Top healthcare marketing agencies help organizations manage their reputation, build authority and acquire more patients. They know what it takes to deal with negative reviews and fix the relationships with unsatisfied clients.
If you are seeking to partner with a healthcare marketing company to support your marketing efforts, DesignRush has assessed hundreds of global service providers to help you achieve your goals. We selected the best agencies in the industry based on customer testimonials, past performance, industry reputation, case studies and more criteria.
What Is a Healthcare Marketing Agency?
A healthcare marketing agency specializes in developing online strategies that improve the digital reputation of healthcare organizations.
Their job is to help healthcare businesses generate awareness, put their products or services in front of the right people at the right time and drive more patients, bookings and sales.
Our Picks for the Best Healthcare Marketing Agencies in 2024
HigherVisibility: Best Overall
- Minimum project price: $1,000 - $10,000
- Hourly rate: Inquire
- Founded: 2008
- Services: Social media marketing, SEO, eCommerce marketing, PPC and more
HigherVisibility is the best healthcare digital marketing agency on our list because of its proven skill to devise customized marketing strategies for startups and Fortune 1000 companies that operate in the healthcare industry.
- Why we chose them: They recently won Search Engine Land's award for SEO Agency of the Year, recognizing them as leaders in the field of digital marketing. In addition to their robust portfolio and numerous awards, HigherVisibility proves their digital marketing expertise by developing tools such as SERP Snippet Optimizer and Title Tag Generator.
- What you should consider: Though their minimal budget for a project is $1,000, they do not provide an hourly rate upfront. Businesses need to inquire about pricing directly, which adds a step to the screening process.
- Who are they for: This healthcare marketing company caters to private practices or healthcare organizations of any size that need to leverage digital marketing to acquire new clients and improve online visibility. Among their notable clients, we can mention ScripHessco, Neaman or Texas Orthopedics.
SocialSEO: Best for Healthcare Lead Generation
- Minimum project price: $1,000 - $10,000
- Hourly rate: Inquire
- Founded: 1997
- Services: SEO, SEM, email marketing, social media marketing and more
SocialSEO ranks second on our list of the best healthcare marketing companies for their 20 years’ experience in helping healthcare businesses boost their eCommerce sales, attract customers to their brick-and-mortar location or collect highly qualified leads.
- Why we chose them: They are a BBB Accredited Business with an A+ rating and have been awarded four years in a row as the best digital marketing agency on an international level from 2018 to 2021. One of their medical and healthcare case studies proves that they delivered an outstanding result of over 80,000 additional conversions with search engine optimization services.
- What you should consider: Though SocialSEO takes on projects of different sizes, it’s advisable to have an initial call to determine their availability. In other words, contact them to ask for a quote and to ensure their healthcare marketing experts are ready to deliver your project on time.
- Who are they for: They successfully implement digital marketing campaigns and strategies to increase conversions, lead flow and overall business revenue. This healthcare marketing agency collaborates with both regional and national brands as well as smaller local businesses.
Joseph Studios: Best for Measurable Healthcare Campaigns
- Minimum project price: $1,000 - $10,000
- Hourly rate: $100
- Founded: 2016
- Services: Social media marketing, public relations, email marketing, SEO and more
Atlanta-based Joseph Studios is the best healthcare digital marketing company for measurable healthcare campaigns because they use advanced marketing methods to locate, attract, engage and influence ideal customers.
- Why we chose them: Joseph Studios stands out for its marketing intelligence capabilities. They build Personas and Psychographic profiles data from Deep Insight®, their proprietary organic marketing methodology. This profiling technique allows them to learn more about the consumer’s decision-making processes.
- What you should consider: They have a wide range of services, niches and project sizes in their portfolio, so it is recommended to consult and verify the availability of your required expertise before committing to their services.
- Who are they for: This healthcare marketing company is ideally suited for organizations and medical groups that need support in targeting the key audience to acquire more leads that will turn into sales.
Healthcare DMS: Best for Private Practices
- Minimum project price: Under $1,000
- Hourly rate: $50
- Founded: 2021
- Services: SEO, reputation management, PPC, social media marketing and more
Healthcare DMS is the top healthcare marketing firm for private practices. Focused on high-value collaboration, they have partnered with a range of healthcare professionals to provide expert SEO and marketing, cementing their reputation as leaders in this field.
- Why we chose them: One of their clients, North Atlanta Women's Care increased its appointment requests by 169% in just seven months, while West Bengal-based Netralayam experienced a 400% increase in their calls. Their successful collaboration with Healthcare DMS showcases the efficacy of the agency's long-term strategies and strategic acumen in the healthcare industry.
- What you should consider: Their minimum budget is $1,000. And as a company of more than 100 employees, Healthcare DMS is more suitable for larger and long-term projects.
- Who are they for: The agency works with different healthcare clients, such as doctors, dentists, gynecologists, plastic surgeons, fertility centers, chiropractors, hospitals and medical organizations located worldwide. The solutions they provide are SEO, content creation and management, social media management and other marketing solutions that can promote your business which leads to new customers.
Healthcare Marketing Fact: Compared to non-search, search motivates 3x more visitors to hospital sites. It is often the preferred way that patients find their healthcare providers online. [Google]
Healthcare Success: Best for Larger Healthcare Organizations
- Minimum project price: Inquire
- Hourly rate: Inquire
- Founded: 2006
- Services: Paid search, social media marketing, SEO, reputation management and more
The next best healthcare marketing company is Healthcare Success selected for their outstanding 20-year experience in successfully marketing thousands of practices and hospitals.
