We ranked the top attorney public relations firms based on critical factors such as case studies results, commendable client reviews, awards and more. These firms stand out for their expertise in crafting compelling narratives that resonate with audiences and their wide range of services including crisis communications, media relations, thought leadership and reputation management. Find your ideal agency partner by browsing our listing.

Best PR Firms for Lawyers

169 Companies - Rankings updated: September 05, 2026

Every PR company on DesignRush is evaluated for demonstrated expertise and authentic client reviews to support your decision. Certain placements are paid.

Attorney Public Relations × Sort by: Number of Reviews ×
  • DIscourse by Design

    DIscourse by Design

    We are talkStrategy. We go all-in on Integrated Marketing, helping organizations reach audiences and business objectives. How? By methodically connecting the digital dots, mapping a course through the marketing maze, and navigating the communications landscape...

    Top Services:

    • Advertising
    • Social Media Marketing
    • Digital Marketing
    • Content Marketing
    • Branding
    • Show more
    Location
    San Antonio, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $135/hr
  • Dedicated Website Design and Marketing Services Exclusively for Lawyers.

    Dedicated Website Design and Marketing Services Exclusively for Lawyers.

    With over two decades of experience, Law Firm Sites is a law firm web design company that specializes in crafting modern and professional websites tailored exclusively for law firms. Our mission is to help attorneys distinguish themselves in a highly competitive landscape. We take pride in our commitment to...

    Top Services:

    • SEO
    • PPC
    • Content Marketing
    • Digital Marketing
    • Social Media Marketing
    • Show more
    Location
    American Fork, Utah
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Our strength is creating experiences that bring brands to life and drive consumers to action. Our creative work is guided by data analysis that drives an integrated mix of social strategy, influencer marketing, content creation, distribution, media relations and very smart, succinct paid media...

    Top Services:

    • SEO
    • Email Marketing
    • Digital Marketing
    • Social Media Marketing
    • Public Relations
    • Show more
    Location
    Boston, Massachusetts
    Number of Employees
    Under 49
    Average Hourly Rate
    $195/hr
    Minimal Budget
    $1,000 - $10,000
  • A Hybrid PR Firm

    A Hybrid PR Firm

    Veracity is a Hybrid PR Firm providing traditional public relations, digital PR and content marketing services...

    Top Services:

    • Content Marketing
    • PPC
    • Digital Marketing
    • SEO
    • Social Media Marketing
    • Show more
    Location
    Portland, Oregon
    Number of Employees
    Under 49
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $10,000 - $25,000
  • Startup Marketing Done Right

    Startup Marketing Done Right

    Experience exponential growth with GrowthExpertz, a leading remote digital marketing consultancy. Our team of startup marketing experts specializes in helping recently funded B2B and B2C startups scale rapidly, globally. We focus on full-stack remote strategy and execution across ten growth channels. With our...

    Top Services:

    • SEO
    • PPC
    • Digital Marketing
    • Social Media Marketing
    • Content Marketing
    • Show more
    Location
    San Francisco, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Our Clients Are Building a Better Future.

    Our Clients Are Building a Better Future.

    We work with B2B tech companies around the world in industries such as semiconductors, electronics, enterprise software, artificial intelligence, manufacturing, autonomous vehicles, automotive and others to develop and deliver effective communications strategies to meet key business goals...

    Top Services:

    • SEO
    • Social Media Marketing
    • Digital Marketing
    • PPC
    • Content Marketing
    • Show more
    Location
    Charleston, South Carolina
    Number of Employees
    Under 49
  • Don't be a business that needs a customer, be a business a customer needs.

    Don't be a business that needs a customer, be a business a customer needs.

    From SEO or Search ads on Google to Instream Ads on YouTube to Instagram Stories, Facebook ads and beyond, TMD Marketing & Advertising is a Layton digital marketing company that leverages every platform to deliver the right message to the right audience at the right time...

    Top Services:

    • Digital Marketing
    • Advertising
    • SEO
    • PPC
    • Content Marketing
    • Show more
    Location
    Layton, Utah
    Number of Employees
    Under 49
    Average Hourly Rate
    $65/hr
    Portfolios Count
    2 Projects Listed
  • Specializing In Innovative & Out-of-The-Box Content, SEO & PR Strategies

    Specializing In Innovative & Out-of-The-Box Content, SEO & PR Strategies

    Foundation Digital is a boutique digital agency that partners with companies to develop & execute data-driven media strategies which increase market share, brand awareness, & your bottom line. Foundation Digital has brought home countless awards for the agency, as well as for our clients over the years...

    Top Services:

    • Digital Marketing
    • Advertising
    • Content Marketing
    • SEO
    • Social Media Marketing
    • Show more
    Location
    Santa Clarita, California
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Top Rated PR Agency Specializing in Integrated Strategic Communications

    Top Rated PR Agency Specializing in Integrated Strategic Communications

    (W)right On Communications is an award-winning PR and strategic communications agency trusted since 1998. We help brands in tech, clean energy, healthcare, tourism and more earn visibility in media and on AI platforms through savvy, imaginative, trusted storytelling across media platforms...

