Top healthcare marketing agencies help organizations manage their reputation, build authority and acquire more patients. They know what it takes to deal with negative reviews and fix the relationships with unsatisfied clients.
If you are seeking to partner with a healthcare marketing company to support your marketing efforts, DesignRush has assessed hundreds of global service providers to help you achieve your goals. We selected the best agencies in the industry based on customer testimonials, past performance, industry reputation, case studies and more criteria.
What Is a Healthcare Marketing Agency?
A healthcare marketing agency specializes in developing online strategies that improve the digital reputation of healthcare organizations.
Their job is to help healthcare businesses generate awareness, put their products or services in front of the right people at the right time and drive more patients, bookings and sales.
Our Picks for the Best Healthcare Marketing Agencies in 2024
HigherVisibility: Best Overall
- Minimum project price: $1,000 - $10,000
- Hourly rate: Inquire
- Founded: 2008
- Services: Social media marketing, SEO, eCommerce marketing, PPC and more
HigherVisibility is the best healthcare digital marketing agency on our list because of its proven skill to devise customized marketing strategies for startups and Fortune 1000 companies that operate in the healthcare industry.
- Why we chose them: They recently won Search Engine Land's award for SEO Agency of the Year, recognizing them as leaders in the field of digital marketing. In addition to their robust portfolio and numerous awards, HigherVisibility proves their digital marketing expertise by developing tools such as SERP Snippet Optimizer and Title Tag Generator.
- What you should consider: Though their minimal budget for a project is $1,000, they do not provide an hourly rate upfront. Businesses need to inquire about pricing directly, which adds a step to the screening process.
- Who are they for: This healthcare marketing company caters to private practices or healthcare organizations of any size that need to leverage digital marketing to acquire new clients and improve online visibility. Among their notable clients, we can mention ScripHessco, Neaman or Texas Orthopedics.
SocialSEO: Best for Healthcare Lead Generation
- Minimum project price: $1,000 - $10,000
- Hourly rate: Inquire
- Founded: 1997
- Services: SEO, SEM, email marketing, social media marketing and more
SocialSEO ranks second on our list of the best healthcare marketing companies for their 20 years’ experience in helping healthcare businesses boost their eCommerce sales, attract customers to their brick-and-mortar location or collect highly qualified leads.
- Why we chose them: They are a BBB Accredited Business with an A+ rating and have been awarded four years in a row as the best digital marketing agency on an international level from 2018 to 2021. One of their medical and healthcare case studies proves that they delivered an outstanding result of over 80,000 additional conversions with search engine optimization services.
- What you should consider: Though SocialSEO takes on projects of different sizes, it’s advisable to have an initial call to determine their availability. In other words, contact them to ask for a quote and to ensure their healthcare marketing experts are ready to deliver your project on time.
- Who are they for: They successfully implement digital marketing campaigns and strategies to increase conversions, lead flow and overall business revenue. This healthcare marketing agency collaborates with both regional and national brands as well as smaller local businesses.
Joseph Studios: Best for Measurable Healthcare Campaigns
- Minimum project price: $1,000 - $10,000
- Hourly rate: $100
- Founded: 2016
- Services: Social media marketing, public relations, email marketing, SEO and more
Atlanta-based Joseph Studios is the best healthcare digital marketing company for measurable healthcare campaigns because they use advanced marketing methods to locate, attract, engage and influence ideal customers.
- Why we chose them: Joseph Studios stands out for its marketing intelligence capabilities. They build Personas and Psychographic profiles data from Deep Insight®, their proprietary organic marketing methodology. This profiling technique allows them to learn more about the consumer’s decision-making processes.
- What you should consider: They have a wide range of services, niches and project sizes in their portfolio, so it is recommended to consult and verify the availability of your required expertise before committing to their services.
- Who are they for: This healthcare marketing company is ideally suited for organizations and medical groups that need support in targeting the key audience to acquire more leads that will turn into sales.
Healthcare DMS: Best for Private Practices
- Minimum project price: Under $1,000
- Hourly rate: $50
- Founded: 2021
- Services: SEO, reputation management, PPC, social media marketing and more
Healthcare DMS is the top healthcare marketing firm for private practices. Focused on high-value collaboration, they have partnered with a range of healthcare professionals to provide expert SEO and marketing, cementing their reputation as leaders in this field.
- Why we chose them: One of their clients, North Atlanta Women's Care increased its appointment requests by 169% in just seven months, while West Bengal-based Netralayam experienced a 400% increase in their calls. Their successful collaboration with Healthcare DMS showcases the efficacy of the agency's long-term strategies and strategic acumen in the healthcare industry.
- What you should consider: Their minimum budget is $1,000. And as a company of more than 100 employees, Healthcare DMS is more suitable for larger and long-term projects.
- Who are they for: The agency works with different healthcare clients, such as doctors, dentists, gynecologists, plastic surgeons, fertility centers, chiropractors, hospitals and medical organizations located worldwide. The solutions they provide are SEO, content creation and management, social media management and other marketing solutions that can promote your business which leads to new customers.
Healthcare Marketing Fact: Compared to non-search, search motivates 3x more visitors to hospital sites. It is often the preferred way that patients find their healthcare providers online. [Google]
Healthcare Success: Best for Larger Healthcare Organizations
- Minimum project price: Inquire
- Hourly rate: Inquire
- Founded: 2006
- Services: Paid search, social media marketing, SEO, reputation management and more
The next best healthcare marketing company is Healthcare Success selected for their outstanding 20-year experience in successfully marketing thousands of practices and hospitals.
