Are you looking for a Google Shopping agency to increase your product visibility and boost e-commerce sales? We thoroughly researched the leading Google Shopping ads services based on their verified reviews, success stories, and range of services to build this list and provide businesses like yours with the best options. Use our filters to refine your search by agency rates, minimum budget, location, team size, and other relevant categories to find the right partner for your online business.

Best Google Shopping Ads Services

1,076 Companies - Rankings updated: September 05, 2026

Every PPC agency featured on DesignRush is evaluated for campaign expertise, industry experience, performance quality, and verified client feedback. Some featured placements may be paid.

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  • Cyber Marketing

    Crafting Digital Success: Strategies, Tactics, Results!

    Crafting Digital Success: Strategies, Tactics, Results!

    At Cyber Marketing, we specialize in crafting digital marketing sales funnels to increase customer acquisition. Our expertise spans a range of services, including setting up engaging Facebook pages, designing compelling websites, creating professional LinkedIn profiles, implementing effective lead-generation...

    Top Services:

    • Social Media Marketing
    • Web Development
    • eCommerce Development
    • SEO
    • Digital Marketing
    • Show more
    Location
    Centurion, South Africa
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    2 Projects Listed
    View Profile

  • The Bears Marketing Berlin UG

    Marketing as wild as a Bear

    Marketing as wild as a Bear

    We're a pack of forward-thinkers, creative minds, strategists, and industry experts, here to guide you through the wilderness of the modern digital jungle...

    Top Services:

    • Digital Services
    • Digital Marketing
    • Social Media Marketing
    • Email Marketing
    • Web Development
    • Show more
    Location
    Berlin, Germany
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    Under $1,000
    View Profile
    5.0 5.0 (2)

  • Perrill

    Unified Digital

    Unified Digital

    Perrill is a full-service digital marketing agency that powers businesses to win online through fully custom marketing, design, and development solutions. We are a Minneapolis-based, woman-owned agency with three decades of experience in the digital space. Our team of in-house experts uses a unified...

    Top Services:

    • Digital Services
    • Digital Strategy
    • Web Design
    • UI/UX Design
    • Email Marketing
    • Show more
    Location
    Minnetonka, Minnesota
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    View Profile
    4.7 4.7 (42)

  • Exverus Media

    The Data-Driven Agency for Growth-Stage Brands

    The Data-Driven Agency for Growth-Stage Brands

    Founded in 2014, Exverus by Brainlabs is a global, independent media agency growing brands with a scientific approach to full-funnel media planning & buying, traditional and programmatic advertising, retail media & e-commerce, paid search, paid social, and analytics...

    Top Services:

    • Media Buying
    • Advertising
    • Digital Strategy
    • PPC
    • Social Media Marketing
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    Location
    Los Angeles, California
    Number of Employees
    50 - 99
    Average Hourly Rate
    $200/hr
    Portfolios Count
    4 Projects Listed
    View Profile
    5.0 5.0 (1)

  • icepop

    We turn bold ideas into big wins. Marketing and design that fuel ambitious brands.

    We turn bold ideas into big wins. Marketing and design that fuel ambitious brands.

    icepop is a digital marketing agency built for brands that want to scale. From paid media and SEO to high-converting websites and creative campaigns, we blend performance with personality to drive real growth. Our clients range from consumer startups to iconic national brandsand we love helping both win...

    Top Services:

    • PPC
    • SEO
    • Product Design
    • Web Design
    • Email Marketing
    • Show more
    Location
    Beverly Hills, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile
    5.0 5.0 (20)

  • Strativera

    True Strategy. Real Growth.

    True Strategy. Real Growth.

    Strativera is a growth consulting and digital marketing agency that connects marketing, revenue operations, and execution into one system built to drive pipeline and revenue. We serve mid-market and PE-backed companies from startups to $500M+ enterprises...

    Top Services:

    • Digital Marketing
    • SEO
    • PPC
    • Content Marketing
    • AEO
    • Show more
    Location
    Cherry Hill, New Jersey
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile
    5.0 5.0 (20)

  • Media Heroes

    SEO For Ambitious Brands

    SEO For Ambitious Brands

    We help businesses build a profitable organic search foundation by focusing on what drives results: strategy, structure, and scalability. Our SEO and AEO specialists work directly with you to boost visibility, attract the right customers, and support long-term growth across search and AI platforms...

