tailored design systems.

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Print Designed by
Estudi Zeta
247
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