Honig

Standout features:

• Delightful color palette
• Boxy typography
• Excellent product placement

Honig wants to provide hearty and home-cooked meals to every kitchen; thus, their cardboard packaging is everything a home cook would love.

Designed by PB Creative, the cardboard packaging design is legible, straightforward, and eye-catching. This feels like you are preparing goodies for your loved ones in Martha Stewart’s kitchen.

Orange is a popular choice for food packaging, thanks to its vibrancy and warmth. The white letters balance the strength of the color. The design feels like a steaming bowl of pumpkin soup with a dash of cream – comfort food for most people.

The boxy font style is easy to read, and the product placement is impeccable no one would mistake it for another dish. Everything here works; we’re already full just by looking at it.