Jagenberg Website Design Delivers A Cutting-Edge Approach To A Functional and Seamless UX
The New Atlantic's Jagenberg website design embodies a corporate web design for a new age – a design that doesn’t shy away from unorthodox colors, artistic images and proper storytelling.
Its messaging blurs the line between B2B and B2C with the way it tells a story behind the company and offers insight into its services.
The breadth and complexity of the company’s offering are only visible once the visitor clicks through to the actual service pages. They explain in much greater detail what each offering entails but not before going easy on the new visitor once they land on the homepage.
This gradual message enhancement is a very smart move. Otherwise, the visitors might be scared away by all the complex propositions on the homepage.
The uniformity and accomplishment of Jagenberg’s website design reflect a much broader line of work. In The New Atlantic’s own words:
“With the repositioning of the Family Brand Jagenberg Group, TNA gave the identity for the group as well as the established individual companies. The uniform brand presence is reflected in the group’s website, the websites of the individual companies (e.g. Kampf or Lauer,) but also in business equipment, print media, moving images, trade fairs and much more.”
The ease of use, dynamic colors and great messaging are the three main components that won Jagenberg our Best Website Design Award.
Submit your best designs for a chance to be featured on DesignRush!
GET STARTED