Our B2B design agency directory includes 1,151 USA companies, with 1,855 client reviews and an average 4.6-star rating, and vetted by a team of 12 industry experts. Agencies are assessed on strategic capability, real-world case studies, and B2B fit, so you can clearly compare across services, pricing, project size, and industry focus.

United States × Health Care ×
  • Get better. Do better.

    SLANT, an award-winning creative marketing and design firm, has two offices located in Greenville, SC. With over 20 years of experience in brand development, user experience and strategic marketing, they provide custom services to local, regional and national clients...

    Top Services:

    • Design Services
    • Branding
    • Creative Services
    • UI/UX Design
    • Print Design
    • Show more
    Location
    Greenville, South Carolina
    Number of Employees
    Under 49
  • Let's Bring Your Brand To Life

    At Sleepwalker Creative, we see every brand's story as unique. We aim to be an extension of your team, not just a contractor. Whether it's a motion graphic animation, video production, rebrand, or website creation, this close partnership helps us create authentic, engaging content for your audience...

    Top Services:

    • Design Services
    • Branding
    • Web Development
    • Web Design
    • Video Production
    • Show more
    Location
    Heath, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $120/hr
    Minimal Budget
    $1,000 - $10,000
  • Custom Products, Made Easy with Gemnote

    Gemnote designs and delivers custom merchandise, swag, and gifts tailored for todays businesses. Our experienced team manages everythingfrom curation and sourcing to warehousing, fulfillment, and shippingso you can relax. Whether you need impressive direct mail kits, welcome swag for new hires...

    Top Services:

    • Package Design
    • Design Services
    • Product Design
    Location
    San Francisco, California
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • We help small business owners & healthcare professionals get more traffic, leads & clients.

    At Big Apple Media build you an amazing website at an affordable prices, so you can stand out from the competition and get more leads that turn into customers...

    Top Services:

    • Digital Strategy
    • Design Services
    • Digital Services
    • Creative Services
    • Web Design
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $60/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • We believe in setting up our clients for success!

    We are a full digital product services agency, we focus in strategy centered around the user and data, UX/UI Design is our core strength. We create with an emphasis on the user, employing research and careful planning to guide and enhance our choices throughout the design process. In the end, design without...

    Top Services:

    • Web Development
    • UI/UX Design
    • Content Marketing
    • SEO
    • Web Design
    • Show more
    Location
    Irvine, California
    Number of Employees
    50 - 99
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Make it Interesting.

    Branding. Interactive. Video. A creative agency built the way you work.Big ideas, a nimble team, and branded content that grabs attention...

    Top Services:

    • Branding
    • Video Production
    • Creative Services
    • Advertising
    • Graphic Design
    • Show more
    Location
    Dallas, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
  • Animation and web design studio

    SAC Designs is a Boston based award winning animation and web design studio specializing in video, HTML5 animations and website design and development. SAC Designs develops unique custom designs for marketing agencies, small businesses and large corporations...

    Top Services:

    • Video Production
    • Video Marketing
    • Web Development
    • Graphic Design
    • Event Marketing
    • Show more
    Location
    Hudson, New Hampshire
    Number of Employees
    Under 49
    Average Hourly Rate
    $140/hr
    Minimal Budget
    Under $1,000
  • Minneapolis Marketing + Technology Firm

    We solve complex problems with marketing + technology to unlock growth...

    Top Services:

    • Design Services
    • SEO
    • PPC
    • Social Media Marketing
    • Content Marketing
    • Show more
    Location
    Minneapolis, Minnesota
    Number of Employees
    Under 49
    Average Hourly Rate
    $195/hr
    Minimal Budget
    $25,000 - $50,000
  • Wisely developed SEO packages for any business model.

    Lagom [ˈlɑ̂ːɡɔm] - "not too much and not too little - just right" (Sweden). Our SEO and Google Ads services help businesses to be discovered by customers, bringing targeted traffic to business websites that generates sales and leads...

    Top Services:

    • Design Services
    • WordPress Website Design
    • Digital Marketing
    • SEO
    • PPC
    • Show more
    Location
    Spartanburg, South Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $40/hr
    Minimal Budget
    $1,000 - $10,000
  • Turning Ideas Into Working Digital Experiences

    We are small but mighty in the use of flexible resources that allow us to be an extension of your team, agency, or product. Pushing 15 years of quality design, development, and producing great products; we look forward to being part of your team...

