10 Best eCommerce CMS Platforms in 2024

Website Development
10 Best eCommerce CMS Platforms in 2024
Last Updated: October 02, 2024

An eCommerce content management system (CMS) platform is a tool that helps businesses build and manage online stores. By simplifying website creation, it makes it accessible to businesses of all sizes, streamlining operations and enhancing their online presence.

With the help of our experts, we’ve prepared a list of the best eCommerce CMS platforms available today. We’ll also discuss their essential features to consider and tips on how to choose the right tool for your online store. Let’s begin!

Best eCommerce CMS Platforms

With so many eCommerce CMS providers available today, choosing the right one for your business can be overwhelming. To guide your decision-making, we’ve narrowed down your options to the top 10 choices in 2024.

Below, we’ll explore these leading platforms and their unique features that cater to a wide range of business needs:

  1. Shopify
  2. WooCommerce
  3. Adobe Commerce (Magento)
  4. BigCommerce
  5. Wix eCommerce
  6. Squarespace
  7. Drupal Commerce
  8. Joomla
  9. OpenCart
  10. PrestaShop
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1. Shopify

Homepage of Shopify, one of the best eCommerce CMS
[Source: Shopify]

Shopify is one of the most popular eCommerce platforms today, known for its ease of use and robust features. It offers a complete solution that caters to businesses of all sizes. It’s an ideal choice for those looking to set up and scale their online store quickly.

With its extensive app market and customizable themes, Shopify provides flexibility and support for various eCommerce needs. It’s particularly favored by small to medium-sized businesses for its user-friendly interface and integrated payment solutions.

Main Features:

  • Integrated payment processing with Shopify Payments
  • Extensive app store for added functionality
  • User-friendly drag-and-drop store builder
  • 24/7 customer support
  • Mobile-responsive themes

Pricing: Plan starts at $39/month

2. WooCommerce

Homepage of WooCommerce, one of the best eCommerce CMS
[Source: WooCommerce]

WooCommerce remains a top choice for eCommerce, especially for businesses already using WordPress. This open-source platform allows for extensive customization and scalability, making it suitable for businesses with unique needs.

The flexibility in design and functionality of WooCommerce, paired with its vast community and plugin ecosystem, empowers users to create a tailored online store experience. It’s a highly customizable option that benefits from WordPress’s powerful content management capabilities.

Main Features:

  • Extensive plugin library for added features
  • Support for multiple payment gateways
  • Seamless integration with WordPress
  • Open-source and highly customizable
  • Large community and developer support

Pricing: The basic plugin is free, but there may be additional costs for hosting, themes, and plugins.

3. Adobe Commerce (Magento)

Adobe Commerce (Magento)
[Source: Adobe Commerce]

Formerly called Magento, Adobe Commerce is a leading eCommerce platform renowned for its advanced customization and scalability. It’s ideal for large businesses that need robust features and flexibility in managing complex operations.

The platform offers a range of powerful tools, including multi-store management and advanced marketing capabilities, making it a preferred choice for enterprises. Although it requires more technical expertise, Adobe eCommerce offers flexibility for experts and more advanced users.

Main Features:

  • Advanced customization and scalability
  • Comprehensive marketing and SEO tools
  • Integration with Adobe Experience Cloud
  • Robust analytics and reporting
  • Multi-store management

Pricing: Inquire

4. BigCommerce

Homepage of BigCommerce, one of the best eCommerce CMS today
[Source: BigCommerce]

BigCommerce is another leading eCommerce CMS platform known for its strong performance and scalability. It’s designed for growing businesses by offering a comprehensive set of tools for managing an online store efficiently.

BigCommerce stands out for its built-in features, like SEO tools and advanced product management, which minimize the need for third-party apps. It’s ideal for businesses looking to scale quickly and easily handle large product catalogs.

Main Features:

  • Multi-channel selling (integrations with Amazon, eBay, etc.)
  • Built-in SEO and marketing tools
  • Flexible product management
  • No transaction fees on any plans
  • Robust security features

Pricing: Plan starts at $39/month

5. Wix eCommerce

Homepage of Wix eCommerce, one of the best eCommerce CMS
[Source: Wix eCommerce]

Wix eCommerce is one of the top choices for businesses looking for an easy-to-use platform with strong design capabilities. Known for its intuitive drag-and-drop builder, Wix allows users to create visually stunning online stores with minimal technical knowledge.

It’s a great option for small businesses and creatives who prioritize aesthetics and straightforward website management. The platform also offers a range of apps and tools to enhance functionality, making it versatile for various eCommerce needs.