    Top Services:

    • SEO
    • AEO
    • Digital Marketing
    • CRO
    • PPC
    • Show more
    Location
    Sydney, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile
    5.0 5.0 (7)

  • Ambient Digital

    Digital Meets Success

    Digital Meets Success

    Ambient Digital is a performance-driven growth agency helping D2C, eCommerce and service brands scale through data-backed marketing strategies. With expertise across paid media, SEO, social media and creative growth frameworks, Ambient Digital partners with brands in India, UK, USA and beyond to deliver...

    Top Services:

    • Digital Marketing
    • Mobile App Development
    • Web Development
    • SEO
    • Cloud Consulting
    • Show more
    Location
    Kota, India
    Number of Employees
    50 - 99
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile

  • nimbl

    Helping Brands Grow Since 2014

    Helping Brands Grow Since 2014

    Performance marketing agency based in Richmond, Melbourne. From SEO to paid media, we place businesses in front of their desired audience on the most prominent platforms, staying on the front foot of latent AI changes in the search space with newfound strategies that keep you future-proof...

    Top Services:

    • Digital Marketing
    • SEO
    • PPC
    • Digital Strategy
    • CRO
    • Show more
    Location
    Melbourne, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile
    5.0 5.0 (25)

  • iCatch Marketing

    No Bullshit Just Results.

    No Bullshit Just Results.

    No fluff, no guesswork, no wasted spend. iCatch Marketing builds high-performance lead systems that turn marketing into measurable revenue. We combine data, automation, and real-world experience across Google, Yelp, and AI-driven search to deliver consistent results. Every campaign is built for one goal: more...

    Top Services:

    • Digital Marketing
    • Web Development
    • SEO
    • PPC
    • Branding
    • Show more
    Location
    San Diego, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
    View Profile
    4.9 4.9 (81)

  • OTOPO AGENCY

    Big Ideas, Smart Strategies, And Endless Creativity

    Big Ideas, Smart Strategies, And Endless Creativity

    OTOPO is a creative digital agency specializing in web & app design, digital marketing, branding, and content creation. We help startups and businesses grow online through smart strategies, influencer marketing, and performance-driven campaigns. Based in Dubai and Abu Dhabi, we work globally with ambitious...

    Top Services:

    • Digital Marketing
    • Media Buying
    • Social Media Marketing
    • Content Marketing
    • Web Design
    • Show more
    Location
    Dubai, United Arab Emirates
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile
    5.0 5.0 (6)

  • Namh Medias

    Your Partner In Digital Success

    Your Partner In Digital Success

    Namh Medias is a creative digital marketing agency that helps businesses grow online through smart advertising, engaging content, and modern branding. We focus on delivering real results with customized strategies that boost visibility, attract the right audience, and drive business growth...

    Top Services:

    • Digital Marketing
    • Web Design
    • Graphic Design
    • SEO
    • Social Media Marketing
    • Show more
    Location
    Mumbai, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    Under $1,000
    View Profile

  • TrendyMinds LLC

    Turn Empathy Into Impact

    Turn Empathy Into Impact

    Todays marketing leaders face complex challenges broken workflows, scattered campaigns, and rising costs. Add multiple non-aligned agencies to the mix, and those challenges multiply. Thats why we take a different approach...

    Top Services:

    • Video Production
    • Digital Services
    • Digital Strategy
    • Digital Marketing
    • Media Buying
    • Show more
    Location
    Indianapolis, Indiana
    Number of Employees
    50 - 99
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $10,000 - $25,000
    View Profile
    3.6 3.6 (5)

  • Snow Marketing Collective

    Digital Marketing That Drives Real Business Growth

    Digital Marketing That Drives Real Business Growth

    Snow Marketing Collective is a results-driven digital marketing agency helping service-based businesses generate more leads through SEO, paid ads, and high-converting websites. We focus on practical growth strategies that drive real revenue, not vanity metrics. From local SEO to Google and Meta ads, we build...

