Standout Features
- Varied font styles
- News preview section
- Straightforward and clean design
Design Industries Foundation Fighting AIDS (DIFFA) is a non-profit organization that wows in its industrial and sophisticated look courtesy of Elevation agency. All the visual elements revolve around just three colors – red, white and black. Aside from its visually-appealing pop, the color red also universally signifies AIDS awareness. So, not only is it a great design choice — it easily identifies with the cause they’re passionate about, too.
The simple color palette justifies the use of dynamic fonts. Normally, non-profit website designs do away with using various fonts to avoid getting mistaken for an eCommerce website. Elevation dared to be the exception and it works for them because of their chosen layout and the plenty of whitespaces that balance everything out.
In terms of navigation, the agency opted for drop-down menus. On the same bar are two CTA buttons painted red – very easy to spot! One is for donations and the other one is for newsletter subscriptions.
Scrolling down, visitors are also greeted with a content slider that previews the organization’s recent projects and announcements. Additionally, the homepage shows a calendar-style widget, which is a great way to inform site visitors about upcoming events.
