Are you looking for a Google Shopping agency to increase your product visibility and boost e-commerce sales? We thoroughly researched the leading Google Shopping ads services based on their verified reviews, success stories, and range of services to build this list and provide businesses like yours with the best options. Use our filters to refine your search by agency rates, minimum budget, location, team size, and other relevant categories to find the right partner for your online business.

Best Google Shopping Ads Services

1,329 Companies - Rankings updated: September 06, 2026

Every PPC agency featured on DesignRush is evaluated for campaign expertise, industry experience, performance quality, and verified client feedback. Some featured placements may be paid.

Google Shopping × Sort by: Number of Reviews ×
  • Digital Strategy Focused on Performance

    Digital Strategy Focused on Performance

    Origen Digital is a performance-driven digital consultancy founded by ex-Googlers Vicky and Nico. With over 20 years of combined experience in digital advertising, they specialize in crafting data-informed strategies that blend analytical precision with creative innovation to drive measurable results...

    Top Services:

    • PPC
    • Advertising
    • Direct Marketing
    • Digital Marketing
    • Social Media Marketing
    • Show more
    Location
    Mexico City, Mexico
    Number of Employees
    Under 49
    Average Hourly Rate
    $60/hr
    Minimal Budget
    $1,000 - $10,000
  • Growth Catalyst for Your Business

    Growth Catalyst for Your Business

    Konan & Spade is a creative agency and law firm marketing agency. We craft high-performance brands, websites, and digital strategies for law firms and startups across the UAE, USA, Canada, and India merging design, SEO, and AI to deliver measurable, market-ready results...

    Top Services:

    • Digital Services
    • Web Design
    • Web Development
    • SEO
    • Social Media Marketing
    • Show more
    Location
    Dubai, United Arab Emirates
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
  • We Create Unique Digital Experiences.

    We Create Unique Digital Experiences.

    We design and develop beautiful Squarespace and Shopify websites, help brands build strong online strategies and turn visitors into clients...

    Top Services:

    • eCommerce Development
    • Digital Marketing
    • UI/UX Design
    • eCommerce
    • Social Media Marketing
    • Show more
    Location
    Amsterdam, Netherlands
    Number of Employees
    Under 49
    Average Hourly Rate
    $25/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    9 Projects Listed
  • Premium Web Design and Digital Marketing Agency since 2012

    Premium Web Design and Digital Marketing Agency since 2012

    Saúl Sánchez Agency is a digital agency specializing in web design and marketing. They offer services such as web design, SEO, social media management, graphic design, and digital strategy, focusing on strategic and results-driven solutions for businesses in Spain, Europe, the United States, and Latin...

    Top Services:

    • SEO
    • Web Design
    • Graphic Design
    • Social Media Marketing
    • PPC
    • Show more
    Location
    Salamanca, Spain
    Number of Employees
    Under 49
    Average Hourly Rate
    $97/hr
    Minimal Budget
    $1,000 - $10,000
  • Amazon Full Service Agency

    Amazon Full Service Agency

    Amerify is a full-service Amazon account management agency helping brands grow, optimize, and scale their presence on Amazon. From listings to logistics, we handle it all...

    Top Services:

    • SEO
    • PPC
    • eCommerce
    • Digital Marketing
    • Show more
    Location
    Sheridan, Wyoming
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • A Melbourne Based Digital Marketing Agency That Cares

    A Melbourne Based Digital Marketing Agency That Cares

    Melbourne performance marketing agency for established businesses. Google Ads, Meta Ads , LinkedIn Ads and AI SEO built on our Trust-Led Growth Engine...

    Top Services:

    • PPC
    • Social Media Marketing
    • SEO
    • Email Marketing
    • Web Design
    • Show more
    Location
    Niddrie, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Building Digital Success

    Building Digital Success

    LBM Solutions is a leading software development company, specializing in custom software, mobile app, and blockchain development services...

