Standout Features:
- Creative abstract icon
- Monochromatic color palette
- Rounded, sans-serif typography
AX Designs revitalized the logo for Kiwi Plumbing, a leading Sydney plumbing and gas service provider. The goal was clear: to reflect the company’s expertise in both industries with one modern and ingenious presentation.
At the heart of the design is a negative-space icon that merges a water drop with the distinctive silhouette of a kiwi bird. This use of space creates a visually appealing and memorable logo and encapsulates the company’s dual focus.
The agency implemented a monochromatic color palette to evoke professionalism and ensure ultimate visibility across all platforms. The minimalist approach reinforces the brand’s reliability and straightforwardness.
As a finishing touch, the rounded, sans-serif typography was selected for its modern appeal and legibility. Plus, the typeface subtly resembles the shape of pipes, creating a connection between Kiwi Plumbing and its industry.
