Top healthcare marketing agencies help organizations manage their reputation, build authority and acquire more patients. They know what it takes to deal with negative reviews and fix the relationships with unsatisfied clients.
If you are seeking to partner with a healthcare marketing company to support your marketing efforts, DesignRush has assessed hundreds of global service providers to help you achieve your goals. We selected the best agencies in the industry based on customer testimonials, past performance, industry reputation, case studies and more criteria.
What Is a Healthcare Marketing Agency?
A healthcare marketing agency specializes in developing online strategies that improve the digital reputation of healthcare organizations.
Their job is to help healthcare businesses generate awareness, put their products or services in front of the right people at the right time and drive more patients, bookings and sales.
Our Picks for the Best Healthcare Marketing Agencies in 2024
HigherVisibility: Best Overall
- Minimum project price: $1,000 - $10,000
- Hourly rate: Inquire
- Founded: 2008
- Services: Social media marketing, SEO, eCommerce marketing, PPC and more
HigherVisibility is the best healthcare digital marketing agency on our list because of its proven skill to devise customized marketing strategies for startups and Fortune 1000 companies that operate in the healthcare industry.
- Why we chose them: They recently won Search Engine Land's award for SEO Agency of the Year, recognizing them as leaders in the field of digital marketing. In addition to their robust portfolio and numerous awards, HigherVisibility proves their digital marketing expertise by developing tools such as SERP Snippet Optimizer and Title Tag Generator.
- What you should consider: Though their minimal budget for a project is $1,000, they do not provide an hourly rate upfront. Businesses need to inquire about pricing directly, which adds a step to the screening process.
- Who are they for: This healthcare marketing company caters to private practices or healthcare organizations of any size that need to leverage digital marketing to acquire new clients and improve online visibility. Among their notable clients, we can mention ScripHessco, Neaman or Texas Orthopedics.
SocialSEO: Best for Healthcare Lead Generation
- Minimum project price: $1,000 - $10,000
- Hourly rate: Inquire
- Founded: 1997
- Services: SEO, SEM, email marketing, social media marketing and more
SocialSEO ranks second on our list of the best healthcare marketing companies for their 20 years’ experience in helping healthcare businesses boost their eCommerce sales, attract customers to their brick-and-mortar location or collect highly qualified leads.
- Why we chose them: They are a BBB Accredited Business with an A+ rating and have been awarded four years in a row as the best digital marketing agency on an international level from 2018 to 2021. One of their medical and healthcare case studies proves that they delivered an outstanding result of over 80,000 additional conversions with search engine optimization services.
- What you should consider: Though SocialSEO takes on projects of different sizes, it’s advisable to have an initial call to determine their availability. In other words, contact them to ask for a quote and to ensure their healthcare marketing experts are ready to deliver your project on time.
- Who are they for: They successfully implement digital marketing campaigns and strategies to increase conversions, lead flow and overall business revenue. This healthcare marketing agency collaborates with both regional and national brands as well as smaller local businesses.
Joseph Studios: Best for Measurable Healthcare Campaigns
- Minimum project price: $1,000 - $10,000
- Hourly rate: $100
- Founded: 2016
- Services: Social media marketing, public relations, email marketing, SEO and more
Atlanta-based Joseph Studios is the best healthcare digital marketing company for measurable healthcare campaigns because they use advanced marketing methods to locate, attract, engage and influence ideal customers.
- Why we chose them: Joseph Studios stands out for its marketing intelligence capabilities. They build Personas and Psychographic profiles data from Deep Insight®, their proprietary organic marketing methodology. This profiling technique allows them to learn more about the consumer’s decision-making processes.
- What you should consider: They have a wide range of services, niches and project sizes in their portfolio, so it is recommended to consult and verify the availability of your required expertise before committing to their services.
- Who are they for: This healthcare marketing company is ideally suited for organizations and medical groups that need support in targeting the key audience to acquire more leads that will turn into sales.
Healthcare DMS: Best for Private Practices
- Minimum project price: Under $1,000
- Hourly rate: $50
- Founded: 2021
- Services: SEO, reputation management, PPC, social media marketing and more
Healthcare DMS is the top healthcare marketing firm for private practices. Focused on high-value collaboration, they have partnered with a range of healthcare professionals to provide expert SEO and marketing, cementing their reputation as leaders in this field.
- Why we chose them: One of their clients, North Atlanta Women's Care increased its appointment requests by 169% in just seven months, while West Bengal-based Netralayam experienced a 400% increase in their calls. Their successful collaboration with Healthcare DMS showcases the efficacy of the agency's long-term strategies and strategic acumen in the healthcare industry.
- What you should consider: Their minimum budget is $1,000. And as a company of more than 100 employees, Healthcare DMS is more suitable for larger and long-term projects.
- Who are they for: The agency works with different healthcare clients, such as doctors, dentists, gynecologists, plastic surgeons, fertility centers, chiropractors, hospitals and medical organizations located worldwide. The solutions they provide are SEO, content creation and management, social media management and other marketing solutions that can promote your business which leads to new customers.
Healthcare Marketing Fact: Compared to non-search, search motivates 3x more visitors to hospital sites. It is often the preferred way that patients find their healthcare providers online. [Google]
Healthcare Success: Best for Larger Healthcare Organizations
- Minimum project price: Inquire
- Hourly rate: Inquire
- Founded: 2006
- Services: Paid search, social media marketing, SEO, reputation management and more
The next best healthcare marketing company is Healthcare Success selected for their outstanding 20-year experience in successfully marketing thousands of practices and hospitals.
