Our B2B design agency directory includes 1,151 USA companies, with 1,855 client reviews and an average 4.6-star rating, and vetted by a team of 12 industry experts. Agencies are assessed on strategic capability, real-world case studies, and B2B fit, so you can clearly compare across services, pricing, project size, and industry focus.
Organic rankings are determined by five factors: top services, reviews, portfolio, awards/press, and team expertise. Sponsored listings pay for a placement that appears above organic positions. Sponsorship does not affect star ratings or review content - read more on our methodology page.
Winger Marketing is a full-service marketing and public relations agency headquartered in Chicago. Winger Marketing has worked with businesses to create effective integrated marketing and public relations programs and campaigns since 1986. We work seamlessly with internal resources or, in some instances...
Top Services:
- Public Relations
- Content Marketing
- Digital Marketing
- Business Consulting
- Email Marketing
- Show more
- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $190/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 2 Projects Listed
Located at the nexus of creativity and technology, Code and Theory is a digital-first creative agency that can work on projects that span the complete end-to-end client journey. We take pride in not only finding solutions to consumer and commercial issues, but also in establishing new capacities for our...
Top Services:
- Digital Services
- SEO
- Digital Marketing
- Branding
- Graphic Design
- Show more
- Location
- New York City, New York
- Number of Employees
- 250 - 499
- Minimal Budget
- $50,000 & Up
At Huge, we foster business growth through UI/UX designs that resonate with people...
Top Services:
- Design Services
- UI/UX Design
- Branding
- Digital Marketing
- Show more
- Location
- New York City, New York
- Number of Employees
- 1000 & Up
- Minimal Budget
- Under $1,000
- Portfolios Count
- 5 Projects Listed
Providing AdTech, Advertising, and Digital Services. We design, measure, implement, and ship digital products that transform companies...
Top Services:
- AI Development
- Mobile App Development
- Digital Services
- Print Design
- Advertising
- Show more
- Location
- New York City, New York
- Number of Employees
- 250 - 499
- Minimal Budget
- $50,000 & Up
Tank harnesses the power of design, language and technology to simplify intricate matters and deliver compelling solutions. Since its establishment in 1994, Tank has been seamlessly integrating design and technology to assist businesses in creating unforgettable brand expressions through a hands-on...
Top Services:
- Branding
- Design Services
- Print Design
- Digital Marketing
- Advertising
- Show more
- Location
- Cambridge, Massachusetts
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $190/hr
- Portfolios Count
- 3 Projects Listed
Located at the heart of one of the most innovative technology hubs in the world - Boston. Working across strategy, creativity, and a meticulous engineering process, we pride ourselves on bringing clients quantifiable, high-impact marketing results...
Top Services:
- Digital Marketing
- SEO
- PPC
- Web Design
- Digital Strategy
- Show more
- Location
- Newton, Massachusetts
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 4 Projects Listed
Digital product design agency with offices also in Silicon Valley, NYC, Mexico City and London. Experts in User Experience design and website development, working with startups to the Fortune 500 in the financial services, healthcare and software business...
Top Services:
- UI/UX Design
- Design Services
- Software Development
- AI Development
- Show more
- Location
- Palo Alto, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- Under $1,000
Motto® is a strategic branding and digital agency that helps global brands and daring startups scale, disrupt, and lead. From strategy to identity, we build bold, standout brands that win hearts and markets...
Top Services:
- Branding
- Web Design
- Design Services
- Logo Design
- Creative Services
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $400/hr
- Minimal Budget
- $50,000 & Up
- Portfolios Count
- 2 Projects Listed

SomeOne
Award WinnerRecipient of a Best Design Award for outstanding work.Over the past decade we've heard businesses ask us the same question, I know we need to change, I know you can make things attractive, but how can we make it stick? This conundrum is the biggest strategic challenge facing modern brands and SomeOne's specialist subject...
Top Services:
- Branding
- Design Services
- Graphic Design
- Package Design
- Web Design
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $1/hr
- Minimal Budget
- $25,000 - $50,000
A consulting and creative firm that gives ambitious companies a clear and proven roadmap to build high-value magnetic brands that consistently and continuously attract more customers and generates more profits...