    Top Services:

    • Design Services
    • Web Development
    • eCommerce Development
    • AI Development
    • Mobile App Development
    • Show more
    Location
    Pflugerville, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $85/hr
    Minimal Budget
    $1,000 - $10,000
  • Branding. Strategy. Design.

    Bold designs for bold visions. We are a creative branding design studio in Northern California specializing in brand identity, graphic design for print, book & publication design, web design, and digital marketing...

    Top Services:

    • Branding
    • Graphic Design
    • Logo Design
    • Print Design
    • Web Design
    • Show more
    Location
    Roseville, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Design. Expression. Ideas.

    ColorThisWorld Communications is a mission-driven communications agency dedicated to building a healthier, more just and more vibrant world. ColorThisWorld Communications help organizations, initiatives and campaigns be as effective and transformative as they can be...

    Top Services:

    • Web Design
    • Design Services
    Location
    Oakland, California
    Number of Employees
    Under 49
  • Conscious Sustainable Minimal

    UXperiment delivers intuitive, scalable, and sustainable design solutions for complex digital products. Our capabilities include UI/UX design, AI-integrated experiences, accessibility, and behavior-driven research. We craft responsive interfaces, design systems, and ethical digital brands, offering end-to-end...

    Top Services:

    • UI/UX Design
    • Design Services
    Location
    Sheridan, Wyoming
    Number of Employees
    Under 49
    Average Hourly Rate
    $30/hr
    Minimal Budget
    $10,000 - $25,000
  • An Independent Strategy And Design Studio

    TEAM Design specializes in visual identity design, helping brands create cohesive and memorable visual systems. Their team develops logos, color palettes, typography, and supporting assets that communicate brand values and personality across all touchpoints...

    Top Services:

    • Branding
    • Design Services
    Location
    New York City, New York
    Number of Employees
    Under 49
  • Engineering Visually Simplified

    Tridum VISTA 360 provides visualization services to capital equipment manufacturers, engineering firms, and industrial technology companies. Its work includes the development of 3D product visualizations, technical explainer animations, digital twin representations, and interactive product experiences...

    Top Services:

    • VR/AR
    • Design Services
    Location
    Philadelphia, Pennsylvania
    Number of Employees
    Under 49
    Average Hourly Rate
    $59/hr
    Minimal Budget
    $10,000 - $25,000
  • Onerity

    Award WinnerRecipient of a Best Design Award for outstanding work.

    Discover unparalleled UI/UX design with us, your final destination.

    Onerity is a product-consulting and UI/UX design studio with offices in Cupertino, California and Ho Chi Minh City, Vietnam. It specializes in product consulting, user interface and experience (UI/UX) design, branding, and creative digital graphics. Onerity helps businesses transform ideas into intuitive...

    Top Services:

    • UI/UX Design
    • Web Design
    • eCommerce Development
    • Product Design
    • Print Design
    • Show more
    Location
    Cupertino, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
  • Performance Communications: Integrated PR Agency for B2B Technology, Healthcare & Consumer Brands

    SHIFT is an integrated PR and communications agency specializing in B2B Technology, Healthcare and Consumer. With our Performance Communications approach, we create multichannel PR programs built for outcomes...

    Top Services:

    • Public Relations
    • Reputation Management
    • Social Media Marketing
    • Digital Marketing
    • Creative Services
    • Show more
    Location
    Boston, Massachusetts
    Number of Employees
    50 - 99
    Average Hourly Rate
    $1/hr
    Minimal Budget
    $10,000 - $25,000
  • Creative UX Design, Tailored for Growth.

    Experience design studio with all development-adept designers – designing with coding restrictions in mind for an accurate final product...

    Top Services:

    • UI/UX Design
    • Product Design
    • Web Design
    • WordPress Website Design
    • Web Development
    • Show more
    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    Under $1,000
  • Not just another design agency, but your trusted partner.

    For Businesses & Non-Profits:ready to work with a trusted partner on your website?JVM Makes website design, support services and WordPress maintenance worry-free...