- Why we chose them: The agency’s success in developing data-driven traditional and digital marketing strategies has earned them a stellar reputation in the industry. Medical clients like Maryland Vein Professionals can attest to the agency’s exceptional expertise in TV ads, expert copy and ad design, top-level consultants for telephone reception, physician marketing and effective marketing strategy.
- What you should consider: When it comes to pricing, their minimal budget and hourly rates are not visible to the public. Therefore, contact the agency about your financial goals and limitations, so you can plan the budget accordingly.
- Who are they for: Their clients are one of the largest institutions in the U.S., such as St. Jude Children's Research Hospital, Boston Pain Care, Pomona Valley Hospital Medical Center and Midwest Vein Professionals, among others. This portfolio ensures they can handle long-term and demanding projects.
Activate Health: Best for Healthcare Tech Industry
- Minimum project price: $1,000 - $10,000
- Hourly rate: $150
- Founded: 2010
- Services: Consumer marketing, advertising, social media marketing, market research and more
Activate Health is the best healthcare marketing company for tech industries. With an impressive portfolio of clients, including AstraZeneca, Matrix Medical Network, LTCG, CVS Health, Optum and A&M, they have proven their unmatched understanding of the healthcare sector.
- Why we chose them: The expert digital marketing team at Activate Health has collaborated with top health insurers, technology companies, healthcare systems and data analytics firms. The agency has established itself as a trusted partner for clients seeking to enhance their marketing efforts. Clients such as Optum Specialty Pharmacy had their expectations exceeded in every aspect, including healthcare expertise and media relationships.
- What you should consider: Their focus is on technological projects relating to data, insurance, health plans and more. With an hourly rate of $150 per hour, Activate Health supports larger firms and digital structures.
- Who are they for: They are great for big companies who need B2B trade media coverage in industries such as hospitals, population health, health insurance and mobile health sectors.
E-dreamz: Best for Enterprise-Level Healthcare Projects
- Minimum project price: $10,000 - $25,000
- Hourly rate: $130
- Founded: 1999
- Services: PPC, social media marketing, reputation marketing, web design and more
E-dreamz is a great healthcare marketing agency for enterprise-level healthcare projects. Boasting over two decades of healthcare marketing experience and web development, the agency establishes genuine client partnerships through managed-services model to support all facets of your website's design, development, marketing and ongoing technical support.
- Why we chose them: The company’s case studies prove long-term results and high return on investment (ROI) for big clients such as Tennessee Orthopaedic Alliance (TOA, est. 1926), Pinehurst Medical Clinic, OrthoCarolina, Carolina NeuroSurgery & Spine Associates, Orthopaedic Specialists Surgi-Center.
- What you should consider: The company prefers enterprise-sized projects, with a minimum budget of $10,000. This means that smaller-sized projects are not suitable for this healthcare marketing company.
- Who are they for: E-dreamz is a great solution for larger medical groups, because it focuses on creating websites and marketing strategies for bigger healthcare organizations. Any large, multi-location medical organization can benefit greatly from using its unique Echo CMS platform.
Spot On: Best for Healthcare Software Companies
- Minimum project price: $50,000 & Up
- Hourly rate: $180
- Founded: 2012
- Services: Paid advertising, marketing analytics, social media marketing, branding and more
Our next pick for the best healthcare marketing agencies is Spot On because of their comprehensive approach to marketing and ability to implement winning strategies for healthcare software projects.
- Why we chose them: The agency employs an expert team with a deep knowledge of the healthcare sector’s brand identity, web design and advertising to finetune their marketing. Clients that can attest to the agency’s expertise are Surgical Information Systems, Warren Averett, Alden Systems, Cureatr, Prevounce and more. According to their case studies, Cureatr had a 635% increase in organic traffic from February 2018 to February 2021, which drove increased traffic, conversion rates and sales-qualified leads. Additionally, Prevounce had a 1,600% increase in the number of deals closed, and the co-founder confirmed they have seen significantly more organic customer leads coming to their website.
- What you should consider: Their minimum budget is $50,000, demonstrating focus on bigger projects with long-term campaign results. If your SaaS project has a smaller budget, consult with them to know any available opportunities to leverage their company’s expert services.
- Who are they for: Spot On fits healthcare software companies, as they are experts in SaaS marketing. They comprehend customers and their buying patterns, as well as the peculiarities of digital marketing in online healthcare environments.
Healthcare Marketing Fact: 94% of patients evaluate their providers by the reviews they read online. [SoftwareAdvice]
Evolve Healthcare Marketing: Best for Larger Business Structures
- Minimum project price: $25,000 - $50,000
- Hourly rate: $195
- Founded: 2010
- Services: Digital marketing assessment, web design, digital advertising, SEO and more
Evolve Healthcare Marketing is a top healthcare marketing agency for larger business structures focused on increasing patient volume. For more than a decade, they have been helping practices in 17 distinct specialties to thrive in their industries.
- Why we chose them: Evolve Healthcare Marketing serves both medical practices (B2C) and healthcare businesses (B2B). As stated in their case studies, an orthopedic practice grew its ROI by over 10 times, while an outsourced physician services company had a 1,040% increase in lead generation. Moreover, the agency was instrumental in helping Riverside Radiology and Interventional Associates generate consistent and impressive results, growth goals and greater efficiencies.