- Why we chose them: The agency’s success in developing data-driven traditional and digital marketing strategies has earned them a stellar reputation in the industry. Medical clients like Maryland Vein Professionals can attest to the agency’s exceptional expertise in TV ads, expert copy and ad design, top-level consultants for telephone reception, physician marketing and effective marketing strategy.
- What you should consider: When it comes to pricing, their minimal budget and hourly rates are not visible to the public. Therefore, contact the agency about your financial goals and limitations, so you can plan the budget accordingly.
- Who are they for: Their clients are one of the largest institutions in the U.S., such as St. Jude Children's Research Hospital, Boston Pain Care, Pomona Valley Hospital Medical Center and Midwest Vein Professionals, among others. This portfolio ensures they can handle long-term and demanding projects.
Activate Health: Best for Healthcare Tech Industry
- Minimum project price: $1,000 - $10,000
- Hourly rate: $150
- Founded: 2010
- Services: Consumer marketing, advertising, social media marketing, market research and more
Activate Health is the best healthcare marketing company for tech industries. With an impressive portfolio of clients, including AstraZeneca, Matrix Medical Network, LTCG, CVS Health, Optum and A&M, they have proven their unmatched understanding of the healthcare sector.
- Why we chose them: The expert digital marketing team at Activate Health has collaborated with top health insurers, technology companies, healthcare systems and data analytics firms. The agency has established itself as a trusted partner for clients seeking to enhance their marketing efforts. Clients such as Optum Specialty Pharmacy had their expectations exceeded in every aspect, including healthcare expertise and media relationships.
- What you should consider: Their focus is on technological projects relating to data, insurance, health plans and more. With an hourly rate of $150 per hour, Activate Health supports larger firms and digital structures.
- Who are they for: They are great for big companies who need B2B trade media coverage in industries such as hospitals, population health, health insurance and mobile health sectors.
E-dreamz: Best for Enterprise-Level Healthcare Projects
- Minimum project price: $10,000 - $25,000
- Hourly rate: $130
- Founded: 1999
- Services: PPC, social media marketing, reputation marketing, web design and more
E-dreamz is a great healthcare marketing agency for enterprise-level healthcare projects. Boasting over two decades of healthcare marketing experience and web development, the agency establishes genuine client partnerships through managed-services model to support all facets of your website's design, development, marketing and ongoing technical support.
- Why we chose them: The company’s case studies prove long-term results and high return on investment (ROI) for big clients such as Tennessee Orthopaedic Alliance (TOA, est. 1926), Pinehurst Medical Clinic, OrthoCarolina, Carolina NeuroSurgery & Spine Associates, Orthopaedic Specialists Surgi-Center.
- What you should consider: The company prefers enterprise-sized projects, with a minimum budget of $10,000. This means that smaller-sized projects are not suitable for this healthcare marketing company.
- Who are they for: E-dreamz is a great solution for larger medical groups, because it focuses on creating websites and marketing strategies for bigger healthcare organizations. Any large, multi-location medical organization can benefit greatly from using its unique Echo CMS platform.
Spot On: Best for Healthcare Software Companies
- Minimum project price: $50,000 & Up
- Hourly rate: $180
- Founded: 2012
- Services: Paid advertising, marketing analytics, social media marketing, branding and more
Our next pick for the best healthcare marketing agencies is Spot On because of their comprehensive approach to marketing and ability to implement winning strategies for healthcare software projects.
- Why we chose them: The agency employs an expert team with a deep knowledge of the healthcare sector’s brand identity, web design and advertising to finetune their marketing. Clients that can attest to the agency’s expertise are Surgical Information Systems, Warren Averett, Alden Systems, Cureatr, Prevounce and more. According to their case studies, Cureatr had a 635% increase in organic traffic from February 2018 to February 2021, which drove increased traffic, conversion rates and sales-qualified leads. Additionally, Prevounce had a 1,600% increase in the number of deals closed, and the co-founder confirmed they have seen significantly more organic customer leads coming to their website.
- What you should consider: Their minimum budget is $50,000, demonstrating focus on bigger projects with long-term campaign results. If your SaaS project has a smaller budget, consult with them to know any available opportunities to leverage their company’s expert services.
- Who are they for: Spot On fits healthcare software companies, as they are experts in SaaS marketing. They comprehend customers and their buying patterns, as well as the peculiarities of digital marketing in online healthcare environments.
Healthcare Marketing Fact: 94% of patients evaluate their providers by the reviews they read online. [SoftwareAdvice]
Evolve Healthcare Marketing: Best for Larger Business Structures
- Minimum project price: $25,000 - $50,000
- Hourly rate: $195
- Founded: 2010
- Services: Digital marketing assessment, web design, digital advertising, SEO and more
Evolve Healthcare Marketing is a top healthcare marketing agency for larger business structures focused on increasing patient volume. For more than a decade, they have been helping practices in 17 distinct specialties to thrive in their industries.
- Why we chose them: Evolve Healthcare Marketing serves both medical practices (B2C) and healthcare businesses (B2B). As stated in their case studies, an orthopedic practice grew its ROI by over 10 times, while an outsourced physician services company had a 1,040% increase in lead generation. Moreover, the agency was instrumental in helping Riverside Radiology and Interventional Associates generate consistent and impressive results, growth goals and greater efficiencies.
- What you should consider: The company prefers larger projects, as their minimal budget is $25,000 with an hourly rate of $195 per hour. If you have a smaller budget, this might not be the right fit for you.
- Who are they for: Their clients come from numerous backgrounds and their testimonials show that Evolve Healthcare Marketing can handle many different projects of larger and more complex structures.