    Top Services:

    • Public Relations
    • Social Media Marketing
    • Graphic Design
    • Digital Marketing
    • Branding
    • Show more
    Location
    San Diego, California
    Number of Employees
    Under 49
    Portfolios Count
    3 Projects Listed
  • Accelerate Your Brand

    Accelerate Your Brand

    Award-winning entertainment marketing, PR, and full-service integrated marketing agency specializing in the automotive, outdoor and luxury lifestyle markets...

    Top Services:

    • Digital Marketing
    • Branding
    • Advertising
    • Content Marketing
    • Social Media Marketing
    • Show more
    Location
    Moorpark, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Portfolios Count
    3 Projects Listed
  • Helping legal firms do better!

    Helping legal firms do better!

    Gorilla Webtactics is a niche law firm marketing agency for lawyers that specializes in marketing for criminal defense, family law, injury, bankruptcy and B2C law firms. We work with motivated managing partners and owners of law firms in major metropolitan areas who are looking for more clients or want to...

    Top Services:

    • Digital Marketing
    • Public Relations
    • Web Design
    Location
    Scottsdale, Arizona
    Number of Employees
    Under 49
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $25,000 - $50,000
  • T3 Marketing is more than just a marketing company. We're an agency partner built on technology, transparency, and best-in-market solutions...

    Top Services:

    • Advertising
    • SEO
    • Content Marketing
    • PPC
    • Digital Marketing
    • Show more
    Location
    Atlanta, Georgia
    Number of Employees
    Under 49
  • Increasing your website traffic through content marketing. We are Elephate, your partner in growth.

    Increasing your website traffic through content marketing. We are Elephate, your partner in growth.

    Content marketing agency, based in Wrocław. We deliver the best quality content and take care of distribution. By synergy of content marketing, SEO and PR, we provide good results and win prizes for our clients...

    Top Services:

    • Digital Marketing
    • SEO
    • Content Marketing
    • Public Relations
    • Show more
    Location
    Wroclaw, Poland
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Affordable Marketing Solutions for Attorneys & Professionals

    Affordable Marketing Solutions for Attorneys & Professionals

    Advantage Attorney Marketing and Cloud Solutions is the fastest growing marketing and technology agency for small to medium sized law firms. We work with more than 200 attorneys across the United States and Canada. We provide world-class service and unmatched results with the highest ROI in the industry. We...

    Top Services:

    • Public Relations
    • Content Marketing
    • Digital Marketing
    Location
    Santa Ana, California
    Number of Employees
    250 - 499
    Minimal Budget
    Under $1,000
  • Transforming Lawyers Into Digital Leaders

    Transforming Lawyers Into Digital Leaders

    Premier Legal Marketing is not like most other marketing firms. Our client-focused approach provides personalized service and custom programs for lawyers and law firms looking to maximize and increase their digital presence on the web...

    Top Services:

    • Branding
    • Public Relations
    • Web Design
    • Digital Marketing
    • Digital Strategy
    • Show more
    Location
    Pennsauken Township, New Jersey
    Number of Employees
    Under 49
  • Get Marketing That Works!

    Get Marketing That Works!

    Doing business for more than 11 years! Trust our experience to create eye-catching branding via beautiful and effective projects for any service your company needs!...

    Top Services:

    • Digital Marketing
    • Video Production
    • Branding
    • Public Relations
    • SEO
    • Show more
    Location
    Palm Beach Gardens, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $1,000 - $10,000
  • A Brand Storytelling Agency.

    A Brand Storytelling Agency.

    Brandtelling designs and installs brand architecture for growth-stage B2B firms by installing a Story Operating System. We enable founder-led firms to scale without losing narrative control, so sales, marketing, and leadership operate from the same strategic story...

    Top Services:

    • Branding
    • Public Relations
    • Content Marketing
    • Digital Strategy
    • Business Consulting
    • Show more
    Location
    East Northport, New York
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • For the Groundbreakers Creating the Future of Entertainment.

    For the Groundbreakers Creating the Future of Entertainment.

    As entertainment consumption continues to evolve, so must the communications strategies that support it. Every story needs to be uniquely approached with strategic execution. With a blend of innovative and proven techniques, we ensure the stories we tell reach the right audiences, and more importantly...

    Top Services:

    • Social Media Marketing
    • Content Marketing
    • Digital Marketing
    • Reputation Management
    • Public Relations
    • Show more
    Location
    Los Angeles, California
    Number of Employees
    Under 49
  • We'll make your marketing work.

    We'll make your marketing work.

    A woman-owned, award-winning marketing and public relations firm that is laser focused on getting results for clients. Based in San Diego and with a satellite office in Los Angeles, TW2 primarily represents professional service, business-to-business and non-profit organizations...