- What you should consider: The company prefers larger projects, as their minimal budget is $25,000 with an hourly rate of $195 per hour. If you have a smaller budget, this might not be the right fit for you.
- Who are they for: Their clients come from numerous backgrounds and their testimonials show that Evolve Healthcare Marketing can handle many different projects of larger and more complex structures.
Medical Web Experts: Best for Healthcare IDNs
- Minimum project price: $25,000 - $50,000
- Hourly rate: $100
- Founded: 2003
- Services: HIPAA compliant web design, wearable app development, integrations, HIPAA-compliant hosting and more
Medical Web Experts is the best healthcare digital marketing company for IDNs because of their long-standing experience in delivering effective projects for IDNs and HIPAA-compliant enterprise healthcare solutions.
- Why we chose them: Medical Web Experts provides services to hundreds of clients across the country, including several illustrious healthcare institutions like Baylor, Columbia University, University of Massachusetts, Cleveland Clinic Abu Dhabi, WESTMED, UMass Memorial Medical Center and MedStar Washington. One of their key marketing solutions is the patient engagement software that helps in appointment management, patient education, clinical forms and more. The size of their portfolio proves that they can meet the needs of different complex projects and business needs.
- What you should consider: The agency puts a greater focus on developing patient-friendly websites and app solutions for integrated delivery networks (IDNs). Consult with them beforehand to check if they can balance their resources and timeline to suit your project needs. On the other hand, if you also wish to outsource medical web design to maximize your marketing efforts, they might be a good match.
- Who are they for: Medical Web Experts assist provider groups, hospitals, health systems, IDNs, pharmacies, medical device manufacturers, labs and healthcare software vendors in developing cutting-edge web and mobile technologies by putting to use their unmatched industry expertise.
How We Picked the Best Healthcare Marketing Agencies
Our process of evaluating the best healthcare digital marketing agencies is based on specific indicators of the agency’s expertise.
First, we checked their case studies and portfolio to ensure that the team’s orientation is healthcare and that they serve their full purpose with a range of clients.
Also, client reviews, awards and organizational partnerships play a huge role. Healthcare marketing companies must fulfill the following requirements to prove their professionalism and specialization:
- Medical and healthcare industry-related knowledge and understanding
- Experience in leading small and large digital healthcare campaigns
- Certifications in individual fields and departments (paid ads, SEO, social media)
- Effective in-house management
- And more
You can learn more about our DesignRush Agency Ranking Methodology here.
Best Healthcare Marketing Companies
3,314 Companies - Rankings updated: April 03, 2026
All listed digital marketing agencies on DesignRush are assessed for industry expertise and customer testimonials to provide you with a vetted selection. Certain placements may be paid.
We Are The Right Digital Marketing Agency for Your Business
Cobalt Digital Marketing is data-driven digital marketing. We are a Google-certified company and developer of the Cobalt Formula, a proven formula to help companies maximize their digital presence to get found and increase sales. It's not rocket science, it's cobalt digital science. [... view Cobalt Digital Marketing profile ]- Location
- McAllen, Texas
- Number of Employees
- Under 49
Growth marketing experts.
Driven by performance marketing, KPIs, class-leading creative and building strong relationships with our partners. [... view Brandalytics profile ]- Location
- Toronto, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Where Dentistry Meets Precision Marketing.
DentalScapes: Your Dental PPC Digital SolutionFeel like most marketing agencies miss the mark? DentalScapes is different. With an on-board practicing dentist, we offer precise, clinically accurate, and impactful digital marketing strategies. Designed uniquely for your dental practice, we amplify leads and [... view DentalScapes profile ]- Location
- Raleigh , North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
The Art And Science Of Digital Marketing
RiZen Metrics mission is to provide professional, highly creative, and result oriented digital marketing along with other related advisory and consulting services. [... view RiZen Metrics profile ]- Location
- Scranton, Pennsylvania
- Number of Employees
- Under 49
Drive Growth With Data-Driven Marketing.
Jade Orchard is a digital marketing agency dedicated to helping businesses grow. [... view Jade Orchard profile ]- Location
- Oakland, California
- Number of Employees
- Under 49
Let Your Business Be Heard with MLJ Solutions
MLJ Solutions provides proper Search Engine Optimization process which will improve the quality and quantity of website traffic. [... view MLJ Solutions profile ]- Location
- Scottsdale, Arizona
- Number of Employees
- Under 49
Generate More Leads For Your Business
A personable digital marketing company that is responsive to your needs and dedicated to getting you the growth results you're looking for. [... view The Digital Marketing People profile ]- Location
- Oshawa, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $120/hr
- Minimal Budget
- $1,000 - $10,000
Local business marketing company.
Econcept Inc. help small businesses to Shine Online. Econcept Inc. provides affordable Website Design & Social Media Management. [... view Econcept profile ]- Location
- Santa Maria, California
- Number of Employees
- Under 49
Energized By Exceptional Creativity
RTL Digital Media offers a number of solutions to help you make people adore your brand as much as you do. We understand that excellent branding is a combination of good processes and strong graphic execution. Our designers have designed or reinvented branding packages for both large and small [... view RTL Digital Media profile ]- Location
- Kennesaw, Georgia
- Number of Employees
- Under 49
- Average Hourly Rate
- $175/hr
- Minimal Budget
- $1,000 - $10,000
Attract. Impress. Convert.
