Starbucks’ dynamic storytelling through a first-person perspective is why they were recognized as a Video Design Award winner. Ingenious transitions, lifelike sound effects, and energizing scenes enrich the viewing journey. Upbeat music complements the visuals.
The video design maintains a lively tempo, while natural sounds ground the viewer in the authenticity of the coffee-making process. Such simplicity and immersive POV distinguish the video in a saturated advertising landscape.
View our editor's full thoughts on the Starbucks: It Starts With You video design.