    Top Services:

    • Email Marketing
    • Digital Marketing
    • Content Marketing
    • Social Media Marketing
    • Video Marketing
    • Show more
    Location
    Carlsbad, California
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
  • PR. Branding. Marketing.

    PR. Branding. Marketing.

    Proxy PR is a New York City-based media communications firm, proponent of intellectual curiosity, and enthusiast for the legal and legal technology industries...

    Top Services:

    • Creative Services
    • Public Relations
    • Branding
    • Reputation Management
    • Content Marketing
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
  • SEO 1 Click Agency of Vancouver is a leading SEO company in the Greater Vancouver area and beyond. We provide premier digital marketing, SEO, PPC, and website development services across Canada and the USA. Call us for more info!...

    Top Services:

    • Digital Marketing
    • PPC
    • SEO
    • eCommerce
    • Web Development
    • Show more
    Location
    Vancouver, Canada
    Number of Employees
    Under 49
  • "You have something to say; we get you noticed."

    "You have something to say; we get you noticed."

    MISSION STATEMENT At Orly Telisman PR, Inc., Our Guiding Principles are to: Amaze clients with exceptional outreach communications. Communicate with respect and appreciation. Do Exceptional Work at all times. Continue Educating Ourselves to work smarter every day...

    Top Services:

    • Content Marketing
    • Digital Marketing
    • Social Media Marketing
    • HR Outsourcing
    • Business Consulting
    • Show more
    Location
    Chicago, Illinois
    Number of Employees
    Under 49
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $1,000 - $10,000
  • Make the most of legal marketing

    Make the most of legal marketing

    JustLegal Marketing, LLC is a leading legal marketing agency dedicated solely to serving the legal industry. Led by renowned attorney Stephan Futeral, we offer a comprehensive suite of services designed specifically for lawyers...

    Top Services:

    • Content Marketing
    • PPC
    • SEO
    • Social Media Marketing
    • Digital Marketing
    • Show more
    Location
    Mount Pleasant, South Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • The Leading Niche provides comprehensive professional services

    The Leading Niche provides comprehensive professional services

    The Leading Niche provides comprehensive professional services to federal, civilian, defense, and commercial clients in domestic and international markets. Our personnel deliver large business capabilities using a small business/high-touch approach. We provide an uncompromising commitment to “Customer...

    Top Services:

    • Software Development
    • Digital Services
    • Creative Services
    • AI Development
    • Big Data Analytics
    • Show more
    Location
    New York City, New York
    Number of Employees
    50 - 99
    Average Hourly Rate
    $250/hr
  • Noteworthy. Quality. Heartfelt.

    Noteworthy. Quality. Heartfelt.

    Method Q provides marketing solutions for high growth companies. We prioritize giving back...

    Top Services:

    • Content Marketing
    • Public Relations
    • Digital Services
    • Logo Design
    • Web Design
    • Show more
    Location
    Atlanta, Georgia
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Our mission is simple; to be an enlightened marketing agency in a digital world, delivering customized and market responsive services...

    Top Services:

    • Public Relations
    • Video Production
    • Graphic Design
    • Branding
    • WordPress Website Design
    • Show more
    Location
    Atlanta, Georgia
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
  • Storytelling and coaching for creatives

    Storytelling and coaching for creatives

    We are a full-service creative firm best known for using public relations, digital media management and video production to create viral campaigns for our clients in the entertainment industry...

    Top Services:

    • Branding
    • Public Relations
    • Video Production
    • Creative Services
    • Digital Marketing
    • Show more
    Location
    Washington DC, Washington DC
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • An SEO agency that turns visibility into trust across every search surface

    An SEO agency that turns visibility into trust across every search surface

    Searcht is an independent SEO agency helping ambitious brands grow visibility across Google and AI search. We specialise in eCommerce, education, healthcare, law firms, and real estateturning visibility into trust and measurable growth...

    Top Services:

    • SEO
    • Content Marketing
    • Public Relations
    • eCommerce
    • PPC
    • Show more
    Location
    Spring Hill, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $140/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Tell better stories

    Tell better stories

    POPCOM is an Australian Public Relations and Communications agency who help organisations to build their brand and amplify their message. Working largely in SME, we represent businesses and individuals across all media. We are known for our initiative and tenacity - we work hard to get results...

    Top Services:

    • Digital Marketing
    • Content Marketing
    • Advertising
    • Public Relations
    • Branding
    • Show more
    Location
    Pyrmont, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Brand Consultants

    Brand Consultants

    TSMGO is a boutique branding, packaging and graphic design agency based in Logroño, La Rioja, Spain. From website design and development, to branding and other visual communication, our minimalist approach appeals primarily to creatives and design savvy individuals who appreciate purity in design. Our...

