Rodder Brewing Co

Standout features:

• Fairytale imagery
• Striking typography
• Subdued color palette

Rødder Brewing Co is a craft beer brand based in Argentina, hell-bent on producing high-quality beer for local bars and now launching its own beer lines.

In times when craft beer breweries are springing up like mushrooms after the rain, it’s getting harder and harder to stand out. Somehow, Rødder does just that, seemingly effortlessly.

Working with Jacomy Mayne Studio, Rødder released 4 labels for their lines of beers, to compete and differentiate themselves on the shelves. The labels use very distinct visuals, reminiscent of European fairytale imagery. The typography is also a very amusing mix of traditional and vintage, suggesting that every flavor has a rich story to tell.