Medical Web Experts: Best for Healthcare IDNs
- Minimum project price: $25,000 - $50,000
- Hourly rate: $100
- Founded: 2003
- Services: HIPAA compliant web design, wearable app development, integrations, HIPAA-compliant hosting and more
Medical Web Experts is the best healthcare digital marketing company for IDNs because of their long-standing experience in delivering effective projects for IDNs and HIPAA-compliant enterprise healthcare solutions.
- Why we chose them: Medical Web Experts provides services to hundreds of clients across the country, including several illustrious healthcare institutions like Baylor, Columbia University, University of Massachusetts, Cleveland Clinic Abu Dhabi, WESTMED, UMass Memorial Medical Center and MedStar Washington. One of their key marketing solutions is the patient engagement software that helps in appointment management, patient education, clinical forms and more. The size of their portfolio proves that they can meet the needs of different complex projects and business needs.
- What you should consider: The agency puts a greater focus on developing patient-friendly websites and app solutions for integrated delivery networks (IDNs). Consult with them beforehand to check if they can balance their resources and timeline to suit your project needs. On the other hand, if you also wish to outsource medical web design to maximize your marketing efforts, they might be a good match.
- Who are they for: Medical Web Experts assist provider groups, hospitals, health systems, IDNs, pharmacies, medical device manufacturers, labs and healthcare software vendors in developing cutting-edge web and mobile technologies by putting to use their unmatched industry expertise.
How We Picked the Best Healthcare Marketing Agencies
Our process of evaluating the best healthcare digital marketing agencies is based on specific indicators of the agency’s expertise.
First, we checked their case studies and portfolio to ensure that the team’s orientation is healthcare and that they serve their full purpose with a range of clients.
Also, client reviews, awards and organizational partnerships play a huge role. Healthcare marketing companies must fulfill the following requirements to prove their professionalism and specialization:
- Medical and healthcare industry-related knowledge and understanding
- Experience in leading small and large digital healthcare campaigns
- Certifications in individual fields and departments (paid ads, SEO, social media)
- Effective in-house management
- And more
You can learn more about our DesignRush Agency Ranking Methodology here.
Best Healthcare Marketing Companies
3,314 Companies - Rankings updated: April 03, 2026
All listed digital marketing agencies on DesignRush are assessed for industry expertise and customer testimonials to provide you with a vetted selection. Certain placements may be paid.
We link your data together. Then we make marketing magic happen.
We've managed over $30million in ad spend and analyzed over $300 million in revenue. Work with a team that gets you the results you want. No bull$%&#. Just month-to-month contracts. Paid ads can be a powerful source to drive leads through your sales funnel … when you do it correctly. At Crunchy Links, we [... view Crunchy Links profile ]- Location
- Chicago, Illinois
- Number of Employees
- Under 49
- Average Hourly Rate
- $250/hr
- Minimal Budget
- $10,000 - $25,000
Marketing for Good. A Purpose-Driven Marketing Consultancy.
At Hackett Brand Consulting, we help grow your business for good. We help your business achieve its business goals with strategic marketing support. Were talking real, revenue-driving results that make an immediate impact. Some things really are that simple. [... view Hackett Brand Consulting, LLC profile ]- Location
- Littleton, Colorado
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $1,000 - $10,000
Proven Lead Generation For Complex B2B Sales
JMS is a leading B2B lead generation firm serving companies that offer complex, often high-ticket solutions, products and services. Our clients rigorously test us against other lead generation firms, and we consistently prove our ability to meet or exceed their objectives. Based on this trust, clients make [... view JMS Elite profile ]- Location
- Willoughby, Ohio
- Number of Employees
- Under 49
Contact & Call Center Outsourcing Support Channels & Audits.
Callzilla is a full-service outsourced call center and business process outsourcing company with headquarters in Miramar, Florida. We help leading brands acquire and care for English-speaking and Spanish-speaking customers, placing the utmost priority on quality. [... view Callzilla profile ]- Location
- Miramar, Florida
- Number of Employees
- Under 49
We Save Marketing Clients From Bad Decisions.
Core Digital Expansion is a premier full-service digital agency founded in 2017 and headquartered in Los Angeles, CA. We specialize in both direct-to-consumer marketing and marketing for B2B Software products. We build and optimize campaigns that will lower your customer acquisition cost and increase [... view Core Digital Expansion LLC profile ]- Location
- Culver City, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $10,000 - $25,000
Good People, Good Commerce.
Shopify web development and digital marketing agency in Vancouver, BC. [... view Good Commerce profile ]- Location
- Vancouver, Canada
- Number of Employees
- Under 49
We create real growth outcomes for aspiring brands
We care about what makes your business unique. We leverage this to connect you with new customers through compelling digital narratives. [... view AEK Media profile ]- Location
- Crows Nest, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
Super Creative, Data-Driven Influencer Marketing Agency
Were a full-service influencer marketing agency with our own proprietary SaaS platform to plan, execute, manage, and optimize creative, strategic influencer campaigns. [... view The Shelf profile ]- Location
- Atlanta, Georgia
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $1/hr
- Minimal Budget
- Under $1,000
Boost Leads and Conversions & Gain More Visibility
Our mission is to help individuals and businesses excel at digital marketing. We provide marketing operations consulting and support services, as well as marketing training on a dozen topics. [... view Marketing Nice Guys profile ]- Location
- Fairfax, Virginia
- Number of Employees
- Under 49
- Average Hourly Rate
- $130/hr
- Minimal Budget
- $1,000 - $10,000
Theres a Formula for Magic
Nobox Creative is a full-service strategic marketing firm in Amarillo, Texas. We specialize in advertising, marketing, public relations, event planning, social media, branding, and brainstorming. Simply put - Nobox helps your business grow. [... view Nobox Creative profile ]- Location
- Amarillo, Texas
- Number of Employees
- Under 49
Success Without the Stress
A digital and traditional advertising/PR firm with specialty in crisis communications, built on the core values of integrity and gratitude: providing value to clients’ businesses and sincerely appreciating our opportunity to work for great clients [... view MCMC profile ]- Location
- Amarillo, Texas
- Number of Employees
- Under 49
Creative Marketing for Business Growth.