    Top Services:

    • Branding
    • Package Design
    • Logo Design
    • Creative Services
    • Public Relations
    • Show more
    Location
    Logrono, Spain
    Number of Employees
    Under 49
  • We shape brands, strategies and campaigns that excite, influence, attract and engage

    We shape brands, strategies and campaigns that excite, influence, attract and engage

    Expert in brand identity and development, PR and marketing, web design and digital media, we are an independent creative agency based in London - an eclectic mix of strategists, writers, marketeers, designers, engineers, tech and digital specialists who produce off-the-shelf campaigns, websites and content...

    Top Services:

    • Advertising
    • Social Media Marketing
    • Content Marketing
    • Design Services
    • Creative Services
    • Show more
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $120/hr
    Minimal Budget
    $1,000 - $10,000
  • We get service businesses found and chosen.

    We get service businesses found and chosen.

    Proceed Innovative helps local service businesses get found and chosen on Google, Maps, and AI search. A Google Partner agency delivering SEO, PPC, and web design that turns visibility into leads and revenue...

    Top Services:

    • Digital Marketing
    • SEO
    • AEO
    • PPC
    • Web Design
    • Show more
    Location
    Schaumburg, Illinois
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • We help small businesses punch above their weight.

    We help small businesses punch above their weight.

    Voncor Communications is a marketing communications consultancy focused on helping small businesses connect with their customers to communicate the value of their products and services in an efficient yet dynamic manner. We develop websites, traditional print, radio or public relations as well as digital and...

    Top Services:

    • Branding
    • Graphic Design
    • Web Design
    • eCommerce Development
    • WordPress Website Design
    • Show more
    Location
    Essex, Connecticut
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $10,000 - $25,000
  • Years of Experience in Advertising, Marketing, and Public Relations.

    Years of Experience in Advertising, Marketing, and Public Relations.

    Sass! Public Relations are a public relations company focused on developing solutions to connect our clients to the community - to be engaged, informed and visible in San Joaquin County...

    Top Services:

    • Web Design
    • Public Relations
    • Advertising
    Location
    Stockton, California
    Number of Employees
    Under 49
  • Proudly fighting Vanilla PR Since 2001!

    Proudly fighting Vanilla PR Since 2001!

    We don't do Vanilla PR ... And we won't let you either! For over 20 years in North America and around the world, Pointman has been consistently delivering media dominating coverage for our varied clients through massively creative campaigns that cut through the noise and present media with pitches they can't...

    Top Services:

    • Public Relations
    • Reputation Management
    • Creative Services
    Location
    Toronto, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $300/hr
    Minimal Budget
    $10,000 - $25,000
  • Protect Your Reputation and Take Control of Your Name Online

    Protect Your Reputation and Take Control of Your Name Online

    Our main office is located in Boulder, nestled in the foothills of the breathtaking Colorado Rocky Mountains. Come here on any particular day of the week, and you'll find our team working hard to ensure our clients are portrayed in a positive light online. At Defamation Defenders, we take pride in our work...

    Top Services:

    • Reputation Management
    • Public Relations
    • Branding
    • SEO
    • Business Consulting
    • Show more
    Location
    Boulder, Colorado
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Communication that makes an impact

    Communication that makes an impact

    We provide consulting, development and practical and creative realization of corporate and brand communication. We build business relationships of our clients, organize events for external and internal publics, help clients manage crisis communication, create and conduct communication trainings...

    Top Services:

    • Public Relations
    • Digital Marketing
    • Branding
    • Digital Strategy
    • Show more
    Location
    Belgrade, Serbia
    Number of Employees
    Under 49
  • Blending New & Traditional Media for Success

    Blending New & Traditional Media for Success

    BoardroomPR is a full-service PR and integrated marketing agency. We specialize in media relations, branding, lead generation and social campaigns to get our clients the attention they deserve. Our experienced staff can turn your vision into effective plans that achieve real results! With an impressive lineup...

    Top Services:

    • Branding
    • Public Relations
    • Video Production
    • Graphic Design
    • Social Media Marketing
    • Show more
    Location
    Plantation, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $199/hr
    Minimal Budget
    $1,000 - $10,000
  • Leading Online Reputation Management in Canada

    Leading Online Reputation Management in Canada

    With over a decade of cutting-edge experience, this Canadian firm stands head and shoulders above the competition in online reputation management. Their custom software is just the beginning: they also boast top publishing contacts to maximize coverage and widespread recognition for their clients...

    Top Services:

    • Reputation Management
    • Public Relations
    • Digital Marketing
    • SEO
    • Social Media Marketing
    • Show more
    Location
    Toronto, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $99/hr
    Minimal Budget
    $1,000 - $10,000
  • Ahead of the Current

    Ahead of the Current

    Clearstream is an award-winning, independent communications agency that transforms insight into ideas and ideas into impact. We proudly work with some of the best brands and emerging start-ups in the country, providing superior strategy, first-rate creativity and high-impact results...

