Elegant. Exquisite. World-changing. That is the approach Beau Cacao takes with their chocolate. Wanting to create chocolate bars unlike anything else in the world, Beau Cacao takes a cultural approach to the way they infuse their chocolates.
When consumers visit the company’s website, they are greeted with a beautifully-rendered slow-motion video clip of cacao trees, machinery at work creating chocolate, and people creating the company. \
The video immerses consumers into the world of Beau Cacao. Laid over the image, the company uses a simplified sans serif font to share their company goals with their consumers.
The website uses a number of product and company photographs to show off what the company creates as well as who runs it. The photographs are combined with a digitalized keyboard font that resembles a typewriter. The dynamic appearance makes for a smooth transition down the page.
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