A relationship-driven design and marketing group specializing in branding, website design, social media management, marketing collateral, videography, SEO, and more. [... view DesignEnvy profile ]- Location
- Lubbock, Texas
- Number of Employees
- Under 49
Illuminating Your Brands Potential with Expert Financial Services Web Design!
Located in Washington DC/Northern Virginia, LightMix Design Studio is a versatile financial services web design agency, offering a wide array of services from UI/UX design to custom software development. [... view LightMix Design Studio profile ]- Location
- Vienna, Virginia
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
Global Company Specializing in Tech-Enabled Professional Services
Sikich is a global company specializing in technology-enabled professional services. Now with more than 1,900 employees, it draws on a diverse portfolio of technology solutions to deliver transformative digital strategies and ranks as one of the largest CPA firms in the United States. [... view Sikich profile ]- Location
- Chicago, Illinois
- Number of Employees
- 250 - 499
A Digital Marketing Agency Using AI To Fuel Your Growth
WSI Smart Marketing is an innovative digital marketing agency with offices in over 80 countries. We help entrepreneurs and business leaders cost-effectively unlock the full potential of their business by leveraging the Internet and its many unrecognized opportunities. [... view WSI Smart Marketing profile ]- Location
- Santa Rosa, California
- Number of Employees
- Under 49
Delivering Impactful Digital Marketing Services That Achieve Measurable Results.
Redhawk Marketing has expertise in digital marketing services and strategies solutions with over 20 years of experience to ensure SMBs have the marketing tools and know-how to grow their business. [... view Redhawk Marketing profile ]- Location
- Santa Rosa, California
- Number of Employees
- Under 49
We Are Modern-Day Storytellers That Live and Breathe Brands.
We like to think of ourselves as modern day storytellers, telling stories through beautiful design, words, and thought. Immersed in culture and art, we live to create intuitive brand connections and iconic brands.Achieving an emotional and cultural connection with the consumer is our main focus. [... view The Brand Collective profile ]- Location
- Coral Gables, Florida
- Number of Employees
- Under 49
- Minimal Budget
- $25,000 - $50,000
Scale your business with the best Google Ads agency on the planet!
Solutions 8 stands as a leading Google Ads agency nationally, recognized among the top 10 agencies by expertise.com and acknowledged as a Digital Marketer Certified Partner. Specializing in advanced, tactical management of Google Ads, Solutions 8 has played a pivotal role in facilitating the growth and [... view Solutions 8 profile ]- Location
- Chicago, Illinois
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
For Web Content, Presence or Leads, Mirex Has All You Need.
Mirex Marketing is a full service digital marketing agency in Gilbert, AZ serving businesses and nonprofit organizations. The first step is helping your business gain a competitive presence online so that you are visible in the places where customers are actively looking for you. The next step is to drive [... view Mirex Marketing profile ]- Location
- Gilbert, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
Creativity, Technology, Audacity
Digital Hula is a full-service marketing agency that specializes in online exposure, review and reputation management, promotional products, and more for small businesses across multiple industries. We offer creative solutions to help you grow your business. [... view Digital Hula profile ]- Location
- Chantilly, Virginia
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
We Build. We Create. We Share. We Grow Businesses.
LeadWorks is a strategic business development, lead generation, and marketing communications management company dedicated to enhancing the profitability of its clients through focused strategy development, the creation and application of highly customized lead generation programs, and coordinated marketing [... view LeadWorks profile ]- Location
- Hilton Head Island, South Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- Under $1,000
Harvesting Big Ideas for Growing Brands.
The Idea Farm is a leading advertising, marketing, and public relations firm specializing in Marketing Automation, Web Development, and Strategic Consulting. [... view The Idea Farm profile ]- Location
- Houston, Texas
- Number of Employees
- Under 49
Web Design & Digital Marketing Agency
We deliver completely customized, full service marketing campaigns that bring your company to life online. We pride ourselves in delivering results that directly impact your business. [... view Market My Market profile ]- Location
- Maitland, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $1,000 - $10,000
Make the Complex Simple
shark&minnow is a business & marketing consultancy that makes the complex simple. Core offerings include: research & insights, strategic planning, design & marketing communications. [... view Shark&minnow profile ]- Location
- Cleveland, Ohio
- Number of Employees
- Under 49
- SkyRocketMonster is an International Marketing Agency, with a team that works between two countries and two offices: Madrid and Rome. [... view SkyRocketMonster profile ]
- Location
- Madrid, Spain
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
- Minimal Budget
- $10,000 - $25,000
Empowering your Business Need
ZalaTech is a reliable Website Design & Development, Software Development, ERP Implementation Solution, Networking solutions and SEO service provider in Ethiopia. We provide custom web, software, multi-platform solutions for Enterprise and Startup companies in Ethiopia. [... view ZalaTech profile ]- Location
- Addis Ababa, Ethiopia
- Number of Employees
- Under 49
- Average Hourly Rate
- $1100/hr
- Minimal Budget
- $25,000 - $50,000
Define your targets. Expand your reach.