- Why we chose them: The agency’s success in developing data-driven traditional and digital marketing strategies has earned them a stellar reputation in the industry. Medical clients like Maryland Vein Professionals can attest to the agency’s exceptional expertise in TV ads, expert copy and ad design, top-level consultants for telephone reception, physician marketing and effective marketing strategy.
- What you should consider: When it comes to pricing, their minimal budget and hourly rates are not visible to the public. Therefore, contact the agency about your financial goals and limitations, so you can plan the budget accordingly.
- Who are they for: Their clients are one of the largest institutions in the U.S., such as St. Jude Children's Research Hospital, Boston Pain Care, Pomona Valley Hospital Medical Center and Midwest Vein Professionals, among others. This portfolio ensures they can handle long-term and demanding projects.
Activate Health: Best for Healthcare Tech Industry
- Minimum project price: $1,000 - $10,000
- Hourly rate: $150
- Founded: 2010
- Services: Consumer marketing, advertising, social media marketing, market research and more
Activate Health is the best healthcare marketing company for tech industries. With an impressive portfolio of clients, including AstraZeneca, Matrix Medical Network, LTCG, CVS Health, Optum and A&M, they have proven their unmatched understanding of the healthcare sector.
- Why we chose them: The expert digital marketing team at Activate Health has collaborated with top health insurers, technology companies, healthcare systems and data analytics firms. The agency has established itself as a trusted partner for clients seeking to enhance their marketing efforts. Clients such as Optum Specialty Pharmacy had their expectations exceeded in every aspect, including healthcare expertise and media relationships.
- What you should consider: Their focus is on technological projects relating to data, insurance, health plans and more. With an hourly rate of $150 per hour, Activate Health supports larger firms and digital structures.
- Who are they for: They are great for big companies who need B2B trade media coverage in industries such as hospitals, population health, health insurance and mobile health sectors.
E-dreamz: Best for Enterprise-Level Healthcare Projects
- Minimum project price: $10,000 - $25,000
- Hourly rate: $130
- Founded: 1999
- Services: PPC, social media marketing, reputation marketing, web design and more
E-dreamz is a great healthcare marketing agency for enterprise-level healthcare projects. Boasting over two decades of healthcare marketing experience and web development, the agency establishes genuine client partnerships through managed-services model to support all facets of your website's design, development, marketing and ongoing technical support.
- Why we chose them: The company’s case studies prove long-term results and high return on investment (ROI) for big clients such as Tennessee Orthopaedic Alliance (TOA, est. 1926), Pinehurst Medical Clinic, OrthoCarolina, Carolina NeuroSurgery & Spine Associates, Orthopaedic Specialists Surgi-Center.
- What you should consider: The company prefers enterprise-sized projects, with a minimum budget of $10,000. This means that smaller-sized projects are not suitable for this healthcare marketing company.
- Who are they for: E-dreamz is a great solution for larger medical groups, because it focuses on creating websites and marketing strategies for bigger healthcare organizations. Any large, multi-location medical organization can benefit greatly from using its unique Echo CMS platform.
Spot On: Best for Healthcare Software Companies
- Minimum project price: $50,000 & Up
- Hourly rate: $180
- Founded: 2012
- Services: Paid advertising, marketing analytics, social media marketing, branding and more
Our next pick for the best healthcare marketing agencies is Spot On because of their comprehensive approach to marketing and ability to implement winning strategies for healthcare software projects.
- Why we chose them: The agency employs an expert team with a deep knowledge of the healthcare sector’s brand identity, web design and advertising to finetune their marketing. Clients that can attest to the agency’s expertise are Surgical Information Systems, Warren Averett, Alden Systems, Cureatr, Prevounce and more. According to their case studies, Cureatr had a 635% increase in organic traffic from February 2018 to February 2021, which drove increased traffic, conversion rates and sales-qualified leads. Additionally, Prevounce had a 1,600% increase in the number of deals closed, and the co-founder confirmed they have seen significantly more organic customer leads coming to their website.
- What you should consider: Their minimum budget is $50,000, demonstrating focus on bigger projects with long-term campaign results. If your SaaS project has a smaller budget, consult with them to know any available opportunities to leverage their company’s expert services.
- Who are they for: Spot On fits healthcare software companies, as they are experts in SaaS marketing. They comprehend customers and their buying patterns, as well as the peculiarities of digital marketing in online healthcare environments.
Healthcare Marketing Fact: 94% of patients evaluate their providers by the reviews they read online. [SoftwareAdvice]
Evolve Healthcare Marketing: Best for Larger Business Structures
- Minimum project price: $25,000 - $50,000
- Hourly rate: $195
- Founded: 2010
- Services: Digital marketing assessment, web design, digital advertising, SEO and more
Evolve Healthcare Marketing is a top healthcare marketing agency for larger business structures focused on increasing patient volume. For more than a decade, they have been helping practices in 17 distinct specialties to thrive in their industries.
- Why we chose them: Evolve Healthcare Marketing serves both medical practices (B2C) and healthcare businesses (B2B). As stated in their case studies, an orthopedic practice grew its ROI by over 10 times, while an outsourced physician services company had a 1,040% increase in lead generation. Moreover, the agency was instrumental in helping Riverside Radiology and Interventional Associates generate consistent and impressive results, growth goals and greater efficiencies.