    Top Services:

    • Web Design
    • Media Buying
    • Digital Marketing
    • SEO
    • PPC
    • Show more
    Location
    Mount Pleasant, South Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile

  • Futture

    Performance Marketing Agency. Business-native. Ai-powered.

    Performance Marketing Agency. Business-native. Ai-powered.

    Futture is a digital marketing agency built around Business first, powered by AI. Based in Santiago, Chile, we integrate senior talent, a suite of AI agents, and our proprietary Business Marketing Model (BMM) to connect every marketing action to real business revenue...

    Top Services:

    • SEO
    • Digital Marketing
    • Content Marketing
    • CRO
    • PPC
    • Show more
    Location
    Santiago, Chile
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $10,000 - $25,000
    View Profile

  • Berk Hospitality Group

    Paid Media Built For Businesses That Scale

    Paid Media Built For Businesses That Scale

    Berk Hospitality Group is a Scottsdale, Arizona paid media agency and certified Google Partner. We run Google Ads, Meta, Local Services Ads and YouTube for home-service businesses roofing, landscaping, hardscape, pool service, painting, drywall and general contracting plus consumer brands across the US and...

    Top Services:

    • Advertising
    • PPC
    • Media Buying
    • Social Media Marketing
    • Content Marketing
    • Show more
    Location
    Scottsdale, Arizona
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile

  • Rizco

    Brand-led marketing. Designed to matter.

    Brand-led marketing. Designed to matter.

    Rizco is a top brand-led marketing agency with 25+ years of experience in branding, web design, and digital marketing. Based in NJ and WBE-certified, we blend strategy, creativity, and design to deliver bold, lasting brand experiences. We Champion Your Brand. https://rizco.com/work/...

    Top Services:

    • Branding
    • Web Design
    • Digital Marketing
    • Logo Design
    • Creative Services
    • Show more
    Location
    Spring Lake, New Jersey
    Number of Employees
    Under 49
    Average Hourly Rate
    $210/hr
    View Profile

  • Watson Creative

    A Research-Based Creative Agency for Challenger Brands.

    A Research-Based Creative Agency for Challenger Brands.

    Watson Creative is a research-driven branding and creative agency based on the West Coast. We specialize in brand strategy, design, marketing, and digital experiences that help businesses and nonprofits grow with purpose and impact...

    Top Services:

    • Branding
    • Design Services
    • Digital Services
    • Creative Services
    • Package Design
    • Show more
    Location
    Portland, Oregon
    Number of Employees
    50 - 99
    Average Hourly Rate
    $225/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    6 Projects Listed
    View Profile
    4.8 4.8 (20)

  • Joker Media

    Your efficient digital agency.

    Your efficient digital agency.

    Joker Media is a Tampa-based digital agency with 20 years of experience and a track record of delivering thoughtful, high-performance web & marketing solutions. What once started as a full-service web/SEO agency has transformed into a next-gen AI-platform partner one that helps businesses scale fast...

    Top Services:

    • Web Development
    • WordPress Website Design
    • SEO
    • Digital Marketing
    • Web Design
    • Show more
    Location
    Tampa, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $225/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
    View Profile
    5.0 5.0 (48)

  • Data Driven CRO LLC

    We are Built to Convert in the Age of AI Search Marketing.

    We are Built to Convert in the Age of AI Search Marketing.

    The race is on. We make B2B brands visible in LLMs like ChatGPT and Google's AI Overviews to capture high-buyer-intent traffic. We combine meaningful data, AI automation, and smart strategy to eliminate guesswork and drive results faster...

    Top Services:

    • SEO
    • CRO
    • Content Marketing
    • Web Design
    • Web Development
    • Show more
    Location
    Bremerton, Washington
    Number of Employees
    Under 49
    Average Hourly Rate
    $235/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile

  • JS Interactive

    We Provide Human-First Digital Marketing to Awesome Brands

    We Provide Human-First Digital Marketing to Awesome Brands

    Business Entrepreneurs — providing businesses with results-driven SEO, Custom Web Design, Digital Marketing & Content Development...