Our B2B data is compiled for both domestic and international locations. Compiling accurate data -- both offline (postal, firmographic, demographic) and email address data is our core competency with the largest coverage of 78MM contacts manager level and above in the US. [... view Outward Media Inc profile ]- Location
- West Hollywood, California
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Inspiring Excellence
XL Technologies is a global IT services company committed to delivering end-to-end IT solutions & services. We aim to help clients reap the benefits of the latest technology advancements by delivering innovative services that promote business growth. [... view XL Technologies profile ]- Location
- Sharjah, United Arab Emirates
- Number of Employees
- Under 49
- Average Hourly Rate
- $8/hr
Most Scalable Custom Software Development Company
CodeSparrk has been recognized as the top digital marketing agency, ranked as best digital marketing agency in research, and is a proud winner of awards in 2022. [... view Codesparrk profile ]- Location
- Pasadena, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $12/hr
- Minimal Budget
- $1,000 - $10,000
We Are Experts at Marketing Local-Serving Businesses.
Are you searching for someone to design your ideal website or create ads for your business? Look no further. VentraLocal is a family-owned and operated business and we help your business rise above the "clutter". We take your ideas and visions with a dash of our creativity and bring them together to give you [... view VentraLocal profile ]- Location
- Columbus, Ohio
- Number of Employees
- Under 49
Incitrio is the Top Digital Marketing Agency for B2B and B2E
Incitrio is a boutique branding agency located in San Diego, CA. We have been serving local clients since 2004. [... view Incitrio profile ]- Location
- Vista, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $175/hr
- Minimal Budget
- $1,000 - $10,000
Your Vision, Our Expertise Success Together!
At Tao Websites, we care about your business. We're excited to design your website, graphics, and marketing materials, as well as streamline your online marketing strategy and services. What sets us unique is our dedication to our clients' successcontact us to see why our clients recommend us! [... view Tao Design & Small Business Solutions profile ]- Location
- Eugene, Oregon
- Number of Employees
- Under 49
- Average Hourly Rate
- $38/hr
- Minimal Budget
- Under $1,000
Arise to Your God-Given Potential Through Branding, Marketing & Website Strategies.
We help businesses, organizations, and ministries find their unique voice and offer and help them create effective branding, marketing, and website strategy to impact others. We are located in Winter Park, Florida. We have helped businesses, churches, non-profits, entrepreneurs, and ministries with our [... view Arising Co profile ]- Location
- Orlando, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $70/hr
- Minimal Budget
- $1,000 - $10,000
We Work To Make You Standout
DigitalZoop is a digital marketing agency based in Sydney, Australia. We offer all kinds of digital marketing solutions such as SEO, Google Ads, PPC, Social Media, Web Design and E-Commerce to new and upcoming brands. Our smart team helps them conquer the digital space. [... view Digitalzoop profile ]- Location
- Parramatta, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Let's give your online presence an adjustment.
We help Texas chiropractors get more ideal patients without relying on expensive ads. [... view Lone Star ChiroWebsites profile ]- Location
- San Antonio, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $80/hr
- Minimal Budget
- $1,000 - $10,000
Conversion Marketing Agency helping businesses hit their business targets
Q-Online Ltd is a performance-based online marketing agency offering unrivalled knowledge and experience in various services.Our company specialises in white label services, SEO marketing, pay per click advertising, local search marketing, social media marketing, strategic consultancy services, web design [... view Q-Online profile ]- Location
- London, United Kingdom
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
- We envision a healthcare system transformed by personalized care delivery at scale. In this brighter future, healthcare providers can run successful, independent businesses and not worry about having enough appointments or technology problems. They can spend all of their time caring for patients. [... view Meddkit profile ]
- Location
- Philadelphia, Pennsylvania
- Number of Employees
- Under 49
We Simplify the Internet
We are an award winning, global, full service digital marketing agency. Some of our services include Search Engine Optimization (SEO, Paid Advertisement (PPC), Social Media Marketing, Email and Marketing Automation, and Website Development. [... view WSI Digital Marketing Experts profile ]- Location
- Mission Viejo, California
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Where Smiles Meet Strategy: Dental PPC at Its Finest
Choose a partner that understands dental marketing inside out. With our adeptness in dental PPC, we pledge to boost your reputation, rankings, and patient volume. Schedule your free consultation and embrace a strategy built just for you. [... view Omni Premier Marketing profile ]- Location
- Englewood, Colorado
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Every CMO Needs a Go-To Agency. Hi! That's Us.
Bandujo is the go-to agency clients trust to take on their tough marketing challenges and deliver business-smart creative. Our specialty are campaigns that get customers to act. [... view Bandujo Advertising + Design profile ]- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $225/hr
- Minimal Budget
- $50,000 & Up
Sustainable acquisition to grow your business.
Handcrafted solutions for SEO, PPC, Analytics & more, based on your needs. Haphazard tactics dont work, nor does a one-size-fits-all templated approach. We use data as a foundation for our process that relies on creative problem-solving and execution. [... view Workshop Digital profile ]- Location
- Richmond, Virginia
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
User Experience, Digital Marketing, Website Design & Marketing
The Creative Alliance is a digital marketing and user experience (UX) agency with a strong track record of helping Colorado businesses grow and thrive in todays digital world. They provide expert insight and guidance in key disciplines, including marketing strategy, web development, and brand management. [... view TheCreativeAlliance profile ]- Location
- Lafayette, Colorado
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $1,000 - $10,000
Innovative Strategies. Measurable Results.
