Helen Guzenko Partnership Manager at Wezom

5.0★

Startup Review from Helen Guzenko

Wezom is an enterprise software development company with more than 275 specialists. We brought RGray in for startup marketing and growth marketing for a FinTech SaaS platform we had built for a client, an early stage startup with a finished product and almost no market presence. RGray started with their startup marketing foundation: market and competitor research, positioning and messaging, and a growth strategy built on three prioritized hypotheses, each with its own funnel and success metrics. They then implemented the channels: SEO, GEO for visibility inside AI search and AI assistants, PR and digital media, and paid user acquisition to test the funnels fast. Analytics and attribution were in place from the start.They also built AI into the daily marketing work: a custom multi agent system using Claude, Grok, Perplexity and Gemini for research, content production and localization, handed over with workflows, prompts and checklists. Two of the three hypotheses proved out, so we elaborated those two and their funnels. CAC started at $31 and fell to $16 by the end of the test campaign, below the industry average. The campaign brought around 2,500 activated users, which boosted revenue and gave us real data for funnel, user and product analysis. The client finished with a working acquisition system and the documentation to run it, not a set of campaigns. Project management was on time and on budget: weekly calls, a shared board with owners and deadlines, monthly reporting against the strategy metrics, same day answers. When our client's roadmap moved, they resequenced the plan in days. Most impressive: they think like product owners, not like a service agency, and they challenged our ICP and pricing assumptions correctly. One improvement: the early reports were denser than we needed, and they added an executive summary once we asked.

Justimiano Alves UX Designer at JLRecharge

5.0★

UI/UX Design Review from Justimiano Alves

I have had the pleasure of working with Nabeel Ahmed for over a year as the lead designer responsible for the complete digital branding of JLRecharge and the UI/UX design across all our web and mobile applications.Throughout our collaboration, Nabeel has consistently demonstrated exceptional creativity, strategic thinking, and a deep understanding of modern design standards. His branding direction remains fresh, relevant, and aligned with current market expectations even more than a year later. That level of timeless design thinking is rare.Beyond aesthetics, Nabeel understands product logic. His UI/UX decisions are not only visually compelling but also user-centered, intuitive, and conversion-driven. He approaches every project with professionalism, structure, and clear communication. Deadlines are always respected, and revisions are handled thoughtfully and efficiently.What truly sets Nabeel apart is his balance between creativity and discipline. He listens carefully, provides multiple options when needed, explains his reasoning, and contributes meaningfully to the overall product strategy not just the visuals.He is also a genuinely kind and easy person to work with, which makes long-term collaboration both productive and enjoyable.I highly recommend Nabeel Ahmed to any business seeking high-quality branding and professional UI/UX design for web or mobile applications. He brings both talent and reliability a combination that delivers real business value.