Qallo Packaging Design Showcases The Exciting Collaboration Of Two Companies
Qallo is an eSports and gaming performance brand focusing on new, healthy nutrition and supplements.
It successfully rejuvenated its branding with the help of a New York-based multi-award-winning international creative agency, Paper Crowns.
If there’s truly a case of a match made in heaven, look no further. The two companies elevated the brand by uniting their mottos “Reimagine Everything” and “Create Your Hero Story” into a revolutionary, albeit quirky Qallo packaging design.
Paper Crowns carefully researched, crafted and implemented the brand’s entire visual identity. Even though the most common target markets for supplements are those interested in bodybuilding and sports nutrition, the agency devised a visual solution that appeals to gamers, streamers, content creators, stock traders and all kinds of “digital warriors” to help them on their “hero’s journey.”
Recognizing that the eSports community is not only growing but is steadily becoming a dominant force, Qallo positioned itself as one of its primary supporters, empowering eSports athletes to reach their full potential.
As Paper Crowns cleverly puts it:
“Bonded by a lack of interest in reality, we created our own.”
Their creation, Qallo packaging design, backs up this disruptive market, highlighting the unification of the unleashed power of nature and meticulously selected ingredients contained in the packaging.