Joshua Green Group Digital Marketing Lead at TF Bank

5.0★

Digital Marketing Review from Joshua Green

Since partnering with MONSOON, we’ve seen a significant improvement in both efficiency and performance, including a 60% reduction in Google Ads costs and a 70% increase in lead volume. What started as support for search advertising gradually developed into a broader consulting partnership, where their expertise helped guide better business and marketing decisions. The team maintained strong communication throughout the engagement, providing regular updates, detailed reports, and a highly collaborative working style. Their dedication, flexibility, and genuine commitment to achieving results made them stand out from other agencies we’ve worked with.

Martyn Szczepankowski Head of CEE & Skandinavia at Sunroof

5.0★

Digital Marketing Review from Martyn Szczepankowski

We have enjoyed a very positive, long-term collaboration. Their partnership approach and a deep understanding of our company's needs have been evident throughout our engagement. Meetings are held frequently and are consistently productive, with thorough preparation evident in each session. Their adept handling of data and the provision of insightful summaries have significantly contributed to our projects' success.

Helen Guzenko Partnership Manager at Wezom

5.0★

Startup Review from Helen Guzenko

Wezom is an enterprise software development company with more than 275 specialists. We brought RGray in for startup marketing and growth marketing for a FinTech SaaS platform we had built for a client, an early stage startup with a finished product and almost no market presence. RGray started with their startup marketing foundation: market and competitor research, positioning and messaging, and a growth strategy built on three prioritized hypotheses, each with its own funnel and success metrics. They then implemented the channels: SEO, GEO for visibility inside AI search and AI assistants, PR and digital media, and paid user acquisition to test the funnels fast. Analytics and attribution were in place from the start.They also built AI into the daily marketing work: a custom multi agent system using Claude, Grok, Perplexity and Gemini for research, content production and localization, handed over with workflows, prompts and checklists. Two of the three hypotheses proved out, so we elaborated those two and their funnels. CAC started at $31 and fell to $16 by the end of the test campaign, below the industry average. The campaign brought around 2,500 activated users, which boosted revenue and gave us real data for funnel, user and product analysis. The client finished with a working acquisition system and the documentation to run it, not a set of campaigns. Project management was on time and on budget: weekly calls, a shared board with owners and deadlines, monthly reporting against the strategy metrics, same day answers. When our client's roadmap moved, they resequenced the plan in days. Most impressive: they think like product owners, not like a service agency, and they challenged our ICP and pricing assumptions correctly. One improvement: the early reports were denser than we needed, and they added an executive summary once we asked.