Our directory features leading B2B branding agencies in the US, vetted by our expert-led team, to sharpen your market positioning and build lasting brand authority for your business. Compare providers by expertise and budget to find the right partner.

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  • Growth expertise for multi-unit retail and restaurant concepts.

    Growth expertise for multi-unit retail and restaurant concepts.

    Scotch Game was established to offer restaurant leaders swift access to proven growth expertise, tailored to their needs in an on-demand format. Leveraging extensive experience in driving revenue and middle-of-the-P&L growth, Scotch Game is poised to deliver the impactful results sought by restaurant leaders...

    Top Services:

    • Branding
    • Product Design
    • Advertising
    • Business Consulting
    • Market Research
    • Show more
    Location
    Nashville, Tennessee
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
  • Cutting-Edge Digital Solutions To Give Cincinnati Businesses a Competitive Edge

    Cutting-Edge Digital Solutions To Give Cincinnati Businesses a Competitive Edge

    Digital Hub is a Cincinnati-based digital agency specializing in web development, graphic design, and branding. The agency focuses on delivering modern, user-friendly digital experiences that help businesses in Ohio stand out in a competitive landscape...

    Top Services:

    • Web Design
    • eCommerce Development
    • Web Development
    • Graphic Design
    • Mobile App Development
    • Show more
    Location
    Dayton, Ohio
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Solutions For Developing Your Business

    Solutions For Developing Your Business

    At Devocean, we create fast, scalable web and mobile apps that fit your business like a glove. Founded on conscientiousness, transparent communication, and thorough preparation, we are a full-cycle development agency delivering custom web and mobile solutions...

    Top Services:

    • Web Development
    • WordPress Website Design
    • Web Design
    • eCommerce Development
    • Digital Marketing
    • Show more
    Location
    Dunedin, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $45/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Where Design Speaks Louder Than Words

    Where Design Speaks Louder Than Words

    IWERA is an independent creative studio based in Cincinnati, Ohio, founded by designer and illustrator Vera Iva. With over 16 years of experience in art direction, design, and illustration, Vera leads the studio in crafting minimalist and impactful visual identities for clients worldwide...

    Top Services:

    • Graphic Design
    • Branding
    Location
    Cincinnati, Ohio
    Number of Employees
    Under 49
  • We Turn Clicks Into Conversions

    We Turn Clicks Into Conversions

    Digilord.co enables businesses solve their challenges through innovative and solution-driven digital marketing strategy to drive leads and skyrocket sales...

    Top Services:

    • Digital Marketing
    • Branding
    • Web Design
    • Mobile App Development
    • SEO
    • Show more
    Location
    Melbourne FL, Florida
    Number of Employees
    100 - 249
    Average Hourly Rate
    $49/hr
    Minimal Budget
    $1,000 - $10,000
  • Bespoke design on demand.

    Bespoke design on demand.

    Introducing a new kind of design partner. Arcade offers a bespoke web, graphic, and digital design services packaged in a monthly design subscription. Flat and transparent pricing, with the freedom to pause and cancel anytime. No contracts. No quotes. No pitches. No meetings. Unlimited revisions. Just...

    Top Services:

    • Web Design
    • Logo Design
    • Branding
    • Web Development
    • Show more
    Location
    Oklahoma City, Oklahoma
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Think Outside The Box

    Think Outside The Box

    Squidstart, headquartered in Vancouver, is a comprehensive creative agency offering a range of services. Our expertise lies in crafting bespoke digital brand experiences, meticulously tailored to the unique requirements of each client, through strategic design, creativity, and unwavering passion. With a focus...

    Top Services:

    • Branding
    • Web Design
    Location
    Sunnyvale, California
    Number of Employees
    Under 49
  • Designing for the future.

    Designing for the future.

    Let me introduce myself. My name is Yuanyuan Li, and I'm a professional graphic designer designing with passion. Currently based in Queens, New York...

    Top Services:

    • Graphic Design
    Location
    New York City, New York
    Number of Employees
    Under 49
  • A 360° Creative & Marketing Agency.

    A 360° Creative & Marketing Agency.