Main Features:

  • Drag-and-drop website builder
  • Customizable templates and themes
  • Integrated marketing and SEO tools
  • Mobile optimization
  • Secure payment gateways

Pricing: Plan starts at $17/month

6. Squarespace

Homepage of Squarespace, one of the best eCommerce CMS
[Source: Squarespace]

Squarespace is a leading platform for those who value design and simplicity when setting up their online stores. It offers sleek, customizable templates perfect for creatives and businesses focused on brand aesthetics.

Advanced eCommerce tools are integrated seamlessly into the platform, providing everything you need to manage a professional online store. It’s especially popular with small businesses and artists who want a beautiful and functional website without complex setup processes.

Main Features:

  • Secure checkout with various payment options
  • Professionally designed templates
  • Integrated eCommerce SEO and marketing tools
  • Easy-to-use drag-and-drop builder
  • Built-in analytics

Pricing: Plan starts at $28/month

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7. Drupal Commerce

Drupal Commerce homepage
[Source: Drupal Commerce]

Drupal Commerce is one of the top platforms today for businesses needing extensive customization and flexibility. Built on the Drupal CMS, it offers a powerful framework for creating complex eCommerce websites.

The platform is ideal for large enterprises or businesses with unique, custom CMS needs. While it requires more technical expertise, it provides unmatched flexibility in terms of design, functionality, and scalability.

Main Features:

  • Strong integration capabilities with third-party services
  • Advanced content management and SEO tools
  • Multi-language and multi-currency support
  • Secure and flexible payment options
  • Highly customizable and scalable

Pricing: Inquire

8. Joomla

Homepage of Joomla
[Source: Joomla]

Joomla remains a leading choice for businesses seeking a balance between customization and user-friendliness. This open-source platform offers a wide range of extensions and templates that allow companies to create a unique online store.

It’s particularly suitable for merchants who need more flexibility than basic platforms offer but without the complexity of more advanced solutions. It provides a solid foundation for eCommerce with strong community support.

Main Features:

  • User-friendly interface with advanced customization options
  • Extensive library of extensions and templates
  • Flexible content management system
  • Multi-language support
  • Strong security features

Pricing: Inquire

9. OpenCart

OpenCart homepage
[Source: OpenCart]

OpenCart is a top eCommerce CMS platform, particularly favored for its simplicity and ease of use. It’s an open-source tool that offers essential features out of the box, making it suitable for small to medium-sized businesses that want a quick setup.

The platform supports multiple stores from a single interface. It’s also easy to customize and quite scalable, providing users with access to a large library of extensions.

Main Features:

  • Multi-store management from a single interface
  • Wide range of extensions and themes
  • Supports multiple payment gateways
  • User-friendly dashboard
  • SEO-friendly

Pricing: Inquire

10. PrestaShop

Prestashop homepage
[Source: PrestaShop]

PrestaShop is a widely recognized eCommerce CMS platform known for its flexibility and extensive features. This open-source platform is ideal for merchants who want to fully customize their digital shops.

It also offers a variety of modules and themes that make it easy to adapt to specific business needs. Despite being free, you’ll have to consider additional costs for features like securing a domain name, web hosting, and more to make the most of your site.

Main Features:

  • Highly customizable with a range of modules and themes
  • Strong support for multi-language and multi-currency
  • SEO and marketing tools included
  • Flexible product management
  • Integrated analytics and reporting

Pricing: Free

5 Benefits of Using CMS for eCommerce

eCommerce CMS platforms provide a variety of benefits that make them popular among many brands. Here are the main advantages you can get when using the right CMS for your eCommerce business:

  • Ease of use: These platforms are designed to simplify website management, allowing businesses to create and update their digital stores even without technical expertise. This accessibility ensures that even small companies can maintain a professional online presence.
  • Customization and flexibility: Most eCommerce CMS platforms offer a range of add-ons that allow businesses to customize their sites to meet specific needs. This flexibility supports brand identity and allows for growth as business requirements evolve.
  • Integrated tools: Built-in features like search engine optimization (SEO) marketing, and analytics help streamline operations by managing everything in one place. These integrations enhance efficiency and improve the overall performance of online stores.
  • Security: Robust security features, including regular updates and compliance with industry standards, protect customer data and transactions. This level of security builds trust with eCommerce customers, which is essential for any online business.
  • Support: Many CMS platforms offer strong community support and extensive resources to help business owners troubleshoot issues and optimize their websites. Access to this support ensures that they can resolve problems quickly and continue operating smoothly.

With the right eCommerce CMS on hand, you can significantly impact the success of your business in the months to come. Understanding and using these benefits will help you make an informed decision and build a solid foundation for your online store.