    Top Services:

    • Public Relations
    • Branding
    • Reputation Management
    • Digital Marketing
    • Show more
    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
  • Legal Marketing Experts Focused on Driving ROI

    Legal Marketing Experts Focused on Driving ROI

    Law Firm Marketing Canada is an exclusive digital marketing agency that knows the legal industry inside and out! They make sure your law firm looks great online, whether it is website design, social media posts, or a pay-per-click campaign. Plus they guarantee you'll get some ROI for the money spent - so...

    Top Services:

    • Content Marketing
    • PPC
    • Digital Marketing
    • Advertising
    • Branding
    • Show more
    Location
    Mississauga, Canada
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Building Brands Together

    Building Brands Together

    NexiWorks is committed to assisting you in finding your unique creative voice. We do this by assisting our customers in navigating the pitfalls of contemporary business and assisting them in thriving in a world that is always changing. By doing this, we construct a customized plan for the future that takes...

    Top Services:

    • Web Design
    • Social Media Marketing
    • Branding
    • Public Relations
    • Graphic Design
    • Show more
    Location
    Pascagoula, Mississippi
    Number of Employees
    Under 49
    Average Hourly Rate
    $17/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    3 Projects Listed
  • Assuring growth for law firms

    Assuring growth for law firms

    The SMB Team strives to deliver top-notch search engine marketing services with the integration of artificial intelligence, sophisticated landing pages, demographic filters, and re-targeting techniques. Our ultimate goal is to generate high-quality leads through digital marketing that are unmatched in the...

    Top Services:

    • Public Relations
    • SEO
    • Digital Strategy
    Location
    Bala Cynwyd, Pennsylvania
    Number of Employees
    Under 49
  • Quantum Thinking. Stellar Results!

    Quantum Thinking. Stellar Results!

    Windward Design Group LLC has an exceptional reputation for combining communications, marketing, PR, crisis communications, reputation management, and media relations. The company, which was founded in 2008, has won several local, national, and worldwide accolades for print and digital design, strategy...

    Top Services:

    • Public Relations
    • Branding
    • Social Media Marketing
    • Web Design
    • Print Design
    • Show more
    Location
    Beavercreek, Ohio
    Number of Employees
    Under 49
    Portfolios Count
    4 Projects Listed
  • The Art of Marketing, Media + Communications

    The Art of Marketing, Media + Communications

    Katnip Marketing specializes on high-quality work from seasoned individuals. We will provide you the attention and personal care you need, as well as the results you require, at a reasonable price. That is how we have beaten the large agencies and delivered genuine results for our clients for over a decade...

    Top Services:

    • SEO
    • Web Design
    • Social Media Marketing
    • Advertising
    • Email Marketing
    • Show more
    Location
    Bridgeport, Connecticut
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
  • Sports & Dots

    Beyond Spots & Dots is a full service advertising agency with global reach located in Pittsburgh, Pennsylvania which strategically implements television, radio, internet, outdoor and print advertising into your business's advertising plan to achieve your marketing goals. ...

    Top Services:

    • Public Relations
    Location
    Pittsburgh, Pennsylvania
    Number of Employees
    Under 49
  • We're more than a marketing agency. We're your agents of change.

    We're more than a marketing agency. We're your agents of change.

    Transform Comms is a multi-award-winning marketing consultancy delivering integrated communications programmes. We build businesses, brands and reputations on a regional, national and international scale...

    Top Services:

    • Content Marketing
    • Video Production
    • Design Services
    • Public Relations
    • Branding
    • Show more
    Location
    Mells, United Kingdom
    Number of Employees
    Under 49
    Portfolios Count
    14 Projects Listed
  • Experience the Power when you run with the Dark Horses!

    Experience the Power when you run with the Dark Horses!

    Cutting edge marketing advertising plans and creative designs...

    Top Services:

    • Advertising
    • Digital Marketing
    • Social Media Marketing
    • Public Relations
    • Show more
    Location
    Tucson, Arizona
    Number of Employees
    Under 49
  • Publicity For Healthcare Companies

    Publicity For Healthcare Companies

    Media relations and thought leadership for health systems and for expert firms serving healthcare provider organizations...

    Top Services:

    • Public Relations
    • Reputation Management
    • Digital Strategy
    • Media Buying
    • Show more
    Location
    Arlington Heights, Illinois
    Number of Employees
    Under 49
  • Public Relations Agency That Gets Results

    Public Relations Agency That Gets Results

    Born from CEO Jeff Crilley's newsroom insights, Real News PR pioneers in molding publicity tailored for law firms. By blending journalistic know-how with legal insight, our Dallas-based team crafts compelling narratives that resonate with the media, elevating law firm brands to unprecedented heights...

    Top Services:

    • Reputation Management
    • Video Production
    • Public Relations
    • Advertising
    • Social Media Marketing
    • Show more
    Location
    Dallas, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr

Attorney Public Relations Firm Hiring Guide

What is an attorney public relations firm?

An attorney public relations firm is an agency that specializes in promoting and maintaining the public image of attorneys, law firms, and other legal professionals. It also assists law firms in crafting and executing communication plans to enhance their reputation within the legal community and the general public. 