    Crux is a dynamic, woman-owned Creative and Marketing Agency, dedicated to sculpting brand identities and crafting engaging strategies. Specializing in interactive experiences, digital communications, and immersive environments, Crux ensures clients forge lasting connections with their target audiences...

    Top Services:

    • Digital Services
    • Design Services
    • Branding
    • Logo Design
    • WordPress Website Design
    • Show more
    Location
    Milwaukee, Wisconsin
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $10,000 - $25,000
  • Better Outsourcing

    Better Outsourcing

    Hamedia is comprised of highly trained individuals who are experts in their respective fields. We take great pride in our ability to provide our clients with the best talent available. Whether you need sales professionals, marketing experts, or customer service representatives, we have team members who can...

    Top Services:

    • Graphic Design
    • Video Production
    • Branding
    • Web Design
    • Web Development
    • Show more
    Location
    Irvine, California
    Number of Employees
    50 - 99
    Average Hourly Rate
    $7/hr
    Minimal Budget
    $10,000 - $25,000
  • Thoughtfully crafted brand & website design for small business founders.

    Thoughtfully crafted brand & website design for small business founders.

    Hey there! We are City & Sea Creative, a design agency creating authentic, high-end brands and stand-out Squarespace websites that perform...

    Top Services:

    • Branding
    • Web Design
    • Graphic Design
    • Logo Design
    • Show more
    Location
    Charlotte, North Carolina
    Number of Employees
    Under 49
  • Helping Your Brand Become Popular.

    Helping Your Brand Become Popular.

    Let me introduce muself! My name is Greg Taniguchi, I'm focused on branding and marketing/UX research. Currently based in Newport Beach, CA...

    Top Services:

    • Branding
    • Web Design
    Location
    Newport Beach, California
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Reinventing Marketing: Fun, Responsive & Affordable

    Reinventing Marketing: Fun, Responsive & Affordable

    As a branding agency, 8THIRTYFOUR excels in integrated communications, skillfully merging diverse media solutions to achieve meaningful outcomes. Its methodology focuses on utilizing data, cultivating relationships, and nurturing creativity. Fundamentally, 8THIRTYFOUR is committed to pioneering innovation and...

    Top Services:

    • Branding
    Location
    Grand Rapids, Michigan
    Number of Employees
    Under 49
  • Actionable Big Ideas: Marketing Solutions

    Actionable Big Ideas: Marketing Solutions

    Kalen Marketing Solutions is renowned for its innovative approach, offering a comprehensive range of branding and marketing solutions. With a dedicated team of creative experts, the agency excels in crafting compelling content and executing expansive campaigns across various mediums. Leveraging data-driven...

    Top Services:

    • Branding
    • Digital Marketing
    Location
    Casper, Wyoming
    Number of Employees
    Under 49
  • Work Hard. Be Honest. Think Creative.

    Work Hard. Be Honest. Think Creative.

    Founded in 2002, Concentrek is a multidisciplinary marketing agency headquartered in Toledo, Ohio. Specializing in strategic planning and measurement, branding, digital design and development, content marketing, video production, 3D animation, and sales enablement, Concentrek partners with regional and...

    Top Services:

    • Branding
    Location
    Toledo, Ohio
    Number of Employees
    Under 49
  • Loving the feel of business popularity.

    Loving the feel of business popularity.

    Welcome to Zeitler Design! Zeitler Design is an award-winning branding and web design agencyfounded by Kate Zeitler, with 10 years of experience...

    Top Services:

    • Branding
    • Web Design
    Location
    Boston, Massachusetts
    Number of Employees
    Under 49
  • PR Excellence: Crafting Messages, Creating Impact.

    PR Excellence: Crafting Messages, Creating Impact.

    McCabe Message Partners is a prominent branding and PR agency known for its healthcare communications and strategic messaging expertise. With a dedicated team and a focus on impactful storytelling, it helps clients navigate complex issues and amplify their messages to diverse audiences. The agency's approach...

    Top Services:

    • Branding
    • Public Relations
    Location
    Washington DC, Washington DC
    Number of Employees
    Under 49
  • Attract customers ideal and clients like a magnet.

    Attract customers ideal and clients like a magnet.

    Let me introduce muself! My name is Arianna Vernier, I'm web designer and branding specialist. Based in Michigan, USA...