- What you should consider: The company prefers larger projects, as their minimal budget is $25,000 with an hourly rate of $195 per hour. If you have a smaller budget, this might not be the right fit for you.
- Who are they for: Their clients come from numerous backgrounds and their testimonials show that Evolve Healthcare Marketing can handle many different projects of larger and more complex structures.
Medical Web Experts: Best for Healthcare IDNs
- Minimum project price: $25,000 - $50,000
- Hourly rate: $100
- Founded: 2003
- Services: HIPAA compliant web design, wearable app development, integrations, HIPAA-compliant hosting and more
Medical Web Experts is the best healthcare digital marketing company for IDNs because of their long-standing experience in delivering effective projects for IDNs and HIPAA-compliant enterprise healthcare solutions.
- Why we chose them: Medical Web Experts provides services to hundreds of clients across the country, including several illustrious healthcare institutions like Baylor, Columbia University, University of Massachusetts, Cleveland Clinic Abu Dhabi, WESTMED, UMass Memorial Medical Center and MedStar Washington. One of their key marketing solutions is the patient engagement software that helps in appointment management, patient education, clinical forms and more. The size of their portfolio proves that they can meet the needs of different complex projects and business needs.
- What you should consider: The agency puts a greater focus on developing patient-friendly websites and app solutions for integrated delivery networks (IDNs). Consult with them beforehand to check if they can balance their resources and timeline to suit your project needs. On the other hand, if you also wish to outsource medical web design to maximize your marketing efforts, they might be a good match.
- Who are they for: Medical Web Experts assist provider groups, hospitals, health systems, IDNs, pharmacies, medical device manufacturers, labs and healthcare software vendors in developing cutting-edge web and mobile technologies by putting to use their unmatched industry expertise.
How We Picked the Best Healthcare Marketing Agencies
Our process of evaluating the best healthcare digital marketing agencies is based on specific indicators of the agency’s expertise.
First, we checked their case studies and portfolio to ensure that the team’s orientation is healthcare and that they serve their full purpose with a range of clients.
Also, client reviews, awards and organizational partnerships play a huge role. Healthcare marketing companies must fulfill the following requirements to prove their professionalism and specialization:
- Medical and healthcare industry-related knowledge and understanding
- Experience in leading small and large digital healthcare campaigns
- Certifications in individual fields and departments (paid ads, SEO, social media)
- Effective in-house management
- And more
You can learn more about our DesignRush Agency Ranking Methodology here.
Best Healthcare Marketing Companies
3,314 Companies - Rankings updated: April 03, 2026
All listed digital marketing agencies on DesignRush are assessed for industry expertise and customer testimonials to provide you with a vetted selection. Certain placements may be paid.
Websites that rank and marketing that profits
People will never know your great work as a doctor if they can't find you online, or worse, if they quickly abandon your website. Our web design and marketing experts do the heavy lifting so you can focus on doing what you know better than anyone else serving your patients. [... view Utterfly Multimedia profile ]- Location
- Marysville, Washington
- Number of Employees
- Under 49
- Average Hourly Rate
- $300/hr
- Minimal Budget
- $10,000 - $25,000
Branding Beyond
At Legacy79, creating transformational impact is our driving force. Were here to empower our client partners to achieve their mission and thrive. We do this through clearly defined strategies delivered with inspired storytelling and leveraging the power of technology. [... view Legacy79 profile ]- Location
- San Antonio, Texas
- Number of Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
We Can Help Transform Your Business With a Free SEO Audit.
Founded in 1987, On the Horizon Communications is a full-service digital marketing and Advertising firm skilled in helping your business make a meaningful and measurable impact. From social media marketing to public relations, our expert team can assist in strategizing the most efficient way to spend your [... view OTH profile ]- Location
- Visalia, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- Under $1,000
Put your Google My Business Profile on Autopilot!
GBP Pilot is unique in that we have focussed all our efforts on a single marketing channel - your Google Business Profile (formerly known as Google My Business). We know more about how to get the maximum performance out of this dynamic and labor intensive channel than anyone. When you need the very best [... view GBP Pilot profile ]- Location
- East Palatka, Florida
- Number of Employees
- Under 49
- Minimal Budget
- Under $1,000
More Than Just Local SEO for Small Businesses in Los Angeles
We help companies in specific industries like Private Investigation Companies get a Steady stream of quality cases and scale to 1M+/Year using the (ICA) System. [... view WebPower USA LLC profile ]- Location
- Los Angeles, California
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Custom Websites & more for weight-inclusive businesses
Declet Designs offers custom WordPress websites, SEO, strategy, and branding services for weight-inclusive private practices and businesses. [... view Declet Designs profile ]- Location
- Athens, Georgia
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
Not Your Average SEO Company
At Snap SEO, we believe in a holistic approach to online growth. Our expertise lies in seamlessly combining the influential elements of content marketing, PPC, and Social Media Marketing to propel businesses to new heights in the digital landscape. By harnessing the collective power of these essential [... view Snap SEO profile ]- Location
- Edmonton, Canada
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $55/hr
- Minimal Budget
- Under $1,000
Smart & Creative
Digital agency based in Paris, France. We support corporate and brand customers in their digital strategy, through the creation of websites with optimized user experience and the implementation of efficient web marketing strategies. [... view Adveris profile ]- Location
- Paris, France
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $10,000 - $25,000
Meaningful Web solutions UI/UX design, Web programming
More than 200 Web projects for various clients in various sectors of business. This is invaluable experience, and its value is confirmed with each new project. [... view BORN DIGITAL profile ]- Location
- Riga, Latvia
- Number of Employees
- Under 49
- Average Hourly Rate
- $60/hr
- Minimal Budget
- $1,000 - $10,000
Make Your Mark. Build Your Brand.