Fitz Designz helps Clients with full service web design and internet marketing. [... view Fitz Designz profile ]- Location
- Santa Rosa, California
- Number of Employees
- Under 49
We'll Rocket Your Business Into The Stratopshphere
We know if can be overwhelming trying to market your business online. That is why we take a unique approach with all of our clients. We sit down with you and create a marketing strategy that works for your business. Not all strategies work well for every business. Your marketing is as unique as your business. [... view Success Rocket profile ]- Location
- El Paso, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $85/hr
- Minimal Budget
- Under $1,000
Amplify Your Digital Voice
Digital Advocators Media is composed of a Collective of Creatives in High Performing fields with the common goal of creating, managing, and distributing content. [... view Digital Advocators profile ]- Location
- Burbank, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $1,000 - $10,000
Results-driven websites. Proven Customer Acquisition Strategies.
We specialize in the development and management of fast, SEO-optimized websites, and we collaborate with you to develop specific digital marketing strategies that bring . We are a results-driven, full-service web development, SEO, and digital marketing company that offers proven customer acquisition [... view TriTek Media profile ]- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $1,000 - $10,000
An independent, integrated marketing agency powering brands transforming how we eat, move + live.
broadhead is a full-service marketing/creative agency, our clients benefit from The agency proven capabilities to find meaningful insights and innovative solutions that will propel their brand forward. We have a variety of services available to meet your specific needs, including strategy, design, print [... view Broadhead profile ]- Location
- Minneapolis, Minnesota
- Number of Employees
- 100 - 249
Building Your Private Practice a Complete Foundation Online
Thriving Mind Marketing is dedicated to assisting Private Practices in growing their businesses. Therapists in private practice need to sell their services but don't know where to begin. Marketing a private practice might be intimidating, but it is necessary for development. Thriving Mind Marketing is ready [... view Thriving Mind Marketing profile ]- Location
- Vancouver, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $120/hr
- Minimal Budget
- $1,000 - $10,000
Profit from our Experience
Creative, Transparent, Data Driven & Results Oriented SEO, PPC & Web Development Agency. [... view AdJet profile ]- Location
- Allen, Texas
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Let Us Tell Your Story
Faebl Studios is the first growth accelerator specific to the SUD treatment industry. We are full-service partners in SEO, advertising, content creation, design, digital strategy, and admissions operations. [... view Faebl Studios profile ]- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Build your business with a website that works
Get CLARITY with a proven marketing system & grow your business with confidence! Clarity Marketing Studio is a digital marketing agency providing marketing strategy, web design, and practical business marketing solutions that are optimized to meet your real world business needs. [... view Clarity profile ]- Location
- Fremont, California
- Number of Employees
- Under 49
Your Partner In Online Growth
Your business is unique, and your website should reflect that. We love to learn about you so we can create something special thats all your own and makes you proud when you see it. Through custom design, photography, content etc. we can build a masterpiece that will help your business grow. [... view Symmetric Design profile ]- Location
- Tulsa, Oklahoma
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Trusted & Proven Global Leaders in Digital Marketing
ITNow Technologies is a digital marketing agency specializing in email marketing, CRM solutions, and lead generation for businesses of all sizes. With a focus on creating personalized campaigns and automated workflows, the agency helps brands connect with customers more effectively and convert engagement into [... view ITNow Technologies profile ]- Location
- Casper, Wyoming
- Number of Employees
- Under 49
- Average Hourly Rate
- $10/hr
- Minimal Budget
- Under $1,000
WE MAKE ONLY AUTHENTIC DIGITAL EXPERIENCES
Wahha Design is a full digital marketing agency. Our main focus is to help companies grow through SEO, PPC, and an authentic branding experience. [... view Wahha Design profile ]- Location
- Wilmington, North Carolina
- Number of Employees
- Under 49
- Average Hourly Rate
- $145/hr
- Minimal Budget
- $1,000 - $10,000
Engage, Convert, Growth
Whether you are a small medium business(Sme), startup or a large enterprise, we are dedicated to helping increase your online visibility, and drive sustainable business growth in the Indonesian market. [... view Lopokopi Digital profile ]- Location
- South Jakarta, Indonesia
- Number of Employees
- Under 49
Inspiring You To Thrive Online via Blogging, SEO and Social Media
Inspire To Thrive helps small businesses expand their online presence through blogging, SEO and social media. [... view Inspire To Thrive profile ]- Location
- Rangeley, Maine
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
Websites & Branding to position businesses as their market's 1# choice.
At Flare Web Development, we think that many businesses have excellent products and services that go unrecognized. Untapped income is being lost due to a lack of awareness and planning. Through our result-driven branding, website, and marketing, we help businesses to best represent themselves. As a [... view FlareWD profile ]- Location
- Lakewood, New Jersey
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $10,000 - $25,000
AI Where It Matters ...