6 Key CMS eCommerce Features To Consider

When choosing an eCommerce CMS, consider key features that will help your business grow and run smoothly. These features can make managing your online store easier, more secure, and better suited to your specific needs.

Here are the key CMS eCommerce features to consider:

  1. Customization options
  2. SEO and marketing tools
  3. Security features
  4. Ability to scale with operations
  5. User experience
  6. Integration capabilities

1. Customization Options

Customization options allow you to personalize your online shop to meet specific branding and operational needs. A flexible CMS should offer a wide range of themes, plugins, and design choices that enable users to create unique shopping experiences. This flexibility helps your store stand out and adapt to your audience’s preferences.

2. SEO and Marketing Tools

Effective SEO and integrated marketing tools are essential for driving traffic to your online store. Many CMS types come with built-in SEO features like customizable URLs, meta tags, and site maps, which can enhance your site’s visibility on search engines. Additionally, integrated marketing tools like email campaigns and social media integration help streamline your promotional efforts.

3. Security Features

Security is non-negotiable in eCommerce to protect your customer’s data and transactions. Look for platforms offering SSL certificates, regular updates, and compliance with industry standards like PCI-DSS. Strong security measures protect your business from data breaches and build trust with your customers, which then fosters long-term loyalty.

4. Ability To Scale With Operations

Scalability is vital for any eCommerce platform, as your business should have the capacity to grow without performance issues. A scalable CMS allows you to handle increased traffic, expand product catalogs, and add new features without compromising site speed or reliability. Investing in a platform with robust scalability ensures your site remains efficient as your business evolves.

5. User Experience

A CMS with strong user experience (UX) features ensures that customers can readily navigate your site and complete purchases without frustration. Features like intuitive navigation, quick load times, and mobile responsiveness are crucial for maintaining a seamless shopping experience. Additionally, you should prioritize UX in your CMS choice to achieve higher customer satisfaction and conversion rates.

6. Integration Capabilities

Your eCommerce CMS should integrate easily with third-party tools, such as payment gateways and customer relationship management (CRM). A CMS with robust API support and easy integration lets you connect your store with various external services. This connectivity makes managing your operations more efficient and improves overall business productivity.

How To Choose the Best CMS for eCommerce

Besides understanding the key features of an eCommerce CMS, it’s crucial to know how to choose the right provider that will enhance your store’s functionality and support its long-term growth and stability.

Here’s what you need to do to choose the best CMS for eCommerce:

  1. Understand your business needs
  2. Evaluate core features
  3. Consider user experience and customer support
  4. Assess the total cost of ownership

1. Understand Your Business Needs

Start by analyzing your current and future business needs. Think about the size of your business, the volume of products you plan to offer, and your projected growth. A small business might prioritize ease of use and affordability, while a larger enterprise may need a CMS with advanced features like scalability, multi-site support, and robust security measures.

Understanding these needs helps narrow down your choices to platforms that can effectively support your operations now and in the future.

2. Evaluate Core Features

When choosing a CMS, it’s essential to look at the core features that will impact your eCommerce success. Scalability, customization options, and SEO tools are critical for ensuring your website grows, maintains brand identity, and attracts organic traffic. Security features are also vital, especially if you handle sensitive customer data.

Additionally, consider how the CMS handles integrations with third-party tools like CRMs, payment gateways, and marketing platforms. A CMS with strong integration capabilities will allow you to streamline your operations by connecting seamlessly with the other tools you use.

3. Consider User Experience and Customer Support

Choose a CMS that is easy to use, especially if you or your team lack technical knowledge. Identify platforms that offer intuitive interfaces and robust support resources, such as tutorials, forums, and customer service.

Having quality customer support is also important, particularly if your business needs to run continuously and uninterrupted.

4. Assess the Total Cost of Ownership

Finally, consider the total cost of the CMS, including both upfront costs and long-term expenses like server hosting, transaction fees, and maintenance. Make sure the cost aligns with your budget without compromising essential features.

Some platforms may offer lower initial costs but require additional spending on add-ons or higher plans to unlock important features. Evaluate whether the CMS provides a good balance between affordability and the features you need.

Best eCommerce CMS Takeaways

Deciding on a suitable eCommerce CMS is crucial for your online store’s success. The top platforms we’ve discussed offer various benefits, from ease of use to advanced customization.

Identify key features like scalability, security, and integration, and use them to guide your decision. By understanding these aspects, you’ll be on your way to selecting a CMS that supports your eCommerce growth and operational goals.

Start exploring your options today and take your business to the next level!

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