At Stellify Digital Solutions, LLC, we are delighted to bring the online vision of your brand to life. We focus on your website design, online marketing, and social media to establish your business' online presence. Our experience in the marketing industry is vast, having worked with clients in industries [... view Stellify Digital Solutions, LLC profile ]- Location
- Atlanta, Georgia
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
More visibility. Higher results
Site Ascension is a Digital Marketing Agency that can help businesses of all sizes. In todays world, your customers and potential customers are all online. As well as all of your competitors. You need to break through all the online clutter to reach your market. This is where Site Ascension comes into the [... view Site Ascension profile ]- Location
- Galveston, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $95/hr
- Minimal Budget
- $1,000 - $10,000
We are a dedicated WordPress Agency and experts in digital marketing
We are a specialist web building agency working with WordPress and Blockchain technologies. [... view Cude Design profile ]- Location
- Leatherhead, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $70/hr
- Minimal Budget
- $1,000 - $10,000
Drupal Marketing Intelligence for All
Your Drupal website is an investment. Make sure it performs well in the search engines by partnering with an agency that not only knows the best Drupal SEO tools, but that has also helped create them. [... view Volacci profile ]- Location
- Austin, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $100/hr
- Minimal Budget
- $1,000 - $10,000
Explore New Heights
ENH Media and Communication - A reputed digital agency in Dubai. At ENH we can help plan and execute your digital marketing strategy that can generate more leads, grow your business and reputation. Web strategy and development, Search Engine Optimization, Search Engine Marketing, Social media strategy and [... view ENH Media & Communications profile ]- Location
- Dubai, United Arab Emirates
- Number of Employees
- 50 - 99
- Minimal Budget
- Under $1,000
Achieve Incredible Results Now!
We are a Complete Digital Marketing Agency: Marketing Consulting, Digital Marketing, Design and Strategies for your Business! [... view MS Marketing Digital profile ]- Location
- Belo Horizonte, Brazil
- Number of Employees
- Under 49
- Average Hourly Rate
- $50/hr
Digital Marketing Agency Melbourne
Melbourne based Digital Marketing Agency specialising in Google Ads and SEO Services. [... view Dizian profile ]- Location
- Melbourne, Australia
- Number of Employees
- Under 49
- Average Hourly Rate
- $120/hr
- Minimal Budget
- Under $1,000
Trusted by Wellness Brands Across the Nation.
OMG Marketing is a California SEO and Digital Marketing Agency. [... view OMG Marketing profile ]- Location
- Hesperia, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $15/hr
- Minimal Budget
- $1,000 - $10,000
A Tampa Branding & Web Design Agency
Grove Brands is a branding and digital marketing agency that helps brands and businesses grow whether they're established or just getting started. We specialize in branding, web design, SEO and more. [... view Grove Brands profile ]- Location
- Tampa, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $125/hr
- Minimal Budget
- $1,000 - $10,000
eCommerce & Digital Marketing Success Since 1997
Launch Studios is a leading digital marketing agency based in Austin, Texas. We help businesses grow with search, social media, and email campaigns that generate interest, sales, and leads through our proven custom marketing solutions, refined over 25 years of helping brands, merchants, entrepreneurs and [... view Launch Studios profile ]- Location
- Austin, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $175/hr
- Minimal Budget
- $10,000 - $25,000
Create your future with us
Savvy Creations PR is a Social media and PR agency which was created with the sole purpose of helping businesses create a strong digital footprint [... view Savvy Creations profile ]- Location
- Perth, Australia
- Number of Employees
- 50 - 99
- Average Hourly Rate
- $170/hr
- Minimal Budget
- $1,000 - $10,000
We help businesses, start-ups and nonprofits conceive and create websites, tools and apps that custo
Bakklog is a tech-enabled digital marketing solutions provider, and we create custom strategies for each of our clients based on their needs and goals.The web is our passion, and we're passionate about helping businesses reach their goals. So when you choose Bakklog as your digital marketing agency, you [... view Bakklog profile ]- Location
- Rotterdam, Netherlands
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $10,000 - $25,000
Deliciously Data Driven!
The Digital Cauldron is Vancouver's leading Data Driven Digital Marketing Agency here to help you succeed in SEO, Social Media Marketing, E-Commerce, Branding, and more. [... view The Digital Cauldron profile ]- Location
- Vancouver, Canada
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Rebel Gail is a 360 marketing communications agency at the intersection of beauty, health and lifestyle. Through brand planning, digital marketing, influencer outreach, and media relations, we look at the total brand marketing mix to deliver strong awareness and sales programs for our clients. [... view Rebel Gail Communications profile ]
- Location
- New York City, New York
- Number of Employees
- Under 49
- Average Hourly Rate
- $200/hr
- Minimal Budget
- $10,000 - $25,000
dominate your market.
