Monkey Kollective

Monkey Kollective
Article by Mladen Milosevic
Last Updated: January 07, 2025

Standout Features:

  • Overlaying shots
  • Urban, adventurous atmosphere
  • Distinctive brand promo shots

Chris Rhys Field has designed three brief videos to promote the Monkey Kollective brand. The ads feature a similar setting and similar upbeat tunes in the background.

The focus is on the male model roaming the streets, especially his changing outfits. Whether hiking or riding his skateboard, the model exhibits style as he looks fresh in different pieces of the brand’s clothing.

The environment is another trait alluded to in the videos: the brand is for the bold, urban, adventurous type.

Each ad ends with a white typeface, sending viewers to the brand’s website. Cool editing emphasizes these shots, whether it's a fast-forward, swift freeze shot, or overlaying effects.

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Mladen Milosevic
Mladen Milosevic
Content Specialist
Mladen Milosevic’s passion for all forms of art fuels his ability to create content that seamlessly blends creativity with informative depth. With five years of experience in content creation and copywriting, his close collaboration with a design team as an editor for private school websites in Serbia has sharpened his keen sense for design. His artistic insight is a valuable asset in crafting engaging textual content that captures the essence of various design types. Mladen now channels this expertise into writing insightful articles on logo, print, and packaging designs for DesignRush.
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