While it shares similarities with a traditional public relations (PR) firm, an attorney PR agency offers several distinct advantages that make it an invaluable partner to legal organizations, including: 

  • Providing expertise in crisis management, client-attorney confidentiality, and other complex legal and ethical issues 
  • Possessing deep knowledge of the jargon, ethical guidelines, and unique nuances of the legal and law enforcement communities 
  • Identifying, attracting, and engaging with niche groups of potential clients within the legal industry 
  • Effectively managing high-stakes crises and cases that attract significant publicity and media scrutiny 

Attorney public relations firms also help clients overcome the following challenges: 

  • Inability to stand out in a crowded legal market 
  • Lack of effective PR strategies to attract media attention and prospective clients 
  • Media scrutiny and public opinion during complex legal battles 
  • Accusations and smear campaigns by competitors 
  • Damage to reputation due to accusations of wrongdoing by a partner or associate 
  • Data breaches and exposure of sensitive client information 

83% of legal firms hire external firms to do marketing and PR work, with 71% saying they heavily invest in their marketing efforts and strategy. With 39,000 openings for lawyers projected each year, attorney PR firms are increasingly valuable partners in the legal industry. 

Success story 

The following case study is a great overview of what an attorney public relations firm does and its role in the legal industry: 

  • Challenge: Frost Brown Todd, a prominent law firm, has recently expanded its operations to California. To build brand awareness in one of the nation’s most competitive legal markets, the firm enlisted Greentarget’s expertise. Despite having a strong team of attorneys, the firm needed to amplify its presence in the state and attract attention from potential clients. 
  • Solution: To increase Frost Brown Todd’s visibility, Greentarget launched a wide-ranging PR campaign across traditional and digital media and leveraged the agency’s extensive relationships with regional journalists.  The campaign also involved publishing California-focused content on the firm’s website and optimizing social media profiles for key office partners, enabling them to share media coverage and relevant content with their networks. 
  • Results: Within six months after rolling out its PR campaign, the Greentarget team secured 30+ media results, including 11 featured quotes and 13 published articles from Frost Brown Todd attorneys. Traffic to the firm’s website from LinkedIn also grew by 10%, while the average clickthrough rate (CTR) increased by more than 200%

What does an attorney public relations firm do?

An attorney public relations firm manages and enhances the public image and reputation of law firms and individual lawyers. They help legal professionals build visibility and credibility in the market by securing media coverage, crafting compelling narratives, and positioning attorneys as thought leaders in their areas of expertise. These firms also manage crisis communications, handle media relations, and develop strategic content for websites, blogs, and social media to attract new clients and strengthen relationships with existing ones. Their goal is to raise their legal clients' profile, making them more attractive to potential clients and peers.   

Among the core services they provide are: 

  • Litigation public relations 
    Shaping public perception of the law firm and its clients, especially during complex and highly publicized cases. They also serve as the main point of contact for all communications throughout a case and during key milestones. 
  • Media Relations 
    Collaborating with media organizations and personalities to secure coverage increases the firm’s visibility and enhances its credibility within the community.  
  • PR campaigns 
    Developing and executing public relations strategies that generate attention and nurture engagement with target audiences. They can also identify and secure speaking opportunities for clients and nominate them for industry awards. 
  • Media training 
    Preparing attorneys and other law firm staff for press conferences and media interviews, ensuring they are confident, knowledgeable, and able to present the client in a positive light. 
  • Crisis management 
    Establishing crisis management teams during events like cyberattacks or partner misconduct to handle negative publicity and minimize damage to clients’ reputations. The firm also proactively monitors and addresses potential crises before they escalate.  
  • Content creation
    Creating and publishing newsworthy content, including press releases, articles, blogs, and whitepapers, through both digital channels and traditional media outlets. 

Success story 

To better understand how PR firms for lawyers work, check out the success story that illustrates the collaboration between Berbay Marketing & PR and a plaintiff trial law firm. 

  • Challenge: The plaintiff trial law firm had filed a lawsuit against a government entity and hired Berbay to put public pressure on the defendants to encourage a swift and amicable resolution while protecting the individuals' identities 
  • Solution: Berbay launched a litigation PR campaign that secured widespread media coverage of the case and ensured that any improperly released information was quickly communicated to affected parties. The campaign also organized a press conference, during which the lead attorney explained the defendant’s negligence, emphasizing the serious risks posed to the affected individuals and the public due to potentially compromised investigations. 
  • Results: The press conference was covered by major media outlets across radio, TV, and print, including ABC News, FOX News, NBC News, Telemundo, Daily Mail, and Univision, among others. The campaign also increased public awareness of the law firm, leading to a significant influx of new clients and effectively doubling the cases they handled. 

How much does an attorney public relations firm's services cost?

An attorney public relations firm’s services cost anywhere from $2,000 to $50,000 per month. 