    Top Services:

    • Blockchain
    • Web Development
    • Mobile App Development
    • Software Development
    • Digital Marketing
    • Show more
    Location
    Mohali, India
    Number of Employees
    50 - 99
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    2 Projects Listed
  • Your Vision, Our Expertise, Endless Possibilities

    Your Vision, Our Expertise, Endless Possibilities

    Brisk Ventures helps businesses grow through practical e-commerce, web, and software development. We deliver tailored solutions supported by strong UX/UI design and branding, with a focus on clear communication, long-term partnerships, and high-quality, efficient execution...

    Top Services:

    • eCommerce Development
    • Web Development
    • Branding
    • Web Design
    • Software Development
    • Show more
    Location
    Houston, Texas
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    7 Projects Listed
  • Sitecore Development Company

    Sitecore Development Company

    Ones & Zero is a leading digital agency specializing in custom Sitecore development and enterprise-grade digital solutions. They offer a comprehensive suite of services including mobile and web app development, UI/UX design, cross-platform solutions, and digital marketing strategies...

    Top Services:

    • Web Development
    • Mobile App Development
    • Web Design
    • Digital Marketing
    • UI/UX Design
    • Show more
    Location
    Houston, Texas
    Number of Employees
    50 - 99
    Average Hourly Rate
    $15/hr
    Minimal Budget
    Under $1,000
  • Elite Hubspot Partner Agency

    Elite Hubspot Partner Agency

    Xynario, a certified HubSpot partner, specializes in solving your lead generation and sales challenges. We provide high-quality leads, optimize sales funnels, and offer expert staffing solutions to help you achieve predictable revenue growth. Let us drive your success!...

    Top Services:

    • CRM Consulting
    • Email Marketing
    • Digital Marketing
    • HR Outsourcing
    • Show more
    Location
    Santa Clara, California
    Number of Employees
    50 - 99
    Average Hourly Rate
    $75/hr
  • Pave The Way To Innovation

    Pave The Way To Innovation

    Popway Software Pvt. Ltd., headquartered in Surat, India, brings over 15 years of IT expertise in software design and development, custom ERP and CRM solutionsserving industries such as furniture, healthcare (including dermatology ERP and multi-hospital ERP systems), and printing. We also specialize in web...

    Top Services:

    • Software Development
    • IT Services
    • eCommerce Development
    • Web Design
    • Mobile App Development
    • Show more
    Location
    Surat, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $20/hr
    Minimal Budget
    $1,000 - $10,000
  • PPC Advertising Done Right

    PPC Advertising Done Right

    Forge One Marketing is a performance-driven PPC agency based in Washington State, specializing in paid media strategies that drive real business growth. We help product-based eCommerce and service brands scale through smart campaign management across Meta, Google, and more, combining data-backed decisions...

    Top Services:

    • PPC
    • Social Media Marketing
    • Media Buying
    • Digital Marketing
    • CRO
    • Show more
    Location
    Stanwood, Washington
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Full-Service Marketing Redefined

    Full-Service Marketing Redefined

    We are Twisted Truth Media, formerly Twisted Truth Productions, a full-service marketing and media production agency, established in 2017, that specialises in providing the total, end-to-end execution and management of marketing and media for an array of Australian businesses. We are your perfect one-stop...

    Top Services:

    • Digital Marketing
    • Video Production
    • Social Media Marketing
    • Content Marketing
    • SEO
    • Show more
    Location
    Gladesville, Australia
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • MicroMedia

    Award Winner Recipient of a Best Design Award for outstanding work.
    A Creative Factory That Builds Brands, Designs and Digital Experiences

    A Creative Factory That Builds Brands, Designs and Digital Experiences

    MicroMedia is a creative digital agency delivering impactful branding, web design, and marketing solutions. With a strong focus on design excellence and measurable results, we help brands grow across Europe and beyond...