We help small and medium sized business grow by putting the right message in front of the right person at the right time. Reach the full potential of your business with a custom designed and flawlessly executed Growth Marketing Program. [... view RD Marketing profile ]- Location
- Santa Rosa, California
- Number of Employees
- Under 49
Own Page One
Your ads get clicked, the phone rings more, the emails come rolling in. When your investment in digital marketing pays for itself, everyone on your team is happier, and you can focus on the things you love to do. Meet the internet marketing company that will get you there! [... view Pure Visibility profile ]- Location
- Detroit, Michigan
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $1,000 - $10,000
- Strategic SEO Agency Hampshire & London. We help clients to BUILD PROMOTE CONVERT PROTECT their online brand. [... view SEO Strategy profile ]
- Location
- Southampton, United Kingdom
- Number of Employees
- Under 49
To empower, inform and educate people so together we can level the worlds playing field
Helping Louisville small businesses level up traffic and conversions through thorough, analytical SEO and StoryBrand design. [... view Root Of Pi LLC profile ]- Location
- Louisville, Kentucky
- Number of Employees
- Under 49
- Average Hourly Rate
- $80/hr
- Minimal Budget
- $1,000 - $10,000
- Media Sociale is a marketing agency in Australia that helps you to be seen, be found, and sell more. We create strategies that get outstanding results. Talk to us about how online marketing can get more customers for your business. [... view Media Sociale profile ]
- Location
- Adelaide, Australia
- Number of Employees
- Under 49
Humantek Art is a platform where your imagination meets reality.
Humantek Art is a platform where your imagination meets reality. Our focus revolves around the idea of serving robust and impeccable solutions to your needs. Our team of polished designers inserts every effort to refine the concept and portray it digitally. [... view HumanTek Art profile ]- Location
- Smethwick, United Kingdom
- Number of Employees
- 50 - 99
Whitelabel SEO Agency
World Web Experts is a digital agency that helps businesses build, manage, and grow their online presence. It provides web development, design, and digital marketing services tailored to each clients goals, with emphasis on user experience, performance, and measurable results. [... view WorldWebExperts profile ]- Location
- Sacramento, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $5/hr
- Minimal Budget
- Under $1,000
Explore Digital Marketing Specializations
- Account Based Marketing
- AI Marketing
- Amazon
- App Marketing
- Automotive
- B2B
- B2B Lead Generation
- B2C
- Beauty Marketing
- Chatbot Marketing
- Construction Marketing
- Crypto Marketing
- Cybersecurity Marketing
- Dental
- Digital Advertising
- Digital Media
- DTC Marketing
- Entertainment Marketing
- Fashion
- Financial
- Fintech
- Food and Beverage
- Government
- Growth Marketing
- Higher Education Marketing
- Hospitality Marketing
- Inbound Marketing
- Insurance Marketing
- Integrated Marketing
- Lead Generation
- Legal
- Loyalty Programs
- Luxury
- Manufacturing Marketing
- Marketing Analytics
- Marketing Strategy
- Martech
- Multicultural Marketing
- Music Marketing
- NFTs
- Nonprofit
- Performance Marketing
- Restaurants
- SaaS Marketing
- SEM
- Shopify Marketing
- Shopper Marketing
- Small Business
- SMS Marketing
- Sport
- Startup
- Travel
- Viral Marketing
- Web3 Marketing
Healthcare Marketing Agency Hiring Guide
What is a healthcare marketing agency?
A healthcare marketing agency is a specialized firm proficient in crafting strategic online initiatives to enhance the digital presence of healthcare organizations. Through tailored campaigns, it enables healthcare businesses to elevate brand awareness, showcase their products or services to the appropriate audience, and ultimately boost patient acquisition, appointment bookings, and overall sales.
Some crucial points that healthcare marketing agencies address are:
- Regulatory compliance: Healthcare marketing should abide by stringent regulations, such as the Health Insurance Portability and Accountability Act (HIPAA). Hence, it’s critical for the agencies to be able to navigate complex compliance issues while promoting their clients.
- Patient privacy and data security: Healthcare marketing strategies entail data collection and analysis. These require a balance between using data-driven insights and implementing rigorous data security measures. The number of individuals accessing their medical records online increased by 50% between 2020 and 2022. Therefore, a robust cybersecurity infrastructure is essential to safeguard patient information amid the growing digitalization of healthcare.
- Specific target audience: Agencies tailor their digital marketing strategies to resonate with specific audience groups, namely, patients, healthcare practitioners, and other business stakeholders.
What does a healthcare marketing company do?
A healthcare marketing company offers a variety of services to increase the organization’s online visibility, improve reputation, and build authority in the field.
The services of healthcare marketing companies include but are not limited to:
- Content marketing: An umbrella term for marketing tactics relying on strategic content creation and management. This includes writing blogs, web copy, newsletters, and downloadable resources like healthcare case studies, brochures, and eBooks. It also involves putting together videos, podcasts, and other content types that reinforce credibility via knowledge-sharing.
- Social media marketing (SMM): Healthcare marketing agencies optimize following and engagement on social networking platforms with a mix of organic and paid campaigns. They understand and comply with the platforms’ rules on the promotion of healthcare products or services, enabling them to provide better customer support.
- Email marketing: It leverages newsletters sent to existing and prospective clients to keep them engaged and updated with the healthcare company’s latest promotions. This is an efficient way to increase web traffic, grow the brand presence, and generate return on investment (ROI).
- Pay-per-click and search engine optimization (PPC and SEO): These strategies use on-page, off-page, and technical SEO, as well as paid advertising to improve a company’s location-based ranking. They help position the site and web pages atop search engine results pages (SERPs). As a result, the companies see a surge in web traffic, leads, inquiries, and appointments.