Top Services:
- Branding
- Web Design
- Design Services
- Video Production
- UI/UX Design
- Show more
- Location
- Mobile, Alabama
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Portfolios Count
- 4 Projects Listed
Pearlfisher is a forward-thinking, strategic design firm. For the future, we develop ideas that are more appealing. We create for life. We build brands as dynamic, living things, from strong identities to multisensory universes. We establish collaborations with our clients all around the world through our...
Top Services:
- Package Design
- Branding
- Graphic Design
- Product Design
- Design Services
- Show more
- Location
- New York City, New York
- Number of Employees
- 100 - 249
- Portfolios Count
- 12 Projects Listed
Kasra Design is an award-winning animation company specializing in the production of 2D & 3D explainer videos and advanced motion graphics...
Top Services:
- Video Production
- Design Services
- Video Marketing
- Location
- Anaheim, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 11 Projects Listed
UNDESIGNIT is a San Diego based creative consultancy founded in 2017 by award-winning designer Ella Tsurkanu. The firm specializes in bespoke branding, digital campaigns, and visual experiences for purpose-driven non-profits and for-profit brands tackling cultural, political, economic and environmental...
Top Services:
- Branding
- Design Services
- Location
- San Diego, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- Under $1,000
End-to-end digital product design and engineering for enterprises and premium brands...
Top Services:
- Branding
- Mobile App Development
- Software Development
- AI Development
- Design Services
- Show more
- Location
- New York City, New York
- Number of Employees
- Under 49
- Minimal Budget
- $25,000 - $50,000
- Portfolios Count
- 4 Projects Listed

EMERGE
Award WinnerRecipient of a Best Design Award for outstanding work.EMERGE is a top-rated UX Design Agency and Digital Product Consultancy and a trusted partner for B2B leaders across technology, healthcare, and manufacturing sectors. We specialize in driving business growth by crafting elevated, engaging digital products and services...
Top Services:
- UI/UX Design
- Product Design
- Design Services
- Software Development
- Mobile App Development
- Show more
- Location
- Portland, Oregon
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $50,000 & Up
- Portfolios Count
- 5 Projects Listed
Youtech is an integrated marketing and development agency that stops at nothing to bring the utmost value to our clients. We use our signature blend of intelligent data and inspiration to bring our clients new business through expertly crafted marketing, development, branding, and public relations.As a...
Top Services:
- Web Design
- Digital Marketing
- SEO
- Social Media Marketing
- Advertising
- Show more
- Location
- Naperville, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $250/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 8 Projects Listed
Our creative group of planners, producers & provocateurs create content and experiences people can't help but love at the nexus of design, tech and media...
Top Services:
- Creative Services
- Digital Services
- Video Production
- Web Design
- Design Services
- Show more
- Location
- Tucson, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $50,000 & Up
Rainfall is a design studio specializing in brand identity, interactive experiences, and digital products. With a dedicated team and a personal approach, we craft thoughtful, articulate solutions that elevate brands and drive meaningful engagement...
Top Services:
- Branding
- Software Development
- Wearables
- Mobile App Development
- IoT
- Show more
- Location
- Seattle, Washington
- Number of Employees
- Under 49
- Average Hourly Rate
- $170/hr
- Minimal Budget
- $25,000 - $50,000
- Portfolios Count
- 1 Project Listed
BRK is a Charlotte-based full-service agency specializing in branding, video production, web design, lead generation, social media, digital marketing for B2B + B2C. With over 35 years of experience, BRK delivers strategic, data-driven campaigns that captivate audiences and drive measurable results...
Top Services:
- Digital Marketing
- Branding
- Video Production
- Creative Services
- Social Media Marketing
- Show more
- Location
- Charlotte, North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $225/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 4 Projects Listed
NUU partners with companies (from startup to Fortune 500) to solve challenges and reach business goals. We build brands through strategic vision, cultural insight, and beautiful stories that emotionally resonate...