    Top Services:

    • Branding
    • Web Design
    • WordPress Website Design
    Location
    Michigan City, Mississippi
    Number of Employees
    Under 49
  • Inspire Your Brand with MarketSpark

    Inspire Your Brand with MarketSpark

    MarketSpark, based in Loudoun County, Virginia, is a full-service branding agency offering comprehensive digital marketing solutions. With over 13 years of experience, MarketSpark helps businesses thrive and grow by developing personalized strategies tailored to their goals. The agency emphasizes...

    Top Services:

    • Branding
    • Digital Marketing
    Location
    Leesburg, Virginia
    Number of Employees
    Under 49
  • I believe your work is important...

    I believe your work is important...

    Welcome to Studio Luna Co! My name is Carley Beyer, the person behind Studio Luna Co. I'm passionate about graphic design and best known for my minimal, organic design aesthetic...

    Top Services:

    • Logo Design
    • Branding
    • Package Design
    Location
    Austin, Texas
    Number of Employees
    Under 49
  • Designed to SOLVX!

    Designed to SOLVX!

    As a leading service provider, VirtualSoft is committed to driving innovation and delivering unparalleled quality in every aspect of our work. With a team of skilled professionals and a proven track record of success, we stand poised to transform visions into reality, setting new benchmarks for excellence in...

    Top Services:

    • UI/UX Design
    • Video Production
    • Product Design
    • Branding
    • Logo Design
    • Show more
    Location
    Roselle, New Jersey
    Number of Employees
    50 - 99
    Average Hourly Rate
    $28/hr
    Portfolios Count
    1 Project Listed
  • Your Local Digital Marketing Firm For Business Success

    Your Local Digital Marketing Firm For Business Success

    Local Image Co. is a premier digital marketing firm dedicated to local business growth through ethical, client-first strategies. Offering SEO, social media management, ad management, content creation, consulting, and web development, their expert team ensures tailored solutions for lasting success. Known for...

    Top Services:

    • Digital Services
    • WordPress Website Design
    • Web Design
    • SEO
    • PPC
    • Show more
    Location
    South Portland, Maine
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Win Enterprise Customers For Your Sophisticated, Tech SaaS With Messaging, Brand, & UI/UX

    Win Enterprise Customers For Your Sophisticated, Tech SaaS With Messaging, Brand, & UI/UX

    Artifact, a marketing strategy and SaaS product design company, provides insights to help you outperform competitors, refine messaging for higher conversions, and understand your market's needs for better engagement. Our goal is to enhance user experiences, cultivate loyal advocates, and establish your...

    Top Services:

    • Web Design
    • WordPress Website Design
    • Branding
    • Digital Marketing
    • Show more
    Location
    Bayfield, Colorado
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $10,000 - $25,000
  • Empowering Small Business Dreams

    Empowering Small Business Dreams

    Turn One Studio, a seasoned branding and digital marketing agency with nearly 25 years of experience, navigates the dynamic marketing industry with agility and innovation. It specializes in crafting comprehensive strategies tailored to businesses of all sizes, leveraging a blend of digital and traditional...

    Top Services:

    • Graphic Design
    • Digital Marketing
    • Video Production
    • Digital Strategy
    • Print Design
    • Show more
    Location
    Hauppauge, New York
    Number of Employees
    Under 49
  • We Place Big Ideas Within Everyones Reach.

    We Place Big Ideas Within Everyones Reach.

    Costavisions is a design-centric digital agency, partnering with online products and brands integrated into people's daily lives. Our goal is to establish ourselves as a prominent Latino-owned digital design agency, offering exceptional services that drive both our clients' growth and our own through...

    Top Services:

    • Product Design
    • Design Services
    • Print Design
    • Web Design
    • UI/UX Design
    • Show more
    Location
    Miami, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $1,000 - $10,000
  • Empowering Brands, Engaging Communities

    Empowering Brands, Engaging Communities

    Chicago Star Media is a dynamic branding agency that creates meaningful content to foster community engagement. Chicago Star Media leverages creativity and audience engagement to drive brand recognition and revenue. The agency's unique approach emphasizes community connection and emotional resonance to...

