DD.NYC: DesignRush's Featured Branding Agency in New York

DD.NYC, a leading creative branding agency in New York, specializes in web design, product packaging, and video storytelling. Since 2015, the agency has completed over 300 projects backed by over 50 technologists and project managers. Their expertise in logo design, color theory, typography, and verbal branding helps businesses solve complex challenges and strengthen their brand identity.

• Facilitating a 39% boost in consumer trust
• Achieving a 7.4x post-redesign return on investment (ROI)
• Ability to deliver over 150 different branding and design assets of excellent quality
• 9.8 out of 10 average net promoter score (NPS)
• Over 50 recorded case studies
• More than 30 industry awards and nominations

DD.NYC Has Been Entrusted for New York Branding Services by the Following Clients:

What a Branding Agency in New York Can Do for Your Business

A branding agency in New York typically offers brand audit, brand strategy development, visual identity creation, and messaging framework services — all tailored to the city's dynamic market.

• Brand audit evaluates your market position, consumer perception, and competition
• Brand strategy aligns your business goals with a clear roadmap to ensure every decision reinforces brand identity.
• Visual identity includes logos, color palettes, and typography that capture your brand’s essence.
• Messaging frameworks establish a consistent and authentic voice across all channels.

Effective branding builds trust, fosters recognition, and strengthens customer loyalty. Without a cohesive strategy, brands risk getting lost in New York's crowded marketplace, which makes it harder to attract and retain customers.

Why Choose DD.NYC for Your Next Branding Project

DD.NYC is known for:

• Holistic branding expertise and tailored solutions backed by a strategic process that drives business results
• Delivering transformative branding solutions to over 300 clients across different industries
• Commitment to excellence, evidenced in Annual Anthem Awards, Pentawards, and Webby nominations, and consistently high client satisfaction ratings (9.8 NPS)
• Based in Manhattan, the agency draws inspiration from the city's innovation and culture

DD.NYC Might Not Be the Best Fit for

DD.NYC might not suit:

• Businesses looking for overnight solutions
• Small-scale projects with minimal scope, such as simple logo tweaks or basic design updates, since DD.NYC's end-to-end approach exceeds baseline needs
• Brands prioritizing cost over quality, given that DD.NYC's premium services may not align with limited financial expectations

Outstanding New York Branding Services Offered by DD.NYC

To deliver impactful results, DD.NYC branding service portfolio includes:

• Trend analysis and market research

  DD.NYC examines consumer behavior, competitor activity, and industry trends to drive informed branding decisions and keep your business ahead of the curve.

• Brand strategy development

  The top branding agency in New York customizes brand strategies to define your business’s core identity and competitive positioning and align with long-term growth objectives.

• Brand guidelines

  DD.NYC documents the logo usage, typography, color palettes, and tone of voice in a comprehensive style guide to ensure brand consistency across all touchpoints.

• Social media branding

  The NY branding agency designs profiles, templates, posts, reels, and campaigns that engage target audiences and strengthen brand presence on social media.

• Rebranding

  DD.NYC ensures a seamless brand transformation by maintaining consistency across identity, messaging, and positioning during rebranding.

• Comprehensive marketing solutions

  The New York-based branding agency supports cross-channel marketing initiatives by providing optimized, up-to-date marketing assets aligned with the brand goals.

• Website design and development

  The branding agency in New York creates visually engaging, user-centric websites that balance modern design with functionality.

DD.NYC Has Made Its Mark in Different Industries

DD.NYC creates impactful, results-driven branding strategies across diverse industries. With a deep understanding of New York's competitive business landscape, the agency delivers solutions that foster growth, innovation, and measurable success.