    Top Services:

    • Web Development
    • Digital Marketing
    • PPC
    • Web Design
    • SEO
    • Show more
    Location
    Austin, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile
    4.5 4.5 (2)
    5.0 5.0 (64)

  • Forge Digital Marketing

    D2C eCommerce Agency specializing in Consumer Goods on Shopify and Woocommerce

    D2C eCommerce Agency specializing in Consumer Goods on Shopify and Woocommerce

    We help ecommerce brands scale online. Using our proven process, we craft digital marketing strategies that scale customer acquisition, conversion and retention, allowing clients to focus on their business while we implement the right systems for success...

    Top Services:

    • Email Marketing
    • SEO
    • eCommerce
    • Digital Marketing
    • CRO
    • Show more
    Location
    Naperville, Illinois
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
    View Profile
    4.1 4.1 (1)

  • Hive Digital, Inc.

    Marketing A Better World

    Marketing A Better World

    Hive Digital - Marketing a Better World - provides industry leading innovation and digital marketing expertise for companies dedicated to creating a better world. Hive Digital, Inc. is a for-profit Benefit Corporation hyper focused on assisting those people and companies that are dedicated to helping solve...

    Top Services:

    • SEO
    • PPC
    • Social Media Marketing
    • Digital Marketing
    • Digital Strategy
    • Show more
    Location
    Holly Springs, North Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile
    5.0 5.0 (32)

  • Marketing by Data

    We Help All Types of Businesses With Digital Marketing

    We Help All Types of Businesses With Digital Marketing

    Marketing by Data is a digital marketing agency specializing in data-driven strategies to help businesses achieve their marketing goals. They offer services such as SEO, PPC, email marketing, social media advertising, website development, and analytics. With a focus on transparency and measurable results...

    Top Services:

    • Digital Marketing
    • Social Media Marketing
    • Advertising
    • SEO
    • PPC
    • Show more
    Location
    Burbank, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
    View Profile
    5.0 5.0 (8)

  • LGG Media

    We scale paid advertising profitably, tied to verified revenue.

    We scale paid advertising profitably, tied to verified revenue.

    We build attribution infrastructure and manage paid media for $30K+/month advertisers, optimizing to verified revenue...

    Top Services:

    • PPC
    • Digital Marketing
    • Media Buying
    • Social Media Marketing
    • Advertising
    • Show more
    Location
    Ottawa, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    4 Projects Listed
    View Profile
    4.9 4.9 (54)

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Why People Trust DesignRush

Rated 4.8 on Google and 4.7 on Trustpilot, DesignRush Agency Directory is a reliable resource for finding Google Shopping agencies. We owe this to our executive selection team, which follows a strict screening process when featuring agencies on the platform, assessing key performance indicators, like portfolio, client reviews, and industry reputation.

DesignRush rating logos on Trustpilot and Google

Learn more about DesignRush Agency Ranking Methodology.

Sources

DesignRush sustains a directory of over 30,000 agencies categorized by service category, location, expertise, and reviews. We build our database in two ways:

  • Our dedicated team of agency experts actively searches the web for top-performing companies. We then pull information from their websites, online presence, and client testimonials to verify their status and qualifications prior to listing.
  • The agencies listed get notified of their profiles on the website and they can choose to claim it or not, which suggests their availability for more collaborations.

Agencies can also reach out to DesignRush and must go through the verification process prior to being listed.

Google Shopping Agency Hiring Guide

What is a Google Shopping agency?

A Google Shopping agency is a specialized marketing agency that helps eCommerce businesses create, manage, and optimize their Google Shopping campaigns. It creates impactful ads that maximize product visibility, expand businesses’ reach, boost market share, and drive revenue growth. 

Considering that about 31.5% of online shoppers are looking for products on Google first, Google Shopping ads can considerably boost eCommerce sales. However, the platform can be complex for many sellers, making Google Shopping agencies a valuable partner in navigating some of the following difficulties: 

  • Inability to meet Google's specific formatting requirements pertaining to product data 
  • Unfamiliarity with ad bidding strategies on the Google Shopping marketplace 
  • Little to no experience managing ad budgets and optimizing campaigns to maximize return on investment (ROI) 
  • Limited control over ad placements, which reduces the flexibility in targeting specific search queries 
  • Inability to integrate Google Ads with other eCommerce platforms  
  • Poorly performing ads that waste the campaign budget 
  • Difficulty attaining favorable return on ad spend (ROAS) due to high competition for ad space 
  • Unfamiliarity with the Google ads approval process  
  • Insufficient manpower and resources to effectively manage Google Shopping campaigns 
  • Inexperience with analyzing campaign data to track ad performance and ROI  
  • Competing against bigger eCommerce businesses with bigger ad budgets  