Execo is delivering unmatched outcomes by expertly blending turnkey solutions, tailored execution, and industry-leading AI tools and techniques. [... view Execo profile ]- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
Distinctive Brands Win with Us at McAdams Group
McAdams Group's branding approach focuses on helping brands stand out and make an impact, separating them from their competitors in the market. With a track record of success across industries like medical device, healthcare, real estate, restaurant marketing and hospitality - McAdam Groups has established [... view McAdams Group profile ]- Location
- Newport Beach, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $300/hr
- Minimal Budget
- $1,000 - $10,000
Digital Outfitters for the Most Driven Brands
Lake One: Your Partner for Success. From providing strategic advice to solving complex CRM issues, Marketing Automation and Performance Marketing - Lake One helps B2B companies reach their goals through comprehensive sales & marketing transformation. With a team of experienced professionals, we offer an [... view Lake One profile ]- Location
- Minneapolis, Minnesota
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Award-winning, boutique agency bringing you Digital Marketing Solutions to amplify growth.
We embark on a DIGITAL ADVENTURE with your brand! Your one-stop-shop for all things digital. [... view Digital Briefcase profile ]- Location
- Johannesburg, South Africa
- Number of Employees
- Under 49
- Average Hourly Rate
- $40/hr
- Minimal Budget
- $1,000 - $10,000
Building and Propelling eCommerce Empires
Giant Propeller's mission is to help develop the brands of tomorrow into powerhouses. We provide a comprehensive selection of services—from digital marketing and content production to brand strategy and advertising—to take businesses from startup level up through mid-market success. [... view Giant Propeller profile ]- Location
- Burbank, California
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
Simplifying Marketing While Amplifying Your Brand
SGK is a world-renowned provider of packaging and brand experience solutions. As an industry leader, we work to deliver value-added experiences with each interaction. [... view SGK profile ]- Location
- London, United Kingdom
- Number of Employees
- 1000 & Up
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $25,000 - $50,000
A Video Production House Making a Difference
Cut Canvas is a San Francisco-based creative agency and video production house that brings business owners' content creation ambitions to life. We specialize in creating stunning visuals, crafting persuasive copy, and strategically utilizing both for maximum ROI through measurable campaigns - from increased [... view Cut Canvas Creative profile ]- Location
- San Francisco, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $10,000 - $25,000
Taking You Beyond The Ordinary
Idea Peddler believes that true progress and success come from authentic approaches to thinking, living, and doing. Join us as we make great work with passion. Feel free to explore our world—you won't ever be disappointed. [... view Idea Peddler profile ]- Location
- Austin, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $25,000 - $50,000
Discover Digital Brilliance
Boston Web Partners is driven by providing quality leads and improved lead generation, specializing in SEO, SEM, and Web Design. We are based on Newbury Street – Boston's trendiest neighborhood for businesses to thrive - helping Healthcare professionals, High-Tech companies, and B2B clients get the most out [... view Boston Web Partners profile ]- Location
- Boston, Massachusetts
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $10,000 - $25,000
Databeys is your trusted CRM consultant and API integration partner
At DataBeys, we know disruption and are experts at driving growth. We offer the best CRM solutions and web design in Dubai that can elevate your customer experience to a remarkable level! Our personalized services focus on creating interactive websites bound to catch you customers' attention as well as our [... view Databeys profile ]- Location
- Dubai, United Arab Emirates
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
Let's Grow Together.
At Web Tech Fusion, we're passionate about helping organizations reach their potential. We turn growth goals into reality with exclusive partnerships and tailored digital strategies! As a partner, our success is measured by yours: Your wins are ours too. Let's work together to transform your organization and [... view Web Tech Fusion profile ]- Location
- Midlothian, Virginia
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $1,000 - $10,000
Take Your Practice to New Heights
Meros Media is your one-stop shop for all of your marketing and advertising needs. From boosting brand visibility to driving engagement with customers, our expert team will help you reach new heights of success! [... view Meros Media profile ]- Location
- Las Vegas, Nevada
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Your Trusted Digital Partner
YapBuzz is a pioneering tech company that has helped countless startups to succeed. From mobile applications on iOS or Android, web apps and E-Commerce stores - their developers create powerful solutions for all platforms with an ease of use you won't find anywhere else. [... view YapBuzz profile ]- Location
- Emory, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $10,000 - $25,000
Targeted Campaigns That Drive Success
As a digital expert agency and trusted partner, Walt is with you every step of the way for your web project.From strategy to performance, we combine our talents and services to guarantee effective digital communication and sustainable growth to your company. [... view Walt profile ]- Location
- Annecy, France
- Number of Employees
- Under 49
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
Think Big and Better!
Adhere Creative gives your brand the edge with through cutting-edge web design, compelling video creations and full-spectrum marketing strategies. Make sure you have a competitive advantage - trust Adhere Creative to get it done! [... view Adhere Creative profile ]- Location
- Houston, Texas
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
We Deliver Results, Not Just Reports
Mediacharge - Scaling Marketing for the Worlds Most Ambitious BrandsOperating in 14 European languages, Mediacharge doesn't just run campaigns, they engineer performance marketing, revenue marketing, and digital brand building with unmatched precision. [... view Mediacharge profile ]- Location
- Munich, Germany
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $130/hr
- Minimal Budget
- $25,000 - $50,000
The Home Of Integrated Marketing.
Headquartered in Los Angeles, Hylink Digital is a leading independent full-service digital agency. They deliver results through technological evolution and innovation with a global presence and expertise in Travel, Healthcare, Automotive, B2B, Tech, E-commerce, CPG, Sports, and Luxury Industries. [... view Hylink Digital profile ]- Location
- Los Angeles, California
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $99/hr
- Minimal Budget
- $1,000 - $10,000
Ahead of the Current
Clearstream is an award-winning, independent communications agency that transforms insight into ideas and ideas into impact. We proudly work with some of the best brands and emerging start-ups in the country, providing superior strategy, first-rate creativity and high-impact results. [... view Clearstream Agency profile ]- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
Inspire Action.