    Top Services:

    • Web Design
    • Web Development
    • WordPress Website Design
    • Graphic Design
    • Print Design
    • Show more
    Location
    Roseburg, Oregon
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Helping brands shine with authentic, human-centered design that turns visions into visual identities

    Roana Art and Design is creative studio specializing in branding, graphic design, and illustration...

    Top Services:

    • Graphic Design
    • Branding
    • Logo Design
    • Print Design
    • Package Design
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    Under $1,000
  • Clarity For The Moments That Matter Most

    McGuffin is a Chicago-based creative agency that has been helping brands grow through smart, impactful work since 2004. What began as a small team in suburban Elmhurst quickly evolved into a full-service agency, expanding its capabilities and client base while maintaining the same approachable, nimble, and...

    Top Services:

    • Digital Services
    • Design Services
    • Branding
    • Digital Strategy
    • Print Design
    • Show more
    Location
    Chicago, Illinois
    Number of Employees
    50 - 99
    Portfolios Count
    1 Project Listed
  • User Experience for Creative Teams.

    At Agency UX, we specialize in UX design, transforming creative concepts into intelligent designs. Through our expertise in experience design, design strategy, and user research, we empower brands and agency teams to create impactful experiences that resonate with users...

    Top Services:

    • UI/UX Design
    • Web Design
    • Creative Services
    • Design Services
    • Web Development
    • Show more
    Location
    Emeryville, California
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • High-Impact Printing Strategic Marketing

    Omega High-Impact Print Solutions delivers professional print and digital marketing services with precision and creativity. From large format signage and direct mail to web design and marketing strategy, we help businesses stand out, connect with customers, and make a lasting impact. Omega helps...

    Top Services:

    • Print Design
    • Digital Marketing
    • Social Media Marketing
    • Design Services
    • Content Marketing
    • Show more
    Location
    Egg Harbor Township, New Jersey
    Number of Employees
    100 - 249
  • UI UX Design Agency

    Pixelean is a UI/UX design agency that creates websites, SaaS products, dashboards, and mobile apps. Since 2022, we help businesses shape simple, clear, and easy-to-use digital products through thoughtful design and smooth collaboration...

    Top Services:

    • Web Design
    • Web Development
    • WordPress Website Design
    • UI/UX Design
    • eCommerce Development
    • Show more
    Location
    Albuquerque, New Mexico
    Number of Employees
    Under 49
    Portfolios Count
    2 Projects Listed
  • Craft Your Brand's Product.

    Informal is a freelance collective specializing in turning inventions into impactful brands through engineering, product, and industrial design solutions. Informal offers the talent and support needed to navigate every stage of business development, from conception to scaling. Assembling a diverse community...

    Top Services:

    • Product Design
    • Design Services
    • Branding
    Location
    San Francisco, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $199/hr
    Minimal Budget
    $1,000 - $10,000
  • You Dream It. We Build It.

    Get a great website at a great value. Get a free quote in minutes...

    Top Services:

    • eCommerce Development
    • UI/UX Design
    • Web Development
    • Web Design
    • Design Services
    • Show more
    Location
    Lee's Summit, Missouri
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
  • Strategic Brand & Squarespace Website Design Agecny

    BrandWell Designs is a branding and squarespace website design agency for female entrepreneurs based out of Lynchburg, VA...

    Top Services:

    • Branding
    • Web Design
    • Design Services
    Location
    Lynchburg, Virginia
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Meaningful Murals And Delightful Designs

    Three of Four Design Co. is dedicated to bringing more color into the worldwhether through digital pixels, physical walls, or anything in between...

    Top Services:

    • Creative Services
    • Logo Design
    • Design Services
    Location
    New York City, New York
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • A Performance-Minded Purpose Agency

    Accompany is a performance-minded purpose agency that helps brands create meaningful connections with audiences through strategy and creativity. The agency combines strategic rigor with intuitive creativity to develop brand ideas rooted in human needs, wants, and aspirations. Its featured work includes...

    Top Services:

    • Video Production
    • Branding
    • Design Services
    Location
    New York City, New York
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Empowering Your Vision, Enhancing Your Business.