Monthly fees for a PR agency typically range from $2,000 to $5,000, but top agencies may charge $20,000 to $50,000 depending on the services provided.  

The total cost is influenced by several factors, including: 

  • The PR firm’s expertise and reputation  
  • The scope of the project and the client’s goals 
  • The services rendered during and after the project 
  • The size and seniority of the PR team assigned to the project 
  • The location of both the client and the PR firm 

Here’s a general outline of the expenses you can expect from an attorney public relations firm: 

  • Large PR firms: $20,000-$50,000 per month  
  • Small boutique PR firms: $2,000-$5,000 per month 
  • Media pitching and placement: $1,000-$5,000 per month 
  • Dedicated crisis communications services: $2,000-$5,000 per month 
  • Media monitoring: $5,000-$10,000 per year 
  • Social media management: $3,000-$7,000 per year 
  • Press releases: $50-$800 per release 

PR firms for lawyers can also follow different pricing models, such as: 

  • Retainer: A fixed sum paid by clients for a set of pre-agreed services over a specified period 
  • Hourly: Fees are charged based on the actual time spent on services, billed per hour 
  • Blended: Fees are calculated based on an average hourly rate for all team members involved 
  • Project-based: A flat fee is charged for delivering a specific set of agreed-upon deliverables 
  • Performance-based: Fees are contingent on achieving predefined results or milestones 
  • Agile billing: Clients are billed for services as they are rendered, often with the flexibility to adapt to evolving needs 
  • Ad hoc: Additional charges are applied for one-time or irregular tasks outside of regular agreements 

The top 50 attorney public relations firms on DesignRush charge an average of $101 per hour. 5.9% of the firms are willing to take on small projects that focus on specific PR tasks at budgets of $1,000 or lower, while 4% are equipped to provide complex end-to-end PR services and large products with budgets of up to $50,000. 

Why should you hire a PR firm for lawyers?

You should hire a PR firm for lawyers to boost your firm's visibility and credibility, manage public perception during high-profile cases, and attract new clients through strategic communication. PR firms position lawyers as thought leaders, secure media coverage, and handle crises, strengthening your reputation and building client trust. They also assist with content creation, media training, and finding speaking opportunities, further enhancing your firm's profile. 

Some of the specific perks that attorney public relations firms provide include: 

  • Increasing brand visibility among target audiences across traditional and digital channels 
  • Providing access to a wide network of journalists and media organizations 
  • Monitoring and maintaining public trust to ensure the law firm’s positive image 
  • Ensuring media coverage and outgoing communications are tailored to attract potential clients 
  • Strengthening the firm’s position as an authority on legal services within the community 
  • Protecting the firm’s reputation by helping address and resolve crises and negative publicity 

Success story 

To further explain the benefits that a PR agency can provide to a law firm, let’s take a look at the following example from Washington D.C.-based Jaffe PR

  • Challenge: Several of Jaffe PR’s clients sought help in publicizing their recent office renovations. The firms wanted to showcase their upgraded spaces as examples of modern, successful legal offices and to position themselves as trendsetters in the local legal market. 
  • Solution: Jaffe PR took a collective approach by promoting the firms together, creating a more compelling story. It leveraged long-standing relationships with major legal media outlets to secure optimal story placements, ensuring exposure to a national audience. 
  • Results: All four law firms were featured in prominent articles, including those from leading business law news outlets, with photos of their new office spaces. These articles reached a minimum of 150,000 readers and attracted nearly 500,000 unique monthly website visitors, including lawyers and general counsels.  

How do I find the best attorney public relations firm on DesignRush that fits my budget? 

To find the best attorney public relations firm on DesignRush that fits your budget, filter your search. Simply click the “Filter Results” tab, go to “Sorted By Minimum Budget,” and filter by ascending and descending order.  

We’ve also compiled the top-rated PR firms for lawyers per specific budget tiers below: 

Low Budget: 1k above   
Mid Budget: 10k above
High Budget: 50k above

You can also filter PR agency profiles according to location, agency size, areas of specialization, and other criteria to further refine your search and find an ideal PR partner. 

What are the key success metrics in attorney public relations?

You can use several key success metrics in attorney public relations to gauge the progress of PR campaigns. These can be organized into the following categories: 

Media coverage and reach  

  • Media mentions: Total number of times the law firm is mentioned in media outlets 
  • Media impressions: Estimated number of people exposed to the media coverage of the firm
  • Share of voice: Percentage of media coverage on the law firm compared to competitors 

Lead generation and conversion 

  • Website traffic: Number of visitors to the law firm’s website 
  • Conversion rate: Percentage of leads that were converted into clients 
  • Client acquisition cost: The cost of acquiring leads 

Brand awareness 

  • Brand sentiment analysis: The positive, negative, and neutral mentions of the law firm online 
  • Social media engagement: Tracks the interactions with the law firm on social media 
  • Search volume: The number of times search queries or keywords relevant to the law firm were entered into a search engine within a certain period. 