With more than 2 billion people discovering products through Google Shopping ads, the platform presents a highly effective medium for eCommerce businesses to reach potential customers and increase sales. Furthermore, data reveals that branded searches on Google Shopping ads result in a conversion rate that is 36% higher compared to non-branded searches, underscoring the impact of these specialized agencies in establishing brand visibility. 

Success story 

While the numbers affirm Google Shopping’s traction potential, we selected the following case study to show how a strategic partnership with a specialized agency can propel online retailers’ traffic within a short period: 

  • Challenge: Fast-fashion retailer Glitzy Girls Boutique was looking to double its revenue within the next year. To achieve this ambitious goal, the company needed a strategic approach to marketing and customer acquisition. 
  • Solution: Neon Growth focused on optimizing the product feed to improve performance across Google Shopping. The agency refined the user journeys and identified new target audiences to drive new customer acquisition. It also devised a merchandising strategy to promote high-inventory products to clear aged stock. 
  • Results: Neon Growth's campaign produced impressive results, driving a 165% revenue increase within the first seven months. The agency's optimization efforts led to a 15% surge in ROAS on Google Shopping while reducing the cost per add-to-cart (ATC) by 50%. The Facebook campaigns also saw a 21% ROAS increase. 

What do Google Shopping agencies do?

Google Shopping agencies manage platform campaigns, create product feeds, optimize product listings, and implement effective bidding strategies to maximize ROAS. They also help businesses set their Google Shopping from scratch, focusing on product segmentation and scalability. 

Key services provided by these specialized agencies include: 

  • Campaign setup and management 
    Creating and managing Google Shopping campaigns by setting up product feeds, targeting keywords, and bidding strategies 
  • Google Merchant Center management 
    Overseeing the Google Merchant Center account, handling troubleshooting issues, and ensuring products are listed correctly 
  • Product feed management 
    Refining and optimizing product data to ensure accuracy, relevancy, and adherence to Google’s guidelines 
  • Product listing optimization 
    Adjusting product titles, descriptions, images, and attributes to improve visibility and relevance in search results 
  • Bidding strategy deployment 
    Implementing manual, automated, or smart bidding strategies to increase conversion and maximize campaign ROI 
  • A/B Testing 
    Testing variations of ads, product data, and bidding strategies to determine what drives the best results and refine future campaigns 
  • Negative keyword management 
    Identifying and excluding irrelevant keywords to improve ad relevancy and reduce costs 
  • Conversion rate optimization (CRO) 
    Refining elements like landing pages, product pages, and the checkout process to increase the conversion output of campaigns 
  • Performance analysis and optimization 
    Monitoring key campaign metrics such as clicks, conversions, and sales and analyzing performance data to identify trends and refine strategies 

Success story 

The following case study illustrates how Google Shopping ads services can enhance a brand’s visibility and drive more conversions: 

  • Challenge: Facing market saturation and competition from established contenders, coffee machine company Jura sought a fresh approach to differentiate itself and engage its target audience more effectively. 
  • Solution: JumpFly prioritized a Google Shopping strategy that amplified Jura's branding efforts through display and video campaigns. The Google Shopping agency explored innovative approaches like automated targeting and dynamic remarketing underlined by machine learning to amplify the efficiency of Jura's Shopping campaigns. 
  • Results: Within eight months, Jura’s revenue increased by 77% compared to the previous four years combined. Notably, the campaign led to a 361% surge in ROAS, an 820% rise in conversion rate, and a 75% reduction in cost-per-sale. 

How much do Google Shopping ads services cost?

Google Shopping ads services’ cost may vary, with agencies typically charging between 10% and 25% of the total budget spend. However, the pricing can differ based on the services provided, the campaign size, and the pricing structure of the agency.  