Here’s a closer look at the outstanding results DD.NYC has delivered for clients spanning various sectors:

• Travel and hospitality

  • 86% web performance value for Global New Yorker
  • 82% mobile performance for Chef Antoine Lours

• Personal services

  • 25% increase in sales for Express Shoe Repair

• Technology

  • Over 40 branding materials produced for Airatae
  • 89% increase in deck scroll conversion for CyberYachts
  • 300% emissions reduced through CO2 – Neutral Website Builder

• Real Estate

  • Over 90% occupancy rate for 1010 Wilshire’s live/work apartments
  • 91% higher accuracy than the competitors of Roommate

• Manufacturing

  • 85% brand awareness metric for Symphony Sleep

• Media and journalism

  • 84% web performance for Jonathan Alpeyrie, War Photographer

See Why Businesses Choose DD.NYC for Exceptional Branding Services in New York

1. Branding & Web Development for Event Production Company

"DigitalDesign.NYC is a team one can rely on. Even though the platform hasn't been introduced to the market yet, the caliber of its deliverables remains outstanding. The team at DigitalDesign.NYC is progressive, maintains open communication, and is a pleasure to collaborate with. Furthermore, it is committed to addressing the project's requirements and introducing inventive solutions."

Chris Weiller
Marketing & Communications Consultant at iCrowd

2. Branding & Web Design for Marketing Agency

"DigitalDesign.NYC’s efforts received positive feedback from the client due to their design’s fresh look and feel. They facilitated a smooth collaboration through an organized and timely approach. On top of their professionalism, their creativity, enthusiasm, and expertise were impressive."

CTO at Raconteur Digital

3. Brand Identity, Web Dev, & Design for Packaging Company

"DigitalDesign.NYC's work so far has made the client 100% satisfied. The team has excellent project management skills, remaining reachable and flexible. They're economical and don't nickel and dime over changes."

Charles Rick
President at M&G Packaging

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Awards & Recognitions

FAQs about DD.NYC

Q1: Why do businesses choose DD.NYC for their branding needs?

A1: Businesses choose DD.NYC for their branding needs because of the agency’s proven expertise across diverse industries and its commitment to delivering award-winning designs. With a holistic approach that spans strategy, research, design, and execution, DD.NYC customizes branding solutions to reflect the unique vision and goals of each client. The NY-based branding agency’s collaborative process ensures strategic alignment for business growth.

Q2: What makes DD.NYC different from other branding agencies in New York?

A2: What makes DD.NYC different from other agencies is its seamless blend of creativity, strategy, and measurable results. Unlike agencies that offer generic solutions, it takes a tailored approach to every project and focuses on the business's unique aspirations. With a team of over 50 professionals specializing in strategy, analysis, design, and storytelling, DD.NYC delivers award-winning branding solutions.

Q3: How does DD.NYC measure success?

A3: DD.NYC measures success by focusing on tangible results and long-term value. The agency evaluates the effectiveness of its branding solutions through increased visibility, enhanced customer engagement, and a measurable ROI. It tracks NPS scores and client feedback to assess performance and ensure sustainable brand growth.

Q4: What is DD.NYC ‘s onboarding process like?

A4: DD.NYC’s onboarding process begins with a discovery phase, where the team explores the client’s brand, goals, and challenges. This involves detailed conversations, market research, and competitive analysis to establish a strong foundation. Once the vision is aligned, the agency develops a strategic plan and presents initial concepts for feedback.

Q5: What is DD.NYC’s process for completing branding projects?

A5: DD.NYC follows a structured process that starts with research and strategy, including a brand audit and market analysis. This is followed by discovery and conceptualization, leading into the design stage and prototyping. After the design is finalized, DD.NYC transitions to the production stage, ensuring a smooth rollout through a detailed handoff and quality assurance.

Q6: What is DD.NYC’s average hourly rate and minimum budget?

A6: DD.NYC's average hourly rate is $150 for top-tier branding expertise and personalized attention throughout a project. Minimum budget requirements vary by project, and businesses are encouraged to request tailored estimates to ensure transparency and alignment with their goals.

Case Studies by DD.NYC

While client feedback is important, the numbers truly speak volumes. To showcase outcomes with concrete numbers, we’ve handpicked case studies that reflect DD.NYC's diverse range of branding projects. They cover various industries, market challenges, and the innovative strategies the New York branding agency used to tackle them.

The success stories we've gathered highlight key performance indicators, including improved brand awareness, sales, credibility, volume of brand resources, and ROI. This list provides you with a thorough insight into DD.NYC’s ability to deliver exceptional results.