How do I hire a public relations firm for lawyers?

To hire a public relations firm for lawyers that has all the qualifications you need, follow these steps: 

  1. Define your goal: Clearly outline the objective of your PR campaign, whether it's enhancing your firm's reputation, managing a PR crisis, or increasing visibility in specific markets. 
  2. Assess industry expertise: Look for a firm with experience in the legal sector. This ensures they understand your needs and communicate effectively while adhering to industry regulations. 
  3. Review past performance: Examine the firm’s portfolio, case studies, and campaigns to see if their results align with your goals. 
  4. Check client testimonials and references: Request feedback from previous or current clients. A reputable PR firm will readily provide references. 
  5. Understand the range of services: Ensure the firm offers the specific services you require to meet your objectives. 
  6. Evaluate customized strategies: The firm should provide tailored strategies, not just generic solutions, to address your unique needs. 
  7. Examine communication practices: Choose a firm that values regular, transparent communication, which is crucial for building strong relationships and seizing opportunities. 
  8. Ensure cultural fit: The PR firm’s culture and values should resonate with yours, particularly in an industry where trust and confidentiality are paramount. 
  9. Schedule interviews: Arrange interviews or meetings with the selected firms to understand their team, culture, and communication style. 
  10. Ask about pricing: Request a detailed pricing structure and evaluate whether it aligns with your budget and provides good value for the services offered. 
  11. Request RFPs: Prepare a request for proposal that outlines your goals, expectations, budget, and desired outcomes. Collect and compare proposals from multiple firms to choose the one that best fits your needs. 
  12. Determine possible future scalability: Your PR needs might evolve as your firm grows. Choose a PR firm that can scale its services to match your growth. 

Need more assistance in finding a public relations firm for lawyers? Visit the DesignRush Marketplace and share some basic details about your project. We’ll connect you with five agencies that best match your requirements – for free! 

What questions should I ask a potential attorney public relations firm?

Questions you should ask a potential attorney public relations firm include: 

Its Relevant Background  

  1. How long have you been offering PR services to attorneys or law firms? 
  2. Can you share some case studies or success stories related to legal PR campaigns? 
  3. What specific PR services do you offer for attorneys, and can you customize your strategies for individual needs? 
  4. How do you stay updated with the changing landscape of the legal industry? 
  5. How do you pitch stories or news related to legal matters to the media? 
  6. What relationships do you have with journalists and media outlets? 
  7. How experienced are you in handling legal crises or negative publicity? 
  8. What challenges have you encountered while representing law firms, and how did you overcome them? 

Its Services and Processes  

  1. What are the public relations services and packages that you provide? 
  2. What is your approach to pitching stories to journalists and news outlets?  
  3. How do you create relevant content that resonates well with target audiences? 
  4. How will you enhance the social media presence of our firm and attorneys? 
  5. How do you structure your fees? Are they retainer, project-based, or hourly? 
  6. How do you handle feedback or concerns from clients? 
  7. Are there any additional costs or potential out-of-pocket expenses I should be aware of? 
  8. How do you ensure the confidentiality of sensitive legal information? 
  9. How do you collaborate with clients to ensure alignment with their vision and goals? 

Relevant To Your Project  

  1. What deliverables can we expect from this project? 
  2. How will you develop a PR strategy tailored to our needs and objectives? 
  3. How will you ensure the project will be accomplished on time and within budget? 
  4. What will be the structure of the PR team assigned to us? 
  5. To what degree will we be involved in the decision-making process? 
  6. How will we measure the success of the project? 
  7. How frequently will I receive reports, and what will they entail? 

What are the best attorney public relations firms in the U.S.?

The best attorney public relations firms in the U.S. are: 

  1. Ignite Visibility  
    • 4.9 stars on DesignRush (14 reviews) 
    • 4.5 stars on Google (60 reviews) 
    • Top clients: DoorDash, Wedding Wire, The General, 5 Hour Energy, Fix Auto 
  2. Lounge Lizard 
    • 4.8 stars on DesignRush (10 reviews) 
    • 3.7 stars on Google (14 reviews) 
    • Top clients: Canon, NYU, Disney, Whelen, Nikon 
  3. Disruptive Advertising 
    • 4.9 stars on DesignRush (42 reviews) 
    • 4.7 stars on Google (317 reviews) 
    • Top clients: Death Wish Coffee, BPI Sports, KPMG, PennyMac, Diesel Power Gear 
  4. Sure Oak 
    • 4.9 stars on DesignRush (28 reviews) 
    • 5.0 stars on Google (29 reviews) 
    • Top clients: Alphagraphics, Mercedes-Benz, Bivvy, Duke Energy, Uncommon Goods 
  5. SEM Nexus 
    • 4.8 stars on DesignRush (25 reviews) 
    • Top clients: Assassins, YogiGoFitness, Nautical Eye, Know Wake, WinQuik 

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