Pomona Valley Health Centers (PVHC), a Southern California-based healthcare provider, was in a highly competitive market. When it experienced brand confusion and a limited marketing presence, it turned to a healthcare digital marketing agency, Healthcare Success, for a comprehensive strategy focused on branding, paid search, and targeted advertising.
Healthcare Success implemented these solutions:
- Branding: It created a sub-brand for PVHC’s ambulatory clinics to establish a stronger and more consistent brand identity. This included brand and logo development, a new PVHC website linked to the main hospital’s site, and the creation of branded materials and videos.
- Paid search strategy: This involved enhancing campaign structures, optimizing keyword use, and dominating local paid search within a 5-10-mile radius around PVHC’s locations. The team implemented custom dashboards and reports for continuous analysis and optimization.
- Campaign allocation: The paid digital budget was strategically allocated to four campaigns for the brand, Urgent Care, Rotating Doctor, and other Priority Service Lines. Ad scheduling was applied to shift the budget to days with lower traffic.
The implemented solutions led to significant positive outcomes for PVHC:
- New patient volume: The client experienced a 62% increase in leads year-over-year (YoY).
- Cost efficiency: The cost per conversion decreased by 37% YoY, indicating improved efficiency in acquiring new leads.
- Increased engagement: Clicks saw a 53% increase, and impressions rose by 44% YoY, demonstrating increased engagement with the target audience.
- Conversion rate: The conversion rate nearly doubled the industry benchmark, reaching 15.25%, reflecting the effectiveness of the marketing strategies.
- Cost-per-click (CPC): CPC was reduced to close to $1, significantly lower than the industry benchmark of $4.18.
- Click-through rate (CTR): The CTR surpassed the industry benchmark, reaching an impressive 16.39%.
What differentiates healthcare digital marketing agencies from traditional marketing agencies?
Healthcare digital marketing agencies differ from traditional marketing agencies in several key aspects, primarily due to the unique characteristics of the industry it navigates.
Here are the key differentiators:
- Industry expertise and healthcare knowledge: A healthcare digital marketing agency has a deep understanding of the regulations and compliance requirements in healthcare. This industry-specific knowledge is crucial for crafting effective marketing strategies in a highly regulated environment.
- Medical expertise: Healthcare digital marketing agencies often employ professionals with a medical background. This enables them to create content and campaigns that resonate with healthcare professionals and patients.
- Regulatory compliance: They are well-versed in the Health Insurance Portability and HIPAA regulations, ensuring all digital marketing efforts comply with strict privacy and security standards to protect information.
- FDA regulations: Understanding and complying with the regulations set by the Food and Drug Administration (FDA) is particularly critical for agencies working with healthcare products, pharmaceuticals, or medical devices.
- Patient portals: Marketing agencies in healthcare often focus on developing and optimizing patient portals, websites, and other digital platforms to enhance user experience and facilitate communication between patients and healthcare providers.
- Specialized targeting: They understand the importance of marketing targeted to specific demographics, such as patients with certain medical conditions or medical practitioners in particular specializations.
- Patient-centric approach: They can tailor marketing strategies to address the needs and concerns of patients and their families.
- ROI measurement: These companies demonstrate the effectiveness of their strategies in terms of patient acquisition, engagement, and retention.
- Content sensitivity: They are adept at communicating sensitive medical information in a clear and empathic manner, adhering to ethical standards and ensuring patient trust.
Why hire a healthcare marketing agency instead of in-house experts?
You should hire a dedicated healthcare marketing agency instead of in-house experts because of its niche expertise, cost efficiency, and scalability.
Here are the detailed advantages of choosing to hire an agency over having an in-house team:
- Specialized knowledge and expertise: An external agency stays updated with healthcare marketing industry trends, insights, regulations, and best practices. It has extensive experience working with clients whose focus is healthcare. It also knows how to navigate regulatory environments and can help mitigate risks associated with compliance and legal issues in the healthcare sector.
- Cost efficiency: Employing an in-house marketing team requires ongoing training expenses, among other overhead costs. In contrast, hiring an agency offers flexibility in terms of contracts. An agency allows you to scale your marketing initiatives up or down depending on your current business demands.
- Access to a full team of professionals: A marketing agency’s team is comprised of experts with diverse skills in strategy, design, content writing, copywriting, and more.
- Access to advanced technologies: Since healthcare marketing agencies invest in premium marketing tools and software, you gain access to these resources without having to make significant upfront investments.
- Objectivity and fresh perspectives: An external agency can provide an unbiased perspective on your strategies, enabling it to identify certain opportunities or challenges an in-house team may miss.
- Efficient resource management: Hiring an agency allows your organization to focus on its core services while improving its online presence.
Digitalis Medical collaborated with Vascular & Interventional Specialists of Prescott (VISP) to enhance the latter’s online presence and increase patient outreach within the local community.
Digitalis identified that the most effective strategy for VISP was to optimize for local and organic search. Within six months, VISP experienced a 300% increase in phone calls through a more optimized Google listing. There was a 100% increase in local patient visibility in only four months. A year and a half later, the impact was even more pronounced. The client started attracting 93,000 monthly website visitors from Google, all without paid ads.
How much do healthcare digital marketing providers charge for their services?
Healthcare digital marketing providers typically charge from a few hundred to a couple of thousand dollars for their services monthly, depending on the size of the client’s organization. On DesignRush, the top healthcare digital marketing agencies charge $108 per hour on average.