    Top Services:

    • Branding
    Location
    Chicago, Illinois
    Number of Employees
    Under 49
  • The Craft of Influence

    The Craft of Influence

    KM is a collective of creative experts with an artistic arsenal of innovative tools and experience. We desire your brand to be seen and heard. KM asks questions that form our understanding, and employ strategies and technology that advance your mission, as we engage your audience...

    Top Services:

    • Branding
    • Graphic Design
    • Web Design
    • UI/UX Design
    • Web Development
    • Show more
    Location
    Leesburg, Virginia
    Number of Employees
    Under 49
  • Reach Your Peak in today's digital world.

    Reach Your Peak in today's digital world.

    Denali Marketing is a full-service marketing agency founded in 2018 with a mission to help businesses grow and succeed through strategic and effective marketing solutions. With a team of experienced professionals, Denali Marketing provides customized services to businesses of all sizes and industries, from...

    Top Services:

    • Digital Marketing
    • Digital Services
    • Graphic Design
    • Video Production
    • Branding
    • Show more
    Location
    Manchester, New Hampshire
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Transformative Digital Marketing.

    Transformative Digital Marketing.

    Founded in 1992 as Charleston Orwig, an advertising agency, the company embarked on a journey marked by steady growth, fueled by a strong Midwestern work ethic. Over time, this growth extended beyond conventional boundaries...

    Top Services:

    • Advertising
    • Branding
    Location
    Hartland, Wisconsin
    Number of Employees
    Under 49
  • Websites & Apps That Build Relationships Through Creative Solutions.

    Websites & Apps That Build Relationships Through Creative Solutions.

    Iowa City Web Design offers app development, web design, and fully managed WordPress hosting for businesses of all sizes. Our firm is structured to scale infinitely, ensuring we meet the demands of the ever-changing digital landscape while providing tailored solutions to match your business needs...

    Top Services:

    • Web Development
    • Web Design
    • Mobile App Development
    • Branding
    • SEO
    • Show more
    Location
    Iowa City, Iowa
    Number of Employees
    100 - 249
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    6 Projects Listed
  • We specialize in helping brands grow on Amazon by implementing innovative marketing

    We specialize in helping brands grow on Amazon by implementing innovative marketing

    Upscale Valley was founded in 2020 by former Amazon sellers. The inception was driven by a shared passion among like-minded Amazon enthusiasts aspiring to elevate client service standards in the industry...

    Top Services:

    • Branding
    • Digital Services
    • Digital Strategy
    • Video Production
    • Product Design
    • Show more
    Location
    Florida, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
  • Defying the Rules of Creativity.

    Defying the Rules of Creativity.

    At The F* Agency, we are a seasoned creative team fearlessly pushing the boundaries of creativity across all our endeavors. Situated in Argentina, our agency collaborates with forward-thinking companies globally to deliver innovative solutions...

    Top Services:

    • Graphic Design
    • Branding
    • Package Design
    • Print Design
    • WordPress Website Design
    • Show more
    Location
    Hialeah, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    Under $1,000
  • We connect you to your website so your website can connect you to your people.

    We connect you to your website so your website can connect you to your people.

    Good Listener Studio is a dynamic, collaborative design studio nestled in the vibrant heart of Honolulu, Hawaii. Finding your brands people is essential to your business, and finding your people starts with making meaningful connections. Thats where we come in. We connect you to your website so your...

    Top Services:

    • Web Design
    • Web Development
    • UI/UX Design
    • eCommerce Development
    • Branding
    • Show more
    Location
    Honolulu, Hawaii
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $1,000 - $10,000
  • Designing a better tomorrow.

    Designing a better tomorrow.

    Hello! We are Urban Toad Media, a creative media company specializing in graphic design and professional photography founded back in 2013 by the two friends Dawn Siewert and Darren Losee...

    Top Services:

    • Graphic Design
    Location
    West Fargo, North Dakota
    Number of Employees
    Under 49
  • Design that ignites passion.

    Design that ignites passion.

    Hey there! My name is Alexander S. Budnitz, I'm an experienced designer executing brand projects for major educational, cultural, and financial institutions...

    Top Services:

    • Graphic Design
    Location
    Norwood, Massachusetts
    Number of Employees
    Under 49
  • Creating Impactful Designs, Every Time.