    Top Services:

    • Branding
    • Graphic Design
    • Social Media Marketing
    • Digital Marketing
    • Web Design
    • Show more
    Location
    Bijeljina, Bosnia and Herzegovina
    Number of Employees
    Under 49
    Average Hourly Rate
    $55/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    14 Projects Listed
  • Managing Online Properties for Small Businesses

    Managing Online Properties for Small Businesses

    DotCom Digital Real Estate is a leading digital marketing agency serving clients in Ohio, Kentucky, and West Virginia. Specializing in Website Design, Google Business Profiles, Monthly SEO Services, Social Media Ads and Google Ads, DotCom Digital Real Estate helps businesses increase their online presence and...

    Top Services:

    • Web Design
    • Web Development
    • Digital Marketing
    • SEO
    • PPC
    • Show more
    Location
    Gallipolis, Ohio
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    Under $1,000
  • We Make The Web Work For Your Business

    We Make The Web Work For Your Business

    Empowering brands with purpose-driven digital solutions. With strategy at heart and creativity in hand, we help businesses evolve, scale, and thrive in a digital-first world...

    Top Services:

    • Web Development
    • Digital Marketing
    • SEO
    • Social Media Marketing
    • PPC
    • Show more
    Location
    Parramatta, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $49/hr
    Minimal Budget
    Under $1,000
  • Digital Solutions Meticulously Delivered

    Digital Solutions Meticulously Delivered

    We're a Brighton based boutique agency with the belief that attention to detail is the key to your success online. Working with SMEs in a broad range of industries, we create professional business websites with the latest developments in search engine technology at the forefront of the build process. Our...

    Top Services:

    • Digital Strategy
    • Web Design
    • Web Development
    • WordPress Website Design
    • SEO
    • Show more
    Location
    Brighton, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $70/hr
    Minimal Budget
    $1,000 - $10,000
  • Don't Mess With Josephine.

    Don't Mess With Josephine.

    We are a groundbreaking and innovative digital marketing agency that will make your business stand out thanks to our extensive knowledge in branding, web design and development, SEO, PPC, social media management, E-commerce and much more. Today, having a good product or service is not enough. You need to make...

    Top Services:

    • Branding
    • Web Development
    • Web Design
    • SEO
    • PPC
    • Show more
    Location
    Dallas, Texas
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Experts in eCommerce, AI, and Digital Transformation

    Experts in eCommerce, AI, and Digital Transformation

    We've been helping businesses grow and succeed in the digital world for over 20 years. We specialize in creating e-commerce solutions, software development, performance marketing, and consulting for companies seeking real results...

    Top Services:

    • eCommerce Development
    • Web Development
    • Digital Marketing
    • SEO
    • Wearables
    • Show more
    Location
    Mexico City, Mexico
    Number of Employees
    Under 49
  • Beautiful Design Solutions For Your Business That Really Work.

    Beautiful Design Solutions For Your Business That Really Work.

    haf is the agency for those who want more than just pretty and polite. We bring clarity to brands and design websites that don't just look good they make an impact. With heart and mind, we spark up your business...

    Top Services:

    • Web Design
    • Web Development
    • Branding
    • Logo Design
    • WordPress Website Design
    • Show more
    Location
    Munich, Germany
    Number of Employees
    Under 49
    Average Hourly Rate
    $102/hr
    Minimal Budget
    $1,000 - $10,000
  • Rock-Solid Design for Web & Print

    Rock-Solid Design for Web & Print

    Granat Design is an established, award-winning studio offering web design, digital marketing, graphic design and more. We've been in business in South Florida for over 30 years and are located in Palm Beach Gardens, Florida. Want more Info? Call us today at 561-909-7601...

    Top Services:

    • Digital Services
    • Graphic Design
    • Web Design
    • WordPress Website Design
    • SEO
    • Show more
    Location
    Palm Beach Gardens, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • We Are The Solution

    We Are The Solution

    Bliss Agency is an integrated marketing, communication and brand advisory firm based in Rome and Milan. We partner with senior management through a proprietary four-phase framework: Audit, Consulting, Advisory and Growth...