At Kiosk, we use our expertise in data and tech to craft perfect marketing experiences that guarantee results. Our goal is to develop smart strategies with you built on collaboration - so together we can make your ROI fly high! We'll be there every step of the way, helping bridge the gap between insight into [... view Kiosk Creative profile ]- Location
- Novato, California
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $10,000 - $25,000
Level Up Your Marketing — Foster Web Style!
Foster Web Marketing provides comprehensive marketing solutions specifically tailored to attorneys, doctors and other professionals. From SEO optimization to book writing services, FWM uses its innovative Dynamic Self-Syndication (DSS) content management system for simple website updating and the integration [... view Foster Web Marketing profile ]- Location
- Alexandria, Virginia
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Design with Vision. Market with Passion.
Since 1998, Envisager Studio has been designing a future of limitless possibility. With clients around the world, our passionate team utilizes their superior skills to produce websites with technical precision and user-friendly function. We strive to make sure that each project is met with attentive listening [... view Envisager Studio profile ]- Location
- San Diego, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Helping brands thrive in a connected world.
Dragon Army is a digital engagement agency that grows admired brands through web, mobile, AR, VR, content, and games. We've been delivering digital product solutions for the world's biggest brands for over 11 years, across a variety of technology platforms and third-party services. [... view Dragon Army profile ]- Location
- Atlanta, Georgia
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $25,000 - $50,000
Your Strategic Partners in Healthcare Marketing
At Webserv, our team of SEO specialists and PPC experts are dedicated to maximizing your business results. With practical design techniques and advanced CRO experiments – we've helped one healthcare company experience an incredible 1300% rise in leads! We make work easier for you, talk to us today! [... view Webserv profile ]- Location
- Irvine, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Storytelling With Purpose
MediaSource is revolutionizing the public relations industry with its unique approach to brand journalism. By acting as "brand journalists," we craft compelling stories that drive engagement and ensure client partners get seen by their target audience. Talk to us today and experience our effective [... view MediaSource profile ]- Location
- Columbus, Ohio
- Number of Employees
- Under 49
- Average Hourly Rate
- $149/hr
- Minimal Budget
- $50,000 & Up
Digital Marketing Designed for Your Business
At Upgrow, we work closely with our clients to develop customized web design and digital marketing strategies that maximize conversions. We provide tailored solutions designed specifically for your needs! [... view Upgrow profile ]- Location
- San Francisco, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $199/hr
- Minimal Budget
- $1,000 - $10,000
Explore Digital Marketing Specializations
- Account Based Marketing
- AI Marketing
- Amazon
- App Marketing
- Automotive
- B2B
- B2B Lead Generation
- B2C
- Beauty Marketing
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Healthcare Marketing Agency Hiring Guide
What is a healthcare marketing agency?
A healthcare marketing agency is a specialized firm proficient in crafting strategic online initiatives to enhance the digital presence of healthcare organizations. Through tailored campaigns, it enables healthcare businesses to elevate brand awareness, showcase their products or services to the appropriate audience, and ultimately boost patient acquisition, appointment bookings, and overall sales.
Some crucial points that healthcare marketing agencies address are:
- Regulatory compliance: Healthcare marketing should abide by stringent regulations, such as the Health Insurance Portability and Accountability Act (HIPAA). Hence, it’s critical for the agencies to be able to navigate complex compliance issues while promoting their clients.
- Patient privacy and data security: Healthcare marketing strategies entail data collection and analysis. These require a balance between using data-driven insights and implementing rigorous data security measures. The number of individuals accessing their medical records online increased by 50% between 2020 and 2022. Therefore, a robust cybersecurity infrastructure is essential to safeguard patient information amid the growing digitalization of healthcare.
- Specific target audience: Agencies tailor their digital marketing strategies to resonate with specific audience groups, namely, patients, healthcare practitioners, and other business stakeholders.
What does a healthcare marketing company do?
A healthcare marketing company offers a variety of services to increase the organization’s online visibility, improve reputation, and build authority in the field.
The services of healthcare marketing companies include but are not limited to:
- Content marketing: An umbrella term for marketing tactics relying on strategic content creation and management. This includes writing blogs, web copy, newsletters, and downloadable resources like healthcare case studies, brochures, and eBooks. It also involves putting together videos, podcasts, and other content types that reinforce credibility via knowledge-sharing.
- Social media marketing (SMM): Healthcare marketing agencies optimize following and engagement on social networking platforms with a mix of organic and paid campaigns. They understand and comply with the platforms’ rules on the promotion of healthcare products or services, enabling them to provide better customer support.
- Email marketing: It leverages newsletters sent to existing and prospective clients to keep them engaged and updated with the healthcare company’s latest promotions. This is an efficient way to increase web traffic, grow the brand presence, and generate return on investment (ROI).
- Pay-per-click and search engine optimization (PPC and SEO): These strategies use on-page, off-page, and technical SEO, as well as paid advertising to improve a company’s location-based ranking. They help position the site and web pages atop search engine results pages (SERPs). As a result, the companies see a surge in web traffic, leads, inquiries, and appointments.