Top Services:
- Digital Services
- Design Services
- Video Production
- Creative Services
- Branding
- Show more
- Location
- Houston, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $10,000 - $25,000
Digital Brew is an Orlando-based video production and marketing agency specializing in animated explainer videos that engage audiences and drive conversions. Founded in 2011, the Emmy Awardwinning studio combines creative storytelling with data-driven strategy to craft videos in 2D, 3D, and live-action...
Top Services:
- Video Production
- Content Marketing
- Video Marketing
- Location
- Orlando, Florida
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 1 Project Listed
HUB provides branding and identity design, production design, illustration and infographics, package design, experience design, exhibition design, art direction, web design, presentation design, custom objects and items, comprehensive brand strategy, project management, marketing, campaign development...
Top Services:
- Branding
- Package Design
- Logo Design
- Video Production
- Graphic Design
- Show more
- Location
- Portland, Oregon
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 1 Project Listed
Hyperquake is an independent strategy and design agency founded in 1986 and headquartered in Cincinnati, Ohio, with additional offices in Salt Lake City, Brooklyn and Portland. The agency collaborates with clients from startups to Fortune100 enterprises to build ambitious brands and immersive experiences that...
Top Services:
- Graphic Design
- Branding
- Package Design
- Design Services
- Show more
- Location
- Cincinnati, Ohio
- Number of Employees
- Under 49
Brolik is a full-service digital agency that focuses on brand strategy and digital marketing to help our clients expand their business. The agency begins by speaking with our clients to understand their goals and wants, after which it looks for chances to reach out to them, boost their engagement, and boost...
Top Services:
- PPC
- SEO
- Social Media Marketing
- Content Marketing
- Digital Marketing
- Show more
- Location
- Philadelphia, Pennsylvania
- Number of Employees
- Under 49
- Average Hourly Rate
- $165/hr
- Minimal Budget
- $10,000 - $25,000
SingleMind Consulting is an award-winning digital product design and development agency based in Bend, Oregon (with a Portland office). Founded in 2005, the firm specializes in crafting high-impact web, mobile, and enterprise software solutions with a strong emphasis on AI, UX, and scalable engineering...
Top Services:
- Web Design
- Mobile App Development
- UI/UX Design
- WordPress Website Design
- eCommerce Development
- Show more
- Location
- Bend, Oregon
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $25,000 - $50,000
- Portfolios Count
- 7 Projects Listed
An independent, full-service advertising and marketing agency in Minneapolis, specializing in behavior change through strategy, creative, media and analytics. We help organizations understand what motivates people and turn those insights into ideas that inspire action and create meaningful change...
Top Services:
- Advertising
- Content Marketing
- Social Media Marketing
- Digital Marketing
- Branding
- Show more
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
- Portfolios Count
- 3 Projects Listed
Sagon-Phior is a full-service creative agency specializing in emotional marketing and brand growth...
Top Services:
- Digital Marketing
- Web Design
- Package Design
- SEO
- Design Services
- Show more
- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 12 Projects Listed
Twotango Collaborative® is a full-service advertising and marketing agency that makes brands more human...
Top Services:
- Public Relations
- Advertising
- Creative Services
- Branding
- Digital Services
- Show more
- Location
- Richmond, Virginia
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $50,000 & Up
- Portfolios Count
- 5 Projects Listed
Riley Hayes is a strategic advertising agency that blends creativity with data-driven insights to build compelling brand experiences. With a focus on storytelling and customer engagement, the agency helps businesses connect with their audiences in meaningful ways...
Top Services:
- Graphic Design
- Logo Design
- Branding
- Creative Services
- Web Design
- Show more
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
- Minimal Budget
- $25,000 - $50,000
Blue Wheel solves the problem of fragmentation in modern commerce by uniting strategy, data, platforms, and people under one connected approach...