    Top Services:

    • Digital Marketing
    • Creative Services
    • SEO
    • Video Production
    • Graphic Design
    • Show more
    Location
    Rome, Italy
    Number of Employees
    Under 49
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    13 Projects Listed
  • Engagement Traffic Revenue Growth

    Engagement Traffic Revenue Growth

    Fuze7 Marketing is a team of digital marketing channel experts, strategic thinkers, and data-driven marketers focused on delivering measurable results through deliberate, well-executed campaigns...

    Top Services:

    • Digital Marketing
    • Web Design
    • Web Development
    • SEO
    • eCommerce Development
    • Show more
    Location
    Portland, Oregon
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • We help your business scale to new heights with innovative AI-driven strategies.

    We help your business scale to new heights with innovative AI-driven strategies.

    We deliver results-driven solutions as a leading AI Optimization Agency in the USA. Our expertise covers every aspect of digital marketing, ensuring your business stays ahead in a competitive market...

    Top Services:

    • Web Development
    • eCommerce Development
    • Social Media Marketing
    • Email Marketing
    • SEO
    • Show more
    Location
    Miami, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $25/hr
    Minimal Budget
    Under $1,000
  • Custom Web & Mobile App Development Company

    Custom Web & Mobile App Development Company

    IT Niche is an AI-powered digital solutions company specializing in web and mobile app development, ecommerce, and performance marketing. We help businesses build scalable products and drive growth through SEO, VCO, and data-driven strategies focused on real results...

    Top Services:

    • Web Development
    • Web Design
    • eCommerce Development
    • SEO
    • PPC
    • Show more
    Location
    Memphis, Tennessee
    Number of Employees
    Under 49
    Average Hourly Rate
    $30/hr
    Minimal Budget
    Under $1,000

Google Shopping Agency Hiring Guide

What is a Google Shopping agency?

A Google Shopping agency is a specialized marketing agency that helps eCommerce businesses create, manage, and optimize their Google Shopping campaigns. It creates impactful ads that maximize product visibility, expand businesses’ reach, boost market share, and drive revenue growth. 

Considering that about 31.5% of online shoppers are looking for products on Google first, Google Shopping ads can considerably boost eCommerce sales. However, the platform can be complex for many sellers, making Google Shopping agencies a valuable partner in navigating some of the following difficulties: 

  • Inability to meet Google's specific formatting requirements pertaining to product data 
  • Unfamiliarity with ad bidding strategies on the Google Shopping marketplace 
  • Little to no experience managing ad budgets and optimizing campaigns to maximize return on investment (ROI) 
  • Limited control over ad placements, which reduces the flexibility in targeting specific search queries 
  • Inability to integrate Google Ads with other eCommerce platforms  
  • Poorly performing ads that waste the campaign budget 
  • Difficulty attaining favorable return on ad spend (ROAS) due to high competition for ad space 
  • Unfamiliarity with the Google ads approval process  
  • Insufficient manpower and resources to effectively manage Google Shopping campaigns 
  • Inexperience with analyzing campaign data to track ad performance and ROI  
  • Competing against bigger eCommerce businesses with bigger ad budgets  

With more than 2 billion people discovering products through Google Shopping ads, the platform presents a highly effective medium for eCommerce businesses to reach potential customers and increase sales. Furthermore, data reveals that branded searches on Google Shopping ads result in a conversion rate that is 36% higher compared to non-branded searches, underscoring the impact of these specialized agencies in establishing brand visibility. 