Pomona Valley Health Centers (PVHC), a Southern California-based healthcare provider, was in a highly competitive market. When it experienced brand confusion and a limited marketing presence, it turned to a healthcare digital marketing agency, Healthcare Success, for a comprehensive strategy focused on branding, paid search, and targeted advertising.
Healthcare Success implemented these solutions:
- Branding: It created a sub-brand for PVHC’s ambulatory clinics to establish a stronger and more consistent brand identity. This included brand and logo development, a new PVHC website linked to the main hospital’s site, and the creation of branded materials and videos.
- Paid search strategy: This involved enhancing campaign structures, optimizing keyword use, and dominating local paid search within a 5-10-mile radius around PVHC’s locations. The team implemented custom dashboards and reports for continuous analysis and optimization.
- Campaign allocation: The paid digital budget was strategically allocated to four campaigns for the brand, Urgent Care, Rotating Doctor, and other Priority Service Lines. Ad scheduling was applied to shift the budget to days with lower traffic.
The implemented solutions led to significant positive outcomes for PVHC:
- New patient volume: The client experienced a 62% increase in leads year-over-year (YoY).
- Cost efficiency: The cost per conversion decreased by 37% YoY, indicating improved efficiency in acquiring new leads.
- Increased engagement: Clicks saw a 53% increase, and impressions rose by 44% YoY, demonstrating increased engagement with the target audience.
- Conversion rate: The conversion rate nearly doubled the industry benchmark, reaching 15.25%, reflecting the effectiveness of the marketing strategies.
- Cost-per-click (CPC): CPC was reduced to close to $1, significantly lower than the industry benchmark of $4.18.
- Click-through rate (CTR): The CTR surpassed the industry benchmark, reaching an impressive 16.39%.
What differentiates healthcare digital marketing agencies from traditional marketing agencies?
Healthcare digital marketing agencies differ from traditional marketing agencies in several key aspects, primarily due to the unique characteristics of the industry it navigates.
Here are the key differentiators:
- Industry expertise and healthcare knowledge: A healthcare digital marketing agency has a deep understanding of the regulations and compliance requirements in healthcare. This industry-specific knowledge is crucial for crafting effective marketing strategies in a highly regulated environment.
- Medical expertise: Healthcare digital marketing agencies often employ professionals with a medical background. This enables them to create content and campaigns that resonate with healthcare professionals and patients.
- Regulatory compliance: They are well-versed in the Health Insurance Portability and HIPAA regulations, ensuring all digital marketing efforts comply with strict privacy and security standards to protect information.
- FDA regulations: Understanding and complying with the regulations set by the Food and Drug Administration (FDA) is particularly critical for agencies working with healthcare products, pharmaceuticals, or medical devices.
- Patient portals: Marketing agencies in healthcare often focus on developing and optimizing patient portals, websites, and other digital platforms to enhance user experience and facilitate communication between patients and healthcare providers.
- Specialized targeting: They understand the importance of marketing targeted to specific demographics, such as patients with certain medical conditions or medical practitioners in particular specializations.
- Patient-centric approach: They can tailor marketing strategies to address the needs and concerns of patients and their families.
- ROI measurement: These companies demonstrate the effectiveness of their strategies in terms of patient acquisition, engagement, and retention.
- Content sensitivity: They are adept at communicating sensitive medical information in a clear and empathic manner, adhering to ethical standards and ensuring patient trust.
Why hire a healthcare marketing agency instead of in-house experts?
You should hire a dedicated healthcare marketing agency instead of in-house experts because of its niche expertise, cost efficiency, and scalability.
Here are the detailed advantages of choosing to hire an agency over having an in-house team:
- Specialized knowledge and expertise: An external agency stays updated with healthcare marketing industry trends, insights, regulations, and best practices. It has extensive experience working with clients whose focus is healthcare. It also knows how to navigate regulatory environments and can help mitigate risks associated with compliance and legal issues in the healthcare sector.
- Cost efficiency: Employing an in-house marketing team requires ongoing training expenses, among other overhead costs. In contrast, hiring an agency offers flexibility in terms of contracts. An agency allows you to scale your marketing initiatives up or down depending on your current business demands.
- Access to a full team of professionals: A marketing agency’s team is comprised of experts with diverse skills in strategy, design, content writing, copywriting, and more.
- Access to advanced technologies: Since healthcare marketing agencies invest in premium marketing tools and software, you gain access to these resources without having to make significant upfront investments.
- Objectivity and fresh perspectives: An external agency can provide an unbiased perspective on your strategies, enabling it to identify certain opportunities or challenges an in-house team may miss.
- Efficient resource management: Hiring an agency allows your organization to focus on its core services while improving its online presence.
Digitalis Medical collaborated with Vascular & Interventional Specialists of Prescott (VISP) to enhance the latter’s online presence and increase patient outreach within the local community.
Digitalis identified that the most effective strategy for VISP was to optimize for local and organic search. Within six months, VISP experienced a 300% increase in phone calls through a more optimized Google listing. There was a 100% increase in local patient visibility in only four months. A year and a half later, the impact was even more pronounced. The client started attracting 93,000 monthly website visitors from Google, all without paid ads.
How much do healthcare digital marketing providers charge for their services?
Healthcare digital marketing providers typically charge from a few hundred to a couple of thousand dollars for their services monthly, depending on the size of the client’s organization. On DesignRush, the top healthcare digital marketing agencies charge $108 per hour on average.