Top Services:
- Digital Marketing
- Digital Strategy
- Digital Services
- SEO
- Creative Services
- Show more
- Location
- Bloomfield Hills, Michigan
- Number of Employees
- 100 - 249
- Portfolios Count
- 3 Projects Listed
Badie Designs is an award-winning creative agency that provides branding and web services to government agencies, corporations, and small businesses...
Top Services:
- Web Design
- Graphic Design
- Branding
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Atlanta, Georgia
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 12 Projects Listed
Welcome to Concepto Studios, your source for Professional Innovation, Product Design, Prototyping, 3D Modelling, and Manufacturing Services located in Miami, Florida...
Top Services:
- Product Design
- Package Design
- Branding
- Design Services
- Show more
- Location
- Fort Lauderdale, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 5 Projects Listed
Signature Creative is a Los Angeles based digital product and design agency founded in 2004. With a lean, senior-led team, they specialize in transforming brands through a combination of award-winning branding, UX/UI, creative technology, and full-stack development. The firm partners with Fortune 500s...
Top Services:
- Branding
- Graphic Design
- Social Media Marketing
- Creative Services
- Design Services
- Show more
- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 12 Projects Listed
Based in Chicago, Beyond Design, Inc. offers comprehensive industrial design services, from research and strategy to engineering for manufacturing. Since 1994, we've been delivering innovative solutions that prioritize user experience and align with our clients' business goals...
Top Services:
- Product Design
- Branding
- UI/UX Design
- Market Research
- Web Design
- Show more
- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $25,000 - $50,000
- Portfolios Count
- 5 Projects Listed
Rock Candy Media started in a pool house in 2009 and we've been scrapping ever since. In the years since our Austin advertising firm was founded, we've grown into one of Austin's best marketing and consulting firms - and we've done it without giving up on the risk-taking attitude that we started with. Rock...
Top Services:
- Branding
- Creative Services
- Design Services
- Social Media Marketing
- Digital Marketing
- Show more
- Location
- Austin, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $225/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 4 Projects Listed
Watson Creative is a research-driven branding and creative agency based on the West Coast. We specialize in brand strategy, design, marketing, and digital experiences that help businesses and nonprofits grow with purpose and impact...
Top Services:
- Branding
- Design Services
- Digital Services
- Creative Services
- Package Design
- Show more
- Location
- Portland, Oregon
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $225/hr
- Minimal Budget
- $50,000 & Up
- Portfolios Count
- 6 Projects Listed
Jadi is a strategic brand agency built for science-forward consumer brands health, wellness, beauty, nutrition, and technology. We translate product truth, ingredient science, and real innovation into stories that build belief and systems that scale it.Strategy. Story. Systems. Scale...
Top Services:
- Branding
- Digital Strategy
- Content Marketing
- Video Production
- Advertising
- Show more
- Location
- Laguna Beach, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $10,000 - $25,000
Warschawski is a full-service marketing strategy agency with offices in New York City, Washington D.C. and Baltimore. We are an integrated advertising agency, marketing firm, digital agency, public relations (PR) firm, branding agency, web design firm, creative design agency, VR/AR and Amazon marketing...
Top Services:
- Advertising
- Branding
- Digital Services
- Design Services
- Email Marketing
- Show more
- Location
- Baltimore, Maryland
- Number of Employees
- Under 49
- Portfolios Count
- 3 Projects Listed
Headquartered in Rochester, NY, BZDesign is a versatile design, branding, and marketing agency. Our team of creative experts, including industrial, UI/UX and graphic designers, collaborates with clients across diverse industries, transforming their innovative concepts into reality...
Top Services:
- Product Design
- Branding
- Design Services
- Graphic Design
- Digital Services
- Show more
- Location
- Rochester, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 5 Projects Listed
We provide strategic and creative services to multinational brands, enterprises, and non-profits, helping them navigate the digital economy. Founded in Seattle and based in Portland, we specialize in web & mobile apps, digital advertising, product design, design systems, eCommerce, and high-end mult...
