Standout Features:
- Letter “C” in negative space
- Bold red color
- Modern, legible typography
Zapiram Graphics' logo design for Hostel Calatrava skillfully blends creativity and modern design principles.
The logo revolves around the letter "C" in negative space. The design creates a dynamic visual focal point with a circle at its center. Intriguingly, the top part of the letter isn’t visibly drawn. Instead, it is suggested through the colored area. This innovative use of negative space ties the design elements together, resulting in a cohesive and memorable shape!
Additionally, the agency used vibrant red colors that dominated the premises as a nod to the hostel's interior. Red’s richness is reminiscent of the red carpet, hinting at the high-end, luxurious essence of Hostel Calatrava.
Complementing the visual elements is modern, legible typography exuding professionalism and sleekness. The thin "Hostel" and bold "Calatrava" text in negative space create a visual contrast that makes the name pop. At the same time, the word "Luxury" positioned underneath the logo’s shape emphasizes the hostel’s upscale offering.
