What Is Duolingo?
Duolingo is a language-learning platform available across the world. It offers free and paid services, offering a curriculum to its users that put them one step closer to learning a new language. The app has a collection of 68 courses for 28 separate languages available for users to try their hand at.
And it’s an educational brand with a heart, too.
This app started as a class project at Carnegie Mellon University in 2009, but by 2011, it was launched on the market. And seven years later, this platform is available on the app and on desktop, with millions of users utilizing the app across the globe.
Here’s the Duolingo manifesto:
Everyone learns in different ways. For the first time in history, we can analyze how millions of people learn at once to create the most effective educational system possible and tailor it to each student. Our ultimate goal is to give everyone access to a private tutor experience through technology.It's hard to stay motivated when learning online, so we made Duolingo so fun that people would prefer picking up new skills over playing a game. There are over 1.2 billion people learning a language and the majority are doing so to gain access to better opportunities. Unfortunately, learning a language is expensive and inaccessible to most. We created Duolingo so that everyone could have a chance. Free language education – no hidden fees, no premium content, just free. Duolingo is used by the richest man in the world and many Hollywood stars, and at the same time by public schools students in developing countries. We believe true equality is when spending more can't buy you a better education.
This is an app that keeps you motivated and promotes a positive atmosphere. It wants to engage and enlighten its users, making them feel happy about the content they're learning and excited to learn more.
And Duolingo’s simple, serene and streamlined interface encourages users to keep coming back for more.
The Powerful, Immersive Elements Within The Duolingo App Make It A Success
Duolingo is a powerful, education app with a robust content offering approachable by all ages. Adults and children alike can log onto the app and learn a new language — and with 28 options to choose from, there’s no way you’ll run out of choices.
With its minimal and clean design, Duolingo makes it easy for users to navigate across the site. And its approachable and friendly tone fosters a positive atmosphere for learning and discovery.
It’s image-heavy, adding a playfulness that’s intuitive, pushing people even further into their language courses.
This, in addition to the brand’s prominence and consistent presence, makes it an app that knows what it’s doing and does it well.
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