Standout features:
- Colorful custom illustrations
- Visually appealing website
- Basic but legible fonts
The website design for Maña Industries, a marketing and advertising company from Buenos Aires, Argentina, is a colorful affair with proprietary illustrations gracing the opening screen above the fold. A subtle, low-key branding on the top left corner and the main menu to the right adorn white fonts.
The central CTA button invites visitors to explore more, taking them to the landing page for a highlighted case study with huge images of their work occupying the entire screen. This large-scale photo approach is prevalent on a decidedly visually heavy homepage, with images in various sizes and shapes loading onto the page.
With very little messaging — apart from a large-font copy near the top of the homepage — the website uses visual evidence of its expertise to communicate its value propositions. The website's main page ends with a footer section containing location and contact info, among other things.
The Portfolio page displays the company's track record with a large image and a brief CTA leading to each client's page. The user can skim through them by clicking on the section at the bottom right of the screen.