Success story 

While the numbers affirm Google Shopping’s traction potential, we selected the following case study to show how a strategic partnership with a specialized agency can propel online retailers’ traffic within a short period: 

  • Challenge: Fast-fashion retailer Glitzy Girls Boutique was looking to double its revenue within the next year. To achieve this ambitious goal, the company needed a strategic approach to marketing and customer acquisition. 
  • Solution: Neon Growth focused on optimizing the product feed to improve performance across Google Shopping. The agency refined the user journeys and identified new target audiences to drive new customer acquisition. It also devised a merchandising strategy to promote high-inventory products to clear aged stock. 
  • Results: Neon Growth's campaign produced impressive results, driving a 165% revenue increase within the first seven months. The agency's optimization efforts led to a 15% surge in ROAS on Google Shopping while reducing the cost per add-to-cart (ATC) by 50%. The Facebook campaigns also saw a 21% ROAS increase. 

What do Google Shopping agencies do?

Google Shopping agencies manage platform campaigns, create product feeds, optimize product listings, and implement effective bidding strategies to maximize ROAS. They also help businesses set their Google Shopping from scratch, focusing on product segmentation and scalability. 

Key services provided by these specialized agencies include: 

  • Campaign setup and management 
    Creating and managing Google Shopping campaigns by setting up product feeds, targeting keywords, and bidding strategies 
  • Google Merchant Center management 
    Overseeing the Google Merchant Center account, handling troubleshooting issues, and ensuring products are listed correctly 
  • Product feed management 
    Refining and optimizing product data to ensure accuracy, relevancy, and adherence to Google’s guidelines 
  • Product listing optimization 
    Adjusting product titles, descriptions, images, and attributes to improve visibility and relevance in search results 
  • Bidding strategy deployment 
    Implementing manual, automated, or smart bidding strategies to increase conversion and maximize campaign ROI 
  • A/B Testing 
    Testing variations of ads, product data, and bidding strategies to determine what drives the best results and refine future campaigns 
  • Negative keyword management 
    Identifying and excluding irrelevant keywords to improve ad relevancy and reduce costs 
  • Conversion rate optimization (CRO) 
    Refining elements like landing pages, product pages, and the checkout process to increase the conversion output of campaigns 
  • Performance analysis and optimization 
    Monitoring key campaign metrics such as clicks, conversions, and sales and analyzing performance data to identify trends and refine strategies 

Success story 

The following case study illustrates how Google Shopping ads services can enhance a brand’s visibility and drive more conversions: 

  • Challenge: Facing market saturation and competition from established contenders, coffee machine company Jura sought a fresh approach to differentiate itself and engage its target audience more effectively. 
  • Solution: JumpFly prioritized a Google Shopping strategy that amplified Jura's branding efforts through display and video campaigns. The Google Shopping agency explored innovative approaches like automated targeting and dynamic remarketing underlined by machine learning to amplify the efficiency of Jura's Shopping campaigns. 
  • Results: Within eight months, Jura’s revenue increased by 77% compared to the previous four years combined. Notably, the campaign led to a 361% surge in ROAS, an 820% rise in conversion rate, and a 75% reduction in cost-per-sale. 

How much do Google Shopping ads services cost?

Google Shopping ads services’ cost may vary, with agencies typically charging between 10% and 25% of the total budget spend. However, the pricing can differ based on the services provided, the campaign size, and the pricing structure of the agency.  

Common pricing models used by Google Shopping management agencies include: 

  • Flat monthly rate: Entails a fixed amount each month, regardless of advertising performance or ad spend 
  • Percentage of ad spend: Charges a pre-determined fee based on the total ad spend
  • Performance-based: Entails payment only for specific results delivered, such as sales or leads 
  • Hybrid: Combines a fixed management fee with a percentage of the ad spend 

Why should I hire a Google Shopping agency?

You should hire a Google Shopping agency because it can effectively manage your product feeds, ensuring that your listings are accurate and appealing to your intended audience. Partnering with a Shopping ads management agency will also allow you to focus on other critical areas of your eCommerce business, as these specialized firms oversee all aspects of campaign management from setup to continuous optimization. 