Here’s a table summarizing the average costs for specific healthcare digital marketing services:
| Service | Cost range (per month) | Factors influencing costs |
| SEO |
|
|
| Paid ads | $1,000 |
|
| SMM | $400 - $2,000+ |
|
| Email marketing | $20 - $300 |
|
How to choose a healthcare marketing company for my organization?
Use these pointers when selecting a healthcare marketing company for your organization:
- Goals and ROI: Set out your specific objectives and target measurable outcomes for hiring a specialized healthcare digital marketing company.
- Long list: Search for digital marketing agencies with a focus on the healthcare industry on credible online directories.
- Industry experience: A tailored approach to healthcare digital marketing services requires a profound understanding of the niche to effectively communicate between a healthcare provider and its target market. With the high standards and regulatory influences in medical and healthcare institutions, your digital marketing specialists should have substantial prior experience in the field.
- Client reviews: Examine past and present clients and read verified online reviews. When possible, go to the websites, social media pages, and other platforms where the agencies implemented digital marketing campaigns to see the actual work.
- Portfolios and case studies: While agencies showcase visually appealing examples in their portfolios, the key consideration should be their effectiveness. See if the case studies they feature include quantifiable measures of success, focusing on actual goals and results that go beyond aesthetics.
- Core competencies: Evaluate their proficiency in the services your organization requires. It can be healthcare and medical SEO, local search, PPC advertising, content writing, graphic design, and video creation, among other areas of focus in digital marketing.
- Shortlist and RFP: Based on your initial assessments, trim your list to a maximum of five agencies. Reach out to express your intent to potentially work with them and send a request for proposal (RFP).
- Interviews: Schedule a meeting with the shortlisted candidates to further discuss each of their proposals. Inquire about the team members who will work on your project. Find out their approach to adhering to healthcare laws and regulations, such as the FDA, HIPAA, and Americans with Disabilities Act (ADA), among others.
- Decision: Following your evaluations of the proposals and interviews, choose the healthcare marketing company that aligns best with your culture, goals, and requirements.
Ease your search for the healthcare marketing company that best fits your requirements. Head to our Marketplace where you can share your project details with us. We’ll connect you with your ideal agency — free of charge.
What questions should I ask a healthcare marketing agency before hiring one?
Listed below are the critical questions to ask when hiring a healthcare marketing agency:
Its Relevant Background
- Do you have in-depth knowledge of our medical/healthcare practice/specialty?
- What are your most successful case studies on digital marketing for clients in healthcare?
- What digital marketing strategies do you mostly use? Which digital marketing platforms are you most experienced in?
- Are you a full-service marketing agency or do you outsource any of your tasks?
Company Services and Processes
- How do you price your healthcare digital marketing services? What is included in a service package? Can we customize and pick only the specific services we need?
- For search optimization and paid ads, what tools do you use to come up with the best keywords?
- How do you ensure your healthcare marketing campaigns comply with the relevant industry and user protection laws?
- How will you store and handle our sensitive data?
- What happens in case of a data breach? Do you have a crisis management plan in place?
The Project
- What are some of the latest or up-and-coming online marketing trends that will affect or benefit our industry?
- How will we work together to achieve goals?
- How many team members will be working on our project and what are their specializations?
- Who would be our key contacts?
- What is the ideal budget we should allocate for our project?
- What marketing metrics do you use to gauge the effectiveness of your marketing initiatives?
- When can we expect to see the results?
What are the best healthcare digital marketing companies in the U.S.?
The best healthcare digital marketing companies in the U.S. are:
- HigherVisibility
- 4.9 stars on DesignRush (19 reviews)
- 4.5 stars on Google (136 reviews)
- Top clients: Warner Bros, eBay, Caliber Collision, BBQGuys
- Ignite Visibility
- 4.9 stars on DesignRush (14 reviews)
- 4.5 stars on Google (57 reviews)
- Top clients: Tony Robbins, Wedding Wire, DoorDash, 5 Hour Energy
- SEM Nexus
- 4.8 stars on DesignRush (25 reviews)
- Top clients: YogiGoFitness, WinQuik, Know Wake, Assassins
- Stellar SEO
- 4.8 stars on DesignRush (7 reviews)
- 5.0 staron Google (20 reviews)
- Top clients: PracticeMatch, Rosenfeld, 4 All Promos, Visio Lending
- SmartSites
- 5.0 stars on DesignRush (52 reviews)
- 4.9 stars on Google (480 reviews)
- Top clients: Elite Health Center, Real Smile Dental, Skin & Scalp Restoration Clinic, Mind & Body Health Center, Ez Sleep
About The Author and Expert Reviewer
Natasa Glikman is an experienced editor and content writer with over 10 years of experience in writing, editing, and translating articles across various topics, with a strong focus on marketing and advertising. At DesignRush, Natasa currently works as an editor, where she refines and enhances B2B content to ensure accuracy, clarity, and consistency across agency profiles and industry reports.
Mariana Delgado is the Head of Marketing at DesignRush, with more than ten years of experience across digital marketing, sales management, search, and video advertising. Since joining DesignRush, she has delivered 3× site-traffic growth and 2× growth in monthly revenue by building scalable, performance-led programs that connect acquisition, content, and brand across channels. Her campaigns have achieved a 5:1 ROAS.
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