Peruse these case studies to see how DD.NYC can also tailor its branding strategies to propel meaningful growth for your brand:

1. Fueling 41% brand awareness growth for Express Shoe Repair

• Challenge: Express Shoe Repair needed expert services to update its brand image for improved interaction with modern customers. It wanted a website that would reflect the premium service offers and emphasize convenience, reliability, and high-quality business standards.
• Solution: DD.NYC created a clean, responsive website with a modern design accessible on all devices. The revamped web pages displayed clear navigation, easy booking, and trust-building elements to enrich service quality and optimize customer experience.
• Results: DD.NYC’s branding improvements for Express Shoe Repair led to a:
  • 41% increase in brand awareness
  • 25% rise in sales
  • 39% boost in the business's credibility

2. Achieving an 89% deck scroll conversion rate for CyberYachts

• Challenge: CyberYachts Web3 Tech needed a brand identity to integrate luxury into Web 3.0 technology to capture attention in the volatile market. The challenge was creating a brand that effectively engages digital, merchandise, and real-world spaces and events.
• Solution: DD.NYC developed a sleek, modern brand identity featuring a distinctive “Y” logo inspired by 3D nautical imagery. It created marketing materials and a Web 3.0 brand guideline to attract investors and key partnerships.
• Results: DD.NYC's 114 slides of design and communication effectively triggered an 89% deck scroll conversion rate and optimized the deck size by 35%. Ultimately, the NY branding agency crafted CyberYachts' brand identity that engaged Metaverse investors and high-profile figures.

3. Securing a 7.4x ROI from a design update for 1010 Wilshire

• Challenge: 1010 Wilshire Los Angeles Real Estate wanted to improve its brand perception and enhance its online presence to attract high-end clientele. The existing branding and website did not effectively position the property as a top-tier option in the luxury market.
• Solution: DD.NYC revamped the brand identity with a contemporary and premium design. The branding agency in New York also developed a full branding system with signage, marketing collaterals, and an optimized website — all to highlight the real estate’s unique living experience.
• Results: DD.NYC's brand overhaul for 1010 Wilshire included 6 building portfolios and over 150 branding materials, which contributed to a:
  • Nearly 60% brand awareness boost
  • 73% mobile conversion growth
  • More than 90% apartment occupancy rate
  • 7.4x ROI from design enhancements

4. Earning 8 industry wins for Airatae's branding

• Challenge: Airatae, a non-profit tech platform, aimed to effectively communicate its mission and services to a broader audience through a cohesive and impactful brand strategy.
• Solution: DD.NYC® developed a unique brand identity, graphic design elements, and a user-friendly website. Its focus was creating a unified digital presence that accurately reflected Airatae's objectives and appealed to a wider consumer base.
• Results: DD.NYC produced 47 branding collaterals, which contributed to a consistent, robust brand identity for the client. The collaboration also enhanced Airatae's brand recognition, as evidenced by the 8 nominations and awards it received.

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The Expert Team behind DD.NYC

Anjelika Kour

Role: Creative Director & Managing Partner

With over 20 years of industry experience, Anjelika Kour is a global leader in digital design, drawing inspiration from her work across Canada, Italy, Ecuador, and Hong Kong. She blends artistic vision with strategic insights while leading the team at DD.NYC.

Beyond her impressive professional accomplishments, Anjelika is deeply committed to promoting diversity, inclusion, and equity. Her philanthropic work focuses on female empowerment and aims to spearhead positive change and social good through design and creativity.

Polina Grigorieva

Role: Team Lead Manager

Polina Grigorieva is a skilled product designer who excels in user-centric, intuitive designs that translate complex ideas into uninterrupted digital experiences. With experience across fintech, education, eCommerce, and healthcare, she has launched over 50 projects, consistently prioritizing the end user and adapting to fast-paced, evolving environments.

As the lead UI/UX and web designer at DD.NYC, Polina develops design strategies, mentors her team, and presents innovative concepts to clients. Her expertise has driven the launch of over 20 projects under tight deadlines while streamlining studio processes to reduce project timelines. Proficient in Figma, After Effects, and other design tools, she combines technical expertise with strong leadership to enhance her team's performance.