Top Services:
- Design Services
- Branding
- Video Production
- Mobile App Development
- Advertising
- Show more
- Location
- Portland, Oregon
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $10,000 - $25,000

cat&tonic
Award WinnerRecipient of a Best Design Award for outstanding work.Cat Tonic is a creative agency specializing in branding and design, helping businesses build authentic identities and engaging experiences. Through strategic storytelling and innovative design, the agency empowers brands to connect with their audience and make a lasting impact...
Top Services:
- Branding
- Creative Services
- Digital Marketing
- Content Marketing
- Graphic Design
- Show more
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
- Portfolios Count
- 9 Projects Listed
Capsule is a design agency specializing in brand strategy and visual storytelling. By blending creativity with strategic thinking, the agency crafts unique brand identities and engaging experiences that resonate with audiences. Capsules expertise in design and innovation helps brands stand out in competitive...
Top Services:
- Branding
- Package Design
- Web Design
- Graphic Design
- Digital Marketing
- Show more
- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Portfolios Count
- 7 Projects Listed
Karten Design (K:D) is an industrial product design company that has been operating for 35 years. We specialize in medical devices and digital health innovations, creating experiences that combine technology with a human touch...
Top Services:
- Mobile App Development
- AI Development
- Wearables
- Design Services
- Product Design
- Show more
- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $160/hr
- Minimal Budget
- $50,000 & Up
- Portfolios Count
- 5 Projects Listed
Verve Marketing Group award-winning creative and strategic marketing agency based in Chicago...
Top Services:
- Branding
- Digital Marketing
- SEO
- Web Design
- Social Media Marketing
- Show more
- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $1,000 - $10,000
- Portfolios Count
- 8 Projects Listed
Beutler Ink creates custom marketing solutions that meet core sales and growth objectives...
Top Services:
- Print Design
- Digital Marketing
- Design Services
- Graphic Design
- Package Design
- Show more
- Location
- Washington DC, Washington DC
- Number of Employees
- Under 49
- Average Hourly Rate
- $250/hr
- Portfolios Count
- 4 Projects Listed
YANTRAM STUDIO, flourished out as a Global Brand in the world of Imagination and designing. Our architectural outsourcing Company strongly represent our decade old arduous journey to become a top class renowned brand for 3D Building construction drawings & Design, an envy to every studio in the CGI world...
Top Services:
- Video Production
- Branding
- Design Services
- Location
- New York City, New York
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $10/hr
- Minimal Budget
- Under $1,000
- Portfolios Count
- 1 Project Listed
Elevate your marketing success with FabCom, the top Phoenix Integrated Marketing Agency. Our dynamic team goes beyond the ordinary, delivering exceptional ROI and empowering brands to reach new heights. With passionate creatives and strategic thinkers, we craft engaging advertising campaigns, leveraging...
Top Services:
- Branding
- Digital Strategy
- Design Services
- Digital Marketing
- Web Design
- Show more
- Location
- Phoenix, Arizona
- Number of Employees
- Under 49
Watermark is a boutique branding & package design studio located in Charlottesville Virginia...
Top Services:
- Package Design
- Branding
- Creative Services
- Graphic Design
- Design Services
- Show more
- Location
- Charlottesville, Virginia
- Number of Employees
- Under 49
- Average Hourly Rate
- $160/hr
- Minimal Budget
- $10,000 - $25,000
- Portfolios Count
- 1 Project Listed
Xhilarate is a creative brand consultancy that creates visual brand experiences that engage people, excite the senses and inspire our inner awesome. Xhilarate was founded by a team of experts across strategy, design (digital and print), web programming / development, content cration, copywriting, and...
Top Services:
- Package Design
- Creative Services
- Digital Services
- Graphic Design
- Branding
- Show more
- Location
- Philadelphia, Pennsylvania
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $10,000 - $25,000
Graphicwise International Inc. is a Laguna Hills, California based boutique branding and digital marketing agency founded in 2000 by identical twins Kevin and Ardavan Javid. With more than two decades of experience and over 600 clients served, the firm delivers custom branding, web design, and digital...