Using digital solutions to build powerful brands. [... view Divtodiv profile ]- Location
- Calgary, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $79/hr
- Minimal Budget
- $1,000 - $10,000
Complete Digital Marketing Solutions For Every Business Online
GooGler Media is one of the fastest-growing, top Web Design and Digital Marketing Agencies in the Philippines. We are a dynamic, full-service team of digital marketing and IT experts who share a common passion for delivering top-quality web solutions to businesses that aim to thrive in the digital space. [... view Googler Media Pro profile ]- Location
- Cavite, Philippines
- Number of Employees
- Under 49
- Average Hourly Rate
- $30/hr
- Minimal Budget
- $1,000 - $10,000
Website Design & Hosting
We understand the struggles many small business owners face when it comes to dealing with their website. Sadly, by the time they find us, we learn they have wasted money, been neglected and eventually burned by others in our industry. That is why we are here! To take away all your website headaches. [... view Red Leaf Website Design profile ]- Location
- Titusville, Florida
- Number of Employees
- Under 49
- Average Hourly Rate
- $75/hr
- Minimal Budget
- $1,000 - $10,000
Bringing Modern Marketing to Churches + Businesses
We exist to serve the underserved. McCaulley Media helps religious organizations, nonprofits, and small businesses create high-quality content for their audiences at affordable rates. [... view McCaulley Media profile ]- Location
- Lafayette, Louisiana
- Number of Employees
- Under 49
Consult, Create, Connect
Guided by the truth and fueled by smart media tech, Aletheia is a digital agency whose data based approach drives results through high touch account management, state of the art research tools and 100% transparency. [... view Aletheia Marketing & Media profile ]- Location
- Dallas, Texas
- Number of Employees
- Under 49
- Luca Tagliaferro is the leading SEO consultant in the U.K.. Author for several marketing publications. [... view Tag SEO Consultancy profile ]
- Location
- Waterlooville, United Kingdom
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Focusing On Results
We Are All The Way Up Media, An Internet Marketing Company Located in Toronto and Vaughan. We Specialize in Web Design, SEO, PPC, Social Media and Content Creation. [... view All The Way Up Media profile ]- Location
- Vaughan, Canada
- Number of Employees
- Under 49
- Average Hourly Rate
- $85/hr
Law Firm Support Services
Equivity provides dedicated virtual assistant services to individuals, and to entrepreneurs and businesses looking for paralegal, administrative, marketing and bookkeeping support. [... view Equivity, Inc. profile ]- Location
- Las Vegas, Nevada
- Number of Employees
- Under 49
Revenue-Focused SEO & Conversion-First Web Design
Owner-led web design, SEO & Generative Engine Optimization (GEO) agency serving businesses in Northampton, MA, New Jersey & nationally. Specializing in high-conversion WordPress sites, local SEO, and AI search visibility. 13+ years delivering measurable ROI with transparent, personalized service. [... view Radiant Elephant profile ]- Location
- Northampton, Massachusetts
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Do Great Work for Good People.
The Ivy Group serves clients near and far with the full spectrum of marketing, graphic design, branding, strategic planning, web development, advertising, and library consulting services. [... view The Ivy Group profile ]- Location
- Charlottesville, Virginia
- Number of Employees
- Under 49
Your partner in technology-driven success
We are a multi-platform systems integrator positioned to provide unbiased recommendations that are in your best interest. [... view The Rand Group profile ]- Location
- Houston, Texas
- Number of Employees
- 100 - 249
The digital marketing and media agency for rising star brands.
Stella Rising is the agency for rising stars. We're the leading marketing and media agency for spirited, high-growth companies; we understand how to build foundationally strong and admired brands.we have extensive experience in beauty, food, health, and retail. [... view Stella Rising profile ]- Location
- Westport, Connecticut
- Number of Employees
- 100 - 249
- ImageWorks, is providing customized, single source, Web site design and hosting services in harmony with the focus and operation of their business to maximize ROI. [... view ImageWorks profile ]
- Location
- Hartford, Connecticut
- Number of Employees
- Under 49
Because Obscurity is Your Small Business's Worst Enemy
The most important aspect of Internet marketing is that you're paying for something that truly works. It doesn't help you and your business if your marketing company is sending traffic to your web pages and they don't convert to paying customers, clients, or patients.That's why we help small businesses [... view G6 Web Services profile ]- Location
- Cottonwood, Arizona
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
Launching Your Business into the Digital Stratosphere.
Spider Bite Webs is here to provide web design solutions that are specifically crafted for your company's needs. Website layouts that pack a powerful punch and are certain to outperform even your most formidable rivals. Having your own website, on the other hand, is still the single most successful method to [... view Spider Byte Webs profile ]- Location
- Beverly Hills, California
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- $1,000 - $10,000
One-stop Shop For All Your Media.
MAD Monkey Media is the greatest online resource for outstanding support through the process of any product or service we offer, including Creative Digital Media and Printed Promotional Products. Education is the most crucial aspect of what we are capable of when helping our customers through how to [... view MAD Monkey Media LLC. profile ]- Location
- Dallas, Texas
- Number of Employees
- Under 49
- Average Hourly Rate
- $150/hr
- Minimal Budget
- Under $1,000
Grow Your Business with Reliable Digital Marketing Services
SEO Corporation offers services such as SEO, Web Design and Development, Digital Marketing, PPC, Social Media, Content Writing, etc. [... view SEO Corporation profile ]- Location
- Waco, Texas
- Number of Employees
- 100 - 249
- Average Hourly Rate
- $25/hr
- Minimal Budget
- $1,000 - $10,000
Building Brands, Building Relationships
Baseline Creative Inc.Web Development | Digital Marketing | Graphic Design | Strategy [... view Baseline Creative profile ]- Location
- Wichita, Kansas
- Number of Employees
- Under 49
The Digital Marketing Agency That Gets RESULTS!