Social Media Accounts of DD.NYC

• Facebook
• Instagram
• X
• LinkedIn
• YouTube
• Behance
• Dribble

Why DD.NYC Is Our Featured Branding Agency in New York

After our comprehensive review of the top branding agencies in New York, our choice was DD.NYC due to its modern strategies, measurable successes, and forward-thinking approach.

Key reasons:

• Client-centric processes: DD.NYC prioritizes client satisfaction with transparent communication and consistently impressive results. This approach has earned them a reputation for exceeding expectations.
• Proven brand transformations: The agency has a history of revitalizing brands, increasing visibility, consumer loyalty, and market share.
• Visionary leadership and an expert team: With over 50 creative innovators and strategists, DD.NYC delivers data-driven branding campaigns through seamless collaboration.
• Top branding solutions: DD.NYC offers a full spectrum of branding services, covering brand identity development, digital design, and social media strategy.

DesignRush Seal of Approval

At DesignRush, we carefully review agencies to ensure they meet our high standards, and we found that DD.NYC is a proven top performer.

Our team was impressed by the agency’s creativity, strong results, and commitment to client success, which set them apart. For us, DD.NYC is a 5-star agency that consistently exceeds expectations.

The DesignRush Team

We believe partnering with a top-tier branding agency in New York like DD.NYC can make a real difference in achieving your business goals, and we’re excited to help you take the next step.

Our Tips on How to Move Forward

1. Reach out to schedule a consultation.

Initiate a conversation with DD.NYC to explore your project and a possible collaboration. It is an ideal opportunity to align your branding goals, vision, and expectations with a team that understands your unique market and delivers tailored results-driven solutions.

2. Prepare key questions to ask during your meeting

During your initial meeting, ensure DD.NYC is the right fit for your brand by asking the following questions:

• Tailored branding strategies
  • How will your team uncover and highlight the unique aspects of our brand to set us apart in the market?
  • Why ask this? Understanding its approach to personalization will ensure that DD.NYC’s strategy aligns with your brand’s distinct needs and objectives.
• Portfolio of success with New York-based brands
  • What strategies have you used to help brands thrive in a highly competitive, fast-paced market like New York?
  • Why ask this? Evaluating their ability to navigate the unique challenges of the NY market will give you confidence in their ability to address local market nuances, cultural context, and audience preferences.
• Creative problem-solving capabilities and vision alignment
  • How do you ensure your creative direction aligns with our company’s vision and long-term goals?
  • Why ask this? The answer will help you gauge how well DD.NYC collaborates, adapts to challenges, and remains flexible throughout the project.
• Team expertise in branding and visual identity
  • Who will be responsible for crafting our brand’s new identity, and what is their background in branding and design?
  • Why ask this? Knowing the team members’ expertise builds trust and ensures a high-quality result.
• Long-term brand growth
  • How do you ensure your branding efforts stay relevant and scalable as our company grows?
  • Why ask this? Understanding how DD.NYC stays updated with market trends and changing consumer needs, which helps ensure long-term brand success.
• Feedback loop
  • What is your process for incorporating client feedback during our branding journey?
  • Why ask this? Ensuring your input is valued throughout the project leads to a more cohesive and satisfying outcome.

Additional Tips

• Review DD.NYC’s success stories: Explore the agency’s portfolio to understand how it has built or refreshed brands in varying sectors. This helps assess their expertise and past results.
• Define your brand vision: Communicate your business’s mission, values, and goals to provide a strong foundation for DD.NYC’s creative direction.
• Bring your challenges to the table: Share any pain points or struggles you’ve faced in your branding journey so DD.NYC can provide tailored solutions that address obstacles and drive success.

In a DesignRush podcast, Anthony Shop, chief strategy officer and co-founder at Social Driver, has shared the following insight on how to choose the right agency partner:

“Trust is the most critical quality when choosing an agency partner — trust to navigate a fast-changing environment, execute plans effectively, and stay attuned to digital, technological, and cultural trends. Clients and partners alike look for brand, reputation, and trust. Platforms like DesignRush help showcase trustworthiness through client feedback and examples of work, making it easier for potential partners to evaluate an agency’s credibility.”

Need Further Assistance?

Contact us at DesignRush, and we’ll help you choose the most suitable agency partner for your project needs.

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