These Spanjorskan Prints & Branding Materials Use Bright Colors and Flowing Shapes To Engage Visitors
Bright colors, fun shapes, and surprising typography make up the focal points of this design. They are hard to ignore, impossible to miss and demand your full attention once they catch your eye.
On menus, materials and business cards, the name of the brand is written out in multicolored letters that are written in fluid and funky ways. These shapes dance around the design. They are scattered and fresh and creative.
This adds a layer of movement to the design. The shapes that dance along these pages are dynamic and fresh. It's clean and bright and strong.
The shape of these letters changes, as does the color used to create them and the way they're written out -- varying between uppercase and lowercase all over.
The main colors used in this design include reds, oranges, pinks, and blues. They are layered over the design and make up the typography -- in both the brand name and on the menu.
But these colors also make up the background designs of a lot of these materials. They call to the brand's Spanish inspiration and influences.
There's an authenticity and a heritage to this design thanks to the lively colors and deep use of color.
A shiny, gold foil layers over these designs with the brand name in a more regal and sophisticated way. It's enthusiastic. It's strong. It's bold.
Swirls and twirls make up the design when the use of letters isn't involved. It's smooth and inviting. It's bold and daring.
These designs walk the fine line and strike the perfect balance of creative and sophisticated -- and that's because they're determined. They're prominent. They have a purpose and make a statement with intention.
These designs engage on a personal level, and they take this brand from just a simple restaurant to one with authority, honor, and heritage. With these designs in place, it's obvious that this restaurant cares about the food it makes and the clients they cater to.