Just A Web Company is a group of passionate and talented individuals with one goal, to produce the absolute best marketing products, assets, and strategies possible for our clients. [... view Just A Web Company profile ]- Location
- Temecula, California
- Number of Employees
- Under 49
Medical Marketing
RH Medical Marketing specializes in Digital Marketing Services for Medical Professionals. [... view RH Medical Marketing profile ]- Location
- Cape Coral, Florida
- Number of Employees
- Under 49
- 9 Clouds provides specialized services for digital advertising, marketing emails, website content, and search engine optimization for its partners in the automotive, healthcare and agricultural industries. [... view 9 Clouds profile ]
- Location
- Sioux Falls, South Dakota
- Number of Employees
- Under 49
RISK FREE MARKETING!!
EDNA Digital Marketing is a cutting-edge Digital Marketing Agency that thrives in today's ever-changing Internet Environment. [... view EDNA Digital Marketing profile ]- Location
- Torrance, California
- Number of Employees
- Under 49
A New Approach To Digital Marketing.
LeadOrigin offers a new take on an ever evolving marketing age. As a modern consulting firm, the company is focused on digital transformation and intelligence. Our mission is to help you make the big shift from then to now by putting your business on the map in the Digital Age. [... view LeadOrigin profile ]- Location
- Houston, Texas
- Number of Employees
- 50 - 99
Dominate Your Competition.
Rule Your Kingdom is a premium results-based Web Design & digital marketing agency, world-renowned for solving the most complex and difficult search engine optimization (SEO) challenges for law firms and medical practices. [... view Rule Your Kingdom profile ]- Location
- Waco, Texas
- Number of Employees
- Under 49
Full Range Of Web Design & Digital Marketing Services.
Four Columns offers services such as SEO, Web design, Social Media, etc. From strategy to the web to video to social media to advertising to design to public relations to SEO and anything else your company wants to effectively engage in from a marketing perspective - Four Columns has done it all. [... view Four Columns Marketing profile ]- Location
- Waco, Texas
- Number of Employees
- Under 49
Marketing Impact, Knockout Results
Your one-stop shop for marketing savvy, graphic creativity, and eye-catching print. We can demonstrate that with our assortment of resources and skills. We've put up a professional and determined team at our Alpharetta marketing agency with everything you need to make your brand stand out. [... view Synergetic Media profile ]- Location
- Alpharetta, Georgia
- Number of Employees
- Under 49
- Average Hourly Rate
- $25/hr
- Minimal Budget
- Under $1,000
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Healthcare Marketing Agency Hiring Guide
What is a healthcare marketing agency?
A healthcare marketing agency is a specialized firm proficient in crafting strategic online initiatives to enhance the digital presence of healthcare organizations. Through tailored campaigns, it enables healthcare businesses to elevate brand awareness, showcase their products or services to the appropriate audience, and ultimately boost patient acquisition, appointment bookings, and overall sales.
Some crucial points that healthcare marketing agencies address are:
- Regulatory compliance: Healthcare marketing should abide by stringent regulations, such as the Health Insurance Portability and Accountability Act (HIPAA). Hence, it’s critical for the agencies to be able to navigate complex compliance issues while promoting their clients.
- Patient privacy and data security: Healthcare marketing strategies entail data collection and analysis. These require a balance between using data-driven insights and implementing rigorous data security measures. The number of individuals accessing their medical records online increased by 50% between 2020 and 2022. Therefore, a robust cybersecurity infrastructure is essential to safeguard patient information amid the growing digitalization of healthcare.
- Specific target audience: Agencies tailor their digital marketing strategies to resonate with specific audience groups, namely, patients, healthcare practitioners, and other business stakeholders.
What does a healthcare marketing company do?
A healthcare marketing company offers a variety of services to increase the organization’s online visibility, improve reputation, and build authority in the field.
The services of healthcare marketing companies include but are not limited to:
- Content marketing: An umbrella term for marketing tactics relying on strategic content creation and management. This includes writing blogs, web copy, newsletters, and downloadable resources like healthcare case studies, brochures, and eBooks. It also involves putting together videos, podcasts, and other content types that reinforce credibility via knowledge-sharing.
- Social media marketing (SMM): Healthcare marketing agencies optimize following and engagement on social networking platforms with a mix of organic and paid campaigns. They understand and comply with the platforms’ rules on the promotion of healthcare products or services, enabling them to provide better customer support.
- Email marketing: It leverages newsletters sent to existing and prospective clients to keep them engaged and updated with the healthcare company’s latest promotions. This is an efficient way to increase web traffic, grow the brand presence, and generate return on investment (ROI).
- Pay-per-click and search engine optimization (PPC and SEO): These strategies use on-page, off-page, and technical SEO, as well as paid advertising to improve a company’s location-based ranking. They help position the site and web pages atop search engine results pages (SERPs). As a result, the companies see a surge in web traffic, leads, inquiries, and appointments.
