Licores & Co.

  • 422
Licores & Co. Packaging Design Analysis
Article by Mladen Milosevic
Last Updated: January 07, 2025

Standout features:

  • Label shape
  • Gradient colors
  • Stylish, leaf-inspired typography

Licores & Co. is a Spanish company that produces and sells artisanal liquors of various flavors across the globe. With a goal of elevating their branding and matching the quality of their liquors with luxurious packaging, the company asked Villae Creative Studio to guide the new visual strategy and add a fresh new look to the brand.

Right off the bat, with a renovated look in mind, the studio replaced the serif typography on the label with a trendy, minimal, and curvy font that reflects the subtle, sweet nature of the drink and makes a fine-drawn leaf icon integrated with the letter C.

They also reworked the labels, “cutting” them in the shape of a leaf with different colors and icons representing individual flavors. Their shapes masterfully complement and emphasize the slim, tall, and sophisticated shape of Licores & Co.’s bottles.

Get a chance to become the next Design Award winner.
SUBMIT YOUR DESIGN
  • 422
Mladen Milosevic
Mladen Milosevic
Content Specialist
Mladen Milosevic’s passion for all forms of art fuels his ability to create content that seamlessly blends creativity with informative depth. With five years of experience in content creation and copywriting, his close collaboration with a design team as an editor for private school websites in Serbia has sharpened his keen sense for design. His artistic insight is a valuable asset in crafting engaging textual content that captures the essence of various design types. Mladen now channels this expertise into writing insightful articles on logo, print, and packaging designs for DesignRush.
Follow on: LinkedIn Send email: mladen.m@designrush.com