Hire Google Shopping ads agencies because they: 

  • Use advanced tools to track performance, optimize product listings, adjust bids, and identify top-performing products 
  • Have access to premium software and tools that provide deeper insights into consumer behavior, competitor pricing, and campaign performance 
  • Can optimize budgets across different campaigns to get the best value 
  • Keep current with Google guidelines and can ensure the campaigns remain compliant and effective 
  • Can deliver higher ROI by focusing on high-intent audiences and optimizing ads accordingly 
  • Can help scale the campaigns effectively as the business grows 
  • Provide ongoing customer support and assistance to ensure favorable campaign performance 

Success story

While there are many benefits to hiring a Google Shopping ads agency, here’s a case study that illustrates how these advantages translate in real-world business situations: 

  • Challenge: Camera gear reseller KEH’s Google Shopping ads were underperforming due to broad targeting and incomplete product data. Seeking to double its ROAS and grow revenue, the company commissioned Inflow to take over its campaigns. 
  • Solution: Inflow completely restructured KEH's account to elevate its performance. The agency optimized the Google product data feed by profiling gear details such as camera brand and lens size to improve ad relevance. It also analyzed historical data to target the highest-return search queries, segmented campaigns by product type, and implemented dynamic retargeting to boost product and brand visibility. 
  • Results: KEH saw consistent growth and achieved its first million-dollar month in sales. Additionally, the client registered a 413% increase in ad revenue, a 65% boost in ROAS, a 206% increase in transactions, and a 36% reduction in ad spend. 

How do I choose the best Google Shopping ads service for my business?

You can choose the best Google Shopping ads service for your business by following a structured approach: 

  1. Define your requirements 
    Identify what you want to achieve with a Shopify agency, be it increasing sales, enhancing brand visibility, or optimizing existing campaigns. Clearly outline your challenges and set short- and long-term goals to gain a better sense of progress. 
  2. Set a budget 
    Define a feasible budget you can allocate toward the service, factoring in both the agency's compensation fees and your advertising spend. 
  3. Research and shortlist potential agencies 
    Explore online directories like DesignRush, industry listings, or marketplaces to find reputable agencies. You can also reach out to business peers to ask for references.  
  4. Check their experience and expertise
    Look for agencies with a proven track record in Google Shopping campaigns. Check how long they’ve been in business and their specific experience in working with eCommerce businesses similar to yours. 
  5. Review their client portfolio 
    Look into the agencies’ past client work and success stories and observe the output these collaborations yielded in terms of ROI, ad spend, and conversion rates. 
  6. Check their Google Partner status 
    Look for a Google Premier Partner badge, as this indicates that the agency meets Google’s high ad management standards, has experience with the platform, and can deliver favorable results. 
  7. Assess industry reputation 
    Check platforms like Google reviews, DesignRush, or Trustpilot for verified client reviews and testimonials, which can offer insights into the agency’s strengths, weaknesses, and overall client satisfaction. 
  8. Submit a request for proposal and inquire about the pricing 
    Send out detailed requests for proposal (RFP) to get quotes from multiple agencies so you can compare their pricing structures and service packages. 
  9. Conduct an interview  
    Set up an interview with your prospective agencies so you can thoroughly assess their qualifications and discuss your project in detail.  
  10. Assess their bidding and budgeting strategies 
    Inquire about their bids and budget management methodologies to make sure the chosen Google Shopping agency has a systematic approach to testing, adjusting bids, and maximizing the effectiveness of your advertising spend. 
  11. Assess their communication and collaboration skills 
    Pay close attention to how the agency and its team communicate. Evaluate their responsiveness, clarity in addressing your questions, and ability to provide insightful suggestions. 
  12. Finalize the contract 
    Review and negotiate the terms of service, payment terms, and expected outcomes. Ensure there are clauses that allow you to exit the partnership without severe penalties if it does not meet your expectations. 

