The Maison Des Seniors Center in the city of Chalon-sur-Saone is am embracing location where the exchange of information benefits the daily lives of the elderly.
Grapheine created a wonderful and relevant series of print designs that extend from brochures to public bus stops to generate a maximum level of awareness.
The logo features a tranquil blue background and red crown that sits atop a tilted "e" letter.
The saying below translates to "Living well the privilege of age."
Grapheine does a phenomenal job by incorporating this crown symbol in the branding. The crown is a promise.
A promise to provide seniors with the treatment that they deserve like kings and queens.