NEXGEL Catalog

Standout Features:

• Hollow-style icons
• Pastel branding colors
• Content in dark-colored backgrounds

NEXGEL is a brand of hydrogel patches used for beauty, foot care, and over-the-counter healthcare. Its product catalog created by Designed.co is a printed extension of their website in terms of design. It sports a clean white background and a diagonal four-image banner on the cover displaying lifestyle shots of its customers.

Right above the banner is the company’s slogan, “Your Skin-Friendly Patch Co.” enclosed within a rectangular outline. Parallel to this, just below the images, is the brand name written in a thin font style painted in teal and black. Finishing this off is a pattern of black circles decorating the cover’s lower right.

The agency stayed true to the brand colors: white, light blue, and gradient teal. You’ll see these colors integrated into the design, either as graphic outlines or icons. Browsing through this product catalog, you’ll grow an appreciation for the simplicity of the design and how all the elements come together.

Although the client’s brand colors lean on the pastel side. The agency also dressed up the pages with dark colors to emphasize certain pieces of content.