Common pricing models used by Google Shopping management agencies include: 

  • Flat monthly rate: Entails a fixed amount each month, regardless of advertising performance or ad spend 
  • Percentage of ad spend: Charges a pre-determined fee based on the total ad spend
  • Performance-based: Entails payment only for specific results delivered, such as sales or leads 
  • Hybrid: Combines a fixed management fee with a percentage of the ad spend 

Why should I hire a Google Shopping agency?

You should hire a Google Shopping agency because it can effectively manage your product feeds, ensuring that your listings are accurate and appealing to your intended audience. Partnering with a Shopping ads management agency will also allow you to focus on other critical areas of your eCommerce business, as these specialized firms oversee all aspects of campaign management from setup to continuous optimization. 

Hire Google Shopping ads agencies because they: 

  • Use advanced tools to track performance, optimize product listings, adjust bids, and identify top-performing products 
  • Have access to premium software and tools that provide deeper insights into consumer behavior, competitor pricing, and campaign performance 
  • Can optimize budgets across different campaigns to get the best value 
  • Keep current with Google guidelines and can ensure the campaigns remain compliant and effective 
  • Can deliver higher ROI by focusing on high-intent audiences and optimizing ads accordingly 
  • Can help scale the campaigns effectively as the business grows 
  • Provide ongoing customer support and assistance to ensure favorable campaign performance 

Success story

While there are many benefits to hiring a Google Shopping ads agency, here’s a case study that illustrates how these advantages translate in real-world business situations: 

  • Challenge: Camera gear reseller KEH’s Google Shopping ads were underperforming due to broad targeting and incomplete product data. Seeking to double its ROAS and grow revenue, the company commissioned Inflow to take over its campaigns. 
  • Solution: Inflow completely restructured KEH's account to elevate its performance. The agency optimized the Google product data feed by profiling gear details such as camera brand and lens size to improve ad relevance. It also analyzed historical data to target the highest-return search queries, segmented campaigns by product type, and implemented dynamic retargeting to boost product and brand visibility. 
  • Results: KEH saw consistent growth and achieved its first million-dollar month in sales. Additionally, the client registered a 413% increase in ad revenue, a 65% boost in ROAS, a 206% increase in transactions, and a 36% reduction in ad spend. 

How do I choose the best Google Shopping ads service for my business?

You can choose the best Google Shopping ads service for your business by following a structured approach: 

  1. Define your requirements 
    Identify what you want to achieve with a Shopify agency, be it increasing sales, enhancing brand visibility, or optimizing existing campaigns. Clearly outline your challenges and set short- and long-term goals to gain a better sense of progress. 
  2. Set a budget 
    Define a feasible budget you can allocate toward the service, factoring in both the agency's compensation fees and your advertising spend. 
  3. Research and shortlist potential agencies 
    Explore online directories like DesignRush, industry listings, or marketplaces to find reputable agencies. You can also reach out to business peers to ask for references.  
  4. Check their experience and expertise
    Look for agencies with a proven track record in Google Shopping campaigns. Check how long they’ve been in business and their specific experience in working with eCommerce businesses similar to yours. 
  5. Review their client portfolio 
    Look into the agencies’ past client work and success stories and observe the output these collaborations yielded in terms of ROI, ad spend, and conversion rates. 
  6. Check their Google Partner status 
    Look for a Google Premier Partner badge, as this indicates that the agency meets Google’s high ad management standards, has experience with the platform, and can deliver favorable results. 
  7. Assess industry reputation 
    Check platforms like Google reviews, DesignRush, or Trustpilot for verified client reviews and testimonials, which can offer insights into the agency’s strengths, weaknesses, and overall client satisfaction. 
  8. Submit a request for proposal and inquire about the pricing 
    Send out detailed requests for proposal (RFP) to get quotes from multiple agencies so you can compare their pricing structures and service packages. 
  9. Conduct an interview  
    Set up an interview with your prospective agencies so you can thoroughly assess their qualifications and discuss your project in detail.  
  10. Assess their bidding and budgeting strategies 
    Inquire about their bids and budget management methodologies to make sure the chosen Google Shopping agency has a systematic approach to testing, adjusting bids, and maximizing the effectiveness of your advertising spend. 
  11. Assess their communication and collaboration skills 
    Pay close attention to how the agency and its team communicate. Evaluate their responsiveness, clarity in addressing your questions, and ability to provide insightful suggestions. 
  12. Finalize the contract 
    Review and negotiate the terms of service, payment terms, and expected outcomes. Ensure there are clauses that allow you to exit the partnership without severe penalties if it does not meet your expectations. 