Top Services:
- Branding
- Web Design
- SEO
- PPC
- Design Services
- Show more
- Location
- Laguna Hills, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $10,000 - $25,000
Design Agencies by City
Design Agencies by State
Popular Services
Why companies trust DesignRush
Every agency is independently vetted before it can be listed or ranked
Some agencies pay for sponsored placement, clearly labeled and held to the same vetting standards.
Design Agency FAQs
What is the current state of the B2B design agency industry in the US?
Companies that lead with design consistently outperform competitors. Key industry stats include:
- McKinsey found that design-driven companies grew revenue ~32% faster and delivered 56% higher shareholderreturns than peers.
- About 84% of companies that invest in better design and CX see higher revenue.
- Adobe’s Design ROI Study found that design-centric S&P 500 companies outperformed the index by 228% over 10 years.
These trends are seen across tech, healthcare, finance, and more, proving how high-quality B2B design differentiates offerings and drives business value.
What services do these agencies typically provide?
Top design agencies offer end-to-end creative solutions, including:
- User research & strategy: Leading firms spend heavily on discovery. 85% of successful design projects start with a thorough research phase.
- UX/UI & prototyping: 60% of high-performing teams prototype early, often delivering interactive mockups by weeks 2-4 to reduce costly rework.
- Brand & visual design: Campaigns with a unified look see +55% consumer trust, while repeating key brand elements raise recognition by ~68%.
- Website & digital experience design: Information architecture, UX/UI, accessibility, performance optimization, and CMS implementation.
- Product design & innovation: End-to-end product design for web and mobile, including MVPs, feature ideation, usability testing, and scalable design systems.
- Marketing & creative design: Creative support for campaigns, ads, social content, and presentations. 73% say their companies invest in design to stand out.
- Motion, interaction & multimedia design: Motion graphics, micro-interactions, explainer videos, and interactive experiences. 3D design sees a 20% increase in usage.
- Conversion optimization: Landing pages, pricing pages, and funnels optimized through A/B testing and iterative design to increase leads, trials, and purchases.
- Design operations: Design systems, reusable components, and QA standards covering accessibility, Core Web Vitals, and analytics.
How much do US companies typically invest in design?
Most U.S. B2B companies allocate 5-15% of revenue to design, UX, and marketing combined. For example, a company earning $60,000 annually may invest $3,000-$9,000 in these areas.
The returns can be massive: one study found $1 invested in UX returned ~$100 (a 9,900% ROI).
Which industries most commonly use design services in the US?
Design firms serve all sectors, but demand is especially high in tech-driven and trust-sensitive fields:
- SaaS & technology: Simplify complex platforms, improve onboarding, and drive adoption. For instance, small usability changes have driven up to a 25% increase in sales for one gaming company.
- Healthcare & life sciences: Design agencies focus on patient experience, clinician workflows, and accessibility standards (e.g., WCAG).
- Financial services: Improve digital experiences and support compliance across banking, fintech, and insurance platforms.
- E-commerce & retail: Produce conversion-focused design for websites, mobile experiences, and digital storefronts. 65% of businesses say design should be consistent across digital and physical touchpoints.
- Manufacturing, logistics & B2B: Modernize legacy websites, product catalogs, and buyer portals.
What are the average project timelines?
Project duration depends on scope, but data suggest heavy upfront work and iteration cycles:
| Project phase | Typical timeline | What happens |
| Ideation & discovery | 1-2 weeks | Research, workshops, and concept development. 73% of design teams spend 4+ hours on ideation; many dedicate 1+ full day per project |
| Prototyping & iteration | 4-8 weeks | Wireframes through high-fidelity designs and testing. Top agencies run 2–4 prototype cycles; 3+ rounds reduce failure risk by ~50%. |
| Feedback & validation | 2-4 weeks (overlapping) | Client reviews, user testing, and refinements; one product redesign increased market share by 40%. |
| End-to-end delivery | 3-6 months total | Full execution from discovery to launch for a typical B2B website redesign. |


















