Here’s a table summarizing the average costs for specific healthcare digital marketing services:
| Service | Cost range (per month) | Factors influencing costs |
| SEO |
|
|
| Paid ads | $1,000 |
|
| SMM | $400 - $2,000+ |
|
| Email marketing | $20 - $300 |
|
How to choose a healthcare marketing company for my organization?
Use these pointers when selecting a healthcare marketing company for your organization:
- Goals and ROI: Set out your specific objectives and target measurable outcomes for hiring a specialized healthcare digital marketing company.
- Long list: Search for digital marketing agencies with a focus on the healthcare industry on credible online directories.
- Industry experience: A tailored approach to healthcare digital marketing services requires a profound understanding of the niche to effectively communicate between a healthcare provider and its target market. With the high standards and regulatory influences in medical and healthcare institutions, your digital marketing specialists should have substantial prior experience in the field.
- Client reviews: Examine past and present clients and read verified online reviews. When possible, go to the websites, social media pages, and other platforms where the agencies implemented digital marketing campaigns to see the actual work.
- Portfolios and case studies: While agencies showcase visually appealing examples in their portfolios, the key consideration should be their effectiveness. See if the case studies they feature include quantifiable measures of success, focusing on actual goals and results that go beyond aesthetics.
- Core competencies: Evaluate their proficiency in the services your organization requires. It can be healthcare and medical SEO, local search, PPC advertising, content writing, graphic design, and video creation, among other areas of focus in digital marketing.
- Shortlist and RFP: Based on your initial assessments, trim your list to a maximum of five agencies. Reach out to express your intent to potentially work with them and send a request for proposal (RFP).
- Interviews: Schedule a meeting with the shortlisted candidates to further discuss each of their proposals. Inquire about the team members who will work on your project. Find out their approach to adhering to healthcare laws and regulations, such as the FDA, HIPAA, and Americans with Disabilities Act (ADA), among others.
- Decision: Following your evaluations of the proposals and interviews, choose the healthcare marketing company that aligns best with your culture, goals, and requirements.
Ease your search for the healthcare marketing company that best fits your requirements. Head to our Marketplace where you can share your project details with us. We’ll connect you with your ideal agency — free of charge.
What questions should I ask a healthcare marketing agency before hiring one?
Listed below are the critical questions to ask when hiring a healthcare marketing agency:
Its Relevant Background
- Do you have in-depth knowledge of our medical/healthcare practice/specialty?
- What are your most successful case studies on digital marketing for clients in healthcare?
- What digital marketing strategies do you mostly use? Which digital marketing platforms are you most experienced in?
- Are you a full-service marketing agency or do you outsource any of your tasks?
Company Services and Processes
- How do you price your healthcare digital marketing services? What is included in a service package? Can we customize and pick only the specific services we need?
- For search optimization and paid ads, what tools do you use to come up with the best keywords?
- How do you ensure your healthcare marketing campaigns comply with the relevant industry and user protection laws?
- How will you store and handle our sensitive data?
- What happens in case of a data breach? Do you have a crisis management plan in place?
The Project
- What are some of the latest or up-and-coming online marketing trends that will affect or benefit our industry?
- How will we work together to achieve goals?
- How many team members will be working on our project and what are their specializations?
- Who would be our key contacts?
- What is the ideal budget we should allocate for our project?
- What marketing metrics do you use to gauge the effectiveness of your marketing initiatives?
- When can we expect to see the results?
What are the best healthcare digital marketing companies in the U.S.?
The best healthcare digital marketing companies in the U.S. are:
- HigherVisibility
- 4.9 stars on DesignRush (19 reviews)
- 4.5 stars on Google (136 reviews)
- Top clients: Warner Bros, eBay, Caliber Collision, BBQGuys
- Ignite Visibility
- 4.9 stars on DesignRush (14 reviews)
- 4.5 stars on Google (57 reviews)
- Top clients: Tony Robbins, Wedding Wire, DoorDash, 5 Hour Energy
- SEM Nexus
- 4.8 stars on DesignRush (25 reviews)
- Top clients: YogiGoFitness, WinQuik, Know Wake, Assassins
- Stellar SEO
- 4.8 stars on DesignRush (7 reviews)
- 5.0 staron Google (20 reviews)
- Top clients: PracticeMatch, Rosenfeld, 4 All Promos, Visio Lending
- SmartSites
- 5.0 stars on DesignRush (52 reviews)
- 4.9 stars on Google (480 reviews)
- Top clients: Elite Health Center, Real Smile Dental, Skin & Scalp Restoration Clinic, Mind & Body Health Center, Ez Sleep
About The Author and Expert Reviewer
Natasa Glikman is an experienced editor and content writer with over 10 years of experience in writing, editing, and translating articles across various topics, with a strong focus on marketing and advertising. At DesignRush, Natasa currently works as an editor, where she refines and enhances B2B content to ensure accuracy, clarity, and consistency across agency profiles and industry reports.
Mariana Delgado is the Head of Marketing at DesignRush, with more than ten years of experience across digital marketing, sales management, search, and video advertising. Since joining DesignRush, she has delivered 3× site-traffic growth and 2× growth in monthly revenue by building scalable, performance-led programs that connect acquisition, content, and brand across channels. Her campaigns have achieved a 5:1 ROAS.
Latest Trends Related to Healthcare Digital Marketing
Digital Marketing
Full-Service Marketing vs. Niche Marketing Agency: Which One Is Best for Your Business?
2,967
Digital Marketing
Questions To Ask a Digital Marketing Agency That Companies Wish They Had Asked Sooner
2,430