    Creating Impactful Designs, Every Time.

    Hi there! My name is Tim Tucker, I'm a professional graphic designer and the person behind Created by Tim...

    Top Services:

    • Branding
    • Logo Design
    • Graphic Design
    Location
    Moorpark, California
    Number of Employees
    Under 49
  • Where design speaks louder than words.

    Where design speaks louder than words.

    My name is Taylan De Johnette! I'm a Minneapolis-based Graphic Designer and Illustrator. Bringing over five years experience in crafting diverse branding identities and marketing materials for businesses...

    Top Services:

    • Graphic Design
    • Logo Design
    • Print Design
    • Branding
    • Creative Services
    • Show more
    Location
    Minneapolis, Minnesota
    Number of Employees
    Under 49
  • Artist + Branding = Company Success

    Artist + Branding = Company Success

    Hello! My name is Rachael H. Baumgartner, I'm a branding specialist based in Indianapolis, USA...

    Top Services:

    • Branding
    • Graphic Design
    • Web Design
    Location
    Indianapolis, Indiana
    Number of Employees
    Under 49
  • Innovate. Create. Inspire.

    Innovate. Create. Inspire.

    Hello world! My name is Tito Martínez, I'm a brand design & illustration specialist and the person behind GAME design...

    Top Services:

    • Branding
    • Creative Services
    Location
    San Diego, California
    Number of Employees
    Under 49
  • Designing a Better Tomorrow.

    Designing a Better Tomorrow.

    Hey! My name is Kelly Taylor, I'm a specialist in the field of marketing & design with over 10 years of experience. Currently based in rooted in Orange, CA...

    Top Services:

    • Branding
    • Package Design
    • Graphic Design
    • Web Design
    • Show more
    Location
    Orange County, California
    Number of Employees
    Under 49
  • We Turn Ideas Into Brands.

    We Turn Ideas Into Brands.

    We are Stellen Design! Professional graphic design and branding agency based in Los Angeles, CA...

    Top Services:

    • Branding
    • Logo Design
    Location
    Manhattan Beach, California
    Number of Employees
    Under 49
  • Where Everything Begins.

    Where Everything Begins.

    Origin Event Planning, established in Las Vegas in 2009, is a boutique event planning and meeting agency specializing in personalized and customized events. Entrust us with the details, and we'll handle everything, allowing you to focus on what matters most...

    Top Services:

    • Creative Services
    • Branding
    Location
    Las Vegas, Nevada
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
  • We Make Lasting Customer Impressions

    We Make Lasting Customer Impressions

    We are a Philadelphia creative agency driving conversion for purpose-driven B2B and service businesses through brand-led design and visual media...

    Top Services:

    • Branding
    • Logo Design
    • Creative Services
    • Social Media Marketing
    • Web Design
    • Show more
    Location
    Philadelphia, Pennsylvania
    Number of Employees
    50 - 99
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
  • Elevating Designs, Inspiring Minds.

    Elevating Designs, Inspiring Minds.

    We are 63 Visual! A graphic design company with almost two decades of experience in design. Based in Jacksonville Beach, FL and founded by Patrick Carter...

    Top Services:

    • Logo Design
    • Web Design
    • Branding
    • Graphic Design
    • Package Design
    • Show more
    Location
    Jacksonville Beach, Florida
    Number of Employees
    Under 49
  • Your One Stop Creative Destination.

    Your One Stop Creative Destination.

    QALA Creative is a boutique design studio led by Quinn Butterfield, offering branding, illustration, and graphic design services. Based in Los Angeles (remote-ready), the studio serves small businesses, individuals planning special events, and emerging brands seeking distinctive visual identities...

    Top Services:

    • Branding
    • Logo Design
    • Graphic Design
    Location
    Los Angeles, California
    Number of Employees
    Under 49
  • Brand Clarity. UX-CX Elevation.

    Brand Clarity. UX-CX Elevation.

    My name is Dale Waters, I'm the founder and creator of Team Waters. I design brand experiences that tell stories, solve problems and elevate lives...

    Top Services:

    • Branding
    • UI/UX Design
    • Web Design
    • Product Design
    • Show more
    Location
    Eagan, Minnesota
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Lets Make Some Magic Happen

    Lets Make Some Magic Happen

    Hey there! My name is Kelsey Van Horn the founder of Kelsey Van Horn Design Studio. To be more specifical, I'm your go-to for graphic and website design...