Pomona Valley Health Centers (PVHC), a Southern California-based healthcare provider, was in a highly competitive market. When it experienced brand confusion and a limited marketing presence, it turned to a healthcare digital marketing agency, Healthcare Success, for a comprehensive strategy focused on branding, paid search, and targeted advertising.
Healthcare Success implemented these solutions:
- Branding: It created a sub-brand for PVHC’s ambulatory clinics to establish a stronger and more consistent brand identity. This included brand and logo development, a new PVHC website linked to the main hospital’s site, and the creation of branded materials and videos.
- Paid search strategy: This involved enhancing campaign structures, optimizing keyword use, and dominating local paid search within a 5-10-mile radius around PVHC’s locations. The team implemented custom dashboards and reports for continuous analysis and optimization.
- Campaign allocation: The paid digital budget was strategically allocated to four campaigns for the brand, Urgent Care, Rotating Doctor, and other Priority Service Lines. Ad scheduling was applied to shift the budget to days with lower traffic.
The implemented solutions led to significant positive outcomes for PVHC:
- New patient volume: The client experienced a 62% increase in leads year-over-year (YoY).
- Cost efficiency: The cost per conversion decreased by 37% YoY, indicating improved efficiency in acquiring new leads.
- Increased engagement: Clicks saw a 53% increase, and impressions rose by 44% YoY, demonstrating increased engagement with the target audience.
- Conversion rate: The conversion rate nearly doubled the industry benchmark, reaching 15.25%, reflecting the effectiveness of the marketing strategies.
- Cost-per-click (CPC): CPC was reduced to close to $1, significantly lower than the industry benchmark of $4.18.
- Click-through rate (CTR): The CTR surpassed the industry benchmark, reaching an impressive 16.39%.
What differentiates healthcare digital marketing agencies from traditional marketing agencies?
Healthcare digital marketing agencies differ from traditional marketing agencies in several key aspects, primarily due to the unique characteristics of the industry it navigates.
Here are the key differentiators:
- Industry expertise and healthcare knowledge: A healthcare digital marketing agency has a deep understanding of the regulations and compliance requirements in healthcare. This industry-specific knowledge is crucial for crafting effective marketing strategies in a highly regulated environment.
- Medical expertise: Healthcare digital marketing agencies often employ professionals with a medical background. This enables them to create content and campaigns that resonate with healthcare professionals and patients.
- Regulatory compliance: They are well-versed in the Health Insurance Portability and HIPAA regulations, ensuring all digital marketing efforts comply with strict privacy and security standards to protect information.
- FDA regulations: Understanding and complying with the regulations set by the Food and Drug Administration (FDA) is particularly critical for agencies working with healthcare products, pharmaceuticals, or medical devices.
- Patient portals: Marketing agencies in healthcare often focus on developing and optimizing patient portals, websites, and other digital platforms to enhance user experience and facilitate communication between patients and healthcare providers.
- Specialized targeting: They understand the importance of marketing targeted to specific demographics, such as patients with certain medical conditions or medical practitioners in particular specializations.
- Patient-centric approach: They can tailor marketing strategies to address the needs and concerns of patients and their families.
- ROI measurement: These companies demonstrate the effectiveness of their strategies in terms of patient acquisition, engagement, and retention.
- Content sensitivity: They are adept at communicating sensitive medical information in a clear and empathic manner, adhering to ethical standards and ensuring patient trust.
Why hire a healthcare marketing agency instead of in-house experts?
You should hire a dedicated healthcare marketing agency instead of in-house experts because of its niche expertise, cost efficiency, and scalability.
Here are the detailed advantages of choosing to hire an agency over having an in-house team:
- Specialized knowledge and expertise: An external agency stays updated with healthcare marketing industry trends, insights, regulations, and best practices. It has extensive experience working with clients whose focus is healthcare. It also knows how to navigate regulatory environments and can help mitigate risks associated with compliance and legal issues in the healthcare sector.
- Cost efficiency: Employing an in-house marketing team requires ongoing training expenses, among other overhead costs. In contrast, hiring an agency offers flexibility in terms of contracts. An agency allows you to scale your marketing initiatives up or down depending on your current business demands.
- Access to a full team of professionals: A marketing agency’s team is comprised of experts with diverse skills in strategy, design, content writing, copywriting, and more.
- Access to advanced technologies: Since healthcare marketing agencies invest in premium marketing tools and software, you gain access to these resources without having to make significant upfront investments.
- Objectivity and fresh perspectives: An external agency can provide an unbiased perspective on your strategies, enabling it to identify certain opportunities or challenges an in-house team may miss.
- Efficient resource management: Hiring an agency allows your organization to focus on its core services while improving its online presence.
Digitalis Medical collaborated with Vascular & Interventional Specialists of Prescott (VISP) to enhance the latter’s online presence and increase patient outreach within the local community.
Digitalis identified that the most effective strategy for VISP was to optimize for local and organic search. Within six months, VISP experienced a 300% increase in phone calls through a more optimized Google listing. There was a 100% increase in local patient visibility in only four months. A year and a half later, the impact was even more pronounced. The client started attracting 93,000 monthly website visitors from Google, all without paid ads.
How much do healthcare digital marketing providers charge for their services?
Healthcare digital marketing providers typically charge from a few hundred to a couple of thousand dollars for their services monthly, depending on the size of the client’s organization. On DesignRush, the top healthcare digital marketing agencies charge $108 per hour on average.
