Standout features:
- Swiss-centered aesthetic
- Use of metallic colors
- Streamlined design execution
When people say Swiss, coffee and tea are the last things that come to their mind when they hear the word. However, Swiss chocolate is known for being sweet and decadent. This exquisite coffee packaging design wants to capitalize on the luxury side of things.
The creative minds at Rafa Martins Design decided to bank on the fact that Swiss food products are the epitome of expensive dining. They want the coffee drinkers to feel that with every sip.
We all know how gold and silver can heighten luxury in every design. Still, they did not pour a heavy hand on it in the overall design execution. The outlines of the mountaintop were traced using metallic colors, which lent it just the right amount of expense.
This is an excellent example of a packaging design in which we do not need to dump all the expensive elements to make a statement.
