Standout Features:
- Color variations
- Implied, flag-like movement
- Prominent typography
First established back in 2014, Next Wave Awards is the top-level student documentary competition in China that has attracted hundreds of colleges and unis at home and abroad. This project by Tom Kwok is a rebrand for the competition that celebrates the new waves of rising stars.
The first thing that comes to mind when looking at these colorful posters is the bold colors and how the design suits each one. Simultaneously, posters seamlessly incorporate wavy movement with minimalistic tendencies and an abundance of elements with a clean, on-point layout.
Intentional or not, this smooth amalgamation of different trends showcases the character of the event - a unified celebration of contrast, a collage of individuality.
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