    A vibrant, minority-led, woman-owned hub based in Houston, TX, offering creative and administrative solutions. We specialize in graphic design, business operations, and virtual assistant services, serving both business and consumer clients...

    Top Services:

    • Graphic Design
    • Design Services
    • Logo Design
    • Print Design
    • Web Design
    • Show more
    Location
    Houston, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Clarity That Moves.

    A full-service marketing agency blending strategy, creativity, and technology to build bold brands, powerful campaigns, and measurable growth for mission-driven organizations...

    Top Services:

    • Branding
    • Digital Marketing
    • Advertising
    • Creative Services
    • Design Services
    • Show more
    Location
    Winchester, Massachusetts
    Number of Employees
    Under 49
    Average Hourly Rate
    $199/hr
    Minimal Budget
    $10,000 - $25,000
  • Fuel Your Growth With Our Guiding Creative Director Shadow.

    Kreative Shadow, a leading-edge design and branding agency situated in the heart of New York, is dedicated to developing innovative and strategic solutions. Our work goes beyond aesthetics, delving deep into meaningful engagement with the dynamic world we call home...

    Top Services:

    • Branding
    • Design Services
    • Package Design
    • Creative Services
    • Digital Services
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $85/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Elevate your brand with designs that cultivate lasting connections.

    NISHLA Design was established by Nigel Lawrence, a skilled fine artist with degrees in graphic design and behavioral sciences. Initially, Nigel launched the design studio as a solo venture, motivated by a passion for crafting impactful visual identities...

    Top Services:

    • Branding
    • Logo Design
    • Graphic Design
    • Print Design
    • Design Services
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • We help companies drive revenue.

    Illumination Marketing is an award-winning full-service media and marketing company that has helped to drive over $200 million in revenue since 2017. Illumination Marketing specializes in Search Engine Optimization, Pay-Per-Click Marketing, Videography, Website Development, and more!...

    Top Services:

    • SEO
    • Video Production
    • Digital Marketing
    • PPC
    • Video Marketing
    • Show more
    Location
    Houston, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
  • Transforming Your Business.

    Providing AdTech, Advertising, and Digital Services. We design, measure, implement, and ship digital products that transform companies...

    Top Services:

    • AI Development
    • Mobile App Development
    • Digital Services
    • Print Design
    • Advertising
    • Show more
    Location
    New York City, New York
    Number of Employees
    250 - 499
    Minimal Budget
    $50,000 & Up
  • A Global Brand Experience Agency

    Founded in 1996. 850+ global team members. Hubs in New York, Los Angeles, London, Dublin, and Singapore, FIRST manages over 37,000 projects annually across 110 countries. The agency serves 130+ brands, specializing in Fortune 500 companies within the Financial Services, Technology, Healthcare, Media, and...

    Top Services:

    • Event Marketing
    • Creative Services
    • Video Production
    • Branding
    • Digital Strategy
    • Show more
    Location
    New York City, New York
    Number of Employees
    500 - 999
  • Innovative. User Focused.

    Digital product design agency with offices also in Silicon Valley, NYC, Mexico City and London. Experts in User Experience design and website development, working with startups to the Fortune 500 in the financial services, healthcare and software business...

    Top Services:

    • UI/UX Design
    • Design Services
    • Software Development
    • AI Development
    • Show more
    Location
    Palo Alto, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $199/hr
    Minimal Budget
    Under $1,000
  • Transforming Ideas into Market-Ready Innovations with Precision and Expertise.

    At Go Vertical ICM, we stand out by offering end-to-end solutions tailored to each clients unique needs. We integrate strategic discovery, product development, regulatory compliance, and commercialization under one roof. Our global network, combined with a personalized approach, ensures seamless execution...

    Top Services:

    • Product Design
    • Design Services
    • eCommerce Development
    • Package Design
    • Show more
    Location
    Wilmington, Delaware
    Number of Employees
    Under 49
    Average Hourly Rate
    $124/hr
    Minimal Budget
    $25,000 - $50,000
  • Design that moves with you.

    We work with businesses of every size and shape to build off what they have and help them get where they want to be...