Here’s a table summarizing the average costs for specific healthcare digital marketing services:
| Service | Cost range (per month) | Factors influencing costs |
| SEO |
|
|
| Paid ads | $1,000 |
|
| SMM | $400 - $2,000+ |
|
| Email marketing | $20 - $300 |
|
How to choose a healthcare marketing company for my organization?
Use these pointers when selecting a healthcare marketing company for your organization:
- Goals and ROI: Set out your specific objectives and target measurable outcomes for hiring a specialized healthcare digital marketing company.
- Long list: Search for digital marketing agencies with a focus on the healthcare industry on credible online directories.
- Industry experience: A tailored approach to healthcare digital marketing services requires a profound understanding of the niche to effectively communicate between a healthcare provider and its target market. With the high standards and regulatory influences in medical and healthcare institutions, your digital marketing specialists should have substantial prior experience in the field.
- Client reviews: Examine past and present clients and read verified online reviews. When possible, go to the websites, social media pages, and other platforms where the agencies implemented digital marketing campaigns to see the actual work.
- Portfolios and case studies: While agencies showcase visually appealing examples in their portfolios, the key consideration should be their effectiveness. See if the case studies they feature include quantifiable measures of success, focusing on actual goals and results that go beyond aesthetics.
- Core competencies: Evaluate their proficiency in the services your organization requires. It can be healthcare and medical SEO, local search, PPC advertising, content writing, graphic design, and video creation, among other areas of focus in digital marketing.
- Shortlist and RFP: Based on your initial assessments, trim your list to a maximum of five agencies. Reach out to express your intent to potentially work with them and send a request for proposal (RFP).
- Interviews: Schedule a meeting with the shortlisted candidates to further discuss each of their proposals. Inquire about the team members who will work on your project. Find out their approach to adhering to healthcare laws and regulations, such as the FDA, HIPAA, and Americans with Disabilities Act (ADA), among others.
- Decision: Following your evaluations of the proposals and interviews, choose the healthcare marketing company that aligns best with your culture, goals, and requirements.
Ease your search for the healthcare marketing company that best fits your requirements. Head to our Marketplace where you can share your project details with us. We’ll connect you with your ideal agency — free of charge.
What questions should I ask a healthcare marketing agency before hiring one?
Listed below are the critical questions to ask when hiring a healthcare marketing agency:
Its Relevant Background
- Do you have in-depth knowledge of our medical/healthcare practice/specialty?
- What are your most successful case studies on digital marketing for clients in healthcare?
- What digital marketing strategies do you mostly use? Which digital marketing platforms are you most experienced in?
- Are you a full-service marketing agency or do you outsource any of your tasks?
Company Services and Processes
- How do you price your healthcare digital marketing services? What is included in a service package? Can we customize and pick only the specific services we need?
- For search optimization and paid ads, what tools do you use to come up with the best keywords?
- How do you ensure your healthcare marketing campaigns comply with the relevant industry and user protection laws?
- How will you store and handle our sensitive data?
- What happens in case of a data breach? Do you have a crisis management plan in place?
The Project
- What are some of the latest or up-and-coming online marketing trends that will affect or benefit our industry?
- How will we work together to achieve goals?
- How many team members will be working on our project and what are their specializations?
- Who would be our key contacts?
- What is the ideal budget we should allocate for our project?
- What marketing metrics do you use to gauge the effectiveness of your marketing initiatives?
- When can we expect to see the results?
What are the best healthcare digital marketing companies in the U.S.?
The best healthcare digital marketing companies in the U.S. are:
- HigherVisibility
- 4.9 stars on DesignRush (19 reviews)
- 4.5 stars on Google (136 reviews)
- Top clients: Warner Bros, eBay, Caliber Collision, BBQGuys
- Ignite Visibility
- 4.9 stars on DesignRush (14 reviews)
- 4.5 stars on Google (57 reviews)
- Top clients: Tony Robbins, Wedding Wire, DoorDash, 5 Hour Energy
- SEM Nexus
- 4.8 stars on DesignRush (25 reviews)
- Top clients: YogiGoFitness, WinQuik, Know Wake, Assassins
- Stellar SEO
- 4.8 stars on DesignRush (7 reviews)
- 5.0 staron Google (20 reviews)
- Top clients: PracticeMatch, Rosenfeld, 4 All Promos, Visio Lending
- SmartSites
- 5.0 stars on DesignRush (52 reviews)
- 4.9 stars on Google (480 reviews)
- Top clients: Elite Health Center, Real Smile Dental, Skin & Scalp Restoration Clinic, Mind & Body Health Center, Ez Sleep
About The Author and Expert Reviewer
Natasa Glikman is an experienced editor and content writer with over 10 years of experience in writing, editing, and translating articles across various topics, with a strong focus on marketing and advertising. At DesignRush, Natasa currently works as an editor, where she refines and enhances B2B content to ensure accuracy, clarity, and consistency across agency profiles and industry reports.
Mariana Delgado is the Head of Marketing at DesignRush, with more than ten years of experience across digital marketing, sales management, search, and video advertising. Since joining DesignRush, she has delivered 3× site-traffic growth and 2× growth in monthly revenue by building scalable, performance-led programs that connect acquisition, content, and brand across channels. Her campaigns have achieved a 5:1 ROAS.
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