Need help finding a Google Shopping agency for your eCommerce business? Visit our Marketplace, and share a brief overview of your business. Based on the request, we'll recommend five top-rated companies that fit your criteria — for free.  

What are the key success metrics in Google Shopping?

Key success metrics that measure the effectiveness of Google Shopping ads include:  

  • Conversion rate
    The percentage of ad clicks that resulted in a purchase 
  • Click-through rate (CTR) 
    The percentage of clicks that the ad receives related to the number of impressions  
  • Cost per click (CPC) 
    The average amount paid by the advertiser every time a user clicks on the ad 
  • Cost per acquisition (CPA) 
    The average cost to acquire a customer, including marketing expenses and other associated costs 
  • Return on ad spend (ROAS) 
    The revenue generated by the ad in relation to the total campaign spend 
  • Impression share 
    The percentage of impressions the ad receives compared to the total number it was eligible to receive 
  • Product impression 
    The number of times a specific product appeared in search results 
  • Product clicks 
    The number of clicks on a specific product 
  • Product conversions 
    The number of conversions attributed to a specific product 

What questions should I ask Google Shopping agencies before hiring one?

These are the questions to ask when interviewing potential Google Shopping agencies:  

Its Relevant Background 

  1. How long have you been managing Google Shopping campaigns? 
  2. Can you provide examples or case studies of your most successful Google Shopping campaigns? 
  3. What industries or product categories do you specialize in? 
  4. Are you a certified Google Premier Partner, and how does that benefit your clients? 
  5. How do you stay up to date with Google Ads’ best practices and industry trends? 

Its Services and Processes 

  1. What specific services do you provide for managing Google Shopping campaigns (e.g., product feed optimization, bidding strategies)? 
  2. What is your typical process for managing Google Shopping campaigns? 
  3. Do you handle the setup and ongoing maintenance of Google Merchant Center accounts? 
  4. Do you provide ongoing monitoring and optimization of Google Shopping campaigns? 
  5. What bidding strategies do you use and why? 
  6. How do you handle budget management and pacing? 
  7. What tools and technology do you use to optimize your Google Shopping campaigns? 
  8. How often do you provide performance reports, and what do they include? 

Relevant to Your Project 

  1. How familiar are you with my industry or niche, and have you worked with businesses in this space before? 
  2. Can you help us integrate Google Shopping with our eCommerce platform? 
  3. Given our products and target audience, what strategies would you recommend for our Google Shopping campaigns? 
  4. What is your estimated timeline for setting up and launching our Google Shopping campaigns? 
  5. What metrics will you focus on to assess the success of my campaigns, and how frequently will we review performance? 
  6. How do you track and report on campaign performance, and what kind of reports will I receive? 

What are the best Google Shopping agencies in the US?

These are the best Google Shopping agencies in the US: 

  1. Black Propeller 
    • 4.9 stars on DesignRush (16 reviews) 
    • 4.2 stars on Google (25 reviews) 
    • Top clients: Optex, Next Day Floors, Fast Pace Health, Valet Living 
  2. Disruptive Advertising 
    • 4.9 stars on DesignRush (42 reviews) 
    • 4.7 stars on Google (300 reviews) 
    • Top clients: Adobe, Scotts MiracleGro, Litter-Robot, Guitar Center 
  3. SmartSites 
    • 5.0 stars on DesignRush (51 reviews) 
    • 4.9 stars on Google (683 reviews) 
    • Top clients: Classic Audi, AirTech, Brytesoft, NJ Institute of Technology 
  4. Netsertive 
    • 4.5 stars on Google (30 reviews) 
    • Top clients: Mosquito Shield Franchise Corporation, Kia Digital Sales, DreamMaker Bath & Kitchen of Northwest Arkansas, CBS 
  5. Portent 
    • 4.2 stars on Google (19 reviews) 
    • Top clients: Adidas, Tumi, Hitachi, National Moving Company 

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