    Top Services:

    • Logo Design
    • Web Design
    • Package Design
    • Branding
    • Graphic Design
    • Show more
    Location
    Chicago, Illinois
    Number of Employees
    Under 49
  • Clear Communication Fast Turnarounds

    Sebastian started Studio Monday after watching SaaS and tech teams struggle with the same impossible choice: agencies that moved too slowly or freelancers who couldn't deliver the full package. Today we built a specialized team that refuses that tradeoff. Our videos are designed to help companies explain...

    Top Services:

    • Video Production
    • Creative Services
    • Design Services
    • Video Marketing
    • Social Media Marketing
    • Show more
    Location
    Indianapolis, Indiana
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Orbit is an Award-Winning Digital Marketing and Web Design Agency Based in Chicago.

    Orbit is an award-winning digital marketing and web design agency based in Chicago. Orbit is a team of in-house web design, web development and optimization experts. Our digital marketing services focus on SEO-driven website design, development and conversion optimization...

    Top Services:

    • Web Design
    • Web Development
    • WordPress Website Design
    • CRO
    • SEO
    • Show more
    Location
    Chicago, Illinois
    Number of Employees
    50 - 99
    Average Hourly Rate
    $165/hr
    Minimal Budget
    $50,000 & Up
  • CBX Solutions is a freelance digital marketing agency based in Green Bay, Wisconsin.

    We provide a wide range of services to support you throughout your journey. Let us be your trusted partner in your journey towards success. With our extensive range of services, you can rest assured that we have you covered at every turn. We work tirelessly to support you and help you achieve your goals...

    Top Services:

    • Digital Services
    • Web Design
    • Web Development
    • Branding
    • Social Media Marketing
    • Show more
    Location
    Green Bay, Wisconsin
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Design is about three dimensions and the five senses.

    Hey there! My name is Jay de Jesus, I'm a UX designer currently based in Las Vegas, the heart of Nevada...

    Top Services:

    • Print Design
    • Design Services
    • Branding
    • Logo Design
    • Web Design
    • Show more
    Location
    Las Vegas, Nevada
    Number of Employees
    Under 49
  • Happiness Is Good Business

    Multiplayer Studio is global design agency that investigates human behavior to design and build products that work for people...

    Top Services:

    • Product Design
    • Design Services
    • UI/UX Design
    • Creative Services
    • Logo Design
    • Show more
    Location
    New York City, New York
    Number of Employees
    50 - 99
  • Forging Digital Visions

    Elisol stands as a dynamic force in the digital realm, driven by a commitment to empowering businesses through innovative solutions...

    Top Services:

    • Mobile App Development
    • Web Development
    • UI/UX Design
    • WordPress Website Design
    • Digital Services
    • Show more
    Location
    Moses Lake, Washington
    Number of Employees
    Under 49
    Average Hourly Rate
    $45/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • New Name, Same Mission

    Cross-office and cross-disciplined, our crew works together to solve problems and push big ideas. Our agency has built a portfolio of Fortune 500 companies, government agencies and regional market leaders. We've grown beyond San Antonio our original roots in San Antonio and Houston. We've made national...

    Top Services:

    • Logo Design
    • Design Services
    • Branding
    • Web Design
    • Content Marketing
    • Show more
    Location
    San Antonio, Texas
    Number of Employees
    50 - 99
  • Medical 3D Animation / Mobile Apps / Interactive Web / Video Production

    We are visual storytellers transforming your ideas into beautiful, educational, and inspiring visual art. Our 3D artists, programmers, designers, and developers are highly experienced and take pride in the work we do for you. We serve you, our customers and friends, with professionalism and a level of...

    Top Services:

    • Video Production
    • Design Services
    • Web Design
    • Mobile App Development
    • Web Development
    • Show more
    Location
    Alpine, Utah
    Number of Employees
    Under 49
    Average Hourly Rate
    $70/hr
    Minimal Budget
    $10,000 - $25,000
  • We Believe in Doing Great Work with Great People.

    Signal Factory is a brand and creative studio blending deep insight, high-end visuals, and creative intuition to build brands that speak volumes. Since 2010, we've closed the gap between strategy and execution, helping global brands move from fragmented messaging to brand systems that scale...

