Standout Features:
- Artisanal sketch-style icon
- Circular logo framing
- Narrow, outlined logotype
LUMOS has crafted a remarkable logo for Isobel, a coffee brand that prides itself on its distinctive identity. The central element is a cleverly designed icon that merges a coffee bean with a coffee cup, rendered in a sketch style that emphasizes Isobel’s handcrafted quality.
A wavy blue circle encased within an outer ring of brown frames this intricate iconography. These colors reflect the rich, deep hues associated with coffee. Plus, they add a rustic charm and enhance the logo’s artisanal feel!
Aside from the visual emblem, the brand name is elegantly laid out in a narrow, outlined sans-serif font. This typography choice complements the logo’s minimalist style while ensuring legibility. Below the main brand name, the descriptor "caffeine bar" clearly identifies the nature of the business – a straightforward communicator of the brand's core offering.




