Standout Features:
- A minimalist geometric design
- Symmetrical
- Resembling a butterfly
Design agency Rocket Candy created one of the best sportswear logo designs with just the brand name: Harmony Sportswear. They structured a complete branding package, including this delicate sportswear logo design.
The design owes the visual appearance to the semantics of its name – it represents a symmetrical geometric design with two halves separated (or connected) by a line between them, resembling a minimal illustration of a butterfly.
If you like this approach, you’ll love browsing through these geometric logo designs that showcase symmetry beautifully.
The brand’s founder loves yoga, so the agency delivered a design that represents harmony (balance) and has strong yoga symbolism.
Butterflies owe their majestic beauty to the inevitable natural transformation. The butterflies’ action of leaving their cocoon symbolizes the feminine transformation and sheer willpower to get in touch with themselves and find harmony with their body in the brand’s clothing.