Need help finding a Google Shopping agency for your eCommerce business? Visit our Marketplace, and share a brief overview of your business. Based on the request, we'll recommend five top-rated companies that fit your criteria — for free.  

What are the key success metrics in Google Shopping?

Key success metrics that measure the effectiveness of Google Shopping ads include:  

  • Conversion rate
    The percentage of ad clicks that resulted in a purchase 
  • Click-through rate (CTR) 
    The percentage of clicks that the ad receives related to the number of impressions  
  • Cost per click (CPC) 
    The average amount paid by the advertiser every time a user clicks on the ad 
  • Cost per acquisition (CPA) 
    The average cost to acquire a customer, including marketing expenses and other associated costs 
  • Return on ad spend (ROAS) 
    The revenue generated by the ad in relation to the total campaign spend 
  • Impression share 
    The percentage of impressions the ad receives compared to the total number it was eligible to receive 
  • Product impression 
    The number of times a specific product appeared in search results 
  • Product clicks 
    The number of clicks on a specific product 
  • Product conversions 
    The number of conversions attributed to a specific product 

What questions should I ask Google Shopping agencies before hiring one?

These are the questions to ask when interviewing potential Google Shopping agencies:  

Its Relevant Background 

  1. How long have you been managing Google Shopping campaigns? 
  2. Can you provide examples or case studies of your most successful Google Shopping campaigns? 
  3. What industries or product categories do you specialize in? 
  4. Are you a certified Google Premier Partner, and how does that benefit your clients? 
  5. How do you stay up to date with Google Ads’ best practices and industry trends? 

Its Services and Processes 

  1. What specific services do you provide for managing Google Shopping campaigns (e.g., product feed optimization, bidding strategies)? 
  2. What is your typical process for managing Google Shopping campaigns? 
  3. Do you handle the setup and ongoing maintenance of Google Merchant Center accounts? 
  4. Do you provide ongoing monitoring and optimization of Google Shopping campaigns? 
  5. What bidding strategies do you use and why? 
  6. How do you handle budget management and pacing? 
  7. What tools and technology do you use to optimize your Google Shopping campaigns? 
  8. How often do you provide performance reports, and what do they include? 

Relevant to Your Project 

  1. How familiar are you with my industry or niche, and have you worked with businesses in this space before? 
  2. Can you help us integrate Google Shopping with our eCommerce platform? 
  3. Given our products and target audience, what strategies would you recommend for our Google Shopping campaigns? 
  4. What is your estimated timeline for setting up and launching our Google Shopping campaigns? 
  5. What metrics will you focus on to assess the success of my campaigns, and how frequently will we review performance? 
  6. How do you track and report on campaign performance, and what kind of reports will I receive? 

What are the best Google Shopping agencies in the US?

These are the best Google Shopping agencies in the US: 

  1. Black Propeller 
    • 4.9 stars on DesignRush (16 reviews) 
    • 4.2 stars on Google (25 reviews) 
    • Top clients: Optex, Next Day Floors, Fast Pace Health, Valet Living 
  2. Disruptive Advertising 
    • 4.9 stars on DesignRush (42 reviews) 
    • 4.7 stars on Google (300 reviews) 
    • Top clients: Adobe, Scotts MiracleGro, Litter-Robot, Guitar Center 
  3. SmartSites 
    • 5.0 stars on DesignRush (51 reviews) 
    • 4.9 stars on Google (683 reviews) 
    • Top clients: Classic Audi, AirTech, Brytesoft, NJ Institute of Technology 
  4. Netsertive 
    • 4.5 stars on Google (30 reviews) 
    • Top clients: Mosquito Shield Franchise Corporation, Kia Digital Sales, DreamMaker Bath & Kitchen of Northwest Arkansas, CBS 
  5. Portent 
    • 4.2 stars on Google (19 reviews) 
    • Top clients: Adidas, Tumi, Hitachi, National Moving Company 

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