    Top Services:

    • Creative Services
    • Design Services
    • Branding
    • Graphic Design
    • Video Production
    • Show more
    Location
    Tulsa, Oklahoma
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $25,000 - $50,000
  • DesignUps | Nashville Web Design / Development / Branding Agency

    Design Agency in Nashville, Tennessee. Specializing in web design + development + branding. We create high-end solutions for businesses in Nashville...

    Top Services:

    • Web Design
    • Branding
    • Web Development
    • WordPress Website Design
    • UI/UX Design
    • Show more
    Location
    Nashville, Tennessee
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Portfolios Count
    2 Projects Listed
  • It's a perfect day for good design

    At FoS, we think differently. We create connections where none seem evident. We know materials and how to make ideas real. Our combined experience and extensive education in design and art is what makes us unique...

    Top Services:

    • Branding
    • Web Design
    • Design Services
    Location
    Houston, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr

Design Agency FAQs

What is the current state of the B2B design agency industry in the US?

Companies that lead with design consistently outperform competitors. Key industry stats include:

These trends are seen across tech, healthcare, finance, and more, proving how high-quality B2B design differentiates offerings and drives business value.

What services do these agencies typically provide?

Top design agencies offer end-to-end creative solutions, including: 

  • User research & strategy: Leading firms spend heavily on discovery. 85% of successful design projects start with a thorough research phase.
  • UX/UI & prototyping: 60% of high-performing teams prototype early, often delivering interactive mockups by weeks 2-4 to reduce costly rework.
  • Brand & visual design: Campaigns with a unified look see  +55% consumer trust, while repeating key brand elements raise recognition by ~68%.
  • Website & digital experience design: Information architecture, UX/UI, accessibility, performance optimization, and CMS implementation.
  • Product design & innovation: End-to-end product design for web and mobile, including MVPs, feature ideation, usability testing, and scalable design systems.
  • Marketing & creative design: Creative support for campaigns, ads, social content, and presentations. 73% say their companies invest in design to stand out.
  • Motion, interaction & multimedia design: Motion graphics, micro-interactions, explainer videos, and interactive experiences. 3D design sees a 20% increase in usage.
  • Conversion optimization: Landing pages, pricing pages, and funnels optimized through A/B testing and iterative design to increase leads, trials, and purchases.
  • Design operations: Design systems, reusable components, and QA standards covering accessibility, Core Web Vitals, and analytics.

How much do US companies typically invest in design?

Most U.S. B2B companies allocate 5-15% of revenue to design, UX, and marketing combined. For example, a company earning $60,000 annually may invest $3,000-$9,000 in these areas.

The returns can be massive: one study found $1 invested in UX returned ~$100 (a 9,900% ROI).

Which industries most commonly use design services in the US?

Design firms serve all sectors, but demand is especially high in tech-driven and trust-sensitive fields:

  • SaaS & technology: Simplify complex platforms, improve onboarding, and drive adoption. For instance, small usability changes have driven up to a 25% increase in sales for one gaming company.
  • Healthcare & life sciences: Design agencies focus on patient experience, clinician workflows, and accessibility standards (e.g., WCAG).
  • Financial services: Improve digital experiences and support compliance across banking, fintech, and insurance platforms.
  • E-commerce & retail: Produce conversion-focused design for websites, mobile experiences, and digital storefronts. 65% of businesses say design should be consistent across digital and physical touchpoints.
  • Manufacturing, logistics & B2B: Modernize legacy websites, product catalogs, and buyer portals. 

What are the average project timelines?

Project duration depends on scope, but data suggest heavy upfront work and iteration cycles:

Project phaseTypical timelineWhat happens
Ideation & discovery 1-2 weeksResearch, workshops, and concept development. 73% of design teams spend 4+ hours on ideation; many dedicate 1+ full day per project 
Prototyping & iteration4-8 weeksWireframes through high-fidelity designs and testing. Top agencies run 2–4 prototype cycles; 3+ rounds reduce failure risk by ~50%. 
Feedback & validation 2-4 weeks (overlapping) Client reviews, user testing, and refinements; one product redesign increased market share by 40%. 
End-to-end delivery 3-6 months total Full execution from discovery to launch for a typical B2B website redesign. 

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