    Top Services:

    • Branding
    • Graphic Design
    • Web Design
    Location
    Wilkes-Barre, Pennsylvania
    Number of Employees
    Under 49
  • Branding and advertising as crafted as your cuisine, expertly driven with profound knowledge of the restaurant and hospitality industries...

    Top Services:

    • Branding
    • Package Design
    • Advertising
    • Social Media Marketing
    • Digital Marketing
    • Show more
    Location
    Atlanta, Georgia
    Number of Employees
    Under 49
  • Designing With Purpose, Beauty, and Function

    Designing With Purpose, Beauty, and Function

    Derek Nicol is a creative director and designer based in Columbus, Ohio, specializing in branding, storytelling, production, and marketing. He leads creative teams to develop compelling visual narratives that resonate with diverse audiences...

    Top Services:

    • Branding
    • Logo Design
    • Graphic Design
    Location
    Columbus, Ohio
    Number of Employees
    Under 49
  • Work Hard, See Harder.

    Work Hard, See Harder.

    Welcome to Nick Merrill Design! My name is Nick Merrill, I'm a professional designer and web developer. I create enjoyable experiences for both your audience and you...

    Top Services:

    • Branding
    • Web Development
    Location
    Walpole, Massachusetts
    Number of Employees
    Under 49

Frequently Asked Questions About Branding Companies

What services does a branding company typically provide in the US?

A branding company typically provides the following services:

  • Research & discovery. Stakeholder interviews, customer and competitor analysis, category audit as the foundation for strategy.
  • Brand strategy & architectur. 65% of marketers say addressing brand values and social issues in campaigns was effective.
  • Messaging & verbal identity. 84% of consumers buy from brands they feel an emotional connection to. 
  • Visual identity. Using a signature color can raise brand recognition by 80%.
  • Guidelines & toolkits. 68% of companies say consistent branding has added 10-20% to revenue.
  • Activation & rollout
  • Governance & training

How much do these agencies charge in the USA?

Based on our data, U.S. branding agencies typically charge between $140 and $200 per hour

Average branding costs by service type:

  • Logo design$2,000-$10,000 with $50-$150/h on average in the USA
  • Visual identity: $5,000-$25,000 with $50-$200/h on average in the USA
  • Messaging and tagline: $3,000-$15,000 with $100-$150/h on average in the USA
  • Brand guidelines: $5,000-$25,000 with $120-$200/h on average in the USA
  • Market research: $8,000-$30,000 with $100-$150/h on average in the USA
  • Brand design: $10,000-$50,000 with $50-$150/h on average in the USA
  • Brand strategy: $12,000-$60,000 with $130-$150/h on average in the USA
  • Brand/Rebrand campaign: $50,000-$250,000 with $100-$200/h on average in the USA

What are the average project timelines?

Project timelines vary between agencies, but branding is typically a multi-week effort.

Industry examples:

  • Quick brand refresh: 8-12 weeks
  • Full brand (re)launch: 12-24 weeks (3-6 months)
  • Complex / enterprise rebrand: 6-12 months
  • Discovery & onboarding: 1-2 weeks
  • Strategy development: 2-3 weeks
  • Visual identity design: 4-6 weeks
  • Guidelines & collateral: 2-6 weeks

What deliverables should businesses expect from a branding company?

A comprehensive branding campaign will hand over all materials needed to apply the new brand:

  • Research and strategy artifacts
  • Messaging assets
  • Visual identity package, including primary and secondary logos, color palette specs, iconography, and any motion-graphic rules
  • Brand guidelines
  • Templates and collateral, including editable templates for slide decks, social posts, email signatures, and ads (typically 10-20+ templates).
  • Source files and assets
  • Training and rollout plan

What’s the difference between a brand refresh and a full rebrand?

Brand refresh focuses on updating what you already have. It usually involves light visual changes like refining the logo or colors, without changing the core brand positioning. 

A full rebrand rethinks the brand from the ground up, including positioning, messaging, and often the name and visual identity. This is typically needed after major business changes like a market shift or a merger.

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