Standout Features:
- Fresh color palette
- Fun and friendly visual identity
- Recognizable brand icons
Going to the dentist is a fear shared by many. Not when you choose to go to Dr. Todd Dental, though, thanks to this logo creation by Eyetoeye Design. See, it’s all in the branding!
Instead of following the flock of medical brands for professional and understated identity, this one took a more friendly and childlike approach. Doing so made dental care look like a fun experience.
The designers illustrated the brand name using a single rounded sans serif font, in varying scales. This added a more youthful vibe to the brand’s identity. They also used several shades of blue to bring out the brand’s fresh and fun personality.
Along with the wordmark, they added an outlined icon of a tooth – recognizable from the get-go. There’s also a curved line below that binds all these elements together, which also doubles as a smile. When you see the logo as a whole, it’s like looking at a smiling character! Checkout our article on best dental office logo designs.
